Deep tan · Cool · pink undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Coverage
Preferences
Avoid an ingredient
11 of 30 matches
Only showing matches with full coverage.
The equivalent shade and the most similar foundation overall.
SephoraYour shade $24 at Sephora
Tarte Face Tape Full Coverage Foundation
Every store that sells this shade · prices as last checked
Sephora$42View at Sephora
Ulta Beautyfrom $42 · product priceView at Ulta BeautyRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ulta Beauty(product price)Costs $14 moreMatches: Very close colourSame matte finishSame full coverage
Differences: Slightly warmer undertone
Very close colour · Matte · Full coverage
Ingredients (not scored): 0% ingredient overlap
Differences: Slightly warmer undertone
Retailer shade note: dark with golden undertones
Medium confidence· Digital match
LORAC PRO Soft Focus Longwear Foundation
Every store that sells this shade · prices as last checked
Macy's$38View at Macy'sUlta Beautyfrom $38 · product priceView at Ulta BeautySephoraCosts $18 moreMatches: Near-identical swatch colourSame matte finishSame full coverage
Differences: Olive rather than cool undertoneContains listed fragrance
Looks identical · Matte · Full coverage
Ingredients (not scored): 1% ingredient overlap
Differences: Olive rather than cool undertone · Contains listed fragrance
Retailer shade note: deep skin with very warm, golden or olive undertones
High confidence· Digital match
Tarte Face Tape Full Coverage Foundation
Every store that sells this shade · prices as last checked
Sephora$42View at SephoraUlta Beautyfrom $42 · product priceView at Ulta BeautyUlta Beauty(product price)Costs $30 moreMatches: Very close colourSame matte finishSame full coverage
Differences: Slightly warmer undertone
Very close colour · Matte · Full coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Slightly warmer undertone
Retailer shade note: deep brown w/ golden undertones
Medium confidence· Digital match
Jane Iredale Beyond Matte Liquid Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $54 · product priceView at Ulta BeautyUlta Beauty$5.01 less (21%)Matches: Very close colourSame matte finishSame full coverage
Differences: No blurring effect claimedContains listed fragrance
Very close colour · Matte · Full coverage
Ingredients (not scored): 10% ingredient overlap
Differences: No blurring effect claimed · Contains listed fragrance
Medium confidence· Digital match
L'Oréal Paris Infallible 24H Fresh Wear Foundation In A Powder
Every store that sells this shade · prices as last checked
Ulta Beauty$18.99View at Ulta Beauty
CVS$20.29View at CVSUlta Beauty$20.11 less (84%)Matches: Very close colourSame full coverageBoth claim a blurring effect
Differences: Neutral rather than cool undertoneNatural rather than matte finish
Very close colour · Natural · Full coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Neutral rather than cool undertone · Natural rather than matte finish
Medium confidence· Digital match
J.Cat Beauty Perfextion Long Wearing Foundation
Every store that sells this shade · prices as last checked
Ulta Beauty$3.89View at Ulta BeautyUlta BeautyCosts $18 moreMatches: Very close colourSame matte finishSame full coverage
Differences: Slightly warmer undertoneContains listed fragrance
Very close colour · Matte · Full coverage
Ingredients (not scored): 1% ingredient overlap
Differences: Slightly warmer undertone · Contains listed fragrance
Retailer shade note: deep skin with warm, peach undertones
High confidence· Digital match
Tarte Face Tape Full Coverage Foundation
Every store that sells this shade · prices as last checked
Sephora$42View at SephoraUlta Beauty$42View at Ulta BeautyUlta Beauty(product price)Costs $18 moreMatches: Very close colourSame cool undertoneSame full coverage
Differences: Radiant rather than matte finishNo blurring effect claimed
Very close colour · Radiant · Full coverage
Ingredients (not scored): 0% ingredient overlap
Differences: Radiant rather than matte finish · No blurring effect claimed
Retailer shade note: deep with red brown undertone for dark skin
Medium confidence· Digital match
Polite Society More Than a Pretty Face Skin-Caring Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $42 · product priceView at Ulta BeautyUlta Beauty(product price)Costs $16 moreMatches: Very close colourSame matte finishSame full coverage
Differences: Neutral rather than cool undertoneNo blurring effect claimedDoes not claim a lightweight feel
Very close colour · Matte · Full coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Neutral rather than cool undertone · No blurring effect claimed · Does not claim a lightweight feel
Retailer shade note: dark brown skin w/ neutral undertones
Medium confidence· Digital match
PÜR 4-in-1 Love Your Selfie Longwear Foundation & Concealer
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $40 · product priceView at Ulta BeautyUlta Beauty(product price)$16 less (67%)Matches: Very close colourSame matte finishSame full coverage
Differences: Neutral rather than cool undertoneNo blurring effect claimedNo long-wear claim
Very close colour · Matte · Full coverage
Ingredients (not scored): 10% ingredient overlap
Differences: Neutral rather than cool undertone · No blurring effect claimed · No long-wear claim · Does not claim a lightweight feel
Retailer shade note: dark or deep skin tones with a neutral undertone
Medium confidence· Digital match
Revolution Beauty Conceal & Define Soft Matte Full Coverage Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $8 · product priceView at Ulta BeautyUlta Beauty(product price)Costs $22 moreMatches: Very close colourSame cool undertoneSame full coverage
Differences: Radiant rather than matte finish
Very close colour · Radiant · Full coverage
Ingredients (not scored): 1% ingredient overlap
Differences: Radiant rather than matte finish
Retailer shade note: deep auburn with red undertone for dark skin
High confidence· Digital match
MAC Cosmetics Studio Radiance Serum Powered Foundation
Every store that sells this shade · prices as last checked
Macy's$46View at Macy'sUlta Beautyfrom $46 · product priceView at Ulta BeautyThe closest shade to Sephora Collection Best Skin Ever Matte Powder Foundation 56.5P Deep (Deep tan · Cool · pink undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
14 Deep
$36
5.5N
$38
Velvet 10.5
$39
Honeycomb 7.7 Red
$31
4R64
$35
11.75
$42
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Tarte Face Tape Full Coverage Foundation in 53N Deep Neutral, against Sephora Collection Best Skin Ever Matte Powder Foundation in 56.5P Deep. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To Tarte Face Tape Full Coverage Foundation in 53N Deep Neutral.
1 shared ingredient; weighted similarity 1%. Ingredients only affect results through the filters.
SephoraYour shade $24 at Sephora
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
