Beautler.Your beauty butler

Shape Tape Full Coverage Matte Concealer 22N light neutral dupes and alternatives Tarte

Light · Cool undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade match: Dior Forever Skin Correct Full-Coverage Concealer 2 Cool Rosy

The equivalent shade: scored on colour, depth and undertone only.

Closest overall alternative: NARS Soft Matte Complete Concealer Honey

The most similar concealer overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · NARS

    Soft Matte Complete Concealer

    Crème Brulee
    Shade match 86
    $36SephoraSephoraCosts $4 more

    Matches: Same cool undertoneSame matte finishBoth claim a blurring effect

    Differences: Slightly lighterMedium rather than full coverage

    Score details
    Shade match
    86
    Finish & visual result
    93
    Wear & performance
    88
    Skin suitability
    100

    Close colour · Matte · Medium coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: Slightly lighter · Medium rather than full coverage

    Retailer shade note: L2.5 - Light with cool undertones

    Medium confidence· Digital match

    View match
  2. Shade match 95
    $30SephoraSephora$2 less (6%)

    Matches: Very close colourSame cool undertoneSame full coverage

    Differences: Natural rather than matte finishNo blurring effect claimed

    Score details
    Shade match
    95
    Finish & visual result
    70
    Wear & performance
    82
    Skin suitability
    84

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Natural rather than matte finish · No blurring effect claimed

    Retailer shade note: for cool undertones

    Medium confidence· Digital match

    View match
  3. Shade match 90
    $30SephoraSephora$2 less (6%)

    Matches: Very close colourSame cool undertoneSame matte finish

    Differences: Slightly deeper

    Score details
    Shade match
    90
    Finish & visual result
    100
    Wear & performance
    47
    Skin suitability
    90

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Slightly deeper

    Retailer shade note: fair with pink undertones

    High confidence· Digital match

    View match
  4. Shade match 92
    $35SephoraSephoraCosts $3 more

    Matches: Very close colourSame cool undertoneSame matte finish

    Differences: Does not claim not settling into linesContains drying alcohol

    Score details
    Shade match
    92
    Finish & visual result
    100
    Wear & performance
    33
    Skin suitability
    100

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Does not claim not settling into lines · Contains drying alcohol

    Retailer shade note: for fair skin with cool undertones

    High confidence· Digital match

    View match
  5. #7 · e.l.f. Cosmetics

    16HR Camo Concealer

    Light Ivory
    Shade match 79
    $8Ulta BeautyUlta Beauty(product price)$24 less (75%)

    Matches: Very close colourSame matte finishSame full coverage

    Differences: Slightly warmer undertoneNo blurring effect claimed

    Score details
    Shade match
    79
    Finish & visual result
    89
    Wear & performance
    86
    Skin suitability
    100

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 39% ingredient overlap

    Differences: Slightly warmer undertone · No blurring effect claimed

    Retailer shade note: light w/ warm-neutral undertones

    Medium confidence· Digital match

    View match
  6. Shade match 88
    $39SephoraSephoraCosts $7 more

    Matches: Very close colourSame full coverageClaims a skin-like finish

    Differences: Neutral rather than cool undertoneNatural rather than matte finishNot marketed for oily skin

    Score details
    Shade match
    88
    Finish & visual result
    73
    Wear & performance
    86
    Skin suitability
    60

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 31% ingredient overlap

    Differences: Neutral rather than cool undertone · Natural rather than matte finish · Not marketed for oily skin

    Retailer shade note: Fair, Neutral

    High confidence· Digital match

    View match
  7. Shade match 88
    $30SephoraSephora$2 less (6%)

    Matches: Very close colourSame full coverageBoth claim not settling into lines

    Differences: Neutral rather than cool undertoneNatural rather than matte finishNo blurring effect claimed

    Score details
    Shade match
    88
    Finish & visual result
    70
    Wear & performance
    82
    Skin suitability
    84

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Neutral rather than cool undertone · Natural rather than matte finish · No blurring effect claimed

    Retailer shade note: for neutral undertones

    Medium confidence· Digital match

    View match
  8. Shade match 82
    $30SephoraSephora$2 less (6%)

    Matches: Very close colourSame matte finishSame full coverage

    Differences: Neutral rather than cool undertone

    Score details
    Shade match
    82
    Finish & visual result
    100
    Wear & performance
    47
    Skin suitability
    90

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Neutral rather than cool undertone

    Retailer shade note: neutral beige with neutral undertones

    High confidence· Digital match

    View match
  9. Shade match 90
    $36SephoraSephoraCosts $4 more

    Matches: Very close colourSame cool undertoneSame full coverage

    Differences: Natural rather than matte finishNo blurring effect claimedNot marketed for oily skin

    Score details
    Shade match
    90
    Finish & visual result
    70
    Wear & performance
    72
    Skin suitability
    60

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 24% ingredient overlap

    Differences: Natural rather than matte finish · No blurring effect claimed · Not marketed for oily skin

    Retailer shade note: light medium with rosy undertones

    Medium confidence· Digital match

    View match
  10. Shade match 81
    $30SephoraSephora$2 less (6%)

    Matches: Same matte finishSame full coverageBoth claim a blurring effect

    Differences: Neutral rather than cool undertone

    Score details
    Shade match
    81
    Finish & visual result
    100
    Wear & performance
    47
    Skin suitability
    90

    Close colour · Matte · Full coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Neutral rather than cool undertone

    Retailer shade note: fair with neutral undertones

    High confidence· Digital match

    View match
  11. Shade match 85
    $39SephoraSephoraCosts $7 more

    Matches: Very close colourSame full coverageClaims a skin-like finish

    Differences: Neutral rather than cool undertoneNatural rather than matte finishNot marketed for oily skin

    Score details
    Shade match
    85
    Finish & visual result
    73
    Wear & performance
    86
    Skin suitability
    60

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 31% ingredient overlap

    Differences: Neutral rather than cool undertone · Natural rather than matte finish · Not marketed for oily skin

    Retailer shade note: Fair, Neutral

    High confidence· Digital match

    View match
  12. Shade match 85
    $30SephoraSephora$2 less (6%)

    Matches: Very close colourSame full coverageBoth claim not settling into lines

    Differences: Neutral rather than cool undertoneNatural rather than matte finishNo blurring effect claimed

    Score details
    Shade match
    85
    Finish & visual result
    70
    Wear & performance
    82
    Skin suitability
    84

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Neutral rather than cool undertone · Natural rather than matte finish · No blurring effect claimed

    Retailer shade note: for neutral undertones

    Medium confidence· Digital match

    View match
  13. Shade match 91
    $38SephoraSephoraCosts $6 more

    Matches: Same cool undertoneSame full coverageBoth claim a blurring effect

    Differences: Natural rather than matte finishDoes not claim not settling into linesNot marketed for combination skin

    Score details
    Shade match
    91
    Finish & visual result
    81
    Wear & performance
    47
    Skin suitability
    60

    Close colour · Natural · Full coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: Natural rather than matte finish · Does not claim not settling into lines · Not marketed for combination skin

    Retailer shade note: light medium with cool pinky undertones

    High confidence· Digital match

    View match
  14. Shade match 90
    $38SephoraSephoraCosts $6 more

    Matches: Very close colourSame cool undertoneSame full coverage

    Differences: Slightly lighterNatural rather than matte finishDoes not claim not settling into lines

    Score details
    Shade match
    90
    Finish & visual result
    81
    Wear & performance
    47
    Skin suitability
    60

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: Slightly lighter · Natural rather than matte finish · Does not claim not settling into lines · Not marketed for combination skin

    Retailer shade note: light with cool undertones

    High confidence· Digital match

    View match
  15. Shade match 83
    $39SephoraSephoraCosts $7 more

    Matches: Very close colourSame full coverageClaims a skin-like finish

    Differences: Neutral rather than cool undertoneNatural rather than matte finishNot marketed for oily skin

    Score details
    Shade match
    83
    Finish & visual result
    73
    Wear & performance
    86
    Skin suitability
    60

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 31% ingredient overlap

    Differences: Neutral rather than cool undertone · Natural rather than matte finish · Not marketed for oily skin

    Retailer shade note: Fair, Neutral

    High confidence· Digital match

    View match
  16. Shade match 96
    $42Ulta BeautyUlta Beauty(product price)Costs $10 more

    Matches: Very close colourSame cool undertoneSame full coverage

    Differences: Natural rather than matte finishNo blurring effect claimedDoes not claim not settling into lines

    Score details
    Shade match
    96
    Finish & visual result
    70
    Wear & performance
    49
    Skin suitability
    33

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Natural rather than matte finish · No blurring effect claimed · Does not claim not settling into lines · Not marketed for combination/oily skin

    Retailer shade note: light medium skin with cool undertones

    Medium confidence· Digital match

    View match
  17. #19 · IT Cosmetics

    Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    13.0 Light Natural (for neutral undertones)
    Shade match 82
    $14SephoraSephora$18 less (56%)

    Matches: Very close colourSame full coverageBoth claim not settling into lines

    Differences: Neutral rather than cool undertoneNatural rather than matte finishNo blurring effect claimed

    Score details
    Shade match
    82
    Finish & visual result
    70
    Wear & performance
    82
    Skin suitability
    84

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Neutral rather than cool undertone · Natural rather than matte finish · No blurring effect claimed

    Medium confidence· Digital match

    View match
  18. Shade match 81
    $30SephoraSephora$2 less (6%)

    Matches: Very close colourSame full coverageBoth claim not settling into lines

    Differences: Slightly deeperNeutral rather than cool undertoneNatural rather than matte finish

    Score details
    Shade match
    81
    Finish & visual result
    70
    Wear & performance
    82
    Skin suitability
    84

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Slightly deeper · Neutral rather than cool undertone · Natural rather than matte finish · No blurring effect claimed

    Retailer shade note: for neutral undertones

    High confidence· Digital match

    View match
  19. Shade match 95
    $42SephoraSephoraCosts $10 more

    Matches: Very close colourSame cool undertoneSame full coverage

    Differences: Natural rather than matte finishNo blurring effect claimedDoes not claim not settling into lines

    Score details
    Shade match
    95
    Finish & visual result
    70
    Wear & performance
    49
    Skin suitability
    33

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Natural rather than matte finish · No blurring effect claimed · Does not claim not settling into lines · Not marketed for combination/oily skin

    Retailer shade note: fair skin with cool rosy undertones

    Medium confidence· Digital match

    View match
  20. #22 · NARS

    Radiant Creamy Concealer

    Honey
    Shade match 89
    $36SephoraSephoraCosts $4 more

    Matches: Same cool undertoneBoth claim a blurring effectBoth claim 16-hour wear

    Differences: Radiant rather than matte finishMedium rather than full coverageNot marketed for oily skin

    Score details
    Shade match
    89
    Finish & visual result
    54
    Wear & performance
    83
    Skin suitability
    60

    Close colour · Radiant · Medium coverage

    Ingredients (not scored): 19% ingredient overlap

    Differences: Radiant rather than matte finish · Medium rather than full coverage · Not marketed for oily skin

    Retailer shade note: L3 - light to medium with cool undertones

    High confidence· Digital match

    View match
  21. #23 · L'Oréal Paris

    Infallible Full Wear Waterproof Concealer

    360 Cashmere
    Shade match 78
    $15.99Ulta BeautyUlta Beauty$16.01 less (50%)

    Matches: Same matte finishSame full coverageClaims transfer resistance

    Differences: Slightly lighterNo blurring effect claimed

    Score details
    Shade match
    78
    Finish & visual result
    89
    Wear & performance
    66
    Skin suitability
    50

    Close colour · Matte · Full coverage

    Ingredients (not scored): 17% ingredient overlap

    Differences: Slightly lighter · No blurring effect claimed

    Medium confidence· Digital match

    View match
  22. #24 · IT Cosmetics

    Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    20.0 Medium (for neutral undertones)
    Shade match 79
    $14SephoraSephora$18 less (56%)

    Matches: Same full coverageBoth claim not settling into linesNo fragrance listed

    Differences: Slightly lighterNeutral rather than cool undertoneNatural rather than matte finish

    Score details
    Shade match
    79
    Finish & visual result
    70
    Wear & performance
    82
    Skin suitability
    84

    Close colour · Natural · Full coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Slightly lighter · Neutral rather than cool undertone · Natural rather than matte finish · No blurring effect claimed

    Medium confidence· Digital match

    View match
  23. Shade match 82
    $38SephoraSephoraCosts $6 more

    Matches: Very close colourSame full coverageBoth claim a blurring effect

    Differences: Neutral rather than cool undertoneNatural rather than matte finishDoes not claim not settling into lines

    Score details
    Shade match
    82
    Finish & visual result
    81
    Wear & performance
    47
    Skin suitability
    60

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: Neutral rather than cool undertone · Natural rather than matte finish · Does not claim not settling into lines · Not marketed for combination skin

    Retailer shade note: light medium with neutral undertones

    High confidence· Digital match

    View match

Showing 12 of 23 matches

Looking for a foundation in your shade?

The closest shade to Tarte Shape Tape Full Coverage Matte Concealer 22N light neutral (Light · Cool undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. Tarte Face Tape Full Coverage Foundation

    16N Fair-Light Neutral

    Tarte Face Tape Full Coverage Foundation, shade 16N Fair-Light Neutral

    • Very close colour
    • Fair · Cool undertone

    $42

Closest foundations

  1. Lawless Forget The Filler Skin-Plumping Line-Smoothing Foundation

    1.5F

    Lawless Forget The Filler Skin-Plumping Line-Smoothing Foundation, shade 1.5F

    • Looks identical
    • Light · Cool undertone

    $47

  2. Basma The Foundation Stick for Hydrating, Buildable Coverage and Natural Finish

    39

    Basma The Foundation Stick for Hydrating, Buildable Coverage and Natural Finish, shade 39

    • Looks identical
    • Light · Cool · pink undertone

    $40

  3. Laura Mercier Real Flawless Feather Matte Powder Foundation

    2C Madeleine

    Laura Mercier Real Flawless Feather Matte Powder Foundation, shade 2C Madeleine

    • Same depth, colour not measured
    • Light · Cool undertone

    $54

  4. Chanel LES BEIGES Healthy Glow Foundation Hydration and Longwear

    BR12

    Chanel LES BEIGES Healthy Glow Foundation Hydration and Longwear, shade BR12

    • Looks identical
    • Fair · Cool · rosy undertone

    $69

  5. Makeup By Mario SurrealSkin Natural Finish Foundation

    1 C

    Makeup By Mario SurrealSkin Natural Finish Foundation, shade 1 C

    • Looks identical
    • Light · Cool undertone

    $48

  6. Chanel ULTRA LE TEINT Ultrawear All-Day Comfort Flawless Finish Foundation

    BR12

    Chanel ULTRA LE TEINT Ultrawear All-Day Comfort Flawless Finish Foundation, shade BR12

    • Looks identical
    • Fair · Cool · rosy undertone

    $69

Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Dior Forever Skin Correct Full-Coverage Concealer in 2 Cool Rosy, against Tarte Shape Tape Full Coverage Matte Concealer in 22N light neutral. Every attribute compared, with its share of the score.

ComparedYour shade22N light neutralClosest shade match2 Cool RosyScore
Shade match55% of overall98
Colour97#e6c2a8#e4c0a8Looks identicalColour difference 0.9 (0 is identical)
Depth98LightLightSameDepth difference: 1.0
Retailer descriptionLightLightBoth described as lightThe retailers describe the same depth
Undertone100CoolCool · rosyClosefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared70
Finish56MatteNaturalSome differenceNatural finish rather than matte
Coverage100FullFullSameSame full coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 3 of 5 compared49
Longevity6016-hour wear24-hour wearSome difference24-hour wear claimed against 16-hour wear
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfortnot comparableNot listedNot listedNot claimed by eitherNeither product lists a comfortable, lightweight feel
Skin suitability5% of overall33
Skin type33Normal, combination, oilyNormalBoth marketed for normal skin
Overall match 80/100Shade match 98/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Dior Forever Skin Correct Full-Coverage Concealer in 2 Cool Rosy.

Same or better

  • Near-identical swatch colour
  • Same cool undertone
  • Same full coverage
  • Claims transfer resistance

Different

  • Natural finish instead of matte
  • No blurring effect claimed
  • Does not claim not settling into lines
  • Not marketed for combination/oily skin

Ingredients (information only, not scored)

8 shared ingredients; weighted similarity 6%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseWater-based, high siliconemoderate silicone
FragranceListed (benzyl salicylate)Listed (fragrance)
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapWater-based vs unknown-based; silicone high vs moderate

Why the closest overall alternative works

NARS Soft Matte Complete Concealer in Honey, against Tarte Shape Tape Full Coverage Matte Concealer in 22N light neutral. Every attribute compared, with its share of the score.

ComparedYour shade22N light neutralClosest overall alternativeHoneyScore
Shade match55% of overall89
Colour82#e6c2a8#ecbc9eClose colourColour difference 3.4 (0 is identical)
Depth97LightLightSameDepth difference: 1.6
Retailer descriptionLightLight mediumSome differenceRetailer descriptions one depth band apart
Undertone100CoolCoolSamefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared93
Finish100MatteMatteSameSame matte finish
Coverage80FullMediumCloseMedium coverage rather than full (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 2 of 5 compared88
Longevity8016-hour wear12-hour wearClose12-hour wear claimed against 16-hour wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfortnot comparableNot listedNot listedNot claimed by eitherNeither product lists a comfortable, lightweight feel
Skin suitability5% of overall100
Skin type100Normal, combination, oilyNormal, combination, oilyBoth marketed for normal/​combination/​oily skin
Overall match 90/100Shade match 89/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To NARS Soft Matte Complete Concealer in Honey.

Same or better

  • Same cool undertone
  • Same matte finish
  • Medium rather than full coverage
  • Both claim a blurring effect
  • Both claim 12-hour wear
  • Both claim not settling into lines
  • No fragrance listed

Different

  • Small colour difference on the swatch

Ingredients (information only, not scored)

7 shared ingredients; weighted similarity 15%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseWater-based, high siliconeSilicone-based, high silicone
FragranceListed (benzyl salicylate)Not listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapWater-based vs silicone-based; silicone high vs high

Where to buy

Closest shade match

Dior Forever Skin Correct Full-Coverage Concealer 2 Cool Rosy

Best price
$42SephoraSephora
Costs $10 more

Your shade $32 at Sephora

Closest overall alternative

NARS Soft Matte Complete Concealer Honey

Best price
$36SephoraSephora
Costs $4 more

Your shade $32 at Sephora

SephoraView at Sephora

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.