Amazonian Clay 16-Hour Full Coverage Foundation 28G Light-Medium Gold dupes and alternatives Tarte
3.4 (2,267)·Medium light · Olive undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Matches: Very close colour· Both claim a lightweight feel· No fragrance listed
Differences: Slightly warmer undertone· Natural rather than matte finish· Light rather than full coverage
Score details
Shade match
88
Finish & visual result
47
Wear & performance
54
Skin suitability
84
Very close colour · Natural · Light coverage
Ingredients (not scored): 0% ingredient overlap
Differences: Slightly warmer undertone · Natural rather than matte finish · Light rather than full coverage · No blurring effect claimed · No long-wear claim · Does not claim not settling into lines
$41Ulta Beauty(product price)$1 less (2%)4.5 (2,588)
Matches: Very close colour· Both claim a blurring effect· Claims transfer resistance
Differences: Slightly lighter· Slightly warmer undertone· Natural rather than matte finish
Score details
Shade match
83
Finish & visual result
58
Wear & performance
51
Skin suitability
84
Very close colour · Natural · Light coverage
Ingredients (not scored): 17% ingredient overlap
Differences: Slightly lighter · Slightly warmer undertone · Natural rather than matte finish · Light rather than full coverage · No long-wear claim · Does not claim not settling into lines
Retailer shade note: light medium with warm yellow undertones
The closest shade to Tarte Amazonian Clay 16-Hour Full Coverage Foundation 28G Light-Medium Gold (Medium light · Olive undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
L'Oréal Paris Lumi Le Glow Skin Tint in 130 Warm, against Tarte Amazonian Clay 16-Hour Full Coverage Foundation in 28G Light-Medium Gold. Every attribute compared, with its share of the score.
ComparedYour shade28G Light-Medium GoldClosest shade match130 WarmHow they compareScore
Shade match55% of overall90
Colour60%98#ca9f72#c9a073Looks identicalColour difference 0.6 (0 is identical)
Overall match 72/100Shade match 90/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
Revlon PhotoReady Lift & Fill Skin Tint in 110 Light, against Tarte Amazonian Clay 16-Hour Full Coverage Foundation in 28G Light-Medium Gold. Every attribute compared, with its share of the score.
ComparedYour shade28G Light-Medium GoldClosest overall alternative110 LightHow they compareScore
Shade match55% of overall88
Colour60%96#ca9f72#cea277Looks identicalColour difference 1.2 (0 is identical)
Finish & visual result25% of overall · 3 of 4 compared51
Finish35%56MatteNaturalSome differenceNatural finish rather than matte
Coverage30%20FullLightDifferentLight coverage rather than full
Skin-like finish20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring15%100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared72
Longevity30%7016-hour wearLong-wearingSome differenceYour product claims 16-hour wear; the match says long-wearing without hours
Transfer resistance20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling20%100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stability15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort15%40ClaimedNot listedSome differenceOnly your product claims a comfortable, lightweight feel; the match does not list it
Skin suitability5% of overall50
Skin type100%50Normal, combination, oilyNot publishedSkin-type suitability not published for one product
Overall match 75/100Shade match 88/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
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