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Amazonian Clay 16-Hour Full Coverage Foundation 44G Tan Golden dupes and alternatives Tarte

Deep tan · Olive undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

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Fragrance-free2No drying alcohol6Vegan0Cruelty-free3Oil-free3With SPF0Mineral0

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Only showing matches with a matte finish.

  • 1 match has no finish listed and is not shown.

Closest shade matchClosest overall alternative: Clinique Acne Solutions Liquid Makeup Foundation WN 118 Amber

The equivalent shade and the most similar foundation overall.

Your shade
Tarte
44G Tan GoldenChange shade
Depth and undertone: Deep tan · Olive
Finish and coverage: Matte · Full coverage
The match
Clinique
WN 118 Amber
Depth and undertone: Deep tan · Warm
Finish and coverage: Matte · Medium coverage
Overall match
81out of 100
Shade (Shade match)
85
Finish (Finish & visual result)
93
Wear (Wear & performance)
54
Skin (Skin suitability)
60
Shade match
85out of 100
Colour
91
Depth
97
Undertone
65
Medium confidence· Digital matchWhy it matches
Match price
$39Ulta BeautyUlta Beauty
$3 less (7%)

Your shade $42 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

More matches

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Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · Fenty Beauty

    Pro Filt'r Soft Matte Longwear Foundation

    385
    Shade match 76
    $40SephoraSephora$2 less (5%)

    Matches: Same matte finishSame full coverageBoth claim not settling into lines

    Differences: Neutral rather than olive undertoneNo blurring effect claimedDoes not claim a lightweight feel

    Score details
    Shade match
    76
    Finish & visual result
    89
    Wear & performance
    72
    Skin suitability
    100

    Close colour · Matte · Full coverage

    Ingredients (not scored): 20% ingredient overlap

    Differences: Neutral rather than olive undertone · No blurring effect claimed · Does not claim a lightweight feel

    Retailer shade note: for tan to deep skin with neutral undertones

    Medium confidence· Digital match

    View match
  2. #3 · Fenty Beauty

    Pro Filt'r Soft Matte Longwear Foundation

    400
    Shade match 72
    $40SephoraSephora$2 less (5%)

    Matches: Same matte finishSame full coverageBoth claim not settling into lines

    Differences: Slightly warmer undertoneNo blurring effect claimedDoes not claim a lightweight feel

    Score details
    Shade match
    72
    Finish & visual result
    89
    Wear & performance
    72
    Skin suitability
    100

    Slight colour difference · Matte · Full coverage

    Ingredients (not scored): 20% ingredient overlap

    Differences: Slightly warmer undertone · No blurring effect claimed · Does not claim a lightweight feel

    Retailer shade note: for tan to deep skin with very warm undertones

    Medium confidence· Digital match

    View match
  3. #4 · TIRTIR

    Mask Fit AI Filter Cushion

    39W CARAMEL
    Shade match 76
    $25Ulta BeautyUlta Beauty(product price)$17 less (40%)

    Matches: Same matte finishSame full coverageClaims a skin-like finish

    Differences: Slightly warmer undertoneDoes not claim not settling into linesContains drying alcohol

    Score details
    Shade match
    76
    Finish & visual result
    88
    Wear & performance
    61
    Skin suitability
    84

    Close colour · Matte · Full coverage

    Ingredients (not scored): 16% ingredient overlap

    Differences: Slightly warmer undertone · Does not claim not settling into lines · Contains drying alcohol

    Retailer shade note: medium deep with warm undertone

    Medium confidence· Digital match

    View match
  4. #5 · Fenty Beauty

    Pro Filt'r Soft Matte Longwear Foundation

    410
    Shade match 71
    $40Ulta BeautyUlta Beauty(product price)$2 less (5%)

    Matches: Same matte finishSame full coverageBoth claim not settling into lines

    Differences: Slightly warmer undertoneNo blurring effect claimedDoes not claim a lightweight feel

    Score details
    Shade match
    71
    Finish & visual result
    89
    Wear & performance
    72
    Skin suitability
    100

    Slight colour difference · Matte · Full coverage

    Ingredients (not scored): 20% ingredient overlap

    Differences: Slightly warmer undertone · No blurring effect claimed · Does not claim a lightweight feel

    Retailer shade note: for tan to deep skin with warm golden undertones

    Medium confidence· Digital match

    View match
  5. #6 · L.A. Girl

    Pro.Matte Foundation

    Golden Bronze
    Shade match 72
    $10Ulta BeautyUlta Beauty$32 less (76%)

    Matches: Same matte finishSame full coverage

    Differences: Slightly lighterSlightly warmer undertoneNo blurring effect claimed

    Score details
    Shade match
    72
    Finish & visual result
    89
    Wear & performance
    54
    Skin suitability
    100

    Close colour · Matte · Full coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: Slightly lighter · Slightly warmer undertone · No blurring effect claimed · Does not claim not settling into lines · Does not claim a lightweight feel

    Medium confidence· Digital match

    View match
  6. #7 · L.A. Girl

    Pro.Matte Foundation

    Café
    Shade match 72
    $9Ulta BeautyUlta Beauty(product price)$33 less (79%)

    Matches: Same matte finishSame full coverage

    Differences: Slightly deeperNo blurring effect claimedDoes not claim not settling into lines

    Score details
    Shade match
    72
    Finish & visual result
    89
    Wear & performance
    54
    Skin suitability
    100

    Slight colour difference · Matte · Full coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: Slightly deeper · No blurring effect claimed · Does not claim not settling into lines · Does not claim a lightweight feel

    Medium confidence· Digital match

    View match
  7. #8 · Clinique

    Acne Solutions Liquid Makeup Foundation

    WN 112 Ginger
    Shade match 72
    $39Ulta BeautyUlta Beauty(product price)$3 less (7%)

    Matches: Same matte finishBoth claim a blurring effectBoth claim a lightweight feel

    Differences: Slightly warmer undertoneMedium rather than full coverageNo long-wear claim

    Score details
    Shade match
    72
    Finish & visual result
    93
    Wear & performance
    54
    Skin suitability
    60

    Slight colour difference · Matte · Medium coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: Slightly warmer undertone · Medium rather than full coverage · No long-wear claim · Does not claim not settling into lines · Not marketed for normal skin · Contains drying alcohol

    Medium confidence· Digital match

    View match
  8. #9 · Gucci

    24 Hour Full Coverage Luminous Matte Finish Foundation

    470C
    Shade match 66
    $69SephoraSephoraCosts $27 more

    Matches: Same matte finishSame full coverageClaims transfer resistance

    Differences: Slightly cooler undertoneNo blurring effect claimedDoes not claim not settling into lines

    Score details
    Shade match
    66
    Finish & visual result
    89
    Wear & performance
    58
    Skin suitability
    100

    Slight colour difference · Matte · Full coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Slightly cooler undertone · No blurring effect claimed · Does not claim not settling into lines

    Retailer shade note: medium deep with cool undertones

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Tarte Amazonian Clay 16-Hour Full Coverage Foundation 44G Tan Golden (Deep tan · Olive undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Lancôme Teint Idole Ultra Wear All Over Full Coverage Concealer

    495 Suede W

    Lancôme Teint Idole Ultra Wear All Over Full Coverage Concealer, shade 495 Suede W

    • Close colour
    • Deep tan · Warm · golden undertone

    $32

    SephoraView at Sephora
  2. Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer

    3N59

    Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer, shade 3N59

    • Close colour
    • Deep tan · Neutral · neutral golden undertone

    $35

    SephoraView at Sephora
  3. NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum

    Camel

    NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum, shade Camel

    • Close colour
    • Deep

    $12

    Ulta BeautyView at Ulta Beauty
  4. Glossier Stretch Concealer for Dewy Buildable Coverage

    Medium Deep 1

    Glossier Stretch Concealer for Dewy Buildable Coverage, shade Medium Deep 1

    • Slight colour difference
    • Deep · Warm · golden undertone

    $22

    SephoraView at Sephora
  5. NARS Soft Matte Complete Concealer

    Chocolat

    NARS Soft Matte Complete Concealer, shade Chocolat

    • Slight colour difference
    • Deep tan · Warm undertone

    $36

    SephoraView at Sephora
  6. L'Oréal Paris True Match Radiant Serum Concealer

    N9

    L'Oréal Paris True Match Radiant Serum Concealer, shade N9

    • Slight colour difference
    • Deep tan · Neutral undertone

    $16.99

    Ulta BeautyView at Ulta Beauty

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Clinique Acne Solutions Liquid Makeup Foundation in WN 118 Amber, against Tarte Amazonian Clay 16-Hour Full Coverage Foundation in 44G Tan Golden. Every attribute compared, with its share of the score.

ComparedYour shade44G Tan GoldenClosest matchWN 118 AmberScore
Shade match55% of overall85
Colour91#9e682c#a6692cVery close colourColour difference 2.2 (0 is identical)
Depth97Deep tanDeep tanSameDepth difference: 1.8
Retailer descriptionTanNot statedNo depth word in one descriptionNot compared
Undertone65OliveWarmSome differencecandidate undertone inferred
Finish & visual result25% of overall · 3 of 4 compared93
Finish100MatteMatteSameSame matte finish
Coverage80FullMediumCloseMedium coverage rather than full (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared54
Longevity4016-hour wearNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall60
Skin type60Normal, combination, oilyCombination, dry, oilyBoth marketed for combination/​oily skin
Overall match 81/100Shade match 85/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Clinique Acne Solutions Liquid Makeup Foundation in WN 118 Amber.

Same or better

  • $3 less
  • Very close colour
  • Same matte finish
  • Medium rather than full coverage
  • Both claim a blurring effect
  • Both claim a lightweight feel
  • No fragrance listed

Different

  • Slightly warmer undertone
  • No long-wear claim
  • Does not claim not settling into lines
  • Not marketed for normal skin
  • Contains alcohol denat.

Ingredients (information only, not scored)

10 shared ingredients; weighted similarity 15%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseWater-based, high siliconeWater-based, high silicone
FragranceListed (fragrance)Not listed
Drying alcoholNot listedListed (alcohol denat.)
SPFNot listedNot listed
OverlapBoth water-based; silicone high vs high
View full match

Where to buy WN 118 Amber

Match price
$39Ulta BeautyUlta Beauty
$3 less (7%)

Your shade $42 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.