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Face Bond Self Setting Waterproof Foundation 16 dupes and alternatives Urban Decay

Light · Cool undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Only showing matches with buildable coverage.

Closest shade matchClosest overall alternative: L'Oréal Paris Infallible Cushion Foundation 220 Cool

The equivalent shade and the most similar foundation overall.

Your shade
Urban Decay
16Change shade
Depth and undertone: Light · Cool
Finish and coverage: Matte · Medium coverage
The match
L'Oréal Paris
220 Cool
Depth and undertone: Light · Cool
Finish and coverage: Matte · Buildable coverage
Overall match
91out of 100
Shade (Shade match)
94
Finish (Finish & visual result)
88
Wear (Wear & performance)
86
Skin (Skin suitability)
84
Shade match
94out of 100
Colour
91
Depth
99
Undertone
100
High confidence· Digital matchWhy it matches
Match price
$19.99Ulta BeautyUlta Beauty
$20.01 less (50%)

Your shade $40 at Sephora · product price; shade not separately priced

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · Laura Mercier

    Real Flawless Feather Matte Powder Foundation

    2C Madeleine
    Shade match 80
    $54Ulta BeautyUlta Beauty(product price)Costs $14 more

    Matches: Same cool undertoneSame matte finishBoth claim a blurring effect

    Differences: Buildable rather than medium coverage

    Score details
    Shade match
    80
    Finish & visual result
    100
    Wear & performance
    75
    Skin suitability
    84

    Colour not compared · Matte · Buildable coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Buildable rather than medium coverage

    Retailer shade note: light with cool undertones

    Low confidence· Digital match

    View match
  2. #3 · Huda Beauty

    Easy Blur Natural Airbrush Foundation

    Toasted Coconut 240N
    Shade match 88
    $37SephoraSephora$3 less (8%)

    Matches: Near-identical swatch colourBoth claim a blurring effectBoth claim long-wearing

    Differences: Neutral rather than cool undertoneNatural rather than matte finishBuildable rather than medium coverage

    Score details
    Shade match
    88
    Finish & visual result
    81
    Wear & performance
    82
    Skin suitability
    60

    Looks identical · Natural · Buildable coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: Neutral rather than cool undertone · Natural rather than matte finish · Buildable rather than medium coverage · Does not claim transfer resistance · Not marketed for combination skin

    Retailer shade note: Light-Medium skin with a neutral undertone

    Medium confidence· Digital match

    View match
  3. #4 · Huda Beauty

    Easy Blur Natural Airbrush Foundation

    Macaroon 230N
    Shade match 84
    $37SephoraSephora$3 less (8%)

    Matches: Very close colourBoth claim a blurring effectBoth claim long-wearing

    Differences: Neutral rather than cool undertoneNatural rather than matte finishBuildable rather than medium coverage

    Score details
    Shade match
    84
    Finish & visual result
    81
    Wear & performance
    82
    Skin suitability
    60

    Very close colour · Natural · Buildable coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: Neutral rather than cool undertone · Natural rather than matte finish · Buildable rather than medium coverage · Does not claim transfer resistance · Not marketed for combination skin

    Retailer shade note: Light skin with golden-neutral undertones

    Medium confidence· Digital match

    View match
  4. #5 · Tarte

    Timeless Hydrating Foundation

    35N Medium Neutral
    Shade match 85
    $42Ulta BeautyUlta Beauty(product price)Costs $2 more

    Matches: Very close colourBoth claim a blurring effectBoth claim a lightweight feel

    Differences: Neutral rather than cool undertoneNatural rather than matte finishBuildable rather than medium coverage

    Score details
    Shade match
    85
    Finish & visual result
    81
    Wear & performance
    68
    Skin suitability
    84

    Very close colour · Natural · Buildable coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Neutral rather than cool undertone · Natural rather than matte finish · Buildable rather than medium coverage · Does not claim transfer resistance

    Medium confidence· Digital match

    View match
  5. #6 · Huda Beauty

    Easy Blur Natural Airbrush Foundation

    Cream Puff 260W
    Shade match 78
    $37SephoraSephora$3 less (8%)

    Matches: Near-identical swatch colourBoth claim a blurring effectBoth claim long-wearing

    Differences: Slightly warmer undertoneNatural rather than matte finishBuildable rather than medium coverage

    Score details
    Shade match
    78
    Finish & visual result
    81
    Wear & performance
    82
    Skin suitability
    60

    Looks identical · Natural · Buildable coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: Slightly warmer undertone · Natural rather than matte finish · Buildable rather than medium coverage · Does not claim transfer resistance · Not marketed for combination skin

    Retailer shade note: Light-Medium skin with warm, peach undertones

    Medium confidence· Digital match

    View match
  6. #7 · Huda Beauty

    Easy Blur Natural Airbrush Foundation

    Cheesecake 250G
    Shade match 78
    $37SephoraSephora$3 less (8%)

    Matches: Very close colourBoth claim a blurring effectBoth claim long-wearing

    Differences: Slightly warmer undertoneNatural rather than matte finishBuildable rather than medium coverage

    Score details
    Shade match
    78
    Finish & visual result
    81
    Wear & performance
    82
    Skin suitability
    60

    Very close colour · Natural · Buildable coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: Slightly warmer undertone · Natural rather than matte finish · Buildable rather than medium coverage · Does not claim transfer resistance · Not marketed for combination skin

    Retailer shade note: Light-Medium skin with a golden undertone

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Urban Decay Face Bond Self Setting Waterproof Foundation 16 (Light · Cool undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. L'Oréal Paris True Match Radiant Serum Concealer

    W7

    L'Oréal Paris True Match Radiant Serum Concealer, shade W7

    • Very close colour
    • Light · Cool undertone

    $16.99

  2. MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer

    NW20

    MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade NW20

    • Close colour
    • Light · Cool · rosy undertone

    $30

  3. Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer

    Vanilla Swirl 3.1 Beige

    Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer, shade Vanilla Swirl 3.1 Beige

    • Close colour
    • Light · Cool · pink undertone

    $31

  4. Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer

    1R12

    Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer, shade 1R12

    • Close colour
    • Light · Cool undertone

    $35

  5. e.l.f. Cosmetics Hydrating Camo Concealer

    Light Peach

    e.l.f. Cosmetics Hydrating Camo Concealer, shade Light Peach

    • Close colour
    • Light · Cool · rosy undertone

    $8

  6. Glossier Stretch Concealer for Dewy Buildable Coverage

    Medium 4

    Glossier Stretch Concealer for Dewy Buildable Coverage, shade Medium 4

    • Close colour
    • Light medium · Cool · pink undertone

    $22

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

L'Oréal Paris Infallible Cushion Foundation in 220 Cool, against Urban Decay Face Bond Self Setting Waterproof Foundation in 16. Every attribute compared, with its share of the score.

ComparedYour shade16Closest match220 CoolScore
Shade match55% of overall94
Colour91#f3b783#efbb87Very close colourColour difference 2.2 (0 is identical)
Depth99LightLightSameDepth difference: 0.9
Retailer descriptionLight mediumNot statedNo depth word in one descriptionNot compared
Undertone100CoolCoolSamefrom retailer shade descriptions
Finish & visual result25% of overall88
Finish100MatteMatteSameSame matte finish
Coverage100MediumBuildableCloseBuildable coverage rather than medium (buildable: one step of tolerance)
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared86
Longevity70Long-wearing24-hour wearSome differenceThe match claims 24-hour wear; your product says long-wearing without hours
Transfer resistance100ClaimedClaimedSameBoth products claim transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall84
Skin type84Normal, combination, oilyCombination, dry, normal, oily, sensitiveBoth marketed for normal/​combination/​oily skin
Overall match 91/100Shade match 94/100High confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To L'Oréal Paris Infallible Cushion Foundation in 220 Cool.

Same or better

  • $20.01 less
  • Very close colour
  • Same cool undertone
  • Same matte finish
  • Buildable rather than medium coverage
  • Claims a skin-like finish
  • Both claim a blurring effect
  • Both claim transfer resistance
  • Both claim a lightweight feel
  • No drying alcohol listed

Ingredients (information only, not scored)

9 shared ingredients; weighted similarity 13%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseSilicone-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholListed (alcohol denat.)Not listed
SPFNot listedNot listed
OverlapSilicone-based vs water-based; silicone high vs high

Where to buy 220 Cool

Match price
$19.99Ulta BeautyUlta Beauty
$20.01 less (50%)

Your shade $40 at Sephora · product price; shade not separately priced

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.