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Timeless Hydrating Foundation 35H Medium Honey dupes and alternatives Tarte

Light · Warm undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

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Fragrance-free3No drying alcohol4Vegan1Cruelty-free0Oil-free0With SPF4Mineral0

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Only showing matches with light coverage.

Closest shade match: NARS Pure Radiant Tinted Moisturizer SPF 30 Cuzco

The equivalent shade: scored on colour, depth and undertone only.

Your shade
Tarte
35H Medium HoneyChange shade
Depth and undertone: Light · Warm
Finish and coverage: Natural · Buildable coverage
The match
NARS
Cuzco
Depth and undertone: Light · Warm
Finish and coverage: Natural · Light coverage
Shade match
99out of 100
Colour
99
Depth
100
Undertone
100
Medium confidence· Digital matchWhy it matches
Match price
$50Ulta BeautyUlta Beauty
Costs $8 more

Your shade $42 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

Closest overall alternative: Clinique Even Better Clinical Vitamin Makeup Broad Spectrum SPF 45 Foundation Light Medium Warm 1

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
Tarte
35H Medium HoneyChange shade
Depth and undertone: Light · Warm
Finish and coverage: Natural · Buildable coverage
The match
Clinique
Light Medium Warm 1
Depth and undertone: Light medium · Warm
Finish and coverage: Natural · Light coverage
Overall match
87out of 100
Shade (Shade match)
96
Finish (Finish & visual result)
81
Wear (Wear & performance)
74
Skin (Skin suitability)
60
Medium confidence· Digital matchWhy it matches
Best price
$49Ulta BeautyUlta Beauty
Costs $7 more

Your shade $42 at Ulta Beauty

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · Clinique

    Even Better Clinical Vitamin Makeup Broad Spectrum SPF 45 Foundation

    Medium Warm 1
    Shade match 92
    $49Ulta BeautyUlta Beauty(product price)Costs $7 more

    Matches: Very close colourSame warm undertoneSame natural finish

    Differences: Slightly deeperLight rather than buildable coverageNo blurring effect claimed

    Score details
    Shade match
    92
    Finish & visual result
    81
    Wear & performance
    74
    Skin suitability
    60

    Very close colour · Natural · Light coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Slightly deeper · Light rather than buildable coverage · No blurring effect claimed · Not marketed for normal/sensitive skin

    Medium confidence· Digital match

    View match
  2. #4 · Smashbox

    Halo Healthy Glow Tinted Moisturizer SPF 25

    Light Medium
    Shade match 86
    $41Ulta BeautyUlta Beauty$1 less (2%)

    Matches: Very close colourSame natural finishBoth claim a lightweight feel

    Differences: Neutral rather than warm undertoneLight rather than buildable coverageNo blurring effect claimed

    Score details
    Shade match
    86
    Finish & visual result
    81
    Wear & performance
    80
    Skin suitability
    100

    Very close colour · Natural · Light coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Neutral rather than warm undertone · Light rather than buildable coverage · No blurring effect claimed

    Retailer shade note: light-medium with a neutral undertone

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Tarte Timeless Hydrating Foundation 35H Medium Honey (Light · Warm undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. e.l.f. Cosmetics Hydrating Camo Concealer

    Medium Warm

    e.l.f. Cosmetics Hydrating Camo Concealer, shade Medium Warm

    • Very close colour
    • Light · Warm · golden undertone

    $8

    Ulta BeautyView at Ulta Beauty
  2. Charlotte Tilbury Beautiful Skin Medium to Full Coverage Radiant Concealer

    11.5 Tan

    Charlotte Tilbury Beautiful Skin Medium to Full Coverage Radiant Concealer, shade 11.5 Tan

    • Very close colour
    • Light · Warm · golden undertone

    $36

    Ulta BeautyView at Ulta Beauty
  3. NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum

    Golden

    NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum, shade Golden

    • Very close colour
    • Light · Warm · golden undertone

    $12

    Ulta BeautyView at Ulta Beauty
  4. Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer

    330

    Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer, shade 330

    • Very close colour
    • Light medium · Warm undertone

    $30

    SephoraView at Sephora
  5. Maybelline Fit Me Natural Finish Concealer

    030 Honey

    Maybelline Fit Me Natural Finish Concealer, shade 030 Honey

    • Very close colour
    • Light medium · Warm undertone

    $10.99

    Ulta BeautyView at Ulta Beauty
  6. NARS Radiant Creamy Concealer

    Sucre D'orge

    NARS Radiant Creamy Concealer, shade Sucre D'orge

    • Very close colour
    • Light · Warm · peach undertone

    $36

    SephoraView at Sephora

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

NARS Pure Radiant Tinted Moisturizer SPF 30 in Cuzco, against Tarte Timeless Hydrating Foundation in 35H Medium Honey. Every attribute compared, with its share of the score.

ComparedYour shade35H Medium HoneyClosest shade matchCuzcoScore
Shade match55% of overall99
Colour99#f2b282#f0b282Looks identicalColour difference 0.5 (0 is identical)
Depth100LightLightSameDepth difference: 0.3
Retailer descriptionNot statedMediumNo depth word in one descriptionNot compared
Undertone100WarmWarmSamefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared81
Finish100NaturalNaturalSameSame natural finish
Coverage80BuildableLightCloseLight coverage rather than buildable (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 2 of 5 compared60
Longevity4012-hour wearNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall40
Skin type40Combination, dry, normal, oily, sensitiveDry, normalBoth marketed for dry/​normal skin
Overall match 86/100Shade match 99/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To NARS Pure Radiant Tinted Moisturizer SPF 30 in Cuzco.

Same or better

  • Near-identical swatch colour
  • Same warm undertone
  • Same natural finish
  • Light rather than buildable coverage
  • Both claim a lightweight feel
  • Adds SPF 30

Different

  • No blurring effect claimed
  • No long-wear claim
  • Not marketed for combination/oily/sensitive skin
  • Fragrance is listed in the formula

Ingredients (information only, not scored)

5 shared ingredients; weighted similarity 4%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseWater-based, no siliconeSilicone-based, high silicone
FragranceNot listedListed (fragrance)
Drying alcoholNot listedNot listed
SPFNot listedSPF 30
OverlapWater-based vs silicone-based; silicone none vs high
View full match

Why the closest overall alternative works

Clinique Even Better Clinical Vitamin Makeup Broad Spectrum SPF 45 Foundation in Light Medium Warm 1, against Tarte Timeless Hydrating Foundation in 35H Medium Honey. Every attribute compared, with its share of the score.

ComparedYour shade35H Medium HoneyClosest overall alternativeLight Medium Warm 1Score
Shade match55% of overall96
Colour95#f2b282#ebad7fLooks identicalColour difference 1.5 (0 is identical)
Depth95LightLight mediumCloseDepth difference: 2.8
Retailer descriptionNot statedNot statedNo depth word in one descriptionNot compared
Undertone100WarmWarmSamefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared81
Finish100NaturalNaturalSameSame natural finish
Coverage80BuildableLightCloseLight coverage rather than buildable (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 4 of 5 compared74
Longevity10012-hour wear12-hour wearSameBoth claim 12-hour wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stability40Not listedClaimedSome differenceThe match claims colour stability (no oxidation); your product does not list it
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall60
Skin type60Combination, dry, normal, oily, sensitiveCombination, dry, oilyBoth marketed for combination/​dry/​oily skin
Overall match 87/100Shade match 96/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Clinique Even Better Clinical Vitamin Makeup Broad Spectrum SPF 45 Foundation in Light Medium Warm 1.

Same or better

  • Near-identical swatch colour
  • Same warm undertone
  • Same natural finish
  • Light rather than buildable coverage
  • Both claim 12-hour wear
  • Claims not settling into lines
  • Claims colour stability
  • Both claim a lightweight feel
  • Adds SPF 45

Different

  • No blurring effect claimed
  • Not marketed for normal/sensitive skin

Ingredients (information only, not scored)

10 shared ingredients; weighted similarity 7%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseWater-based, no siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedSPF 45
OverlapBoth water-based; silicone none vs high
View full match

Where to buy

Closest shade match

NARS Pure Radiant Tinted Moisturizer SPF 30 Cuzco

Match price
$50Ulta BeautyUlta Beauty
Costs $8 more

Your shade $42 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

Closest overall alternative

Clinique Even Better Clinical Vitamin Makeup Broad Spectrum SPF 45 Foundation Light Medium Warm 1

Best price
$49Ulta BeautyUlta Beauty
Costs $7 more

Your shade $42 at Ulta Beauty

Ulta BeautyView at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.