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Face Bond Self Setting Waterproof Foundation 29 dupes and alternatives Urban Decay

Tan · Neutral undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

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Only showing matches with buildable coverage.

Closest shade match: NYX Professional Makeup Make 'EM Wonder, 24H Soft Matte Foundation 21 Neutral Tan

The equivalent shade: scored on colour, depth and undertone only.

Your shade
Urban Decay
29Change shade
Depth and undertone: Tan · Neutral
Finish and coverage: Matte · Medium coverage
The match
NYX Professional Makeup
21 Neutral Tan
Depth and undertone: Tan · Neutral
Finish and coverage: Matte · Buildable coverage
Shade match
98out of 100
Colour
97
Depth
97
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$14.99TargetTarget
$25.01 less (63%)

Your shade $40 at Sephora

TargetView at Target

Closest overall alternative: Dior Forever Skin Wear Blurring Natural Matte Foundation 5N Neutral

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
Urban Decay
29Change shade
Depth and undertone: Tan · Neutral
Finish and coverage: Matte · Medium coverage
The match
Dior
5N Neutral
Depth and undertone: Tan · Neutral
Finish and coverage: Matte · Buildable coverage
Overall match
88out of 100
Shade (Shade match)
94
Finish (Finish & visual result)
100
Wear (Wear & performance)
54
Skin (Skin suitability)
60
Best price
$60SephoraSephora
Costs $20 more

Your shade $40 at Sephora

SephoraView at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · R.E.M. Beauty

    Sweetener Foundation

    tan 7 g
    Shade match 89
    $35Ulta BeautyUlta Beauty(product price)$5 less (13%)

    Matches: Near-identical swatch colourSame matte finishBoth claim a blurring effect

    Differences: Slightly warmer undertoneBuildable rather than medium coverageNo long-wear claim

    Score details
    Shade match
    89
    Finish & visual result
    100
    Wear & performance
    40
    Skin suitability
    33

    Looks identical · Matte · Buildable coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Slightly warmer undertone · Buildable rather than medium coverage · No long-wear claim · Does not claim transfer resistance · Does not claim a lightweight feel · Not marketed for normal/oily skin

    Retailer shade note: tan with golden undertones

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Urban Decay Face Bond Self Setting Waterproof Foundation 29 (Tan · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Dior Forever Skin Correct Full-Coverage Concealer

    5 Neutral

    Dior Forever Skin Correct Full-Coverage Concealer, shade 5 Neutral

    • Very close colour
    • Tan · Neutral undertone

    $42

  2. Milk Makeup Future Fluid Longwear Hydrating Concealer

    19NC

    Milk Makeup Future Fluid Longwear Hydrating Concealer, shade 19NC

    • Very close colour
    • Tan · Neutral · neutral pink undertone

    $30

  3. MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer

    NC45

    MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade NC45

    • Very close colour
    • Tan · Neutral undertone

    $30

  4. NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum

    Caramel

    NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum, shade Caramel

    • Close colour
    • Medium tan · Neutral undertone

    $12

  5. Maybelline Fit Me Natural Finish Concealer

    050 Café

    Maybelline Fit Me Natural Finish Concealer, shade 050 Café

    • Very close colour
    • Tan

    $10.99

  6. Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer

    11 Tan

    Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer, shade 11 Tan

    • Close colour
    • Medium tan · Neutral undertone

    $36

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

NYX Professional Makeup Make 'EM Wonder, 24H Soft Matte Foundation in 21 Neutral Tan, against Urban Decay Face Bond Self Setting Waterproof Foundation in 29. Every attribute compared, with its share of the score.

ComparedYour shade29Closest shade match21 Neutral TanScore
Shade match55% of overall98
Colour97#be784c#c17b4fLooks identicalColour difference 1.0 (0 is identical)
Depth97TanTanSameDepth difference: 1.6
Retailer descriptionMedium tanNot statedNo depth word in one descriptionNot compared
Undertone100NeutralNeutralSamefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared89
Finish100MatteMatteSameSame matte finish
Coverage100MediumBuildableCloseBuildable coverage rather than medium (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 3 of 5 compared40
Longevity40Long-wearingNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistance40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40ClaimedNot listedSome differenceOnly your product claims a comfortable, lightweight feel; the match does not list it
Skin suitability5% of overall100
Skin type100Normal, combination, oilyCombination, normal, oilyBoth marketed for normal/​combination/​oily skin
Overall match 87/100Shade match 98/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To NYX Professional Makeup Make 'EM Wonder, 24H Soft Matte Foundation in 21 Neutral Tan.

Same or better

  • $25.01 less
  • Near-identical swatch colour
  • Same neutral undertone
  • Same matte finish
  • Buildable rather than medium coverage

Different

  • No blurring effect claimed
  • No long-wear claim
  • Does not claim transfer resistance
  • Does not claim a lightweight feel

Ingredients (information only, not scored)

No ingredient list for one product, so overlap is not known. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseSilicone-based, high siliconeNo ingredient list
FragranceNot listedNo ingredient list
Drying alcoholListed (alcohol denat.)No ingredient list
SPFNot listedNot listed
Overlap

Why the closest overall alternative works

Dior Forever Skin Wear Blurring Natural Matte Foundation in 5N Neutral, against Urban Decay Face Bond Self Setting Waterproof Foundation in 29. Every attribute compared, with its share of the score.

ComparedYour shade29Closest overall alternative5N NeutralScore
Shade match55% of overall94
Colour91#be784c#b87545Very close colourColour difference 2.1 (0 is identical)
Depth96TanTanSameDepth difference: 2.2
Retailer descriptionMedium tanMediumSome differenceRetailer descriptions one depth band apart
Undertone100NeutralNeutralSamefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared100
Finish100MatteMatteSameSame matte finish
Coverage100MediumBuildableCloseBuildable coverage rather than medium (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared54
Longevity70Long-wearing24-hour wearSome differenceThe match claims 24-hour wear; your product says long-wearing without hours
Transfer resistance40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40ClaimedNot listedSome differenceOnly your product claims a comfortable, lightweight feel; the match does not list it
Skin suitability5% of overall60
Skin type60Normal, combination, oilyDry, combination, oilyBoth marketed for combination/​oily skin
Overall match 88/100Shade match 94/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Dior Forever Skin Wear Blurring Natural Matte Foundation in 5N Neutral.

Same or better

  • Very close colour
  • Same neutral undertone
  • Same matte finish
  • Buildable rather than medium coverage
  • Both claim a blurring effect

Different

  • Does not claim transfer resistance
  • Does not claim a lightweight feel
  • Not marketed for normal skin
  • Fragrance is listed in the formula

Ingredients (information only, not scored)

8 shared ingredients; weighted similarity 12%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseSilicone-based, high siliconeWater-based, high silicone
FragranceNot listedListed (fragrance)
Drying alcoholListed (alcohol denat.)Listed (alcohol)
SPFNot listedNot listed
OverlapSilicone-based vs water-based; silicone high vs high

Where to buy

Closest shade match

NYX Professional Makeup Make 'EM Wonder, 24H Soft Matte Foundation 21 Neutral Tan

Best price
$14.99TargetTarget
$25.01 less (63%)

Your shade $40 at Sephora

TargetView at Target

Closest overall alternative

Dior Forever Skin Wear Blurring Natural Matte Foundation 5N Neutral

Best price
$60SephoraSephora
Costs $20 more

Your shade $40 at Sephora

SephoraView at Sephora

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.