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Born This Way Soft Matte Foundation Almond dupes and alternatives Too Faced

Light · Warm · golden undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

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Only showing matches with light coverage.

Closest shade matchClosest overall alternative: Smashbox Halo Healthy Glow Tinted Moisturizer SPF 25 Light Neutral

The equivalent shade and the most similar foundation overall.

The match
Smashbox
Light Neutral
Depth and undertone: Light · Neutral
Finish and coverage: Natural · Light coverage
Overall match
75out of 100
Shade (Shade match)
83
Finish (Finish & visual result)
61
Wear (Wear & performance)
63
Skin (Skin suitability)
84
Shade match
83out of 100
Colour
88
Depth
96
Undertone
65
Medium confidence· Digital matchWhy it matches
Match price
$41Ulta BeautyUlta Beauty
$7 less (15%)

Your shade $48 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

Looking for a concealer in your shade?

The closest shade to Too Faced Born This Way Soft Matte Foundation Almond (Light · Warm · golden undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. Too Faced Born This Way Super Coverage Multi-Use Concealer

    Golden Beige

    Too Faced Born This Way Super Coverage Multi-Use Concealer, shade Golden Beige

    • Slight colour difference
    • Light · Warm · golden undertone

    $36

Closest concealers

  1. NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum

    Golden

    NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum, shade Golden

    • Close colour
    • Light · Warm · golden undertone

    $12

  2. Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer

    1N10

    Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer, shade 1N10

    • Very close colour
    • Fair · Neutral · neutral golden undertone

    $35

  3. MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer

    NC15

    MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade NC15

    • Close colour
    • Light · Warm · golden undertone

    $30

  4. Maybelline Fit Me Natural Finish Concealer

    030 Honey

    Maybelline Fit Me Natural Finish Concealer, shade 030 Honey

    • Close colour
    • Light medium · Warm undertone

    $10.99

  5. Glossier Stretch Concealer for Dewy Buildable Coverage

    Medium 2

    Glossier Stretch Concealer for Dewy Buildable Coverage, shade Medium 2

    • Close colour
    • Fair · Warm · peach undertone

    $22

  6. e.l.f. Cosmetics Hydrating Camo Concealer

    Light Beige

    e.l.f. Cosmetics Hydrating Camo Concealer, shade Light Beige

    • Close colour
    • Light · Warm · golden undertone

    $8

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Smashbox Halo Healthy Glow Tinted Moisturizer SPF 25 in Light Neutral, against Too Faced Born This Way Soft Matte Foundation in Almond. Every attribute compared, with its share of the score.

ComparedYour shadeAlmondClosest matchLight NeutralScore
Shade match55% of overall83
Colour88#f9b888#efb58eVery close colourColour difference 2.6 (0 is identical)
Depth96LightLightSameDepth difference: 2.3
Retailer descriptionFairLightSome differenceRetailer descriptions one depth band apart
Undertone65Warm · goldenNeutralSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared61
Finish56MatteNaturalSome differenceNatural finish rather than matte
Coverage80MediumLightCloseLight coverage rather than medium (buildable: one step of tolerance)
Skin-like finish40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 4 of 5 compared63
Longevity7024-hour wearLong-wearingSome differenceYour product claims 24-hour wear; the match says long-wearing without hours
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stability40ClaimedNot listedSome differenceOnly your product claims colour stability (no oxidation); the match does not list it
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall84
Skin type84Normal, combination, oilyCombination, dry, normal, oily, sensitiveBoth marketed for normal/​combination/​oily skin
Overall match 75/100Shade match 83/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Smashbox Halo Healthy Glow Tinted Moisturizer SPF 25 in Light Neutral.

Same or better

  • $7 less
  • Very close colour
  • Light rather than medium coverage
  • Both claim a lightweight feel
  • Adds SPF 25

Different

  • Neutral rather than warm undertone
  • Natural finish instead of matte
  • No skin-like finish claimed
  • Does not claim not settling into lines
  • Does not claim colour stability

Ingredients (information only, not scored)

16 shared ingredients; weighted similarity 19%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseWater-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedSPF 25
OverlapBoth water-based; silicone high vs high

Where to buy Light Neutral

Match price
$41Ulta BeautyUlta Beauty
$7 less (15%)

Your shade $48 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.