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Liquid Touch Brightening Concealer 520W dupes and alternatives Rare Beauty

Deep · Warm · golden undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

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Fragrance-free7No drying alcohol7Vegan2Cruelty-free3Oil-free0With SPF0Mineral0

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Only showing matches with medium coverage.

  • 5 matches have no coverage listed and are not shown.

Closest shade matchClosest overall alternative: NARS Radiant Creamy Concealer Cacao

The equivalent shade and the most similar concealer overall.

Your shade
Rare Beauty
520WChange shade
Depth and undertone: Deep · Warm · golden
Finish and coverage: Radiant · Medium coverage
The match
NARS
Cacao
Depth and undertone: Deep · Warm
Finish and coverage: Radiant · Medium coverage
Overall match
80out of 100
Shade (Shade match)
85
Finish (Finish & visual result)
79
Wear (Wear & performance)
65
Skin (Skin suitability)
75
Shade match
85out of 100
Colour
77
Depth
92
Undertone
100
High confidence· Digital matchWhy it matches
Best price
$36SephoraSephora
Costs $12 more

Your shade $24 at Sephora

SephoraView at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · NYX Professional Makeup

    Bare With Me Hydrating Face & Body Concealer Serum

    Mocha
    Shade match 82
    $12Ulta BeautyUlta Beauty(product price)$12 less (50%)

    Matches: Very close colourSame medium coverageBoth claim a skin-like finish

    Differences: Natural rather than radiant finishNo long-wear claim

    Score details
    Shade match
    82
    Finish & visual result
    82
    Wear & performance
    72
    Skin suitability
    50

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Natural rather than radiant finish · No long-wear claim

    Medium confidence· Digital match

    View match
  2. #3 · Armani Beauty

    Luminous Silk Hydrating Face and Under-Eye Concealer

    14
    Shade match 72
    $42SephoraSephoraCosts $18 more

    Matches: Same radiant finishSame medium coverageBoth claim a skin-like finish

    Differences: Olive rather than warm undertoneDoes not claim not settling into lines

    Score details
    Shade match
    72
    Finish & visual result
    91
    Wear & performance
    82
    Skin suitability
    50

    Slight colour difference · Radiant · Medium coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: Olive rather than warm undertone · Does not claim not settling into lines

    Retailer shade note: very deep with an olive undertone

    Medium confidence· Digital match

    View match
  3. #4 · Lancôme

    Teint Idole Ultra Wear All Over Full Coverage Concealer

    520 Suede W
    Shade match 84
    $32SephoraSephoraCosts $8 more

    Matches: Same warm undertoneSame medium coverageClaims a blurring effect

    Differences: Slightly lighterMatte rather than radiant finishNo skin-like finish claimed

    Score details
    Shade match
    84
    Finish & visual result
    48
    Wear & performance
    86
    Skin suitability
    46

    Close colour · Matte · Medium coverage

    Ingredients (not scored): 25% ingredient overlap

    Differences: Slightly lighter · Matte rather than radiant finish · No skin-like finish claimed · Not marketed for oily/normal skin

    Retailer shade note: deep with golden undertones

    High confidence· Digital match

    View match
  4. #5 · Armani Beauty

    Luminous Silk Hydrating Face and Under-Eye Concealer

    15
    Shade match 63
    $42SephoraSephoraCosts $18 more

    Matches: Same radiant finishSame medium coverageBoth claim a skin-like finish

    Differences: Noticeably different swatch colourSlightly deeperNeutral rather than warm undertone

    Score details
    Shade match
    63
    Finish & visual result
    91
    Wear & performance
    82
    Skin suitability
    50

    Slight colour difference · Radiant · Medium coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: Noticeably different swatch colour · Slightly deeper · Neutral rather than warm undertone · Does not claim not settling into lines

    Retailer shade note: very deep with a neutral undertone

    Medium confidence· Digital match

    View match
  5. #6 · NYX Professional Makeup

    Bare With Me Hydrating Face & Body Concealer Serum

    Camel
    Shade match 69
    $12Ulta BeautyUlta Beauty(product price)$12 less (50%)

    Matches: Same medium coverageBoth claim a skin-like finishBoth claim not settling into lines

    Differences: Slightly lighterNatural rather than radiant finishNo long-wear claim

    Score details
    Shade match
    69
    Finish & visual result
    82
    Wear & performance
    72
    Skin suitability
    50

    Slight colour difference · Natural · Medium coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Slightly lighter · Natural rather than radiant finish · No long-wear claim

    Medium confidence· Digital match

    View match
  6. #7 · Kosas

    Revealer Super Creamy + Brightening Concealer

    Tone 8.8 N
    Shade match 64
    $32SephoraSephoraCosts $8 more

    Matches: Same radiant finishSame medium coverageBoth claim a skin-like finish

    Differences: Noticeably different swatch colourSlightly lighterOlive rather than warm undertone

    Score details
    Shade match
    64
    Finish & visual result
    100
    Wear & performance
    40
    Skin suitability
    75

    Slight colour difference · Radiant · Medium coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Noticeably different swatch colour · Slightly lighter · Olive rather than warm undertone · No long-wear claim · Does not claim not settling into lines · Does not claim a lightweight feel · Not marketed for oily skin

    Retailer shade note: deep with neutral olive undertones

    Medium confidence· Digital match

    View match

Looking for a foundation in your shade?

The closest shade to Rare Beauty Liquid Touch Brightening Concealer 520W (Deep · Warm · golden undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.

Closest foundations

  1. Lancôme Teint Idole Ultra Wear Natural Matte Foundation

    515W

    Lancôme Teint Idole Ultra Wear Natural Matte Foundation, shade 515W

    • Looks identical
    • Deep · Warm · golden undertone

    $53

    SephoraView at Sephora
  2. MAC Cosmetics Studio Radiance Skin Tint Stick

    DEEP 3

    MAC Cosmetics Studio Radiance Skin Tint Stick, shade DEEP 3

    • Looks identical
    • Deep · Warm · golden undertone

    $38

    SephoraView at Sephora
  3. Glossier Stretch Fluid Foundation for Buildable Coverage

    Medium Deep 2

    Glossier Stretch Fluid Foundation for Buildable Coverage, shade Medium Deep 2

    • Very close colour
    • Deep · Warm · peach undertone

    $34

    SephoraView at Sephora
  4. Smashbox Dual Filter 2-In-1 Longwearing Concealer + Foundation

    Dark Deep 31 Warm

    Smashbox Dual Filter 2-In-1 Longwearing Concealer + Foundation, shade Dark Deep 31 Warm

    • Very close colour
    • Deep · Warm undertone

    $41

    Ulta BeautyView at Ulta Beauty
  5. PÜR 4-in-1 Pressed Mineral Makeup SPF 15

    Cocoa DG7

    PÜR 4-in-1 Pressed Mineral Makeup SPF 15, shade Cocoa DG7

    • Very close colour
    • Deep · Warm · golden undertone

    $34

    Ulta BeautyView at Ulta Beauty
  6. Natasha Denona Hy-Glam Foundation Hydrating & Blurring Luminous Longwear Serum Foundation

    Y13

    Natasha Denona Hy-Glam Foundation Hydrating & Blurring Luminous Longwear Serum Foundation, shade Y13

    • Very close colour
    • Deep · Warm · yellow undertone

    $52

    Ulta BeautyView at Ulta Beauty

Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

NARS Radiant Creamy Concealer in Cacao, against Rare Beauty Liquid Touch Brightening Concealer in 520W. Every attribute compared, with its share of the score.

ComparedYour shade520WClosest matchCacaoScore
Shade match55% of overall85
Colour77#825636#8a5c44Close colourColour difference 4.1 (0 is identical)
Depth92DeepDeepSameDepth difference: 4.0
Retailer descriptionDeepDeepBoth described as deepThe retailers describe the same depth
Undertone100Warm · goldenWarmClosefrom retailer shade descriptions
Finish & visual result25% of overall79
Finish100RadiantRadiantSameSame radiant finish
Coverage100MediumMediumSameSame medium coverage
Skin-like finish40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 4 of 5 compared65
Longevity70Long-wearing16-hour wearSome differenceThe match claims 16-hour wear; your product says long-wearing without hours
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40ClaimedNot listedSome differenceOnly your product claims a comfortable, lightweight feel; the match does not list it
Skin suitability5% of overall75
Skin type75Oily, dry, combination, normalNormal, dry, combinationBoth marketed for dry/​combination/​normal skin
Overall match 80/100Shade match 85/100High confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To NARS Radiant Creamy Concealer in Cacao.

Same or better

  • Same warm undertone
  • Same radiant finish
  • Same medium coverage
  • Claims a blurring effect
  • Claims transfer resistance
  • Both claim not settling into lines

Different

  • Small colour difference on the swatch
  • Runs slightly lighter
  • No skin-like finish claimed
  • Does not claim a lightweight feel
  • Not marketed for oily skin

Ingredients (information only, not scored)

8 shared ingredients; weighted similarity 22%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseWater-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapBoth water-based; silicone high vs high
View full match

Where to buy Cacao

Best price
$36SephoraSephora
Costs $12 more

Your shade $24 at Sephora

SephoraView at Sephora

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.