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Super Lustrous Lipstick Plumalicious dupes and alternatives Revlon

Pink · Neutral · Medium

Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar lipstick overall: shade match 60%, finish and visual result 20%, wear and performance 15%, comfort and suitability 5%.

Closest shade matchClosest overall alternative: Dior Rouge Dior Lipstick 581 Virevolte

The equivalent shade and the most similar lipstick overall.

Overall match
79out of 100
Shade (Shade match)
97
Finish (Finish & visual result)
50
Wear (Wear & performance)
40
Comfort (Comfort & suitability)
100
Shade match
97out of 100
Colour
95
Depth
98
Undertone (Undertone and colour family)
100
Medium confidence· Digital matchWhy it matches
Match price
$50Ulta BeautyUlta Beauty
Costs $43.11 more

Your shade $6.89 at Target · product price; shade not separately priced

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar lipstick on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar lipstick on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · Yves Saint Laurent

    Loveshine Lip Oil Stick

    154 Love Berry
    Shade match 91
    $45SephoraSephoraCosts $38.11 more

    Matches: Very close colourSame neutral undertoneBoth claim hydration

    Differences: Long-wearing rather than not listed (longevity)Does not claim comfort

    Score details
    Shade match
    91
    Finish & visual result
    50
    Wear & performance
    40
    Comfort & suitability
    70

    Very close colour

    Ingredients (not scored): 7% ingredient overlap

    Differences: Long-wearing rather than not listed (longevity) · Does not claim comfort

    Retailer shade note: dark pink

    Medium confidence· Digital match

    View match
  2. #3 · L'Oréal Paris

    Colour Riche Intense Volume Matte Lipstick

    173 Le Rose Activist
    Shade match 90
    $13.99Ulta BeautyUlta Beauty(product price)Costs $7.10 more

    Matches: Very close colourClaims transfer resistanceBoth claim comfort

    Differences: Warm rather than neutral undertone16-hour wear rather than not listed (longevity)Does not claim hydration

    Score details
    Shade match
    90
    Finish & visual result
    50
    Wear & performance
    40
    Comfort & suitability
    70

    Very close colour · Matte

    Ingredients (not scored): 8% ingredient overlap

    Differences: Warm rather than neutral undertone · 16-hour wear rather than not listed (longevity) · Does not claim hydration

    Retailer shade note: warm medium red-pink

    Medium confidence· Digital match

    View match
  3. #4 · Maybelline

    Super Stay Vinyl Ink Liquid Lipcolor

    Sultry
    Shade match 90
    $13.99Ulta BeautyUlta Beauty(product price)Costs $7.10 more

    Matches: Very close colourSame neutral undertoneClaims transfer resistance

    Differences: 16-hour wear rather than not listed (longevity)Does not claim hydration

    Score details
    Shade match
    90
    Finish & visual result
    50
    Wear & performance
    40
    Comfort & suitability
    70

    Very close colour

    Ingredients (not scored): 3% ingredient overlap

    Differences: 16-hour wear rather than not listed (longevity) · Does not claim hydration

    Medium confidence· Digital match

    View match
  4. #5 · Valentino

    Liquirosso 2 in 1 Soft Matte Liquid Lipstick & Blush

    128R - Nude At Last
    Shade match 87
    $40SephoraSephoraCosts $33.11 more

    Matches: Very close colourBoth claim comfortBoth claim hydration

    Differences: Cool rather than neutral undertone12-hour wear rather than not listed (longevity)

    Score details
    Shade match
    87
    Finish & visual result
    50
    Wear & performance
    40
    Comfort & suitability
    100

    Very close colour · Matte · Buildable

    Ingredients (not scored): 0% ingredient overlap

    Differences: Cool rather than neutral undertone · 12-hour wear rather than not listed (longevity)

    Retailer shade note: deep pink

    Medium confidence· Digital match

    View match
  5. Shade match 86
    $53Ulta BeautyUlta Beauty(product price)Costs $46.11 more

    Matches: Same neutral undertoneBoth claim hydration

    Differences: Does not claim comfort

    Score details
    Shade match
    86
    Finish & visual result
    50
    Wear & performance
    50
    Comfort & suitability
    70

    Close colour · Satin

    Ingredients (not scored): 4% ingredient overlap

    Differences: Does not claim comfort

    Medium confidence· Digital match

    View match
  6. Shade match 86
    $53Ulta BeautyUlta Beauty(product price)Costs $46.11 more

    Matches: Same neutral undertoneBoth claim hydration

    Differences: Does not claim comfort

    Score details
    Shade match
    86
    Finish & visual result
    50
    Wear & performance
    50
    Comfort & suitability
    70

    Close colour · Satin

    Ingredients (not scored): 4% ingredient overlap

    Differences: Does not claim comfort

    Medium confidence· Digital match

    View match
  7. #8 · Laura Mercier

    High Vibe Lip Color

    121 Bliss
    Shade match 85
    $38Ulta BeautyUlta BeautyCosts $31.11 more

    Matches: Very close colourClaims transfer resistanceBoth claim comfort

    Differences: Cool rather than neutral undertoneRose rather than pink6-hour wear rather than not listed (longevity)

    Score details
    Shade match
    85
    Finish & visual result
    50
    Wear & performance
    40
    Comfort & suitability
    100

    Very close colour

    Ingredients (not scored): 9% ingredient overlap

    Differences: Cool rather than neutral undertone · Rose rather than pink · 6-hour wear rather than not listed (longevity)

    Retailer shade note: mauve rose

    Medium confidence· Digital match

    View match
  8. #9 · ILIA

    Lip Sketch Hydrating Crayon

    Pink Door
    Shade match 84
    $27SephoraSephoraCosts $20.11 more

    Matches: Same neutral undertoneBoth claim comfortBoth claim hydration

    Differences: 12-hour wear rather than not listed (longevity)

    Score details
    Shade match
    84
    Finish & visual result
    50
    Wear & performance
    40
    Comfort & suitability
    100

    Close colour · Matte

    Ingredients (not scored): 2% ingredient overlap

    Differences: 12-hour wear rather than not listed (longevity)

    Retailer shade note: soft pink

    Medium confidence· Digital match

    View match
  9. #10 · Dior

    Rouge Dior Lipstick

    766 Rose Harpers
    Shade match 84
    $50SephoraSephoraCosts $43.11 more

    Matches: Both claim comfortBoth claim hydration

    Differences: Cool rather than neutral undertone12-hour wear rather than not listed (longevity)

    Score details
    Shade match
    84
    Finish & visual result
    50
    Wear & performance
    40
    Comfort & suitability
    100

    Close colour · Satin · Opaque

    Ingredients (not scored): 0% ingredient overlap

    Differences: Cool rather than neutral undertone · 12-hour wear rather than not listed (longevity)

    Retailer shade note: a magenta pink

    Medium confidence· Digital match

    View match
  10. #11 · Buxom

    Full-On Satin Lipstick

    Rosé Bubbles
    Shade match 81
    $27Ulta BeautyUlta BeautyCosts $20.11 more

    Matches: Both claim comfortBoth claim hydration

    Differences: Cool rather than neutral undertone

    Score details
    Shade match
    81
    Finish & visual result
    50
    Wear & performance
    50
    Comfort & suitability
    100

    Close colour · Satin

    Ingredients (not scored): 15% ingredient overlap

    Differences: Cool rather than neutral undertone

    Retailer shade note: rose pink

    Medium confidence· Digital match

    View match
  11. #12 · Maybelline

    SuperStay Ink Crayon Lipstick

    Run the World
    Shade match 88
    $12.99Ulta BeautyUlta Beauty(product price)Costs $6.10 more

    Matches: Very close colourClaims transfer resistance

    Differences: Cool rather than neutral undertoneLong-wearing rather than not listed (longevity)Does not claim comfort

    Score details
    Shade match
    88
    Finish & visual result
    50
    Wear & performance
    40
    Comfort & suitability
    40

    Very close colour · Matte

    Ingredients (not scored): 3% ingredient overlap

    Differences: Cool rather than neutral undertone · Long-wearing rather than not listed (longevity) · Does not claim comfort · Does not claim hydration

    Retailer shade note: muted magenta

    Medium confidence· Digital match

    View match
  12. #13 · Maybelline

    Super Stay Vinyl Ink Liquid Lipcolor

    Rogue
    Shade match 86
    $13.99Ulta BeautyUlta Beauty(product price)Costs $7.10 more

    Matches: Same neutral undertoneClaims transfer resistanceBoth claim comfort

    Differences: 16-hour wear rather than not listed (longevity)Does not claim hydration

    Score details
    Shade match
    86
    Finish & visual result
    50
    Wear & performance
    40
    Comfort & suitability
    70

    Close colour

    Ingredients (not scored): 3% ingredient overlap

    Differences: 16-hour wear rather than not listed (longevity) · Does not claim hydration

    Medium confidence· Digital match

    View match
  13. #14 · Revlon

    Super Lustrous Ultra Lipstick

    Cosmos
    Shade match 83
    $15.99Ulta BeautyUlta BeautyCosts $9.10 more

    Matches: Same neutral undertoneClaims transfer resistanceBoth claim comfort

    Differences: Long-wearing rather than not listed (longevity)

    Score details
    Shade match
    83
    Finish & visual result
    50
    Wear & performance
    40
    Comfort & suitability
    100

    Close colour · Opaque

    Ingredients (not scored): 4% ingredient overlap

    Differences: Long-wearing rather than not listed (longevity)

    Medium confidence· Digital match

    View match
  14. Shade match 81
    $50SephoraSephoraCosts $43.11 more

    Matches: Both claim comfortBoth claim hydration

    Differences: Cool rather than neutral undertoneRose rather than pink

    Score details
    Shade match
    81
    Finish & visual result
    50
    Wear & performance
    50
    Comfort & suitability
    100

    Close colour · Sheer tint · Sheer

    Ingredients (not scored): 3% ingredient overlap

    Differences: Cool rather than neutral undertone · Rose rather than pink

    Retailer shade note: sheer winter rose

    Medium confidence· Digital match

    View match
  15. #16 · Charlotte Tilbury

    Airbrush Flawless Matte Lip Blur Liquid Lipstick

    Rose Blur
    Shade match 83
    $37SephoraSephoraCosts $30.11 more

    Matches: Very close colourBoth claim comfortBoth claim hydration

    Differences: Warm rather than neutral undertoneRose rather than pink24-hour wear rather than not listed (longevity)

    Score details
    Shade match
    83
    Finish & visual result
    50
    Wear & performance
    40
    Comfort & suitability
    100

    Very close colour · Matte

    Ingredients (not scored): 4% ingredient overlap

    Differences: Warm rather than neutral undertone · Rose rather than pink · 24-hour wear rather than not listed (longevity)

    Retailer shade note: warm rose

    Medium confidence· Digital match

    View match
  16. #17 · Charlotte Tilbury

    K.I.S.S.I.N.G Satin Shine Lipstick

    Rose To Fame
    Shade match 85
    $37SephoraSephoraCosts $30.11 more

    Matches: Both claim hydration

    Differences: Cool rather than neutral undertone6-hour wear rather than not listed (longevity)Does not claim comfort

    Score details
    Shade match
    85
    Finish & visual result
    50
    Wear & performance
    40
    Comfort & suitability
    70

    Close colour · Satin · Buildable

    Ingredients (not scored): 17% ingredient overlap

    Differences: Cool rather than neutral undertone · 6-hour wear rather than not listed (longevity) · Does not claim comfort

    Retailer shade note: a cool, mauve, rose pink for an irresistibly kissable pout

    Medium confidence· Digital match

    View match
  17. Shade match 85
    $13.99Ulta BeautyUlta Beauty(product price)Costs $7.10 more

    Matches: Very close colourClaims transfer resistanceBoth claim comfort

    Differences: Cool rather than neutral undertoneMauve rather than pink16-hour wear rather than not listed (longevity)

    Score details
    Shade match
    85
    Finish & visual result
    50
    Wear & performance
    40
    Comfort & suitability
    70

    Very close colour

    Ingredients (not scored): 3% ingredient overlap

    Differences: Cool rather than neutral undertone · Mauve rather than pink · 16-hour wear rather than not listed (longevity) · Does not claim hydration

    Retailer shade note: dusty rose mauve

    Medium confidence· Digital match

    View match
  18. #19 · Maybelline

    SuperStay Matte Ink Liquid Lipstick

    150 Pathfinder
    Shade match 87
    —AmazonAmazon(product price)Price unavailable

    Matches: Very close colour

    Differences: Cool rather than neutral undertone16-hour wear rather than not listed (longevity)Does not claim comfort

    Score details
    Shade match
    87
    Finish & visual result
    50
    Wear & performance
    40
    Comfort & suitability
    40

    Very close colour · Matte · Opaque

    Ingredients (not scored): 1% ingredient overlap

    Differences: Cool rather than neutral undertone · 16-hour wear rather than not listed (longevity) · Does not claim comfort · Does not claim hydration

    Medium confidence· Digital match

    View match
  19. #20 · Charlotte Tilbury

    Matte Revolution Hydrating Lipstick

    First Dance
    Shade match 84
    $37Ulta BeautyUlta Beauty(product price)Costs $30.11 more

    Matches: Very close colourBoth claim hydration

    Differences: Cool rather than neutral undertoneRose rather than pink10-hour wear rather than not listed (longevity)

    Score details
    Shade match
    84
    Finish & visual result
    50
    Wear & performance
    40
    Comfort & suitability
    70

    Very close colour · Matte · Buildable

    Ingredients (not scored): 12% ingredient overlap

    Differences: Cool rather than neutral undertone · Rose rather than pink · 10-hour wear rather than not listed (longevity) · Does not claim comfort

    Retailer shade note: berry rose

    Medium confidence· Digital match

    View match
  20. #21 · MAC Cosmetics

    M·A·Cximal Silky Matte Lipstick

    Get The Hint
    Shade match 81
    $25Ulta BeautyUlta BeautyCosts $18.11 more

    Matches: Very close colourBoth claim comfortBoth claim hydration

    Differences: Warm rather than neutral undertoneRose rather than pink12-hour wear rather than not listed (longevity)

    Score details
    Shade match
    81
    Finish & visual result
    50
    Wear & performance
    40
    Comfort & suitability
    100

    Very close colour · Matte · Opaque

    Ingredients (not scored): 6% ingredient overlap

    Differences: Warm rather than neutral undertone · Rose rather than pink · 12-hour wear rather than not listed (longevity)

    Retailer shade note: warm rose

    Medium confidence· Digital match

    View match
  21. #22 · Laura Mercier

    Petal Soft Lipstick Crayon

    341 Simone
    Shade match 81
    $36SephoraSephoraCosts $29.11 more

    Matches: Very close colourBoth claim comfortBoth claim hydration

    Differences: Cool rather than neutral undertoneBerry rather than pink12-hour wear rather than not listed (longevity)

    Score details
    Shade match
    81
    Finish & visual result
    50
    Wear & performance
    40
    Comfort & suitability
    100

    Very close colour · Matte · Sheer

    Ingredients (not scored): 10% ingredient overlap

    Differences: Cool rather than neutral undertone · Berry rather than pink · 12-hour wear rather than not listed (longevity)

    Retailer shade note: rose berry

    Medium confidence· Digital match

    View match
  22. Shade match 80
    $53Ulta BeautyUlta Beauty(product price)Costs $46.11 more

    Matches: Both claim hydration

    Differences: Warm rather than neutral undertoneDoes not claim comfort

    Score details
    Shade match
    80
    Finish & visual result
    50
    Wear & performance
    50
    Comfort & suitability
    70

    Close colour · Satin

    Ingredients (not scored): 4% ingredient overlap

    Differences: Warm rather than neutral undertone · Does not claim comfort

    Medium confidence· Digital match

    View match
  23. #24 · Laura Mercier

    High Vibe Lip Color

    140 Buzz
    Shade match 80
    $38Ulta BeautyUlta BeautyCosts $31.11 more

    Matches: Claims transfer resistanceBoth claim comfortBoth claim hydration

    Differences: Cool rather than neutral undertoneMauve rather than pink6-hour wear rather than not listed (longevity)

    Score details
    Shade match
    80
    Finish & visual result
    50
    Wear & performance
    40
    Comfort & suitability
    100

    Close colour

    Ingredients (not scored): 9% ingredient overlap

    Differences: Cool rather than neutral undertone · Mauve rather than pink · 6-hour wear rather than not listed (longevity)

    Retailer shade note: mauve

    Medium confidence· Digital match

    View match
  24. #25 · Stila

    Stay All Day Liquid Lipstick Matte

    Promessa
    Shade match 79
    $25Ulta BeautyUlta BeautyCosts $18.11 more

    Matches: Claims transfer resistanceBoth claim comfortBoth claim hydration

    Differences: Warm rather than neutral undertone12-hour wear rather than not listed (longevity)

    Score details
    Shade match
    79
    Finish & visual result
    50
    Wear & performance
    40
    Comfort & suitability
    100

    Close colour · Matte · Opaque

    Ingredients (not scored): 7% ingredient overlap

    Differences: Warm rather than neutral undertone · 12-hour wear rather than not listed (longevity)

    Retailer shade note: warm pink

    Medium confidence· Digital match

    View match
  25. #26 · Anastasia Beverly Hills

    Full-Pigment Matte & Satin Velvet Lipstick

    Rose Dream
    Shade match 82
    $26Ulta BeautyUlta Beauty(product price)Costs $19.11 more

    Matches: Same neutral undertoneBoth claim comfort

    Differences: Long-wearing rather than not listed (longevity)Does not claim hydration

    Score details
    Shade match
    82
    Finish & visual result
    50
    Wear & performance
    40
    Comfort & suitability
    70

    Close colour · Satin · Opaque

    Ingredients (not scored): 4% ingredient overlap

    Differences: Long-wearing rather than not listed (longevity) · Does not claim hydration

    Retailer shade note: rose petal pink with a satin finish

    Medium confidence· Digital match

    View match
  26. #27 · MAC Cosmetics

    M·A·Cximal Silky Matte Lipstick

    Hot Girl Pink
    Shade match 79
    $25Ulta BeautyUlta Beauty(product price)Costs $18.11 more

    Matches: Same neutral undertoneBoth claim comfortBoth claim hydration

    Differences: 12-hour wear rather than not listed (longevity)

    Score details
    Shade match
    79
    Finish & visual result
    50
    Wear & performance
    40
    Comfort & suitability
    100

    Slight colour difference · Matte · Opaque

    Ingredients (not scored): 6% ingredient overlap

    Differences: 12-hour wear rather than not listed (longevity)

    Retailer shade note: bright watermelon pink

    Medium confidence· Digital match

    View match
  27. #28 · Sephora Collection

    Cream Lip Stain 10HR Liquid Lipstick

    126 Hot Hot Pink
    Shade match 78
    $16SephoraSephoraCosts $9.11 more

    Matches: Same neutral undertoneClaims transfer resistanceBoth claim comfort

    Differences: 10-hour wear rather than not listed (longevity)

    Score details
    Shade match
    78
    Finish & visual result
    50
    Wear & performance
    40
    Comfort & suitability
    100

    Slight colour difference · Matte · Opaque

    Ingredients (not scored): 1% ingredient overlap

    Differences: 10-hour wear rather than not listed (longevity)

    Retailer shade note: matte vibrant hot pink

    Medium confidence· Digital match

    View match
  28. #29 · Urban Decay

    Vice Lip Bond Glossy Longwear Liquid Lipstick

    Cuffed Up
    Shade match 78
    $28SephoraSephoraCosts $21.11 more

    Matches: Same neutral undertoneClaims transfer resistanceBoth claim comfort

    Differences: Lighter16-hour wear rather than not listed (longevity)

    Score details
    Shade match
    78
    Finish & visual result
    50
    Wear & performance
    40
    Comfort & suitability
    100

    Slight colour difference · Glossy · Opaque

    Ingredients (not scored): 1% ingredient overlap

    Differences: Lighter · 16-hour wear rather than not listed (longevity)

    Retailer shade note: bubblegum pink

    Medium confidence· Digital match

    View match
  29. #30 · Dior

    Rouge Dior Lipstick

    525 Cherie
    Shade match 78
    $50Ulta BeautyUlta Beauty(product price)Costs $43.11 more

    Matches: Both claim comfortBoth claim hydration

    Differences: Cool rather than neutral undertone12-hour wear rather than not listed (longevity)

    Score details
    Shade match
    78
    Finish & visual result
    50
    Wear & performance
    40
    Comfort & suitability
    100

    Close colour · Satin · Opaque

    Ingredients (not scored): 0% ingredient overlap

    Differences: Cool rather than neutral undertone · 12-hour wear rather than not listed (longevity)

    Retailer shade note: a fuchsia pink - satin

    Medium confidence· Digital match

    View match

Showing 12 of 29 matches

Why the closest match works

Dior Rouge Dior Lipstick in 581 Virevolte, against Revlon Super Lustrous Lipstick in Plumalicious. Every attribute compared, with its share of the score.

ComparedYour shadePlumaliciousClosest match581 VirevolteScore
Shade match60% of overall97
Colour95#ca4b63#ca5164Looks identicalColour difference 1.5 (0 is identical)
Depth98MediumMediumSameDepth difference 1.4 on the 0–100 scale
Undertone100NeutralNeutralSameSame product undertone
Colour family100PinkPinkSameSame colour family
Finish & visual result20% of overall · none of 2 comparable50
Finishnot comparableNot listedMatteNot listed for eitherA finish not listed for one product
Opacitynot comparableNot listedOpaqueNot listed for eitherAn opacity not listed for one product
Wear & performance15% of overall · 1 of 2 compared40
Longevity40Not listed12-hour wearSome differenceThe match claims long wear; your product does not list it
Transfer resistancenot comparableNot listedNot listedNot listed for eitherNeither product lists transfer resistance
Comfort & suitability5% of overall100
Comfort100ClaimedClaimedSameBoth products claim a comfortable feel
Hydration100ClaimedClaimedSameBoth products claim hydration
Overall match 79/100Shade match 97/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Dior Rouge Dior Lipstick in 581 Virevolte.

Same or better

  • Near-identical swatch colour
  • Same neutral undertone
  • Both claim comfort
  • Both claim hydration

Different

  • 12-hour wear longevity instead of not listed

Description, format and ingredients (information only, not scored)

Weighted ingredient similarity 0%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
Shade descriptionNot listeda bright pink - velvet
FormatBulletBullet
Baseno siliconeOil-based, low silicone
FragranceNot listedListed (fragrance)
Drying alcoholNot listedNot listed
SPFNot listedNot listed

Where to buy 581 Virevolte

Match price
$50Ulta BeautyUlta Beauty
Costs $43.11 more

Your shade $6.89 at Target · product price; shade not separately priced

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish and visual result, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.