Very fair · Cool · pink undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Coverage
Avoid an ingredient
14 of 31 matches
Only showing matches with full coverage.
The equivalent shade: scored on colour, depth and undertone only.
SephoraYour shade $42 at Ulta Beauty
NARS Natural Radiant Longwear Foundation
Every store that sells this shade · prices as last checked
Sephora$55View at Sephora
Ulta Beautyfrom $55 · product priceView at Ulta Beauty
Macy's$55 · low stockView at Macy'sThe most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.
Ulta BeautyYour shade $42 at Ulta Beauty · product price; shade not separately priced
Tarte Amazonian Clay 16-Hour Full Coverage Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $42 · product priceView at Ulta BeautyMacy's$42View at Macy'sRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
SephoraCosts $13 moreMatches: Very close colourSame cool undertoneSame matte finish
Differences: Does not claim not settling into lines
Very close colour · Matte · Full coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Does not claim not settling into lines
Retailer shade note: L1 - Very light with cool undertones
High confidence· Digital match
NARS Natural Matte Longwear Foundation
Every store that sells this shade · prices as last checked
Ulta Beauty(product price)$17 less (40%)Matches: Very close colourSame cool undertoneSame matte finish
Differences: No blurring effect claimed
Very close colour · Matte · Full coverage
Ingredients (not scored): 13% ingredient overlap
Differences: No blurring effect claimed
Retailer shade note: fair light with cool undertone
High confidence· Digital match
TIRTIR Mask Fit Red Cushion
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $25 · product priceView at Ulta BeautyUlta Beauty(product price)$17 less (40%)Matches: Very close colourSame cool undertoneSame matte finish
Differences: No blurring effect claimed
Very close colour · Matte · Full coverage
Ingredients (not scored): 13% ingredient overlap
Differences: No blurring effect claimed
Retailer shade note: fair light with cool undertone
High confidence· Digital match
TIRTIR Mask Fit Red Cushion
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $25 · product priceView at Ulta BeautySephoraCosts $13 moreMatches: Very close colourSame matte finishSame full coverage
Differences: Neutral rather than cool undertoneDoes not claim not settling into lines
Very close colour · Matte · Full coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Neutral rather than cool undertone · Does not claim not settling into lines
Retailer shade note: L1.5 - Very light with neutral undertones, and a light pink tone
High confidence· Digital match
NARS Natural Matte Longwear Foundation
Every store that sells this shade · prices as last checked
Macy's$55View at Macy'sSephora$55View at SephoraUlta Beautyfrom $55 · product priceView at Ulta BeautyUlta BeautyCosts $7 moreMatches: Very close colourSame matte finishSame full coverage
Differences: Neutral rather than cool undertoneDoes not claim transfer resistanceContains drying alcohol
Very close colour · Matte · Full coverage
Ingredients (not scored): 21% ingredient overlap
Differences: Neutral rather than cool undertone · Does not claim transfer resistance · Contains drying alcohol
Retailer shade note: ultra fair skin with neutral undertones
High confidence· Digital match
Anastasia Beverly Hills Impeccable Blurring Second-Skin Matte Foundation
Every store that sells this shade · prices as last checked
Sephora$2 less (5%)Matches: Near-identical swatch colourSame matte finishSame full coverage
Differences: Neutral rather than cool undertoneNo blurring effect claimedDoes not claim transfer resistance
Looks identical · Matte · Full coverage
Ingredients (not scored): 14% ingredient overlap
Differences: Neutral rather than cool undertone · No blurring effect claimed · Does not claim transfer resistance · Does not claim a lightweight feel
Retailer shade note: for very fair skin with neutral undertones
High confidence· Digital match
Fenty Beauty Pro Filt'r Soft Matte Longwear Foundation
Every store that sells this shade · prices as last checked
Sephora$40View at SephoraSephoraCosts $7 moreMatches: Very close colourSame cool undertoneSame full coverage
Differences: Natural rather than matte finishNo blurring effect claimedDoes not claim transfer resistance
Very close colour · Natural · Full coverage
Ingredients (not scored): 11% ingredient overlap
Differences: Natural rather than matte finish · No blurring effect claimed · Does not claim transfer resistance · Does not claim not settling into lines · Not marketed for oily skin
Retailer shade note: fair, cool undertones
High confidence· Digital match
Hourglass Vanish Seamless Finish Foundation Stick
Every store that sells this shade · prices as last checked
Sephora$49View at SephoraUlta BeautySame priceMatches: Near-identical swatch colourSame full coverageBoth claim a blurring effect
Differences: Natural rather than matte finishNo long-wear claimDoes not claim transfer resistance
Looks identical · Natural · Full coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Natural rather than matte finish · No long-wear claim · Does not claim transfer resistance · Does not claim a lightweight feel
Retailer shade note: porcelain
Medium confidence· Digital match
IT Cosmetics CC+ Airbrush Perfecting Powder Foundation
Every store that sells this shade · prices as last checked
Ulta Beauty$42View at Ulta BeautyMacy's$42View at Macy'sUlta Beauty(product price)$22 less (52%)Matches: Near-identical swatch colourSame matte finishSame full coverage
Differences: Slightly warmer undertoneNo blurring effect claimedDoes not claim transfer resistance
Looks identical · Matte · Full coverage
Ingredients (not scored): no ingredient list for one product
Differences: Slightly warmer undertone · No blurring effect claimed · Does not claim transfer resistance · Does not claim not settling into lines
Medium confidence· Digital match
Juvia's Place I am Magic Powder Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $20 · product priceView at Ulta BeautyUlta Beauty$30.81 less (73%)Matches: Very close colourSame matte finishSame full coverage
Differences: Slightly warmer undertoneNo blurring effect claimedDoes not claim not settling into lines
Very close colour · Matte · Full coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Slightly warmer undertone · No blurring effect claimed · Does not claim not settling into lines
Medium confidence· Digital match
Maybelline Super Stay Up to 24HR Hybrid Powder-Foundation
Every store that sells this shade · prices as last checked
Ulta Beauty$11.19View at Ulta Beauty
Walmart$11.98View at Walmart
Walgreens$15.99View at WalgreensWalmart$23.96View at WalmartUlta Beauty(product price)$26.01 less (62%)Matches: Very close colourSame matte finishSame full coverage
Differences: Slightly warmer undertoneNo blurring effect claimedDoes not claim not settling into lines
Very close colour · Matte · Full coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Slightly warmer undertone · No blurring effect claimed · Does not claim not settling into lines
Medium confidence· Digital match
Maybelline Super Stay Up to 24HR Hybrid Powder-Foundation
Every store that sells this shade · prices as last checked
Walmart$11.98View at Walmart
Target$11.99View at TargetUlta Beautyfrom $15.99 · product priceView at Ulta BeautyWalgreens$15.99View at WalgreensWalmart$23.96View at WalmartSephora$3 less (7%)Matches: Very close colourSame matte finishSame full coverage
Differences: Slightly warmer undertoneNo long-wear claimDoes not claim transfer resistance
Very close colour · Matte · Full coverage
Ingredients (not scored): 14% ingredient overlap
Differences: Slightly warmer undertone · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim a lightweight feel · Not marketed for normal skin
Medium confidence· Digital match
IT Cosmetics CC+ Cream Natural Matte Foundation
Every store that sells this shade · prices as last checked
Sephora$39View at SephoraUlta Beautyfrom $39 · product priceView at Ulta BeautyMacy's$39View at Macy'sThe closest shade to Tarte Face Tape Full Coverage Foundation 8B Porcelain Beige (Very fair · Cool · pink undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
8B porcelain beige
$32
Affogato
001 Cool Ivory
$10.99
1 Fair
$36
Tone 0.7 C
$32
110
$30
095
$12.99
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
NARS Natural Radiant Longwear Foundation in Oslo - Light 1, against Tarte Face Tape Full Coverage Foundation in 8B Porcelain Beige. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To NARS Natural Radiant Longwear Foundation in Oslo - Light 1.
10 shared ingredients; weighted similarity 17%. Ingredients only affect results through the filters.
Tarte Amazonian Clay 16-Hour Full Coverage Foundation in 12B Fair Beige, against Tarte Face Tape Full Coverage Foundation in 8B Porcelain Beige. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To Tarte Amazonian Clay 16-Hour Full Coverage Foundation in 12B Fair Beige.
12 shared ingredients; weighted similarity 12%. Ingredients only affect results through the filters.
NARS Natural Radiant Longwear Foundation Oslo - Light 1
SephoraYour shade $42 at Ulta Beauty
Tarte Amazonian Clay 16-Hour Full Coverage Foundation 12B Fair Beige
Ulta BeautyYour shade $42 at Ulta Beauty · product price; shade not separately priced
31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
