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Starlet Matte Liquid Eyeshadow NVM dupes and alternatives R.E.M. Beauty

Brown · Light

Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar eyeshadow overall: shade match 55%, finish, pigmentation and format 30%, wear and performance 10%, comfort and skin suitability 5%.

Closest shade match: Revlon ColorStay Crème Eyeshadow Caramel

The equivalent shade: scored on colour, depth, undertone and colour family only.

Your shade
R.E.M. Beauty
NVMChange shade
Colour family, undertone and depth: Brown · Light
Finish and pigmentation: Matte
The match
Revlon
Caramel
Colour family, undertone and depth: Brown · Warm · Light
Finish and pigmentation: Shimmer · Opaque
Shade match
86out of 100
Colour
78
Depth
94
Undertone (Undertone and colour family)
100
Medium confidence· Digital matchWhy it matches
Best price
$10.99Ulta BeautyUlta Beauty
$11.01 less (50%)

Your shade $22 at Ulta Beauty

Ulta BeautyView at Ulta Beauty

Closest overall alternative: Laura Mercier Caviar Stick Eyeshadow Caramel

The most similar eyeshadow overall: shade match 55%, finish, pigmentation and format 30%, wear and performance 10%, comfort and skin suitability 5%.

Your shade
R.E.M. Beauty
NVMChange shade
Colour family, undertone and depth: Brown · Light
Finish and pigmentation: Matte
The match
Laura Mercier
Caramel
Colour family, undertone and depth: Brown · Neutral · Light
Finish and pigmentation: Matte · Opaque
Overall match
85out of 100
Shade (Shade match)
84
Finish (Finish, pigmentation & format)
90
Wear (Wear & performance)
85
Comfort (Comfort & skin suitability)
80
Best price
$34SephoraSephora
Costs $12 more

Your shade $22 at Ulta Beauty

SephoraView at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar eyeshadow on shade, finish, wear and comfort and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar eyeshadow on shade, finish, wear and comfort and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · Armani Beauty

    Eye Tint Long-Lasting Liquid Eyeshadow

    25M Sandalwood
    Shade match 78
    $39SephoraSephoraCosts $17 more

    Matches: Same finish: matteSame format: liquidBoth claim crease resistance

    Differences: Nude rather than brown16-hour wear rather than long-wearing (longevity)Does not claim waterproof

    Score details
    Shade match
    78
    Finish, pigmentation & format
    100
    Wear & performance
    73
    Comfort & skin suitability
    100

    Close colour · Matte · Buildable

    Ingredients (not scored): 12% ingredient overlap

    Differences: Nude rather than brown · 16-hour wear rather than long-wearing (longevity) · Does not claim waterproof

    Retailer shade note: brick beige

    Medium confidence· Digital match

    View match
  2. #4 · Stila

    Liqua-Play Eye Shadow

    Crema Matte
    Shade match 75
    $25SephoraSephoraCosts $3 more

    Matches: Same finish: matteSame format: liquidSame longevity: long-wearing

    Differences: Taupe rather than brownDoes not claim waterproof

    Score details
    Shade match
    75
    Finish, pigmentation & format
    100
    Wear & performance
    88
    Comfort & skin suitability
    80

    Close colour · Matte · Buildable

    Ingredients (not scored): 4% ingredient overlap

    Differences: Taupe rather than brown · Does not claim waterproof

    Retailer shade note: muted beige taupe

    Medium confidence· Digital match

    View match
  3. Shade match 84
    $33SephoraSephoraCosts $11 more

    Matches: Same finish: matteBoth claim crease resistanceBoth claim waterproof

    Differences: Stick rather than liquid (format)12-hour wear rather than long-wearing (longevity)Does not claim comfort

    Score details
    Shade match
    84
    Finish, pigmentation & format
    90
    Wear & performance
    85
    Comfort & skin suitability
    40

    Close colour · Matte

    Ingredients (not scored): 14% ingredient overlap

    Differences: Stick rather than liquid (format) · 12-hour wear rather than long-wearing (longevity) · Does not claim comfort

    Retailer shade note: matte camel brown

    Medium confidence· Digital match

    View match
  4. #6 · Rare Beauty

    Warm Wishes Effortless Bronzer Stick

    Happy Sol
    Shade match 79
    $30SephoraSephoraCosts $8 more

    Matches: Same longevity: long-wearingBoth claim crease resistanceBoth claim waterproof

    Differences: DeeperCream rather than liquid (format)

    Score details
    Shade match
    79
    Finish, pigmentation & format
    82
    Wear & performance
    100
    Comfort & skin suitability
    100

    Close colour · Natural · Sheer

    Ingredients (not scored): 9% ingredient overlap

    Differences: Deeper · Cream rather than liquid (format)

    Sold as bronzer, rated here for use as eyeshadow (suited)

    Retailer shade note: light brown with cool undertones

    Medium confidence· Digital match

    View match
  5. #7 · Rare Beauty

    Soft Pinch Liquid Contour

    Mellow
    Shade match 78
    $30SephoraSephoraCosts $8 more

    Matches: Same format: liquidSame longevity: long-wearingBoth claim crease resistance

    Differences: Does not claim waterproof

    Score details
    Shade match
    78
    Finish, pigmentation & format
    90
    Wear & performance
    88
    Comfort & skin suitability
    100

    Slight colour difference · Natural · Buildable

    Ingredients (not scored): 32% ingredient overlap

    Differences: Does not claim waterproof

    Sold as contour, rated here for use as eyeshadow (suited)

    Retailer shade note: light (cool brown)

    Medium confidence· Digital match

    View match
  6. #8 · Armani Beauty

    Eye Tint Long-Lasting Liquid Eyeshadow

    22M Cashew
    Shade match 70
    $39SephoraSephoraCosts $17 more

    Matches: Same finish: matteSame format: liquidBoth claim crease resistance

    Differences: Nude rather than brown16-hour wear rather than long-wearing (longevity)Does not claim waterproof

    Score details
    Shade match
    70
    Finish, pigmentation & format
    100
    Wear & performance
    73
    Comfort & skin suitability
    100

    Slight colour difference · Matte · Buildable

    Ingredients (not scored): 12% ingredient overlap

    Differences: Nude rather than brown · 16-hour wear rather than long-wearing (longevity) · Does not claim waterproof

    Retailer shade note: warm tan matte

    Medium confidence· Digital match

    View match
  7. #9 · about-face

    Matte Fluid Eye Paint

    Capulets
    Shade match 79
    $17Ulta BeautyUlta Beauty(product price)$5 less (23%)

    Matches: Same finish: matteSame longevity: long-wearing

    Differences: Cream rather than liquid (format)Does not claim crease resistanceDoes not claim waterproof

    Score details
    Shade match
    79
    Finish, pigmentation & format
    93
    Wear & performance
    70
    Comfort & skin suitability
    40

    Slight colour difference · Matte · Buildable

    Ingredients (not scored): 25% ingredient overlap

    Differences: Cream rather than liquid (format) · Does not claim crease resistance · Does not claim waterproof · Does not claim comfort

    Retailer shade note: soft brown

    Medium confidence· Digital match

    View match
  8. #10 · Armani Beauty

    Eye Tint Long-Lasting Liquid Eyeshadow

    30M Cedar
    Shade match 67
    $39SephoraSephoraCosts $17 more

    Matches: Same finish: matteSame format: liquidBoth claim crease resistance

    Differences: Taupe rather than brown16-hour wear rather than long-wearing (longevity)Does not claim waterproof

    Score details
    Shade match
    67
    Finish, pigmentation & format
    100
    Wear & performance
    73
    Comfort & skin suitability
    100

    Slight colour difference · Matte · Buildable

    Ingredients (not scored): 12% ingredient overlap

    Differences: Taupe rather than brown · 16-hour wear rather than long-wearing (longevity) · Does not claim waterproof

    Retailer shade note: cool taupe matte

    Medium confidence· Digital match

    View match
  9. #11 · Rare Beauty

    Warm Wishes Effortless Bronzer Stick

    Power Boost
    Shade match 70
    $30SephoraSephoraCosts $8 more

    Matches: Very close colourSame longevity: long-wearingBoth claim crease resistance

    Differences: Golden rather than brownCream rather than liquid (format)

    Score details
    Shade match
    70
    Finish, pigmentation & format
    82
    Wear & performance
    100
    Comfort & skin suitability
    100

    Very close colour · Natural · Sheer

    Ingredients (not scored): 9% ingredient overlap

    Differences: Golden rather than brown · Cream rather than liquid (format)

    Sold as bronzer, rated here for use as eyeshadow (suited)

    Retailer shade note: true tan with neutral undertones

    Medium confidence· Digital match

    View match
  10. #12 · Lancôme

    Idôle Tint Liquid Eyeshadow & Eyeliner

    04 Sienna
    Shade match 66
    $30Ulta BeautyUlta BeautyCosts $8 more

    Matches: Same finish: matteSame format: liquidBoth claim waterproof

    Differences: DeeperTerracotta rather than brown16-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    66
    Finish, pigmentation & format
    100
    Wear & performance
    67
    Comfort & skin suitability
    100

    Slight colour difference · Matte · Buildable

    Ingredients (not scored): 0% ingredient overlap

    Differences: Deeper · Terracotta rather than brown · 16-hour wear rather than long-wearing (longevity) · Does not claim crease resistance

    Retailer shade note: matte

    Medium confidence· Digital match

    View match
  11. #13 · Urban Decay

    24/7 Eyeshadow

    Fix
    Shade match 79
    $23SephoraSephoraCosts $1 more

    Matches: Same finish: matte

    Differences: Nude rather than brownPowder rather than liquid (format)12-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    79
    Finish, pigmentation & format
    85
    Wear & performance
    55
    Comfort & skin suitability
    40

    Close colour · Matte · Opaque

    Ingredients (not scored): 0% ingredient overlap

    Differences: Nude rather than brown · Powder rather than liquid (format) · 12-hour wear rather than long-wearing (longevity) · Does not claim crease resistance · Does not claim waterproof · Does not claim comfort

    Retailer shade note: warm beige matte

    Medium confidence· Digital match

    View match
  12. #14 · Nudestix

    Magnetic Matte Eye Color

    Terra
    Shade match 74
    $29Ulta BeautyUlta BeautyCosts $7 more

    Matches: Same finish: matteBoth claim waterproof

    Differences: DeeperTerracotta rather than brownStick rather than liquid (format)

    Score details
    Shade match
    74
    Finish, pigmentation & format
    90
    Wear & performance
    67
    Comfort & skin suitability
    40

    Close colour · Matte

    Ingredients (not scored): 4% ingredient overlap

    Differences: Deeper · Terracotta rather than brown · Stick rather than liquid (format) · 11-hour wear rather than long-wearing (longevity) · Does not claim crease resistance · Does not claim comfort

    Retailer shade note: soft terracotta

    Medium confidence· Digital match

    View match
  13. #15 · Ulta Beauty Collection

    Eyeshadow Singles

    Buzzword
    Shade match 78
    $9Ulta BeautyUlta Beauty(product price)$13 less (59%)

    Matches: Same finish: matte

    Differences: Powder rather than liquid (format)Not listed rather than long-wearing (longevity)Does not claim crease resistance

    Score details
    Shade match
    78
    Finish, pigmentation & format
    85
    Wear & performance
    40
    Comfort & skin suitability
    40

    Slight colour difference · Matte · Buildable

    Ingredients (not scored): 8% ingredient overlap

    Differences: Powder rather than liquid (format) · Not listed rather than long-wearing (longevity) · Does not claim crease resistance · Does not claim waterproof · Does not claim comfort

    Retailer shade note: medium golden brown matte

    Medium confidence· Digital match

    View match
  14. #16 · Danessa Myricks Beauty

    Colorfix - Multi-Use Eye, Cheek & Lip Waterproof Liquid Pigment

    Carrot Cake
    Shade match 66
    $22SephoraSephoraSame price

    Matches: Same finish: matteSame longevity: long-wearingBoth claim waterproof

    Differences: DeeperTerracotta rather than brownCream rather than liquid (format)

    Score details
    Shade match
    66
    Finish, pigmentation & format
    93
    Wear & performance
    82
    Comfort & skin suitability
    40

    Slight colour difference · Matte · Opaque

    Ingredients (not scored): 3% ingredient overlap

    Differences: Deeper · Terracotta rather than brown · Cream rather than liquid (format) · Does not claim crease resistance · Does not claim comfort

    Retailer shade note: burnt orange matte

    Medium confidence· Digital match

    View match
  15. #17 · Morphe

    ChromaPlus 6-Pan Eyeshadow Palette

    Tailored Nudes

    Matched on pan 2

    Shade match 70
    $16Ulta BeautyUlta Beauty$6 less (27%)

    Matches: Same finish: matteSame longevity: long-wearing

    Differences: Terracotta rather than brownPalette rather than liquid (format)Does not claim crease resistance

    Score details
    Shade match
    70
    Finish, pigmentation & format
    85
    Wear & performance
    70
    Comfort & skin suitability
    40

    Slight colour difference · Matte · Opaque

    Ingredients (not scored): 7% ingredient overlap

    Differences: Terracotta rather than brown · Palette rather than liquid (format) · Does not claim crease resistance · Does not claim waterproof · Does not claim comfort

    Medium confidence· Digital match

    View match
  16. #18 · L.A. Girl

    4Play Eye Shadow Quad Palette

    Seduce

    Matched on pan 1

    Shade match 69
    $6Ulta BeautyUlta Beauty$16 less (73%)

    Matches: Very close colourSame finish: matteBoth claim comfort

    Differences: Peach rather than brownPowder rather than liquid (format)Not listed rather than long-wearing (longevity)

    Score details
    Shade match
    69
    Finish, pigmentation & format
    85
    Wear & performance
    40
    Comfort & skin suitability
    100

    Very close colour · Matte · Opaque

    Ingredients (not scored): 5% ingredient overlap

    Differences: Peach rather than brown · Powder rather than liquid (format) · Not listed rather than long-wearing (longevity) · Does not claim crease resistance · Does not claim waterproof

    Medium confidence· Digital match

    View match
  17. #19 · NARS

    Total Seduction Eyeshadow Stick

    Adults Only
    Shade match 60
    $34SephoraSephoraCosts $12 more

    Matches: Same finish: matteBoth claim crease resistanceBoth claim waterproof

    Differences: Peach rather than brownCream rather than liquid (format)16-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    60
    Finish, pigmentation & format
    93
    Wear & performance
    85
    Comfort & skin suitability
    40

    Close colour · Matte · Buildable

    Ingredients (not scored): 16% ingredient overlap

    Differences: Peach rather than brown · Cream rather than liquid (format) · 16-hour wear rather than long-wearing (longevity) · Does not claim comfort

    Retailer shade note: matte apricot

    Medium confidence· Digital match

    View match
  18. #20 · Fenty Beauty

    Shadowstix Longwear Eyeshadow Stick

    Bellini Bash
    Shade match 58
    $26Ulta BeautyUlta Beauty(product price)Costs $4 more

    Matches: Same finish: matteSame longevity: long-wearingBoth claim crease resistance

    Differences: Peach rather than brownStick rather than liquid (format)Does not claim comfort

    Score details
    Shade match
    58
    Finish, pigmentation & format
    90
    Wear & performance
    100
    Comfort & skin suitability
    40

    Close colour · Matte · Opaque

    Ingredients (not scored): 12% ingredient overlap

    Differences: Peach rather than brown · Stick rather than liquid (format) · Does not claim comfort

    Retailer shade note: light peach

    Medium confidence· Digital match

    View match
  19. #21 · Morphe

    ChromaPlus 12-Pan Eyeshadow Palette

    Flickering Sands

    Matched on pan 9

    Shade match 65
    $23Ulta BeautyUlta BeautyCosts $1 more

    Matches: Same finish: matteSame longevity: long-wearing

    Differences: Golden rather than brownPalette rather than liquid (format)Does not claim crease resistance

    Score details
    Shade match
    65
    Finish, pigmentation & format
    85
    Wear & performance
    70
    Comfort & skin suitability
    40

    Close colour · Matte · Opaque

    Ingredients (not scored): 5% ingredient overlap

    Differences: Golden rather than brown · Palette rather than liquid (format) · Does not claim crease resistance · Does not claim waterproof · Does not claim comfort

    Medium confidence· Digital match

    View match
  20. #22 · Armani Beauty

    Eye Tint Long-Lasting Liquid Eyeshadow

    68S Tobacco
    Shade match 85
    $39SephoraSephoraCosts $17 more

    Matches: Same format: liquidBoth claim crease resistanceBoth claim comfort

    Differences: Shimmer rather than matte (finish)16-hour wear rather than long-wearing (longevity)Does not claim waterproof

    Score details
    Shade match
    85
    Finish, pigmentation & format
    35
    Wear & performance
    73
    Comfort & skin suitability
    100

    Close colour · Shimmer · Buildable

    Ingredients (not scored): 12% ingredient overlap

    Differences: Shimmer rather than matte (finish) · 16-hour wear rather than long-wearing (longevity) · Does not claim waterproof

    Retailer shade note: cool brown shimmer

    Medium confidence· Digital match

    View match
  21. #23 · e.l.f. Cosmetics

    Perfect 10 Eyeshadow Palette

    Keep It Ethereal

    Matched on pan 5

    Shade match 68
    $11Ulta BeautyUlta Beauty$11 less (50%)

    Matches: Very close colourSame finish: matte

    Differences: Golden rather than brownPalette rather than liquid (format)Not listed rather than long-wearing (longevity)

    Score details
    Shade match
    68
    Finish, pigmentation & format
    85
    Wear & performance
    40
    Comfort & skin suitability
    40

    Very close colour · Matte · Opaque

    Ingredients (not scored): 4% ingredient overlap

    Differences: Golden rather than brown · Palette rather than liquid (format) · Not listed rather than long-wearing (longevity) · Does not claim crease resistance · Does not claim waterproof · Does not claim comfort

    Retailer shade note: neutrals and rose golds

    Medium confidence· Digital match

    View match
  22. #24 · Morphe

    ChromaPlus 6-Pan Eyeshadow Palette

    Outer Spice

    Matched on pan 5

    Shade match 60
    $16Ulta BeautyUlta Beauty$6 less (27%)

    Matches: Same finish: matteSame longevity: long-wearing

    Differences: Golden rather than brownPalette rather than liquid (format)Does not claim crease resistance

    Score details
    Shade match
    60
    Finish, pigmentation & format
    85
    Wear & performance
    70
    Comfort & skin suitability
    40

    Close colour · Matte · Opaque

    Ingredients (not scored): 7% ingredient overlap

    Differences: Golden rather than brown · Palette rather than liquid (format) · Does not claim crease resistance · Does not claim waterproof · Does not claim comfort

    Medium confidence· Digital match

    View match
  23. #25 · Kaja

    Beauty Bento Stacked Eyeshadow Trio

    Neutral Moment

    Matched on pan 2

    Shade match 65
    $28Ulta BeautyUlta BeautyCosts $6 more

    Matches: Very close colourSame finish: matte

    Differences: Golden rather than brownPowder rather than liquid (format)Not listed rather than long-wearing (longevity)

    Score details
    Shade match
    65
    Finish, pigmentation & format
    85
    Wear & performance
    40
    Comfort & skin suitability
    40

    Very close colour · Matte

    Ingredients (not scored): 6% ingredient overlap

    Differences: Golden rather than brown · Powder rather than liquid (format) · Not listed rather than long-wearing (longevity) · Does not claim crease resistance · Does not claim waterproof · Does not claim comfort

    Retailer shade note: neutral earthy tones

    Medium confidence· Digital match

    View match
  24. #26 · Jane Iredale

    PurePressed Eye Shadow Triple

    Honeysuckle

    Matched on pan 2

    Shade match 49
    $38Ulta BeautyUlta BeautyCosts $16 more

    Matches: Same finish: matteSame longevity: long-wearingBoth claim crease resistance

    Differences: LighterGolden rather than brownPowder rather than liquid (format)

    Score details
    Shade match
    49
    Finish, pigmentation & format
    85
    Wear & performance
    88
    Comfort & skin suitability
    40

    Slight colour difference · Matte

    Ingredients (not scored): 0% ingredient overlap

    Differences: Lighter · Golden rather than brown · Powder rather than liquid (format) · Does not claim waterproof · Does not claim comfort

    Medium confidence· Digital match

    View match
  25. #27 · e.l.f. Cosmetics

    Perfect 10 Eyeshadow Palette

    Need It Nude

    Matched on pan 3

    Shade match 56
    $11Ulta BeautyUlta Beauty$11 less (50%)

    Matches: Same finish: matte

    Differences: Golden rather than brownPalette rather than liquid (format)Not listed rather than long-wearing (longevity)

    Score details
    Shade match
    56
    Finish, pigmentation & format
    85
    Wear & performance
    40
    Comfort & skin suitability
    40

    Slight colour difference · Matte · Opaque

    Ingredients (not scored): 4% ingredient overlap

    Differences: Golden rather than brown · Palette rather than liquid (format) · Not listed rather than long-wearing (longevity) · Does not claim crease resistance · Does not claim waterproof · Does not claim comfort

    Retailer shade note: neutral

    Medium confidence· Digital match

    View match
  26. #28 · e.l.f. Cosmetics

    Perfect 10 Eyeshadow Palette

    Everyday Smoky

    Matched on pan 2

    Shade match 54
    $11Ulta BeautyUlta Beauty$11 less (50%)

    Matches: Same finish: matte

    Differences: DeeperPeach rather than brownPalette rather than liquid (format)

    Score details
    Shade match
    54
    Finish, pigmentation & format
    85
    Wear & performance
    40
    Comfort & skin suitability
    40

    Slight colour difference · Matte · Opaque

    Ingredients (not scored): 4% ingredient overlap

    Differences: Deeper · Peach rather than brown · Palette rather than liquid (format) · Not listed rather than long-wearing (longevity) · Does not claim crease resistance · Does not claim waterproof · Does not claim comfort

    Retailer shade note: shimmers & dark-toned mattes

    Medium confidence· Digital match

    View match
  27. #29 · Maybelline

    Shadow Drip Eye Tint Liquid Eye Shadow

    Brass Drip
    Shade match 71
    $8.99Ulta BeautyUlta Beauty$13.01 less (59%)

    Matches: Same format: liquidBoth claim comfort

    Differences: Bronze rather than brownShimmer rather than matte (finish)16-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    71
    Finish, pigmentation & format
    35
    Wear & performance
    55
    Comfort & skin suitability
    100

    Close colour · Shimmer

    Ingredients (not scored): 2% ingredient overlap

    Differences: Bronze rather than brown · Shimmer rather than matte (finish) · 16-hour wear rather than long-wearing (longevity) · Does not claim crease resistance · Does not claim waterproof

    Retailer shade note: bronze shimmer

    Medium confidence· Digital match

    View match
  28. #30 · MAC Cosmetics

    Pro Longwear Paint Pot Cream Eyeshadow

    Layin' Low
    Shade match 81
    $28Ulta BeautyUlta Beauty(product price)Costs $6 more

    Matches: Both claim crease resistanceBoth claim waterproof

    Differences: Nude rather than brownMetallic rather than matte (finish)Cream rather than liquid (format)

    Score details
    Shade match
    81
    Finish, pigmentation & format
    15
    Wear & performance
    85
    Comfort & skin suitability
    40

    Close colour · Metallic · Opaque

    Ingredients (not scored): 22% ingredient overlap

    Differences: Nude rather than brown · Metallic rather than matte (finish) · Cream rather than liquid (format) · 24-hour wear rather than long-wearing (longevity) · Does not claim comfort

    Retailer shade note: creamy beige

    Medium confidence· Digital match

    View match

Showing 12 of 28 matches

Why the closest shade match works

Revlon ColorStay Crème Eyeshadow in Caramel, against R.E.M. Beauty Starlet Matte Liquid Eyeshadow in NVM. Every attribute compared, with its share of the score.

ComparedYour shadeNVMClosest shade matchCaramelScore
Shade match55% of overall86
Colour78#d89c77#c8997dClose colourColour difference 3.9 (0 is identical)
Depth94LightLightSameDepth difference 3.4 on the 0–100 scale
Undertonenot comparableNot listedWarmUndertone unknown on one side
Colour family100BrownBrownSameSame colour family
Finish, pigmentation & format30% of overall · 2 of 3 compared28
Finish20MatteShimmerDifferentShimmer finish rather than matte
Pigmentationnot comparableNot listedOpaqueNot listed for eitherAn opacity not listed for one product
Format60LiquidCreamSome differenceCream rather than liquid
Wear & performance10% of overall67
Longevity70Long-wearing24-hour wearSome differenceThe match claims 24-hour wear; your product says long-wearing without hours
Crease resistance40ClaimedNot listedSome differenceOnly your product claims crease resistance; the match does not list it
Waterproof100ClaimedClaimedSameBoth products claim waterproof wear
Comfort & skin suitability5% of overall · 1 of 3 compared40
Comfort40ClaimedNot listedSome differenceOnly your product claims a comfortable feel; the match does not list it
Hydrationnot comparableNot listedNot listedNot listed for eitherNeither product lists hydration
Skin typesnot comparableNot listedNot listedNot listed for eitherNeither product lists skin types
Overall match 64/100Shade match 86/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Revlon ColorStay Crème Eyeshadow in Caramel.

Same or better

  • $11.01 less
  • Both claim waterproof

Different

  • Small colour difference on the swatch
  • Shimmer finish instead of matte
  • Cream format instead of liquid
  • 24-hour wear longevity instead of long-wearing
  • Does not claim crease resistance
  • Does not claim comfort

Description and ingredients (information only, not scored)

Weighted ingredient similarity 7%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
Shade descriptiontaupe brownNot listed
BaseSilicone-based, high siliconePowder-based, no silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed

Why the closest overall alternative works

Laura Mercier Caviar Stick Eyeshadow in Caramel, against R.E.M. Beauty Starlet Matte Liquid Eyeshadow in NVM. Every attribute compared, with its share of the score.

ComparedYour shadeNVMClosest overall alternativeCaramelScore
Shade match55% of overall84
Colour75#d89c77#c8967cClose colourColour difference 4.3 (0 is identical)
Depth90LightLightSameDepth difference 4.4 on the 0–100 scale
Undertonenot comparableNot listedNeutralUndertone unknown on one side
Colour family100BrownBrownSameSame colour family
Finish, pigmentation & format30% of overall · 2 of 3 compared90
Finish100MatteMatteSameSame matte finish
Pigmentationnot comparableNot listedOpaqueNot listed for eitherAn opacity not listed for one product
Format45LiquidStickSome differenceStick rather than liquid
Wear & performance10% of overall85
Longevity70Long-wearing24-hour wearSome differenceThe match claims 24-hour wear; your product says long-wearing without hours
Crease resistance100ClaimedClaimedSameBoth products claim crease resistance
Waterproof100ClaimedClaimedSameBoth products claim waterproof wear
Comfort & skin suitability5% of overall · 2 of 3 compared80
Comfort100ClaimedClaimedSameBoth products claim a comfortable feel
Hydration40Not listedClaimedSome differenceThe match claims hydration; your product does not list it
Skin typesnot comparableNot listedNormal, Dry, CombinationNot listed for eitherSkin types not listed for one product
Overall match 85/100Shade match 84/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Laura Mercier Caviar Stick Eyeshadow in Caramel.

Same or better

  • Same finish: matte
  • Both claim crease resistance
  • Both claim waterproof
  • Both claim comfort
  • Claims hydration

Different

  • Small colour difference on the swatch
  • Stick format instead of liquid
  • 24-hour wear longevity instead of long-wearing

Description and ingredients (information only, not scored)

Weighted ingredient similarity 14%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
Shade descriptiontaupe brownmatte neutral light brown
BaseSilicone-based, high siliconeSilicone-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed

Where to buy

Closest shade match

Revlon ColorStay Crème Eyeshadow Caramel

Best price
$10.99Ulta BeautyUlta Beauty
$11.01 less (50%)

Your shade $22 at Ulta Beauty

Ulta BeautyView at Ulta Beauty

Closest overall alternative

Laura Mercier Caviar Stick Eyeshadow Caramel

Best price
$34SephoraSephora
Costs $12 more

Your shade $22 at Ulta Beauty

SephoraView at Sephora

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish, pigmentation and format, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.