Adjustable Coverage Powder Foundation Light to Medium Cool dupes and alternatives Ulta Beauty Collection
Light medium · Cool undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Filters, 1 applied
Coverage
Finish
- Matte1
- Natural matte0
- Natural0
- Radiant0
Formulation
- Liquid0
- Stick0
- Powder0
- Cushion0
Skin type
- Dry0
- Normal1
- Combination1
- Oily1
- Sensitive0
Preferences
Avoid an ingredient
- Dimethicone0
- Fragrance0
- Alcohol denat.0
- Talc0
- Silicones0
- Coconut oil0
SortSort byOverall match
1 of 31 matches
Only showing matches with light coverage.
Closest shade matchClosest overall alternative: Danessa Myricks Beauty Yummy Skin Blurring Balm Powder 1
The equivalent shade and the most similar foundation overall.
Light to Medium CoolChange shade

- Overall match
- 77out of 100
- Shade (Shade match)
- 87
- Finish (Finish & visual result)
- 82
- Wear (Wear & performance)
- 40
- Skin (Skin suitability)
- 60
- Shade match
- 87out of 100
- Colour
- 94
- Depth
- 95
- Undertone
- 65
Your shade $16 at Ulta Beauty
Where to buy 1
Danessa Myricks Beauty Yummy Skin Blurring Balm Powder
Every store that sells this shade · prices as last checked
Looking for a concealer in your shade?
The closest shade to Ulta Beauty Collection Adjustable Coverage Powder Foundation Light to Medium Cool (Light medium · Cool undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Closest concealers

3 Cool
Dior Forever Skin Correct Full-Coverage Concealer, shade 3 Cool
- Very close colour
- Light medium · Cool undertone
$42
335 Bisque C
Lancôme Teint Idole Ultra Wear All Over Full Coverage Concealer, shade 335 Bisque C
- Very close colour
- Light · Cool · rosy undertone
$32
11.5 Light Beige
IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 11.5 Light Beige
- Close colour
- Light · Cool undertone
$30

29N light-medium
Tarte Shape Tape Full Coverage Matte Concealer, shade 29N light-medium
- Close colour
- Light · Cool undertone
$32
NW10
MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade NW10
- Close colour
- Light · Cool · pink undertone
$30
3C
Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer, shade 3C
- Close colour
- Light · Cool · rosy undertone
$38
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest match works
Danessa Myricks Beauty Yummy Skin Blurring Balm Powder in 1, against Ulta Beauty Collection Adjustable Coverage Powder Foundation in Light to Medium Cool. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
If you switch
To Danessa Myricks Beauty Yummy Skin Blurring Balm Powder in 1.
Same or better
- Very close colour
- Same matte finish
- Light rather than medium coverage
- Both claim a blurring effect
- Claims a lightweight feel
Different
- Neutral rather than cool undertone
- No skin-like finish claimed
- Does not claim not settling into lines
- Not marketed for dry/sensitive skin
Ingredients (information only, not scored)
No ingredient list for one product, so overlap is not known. Ingredients only affect results through the filters.
Where to buy 1
Your shade $16 at Ulta Beauty
How these matches are scored
31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.