Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar lipstick overall: shade match 60%, finish and visual result 20%, wear and performance 15%, comfort and suitability 5%.
Overall alternativesShade matchesRanked by the overall match: the most similar lipstick on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar lipstick on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.
$12.99Ulta Beauty(product price)$35.01 less (73%)4.4 (280,394)
Matches: Very close colour· Same finish: matte
Differences: Warm rather than cool undertone· Opaque rather than sheer (opacity)· 16-hour wear rather than 10-hour wear (longevity)
Score details
Shade match
81
Finish & visual result
69
Wear & performance
70
Comfort & suitability
40
Very close colour · Matte · Opaque
Ingredients (not scored): 7% ingredient overlap
Differences: Warm rather than cool undertone · Opaque rather than sheer (opacity) · 16-hour wear rather than 10-hour wear (longevity) · Does not claim hydration
Smashbox Always On Longwear Matte Liquid Lipstick in Gula Bae, against Valentino Spike Valentino Buttery Matte Lipstick in Sienne Nude. Every attribute compared, with its share of the score.
ComparedYour shadeSienne NudeClosest matchGula BaeHow they compareScore
Shade match60% of overall98
Colour60%97#a85361#a85060Looks identicalColour difference 0.9 (0 is identical)
Depth15%98MediumMediumSameDepth difference 1.0 on the 0–100 scale
Undertone13%100CoolCoolSameSame product undertone
Colour family13%100RoseRoseSameSame colour family
Finish & visual result20% of overall · 1 of 2 compared100
Finish55%100MatteMatteSameSame matte finish
Opacity45%—not comparableSheerNot listedNot listed for eitherAn opacity not listed for one product
Wear & performance15% of overall · 1 of 2 compared90
Longevity60%9010-hour wear8-hour wearClose8-hour wear claimed against 10-hour wear
Transfer resistance40%—not comparableNot listedNot listedNot listed for eitherNeither product lists transfer resistance
Comfort & suitability5% of overall40
Comfort50%40Not listedClaimedSome differenceThe match claims a comfortable feel; your product does not list it
Hydration50%40ClaimedNot listedSome differenceOnly your product claims hydration; the match does not list it
Overall match 94/100Shade match 98/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
31 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish and visual result, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
Ulta Beauty(product price)$21 less (44%)
Sephora
