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Official description
blackberry
Standardised colour
Berry · Deep / dark · Cool undertone Details
Natural finish · Buildable pigmentation · Liquid
Where to buy Violet Vice$ (2 stores)
Similar to Fenty Beauty Shake N' Play Buildable Liquid Blush Violet Vice$
The closest shade matches and closest overall alternatives in other blushes. Price is never part of the score.
Lip colours to wear with Violet Vice$
Open Complete My LookFive ways to coordinate with Fenty Beauty Shake N' Play Buildable Liquid Blush Violet Vice$, chosen on measured swatch colour, colour family, depth and undertone. “Colour match” means a close colour; “Combination” means a deliberate pairing.
Neighbouring colours with a compatible undertone.
Lipstick
Red
e.l.f. Cosmetics Glossy Lip Stain, shade Red
- Neighbouring colour: red with berry
- Combination · Red · Deep / dark · Cool
$7
Guessing Game
MAC Cosmetics M·A·Cximal Sleek Satin Lipstick, shade Guessing Game
- Neighbouring colour: red with berry
- Combination · Red · Deep / dark · Cool
$25
Lip gloss
Foxy
L.A. Girl Lumilicious Lip Gloss, shade Foxy
- Neighbouring colour: plum with berry
- Combination · Plum · Deep / dark · Neutral
$3.50

Figment
Anastasia Beverly Hills Kiss Theory Hydrating Glossy Shine Lip Balm, shade Figment
- Neighbouring colour: plum with berry
- Combination · Plum · Deep / dark · Cool
$18
Lip liner
Scorpio
Juvia's Place Luxe Lip Liners, shade Scorpio
- Neighbouring colour: plum with berry
- Combination · Plum · Deep / dark · Cool
$13
PLUMped
Sacheu Peel Off Lip Liner STAY-N, shade PLUMped
- Neighbouring colour: plum with berry
- Combination · Plum · Deep / dark · Cool
$14
The same colour family across lips and cheeks.
Lipstick

Full Blooded
Pat McGrath Labs MatteTrance Lipstick, shade Full Blooded
- Same colour family: berry
- Combination · Berry · Deep / dark · Cool
$39

714 Jody Wild Mauve
Gucci Glow & Care Shine Lipstick, shade 714 Jody Wild Mauve
- Same colour family: berry
- Combination · Berry · Deep / dark · Cool
$49
Lip gloss

Purple Pepp'r
Fenty Beauty Gloss Bomb Heat Universal Lip Luminizer + Plumper, shade Purple Pepp'r
- Close match
- Colour match · Berry · Deep / dark · Cool
$26

Voyage
Milk Makeup Odyssey Hydrating Lip Oil Gloss, shade Voyage
- Same colour family: berry
- Combination · Berry · Deep / dark · Cool
$26
Lip liner
Blackberry
Tarte Maracuja Juicy Lip Liner, shade Blackberry
- Close match
- Colour match · Berry · Deep / dark · Cool
$23
Black Berry
Palladio Beauty Retractable Waterproof Lip Liner, shade Black Berry
- Same colour family: berry
- Combination · Berry · Deep / dark · Cool
$14.99
A clear difference in colour or depth, on purpose.
Lipstick
Cocoa
Juvia's Place The Nude Velvety Matte Lipstick, shade Cocoa
- Contrast: nude with berry
- Combination · Nude · Deep / dark · Neutral
$15
Antique Velvet
MAC Cosmetics M·A·Cximal Silky Matte Lipstick, shade Antique Velvet
- Contrast: brown with berry
- Combination · Brown · Deep / dark · Cool
$25
Lip gloss
008 Spice Show
Revlon PhotoReady Instant Plump Serum, shade 008 Spice Show
- Contrast: brown with berry
- Combination · Brown · Deep / dark · Cool
$12.99

Brown Sugar
Summer Fridays Lip Butter Balm Treatment for Hydration + Nourishing Shine, shade Brown Sugar
- Contrast: mauve with berry
- Combination · Mauve · Deep / dark · Cool
$24
Lip liner
Amethyst
Anastasia Beverly Hills Velvety-Matte Precision Shaping Lip Liner, shade Amethyst
- Contrast: purple with berry
- Combination · Purple · Deep / dark · Cool
$22
Brownie
Juvia's Place Luxe Lip Liners, shade Brownie
- Contrast: brown with berry
- Combination · Brown · Deep / dark · Cool
$13
Soft colours close to a natural flush.
Lipstick
Endless Spice
Revlon ColorStay Overtime Lipcolor, shade Endless Spice
- Soft colour, close to a natural flush
- Combination · Pink · Medium · Cool
$13.99

Syrup
MAC Cosmetics Lustreglass Sheer-Shine Lipstick, shade Syrup
- Soft colour, close to a natural flush
- Combination · Pink · Medium · Cool
$25
Lip gloss

Salty Tan - soft mauve
rhode Peptide Lip Tint Nourishing Glaze, shade Salty Tan - soft mauve
- Soft colour, close to a natural flush
- Combination · Pink · Medium · Neutral
$20

Cinnamon Sugar
Laneige Glaze Craze Tinted Polypeptide Lip Serum Treatment, shade Cinnamon Sugar
- Soft colour, close to a natural flush
- Combination · Pink · Medium · Cool
$22
Lip liner
Blushing
L.A. Girl Perfect Precision Lip Liner Pencil, shade Blushing
- Soft colour, close to a natural flush
- Combination · Pink · Medium · Neutral
$4

Mega
Kosas Hotliner Hyaluronic Acid Contouring Lip Liner, shade Mega
- Soft colour, close to a natural flush
- Combination · Pink · Medium · Cool
$24
Saturated or deep colours that stand out.
Lipstick

Full Blooded
Pat McGrath Labs MatteTrance Lipstick, shade Full Blooded
- Deep colour that stands out
- Combination · Berry · Deep / dark · Cool
$39
Drama Queen
Juvia's Place The Berries Velvety Matte Lipstick, shade Drama Queen
- Deep colour that stands out
- Combination · Berry · Deep / dark · Cool
$15
Lip gloss

10 Plum
Clarins Lip Comfort Hydrating Oil, shade 10 Plum
- Deep colour that stands out
- Combination · Berry · Deep / dark · Cool
$32

Lure 175
Hourglass Phantom Volumizing Glossy Lip Balm, shade Lure 175
- Deep colour that stands out
- Combination · Berry · Deep / dark · Cool
$38
Lip liner
They So Vine
Fenty Beauty Trace'd Out Pencil Lip Liner, shade They So Vine
- Deep colour that stands out
- Combination · Berry · Deep / dark · Cool
$24
Blackberry
Anastasia Beverly Hills Velvety-Matte Precision Shaping Lip Liner, shade Blackberry
- Deep colour that stands out
- Combination · Berry · Deep / dark · Cool
$22
Each pairing compares two shades’ colours as sampled from retailer swatch images, which are not calibrated and are not how a shade looks worn. It does not predict how the colours look together on you. Price never changes the order.
Find my colour
- Discover coloursColours that suit your skin and the look you want
- Shop this colourEvery blush that is deep, cool, berry
New to colour theory? Read the colour guide
Shade details
- Swatch colour
- #320323
- L* 7.8 a* 26.9 b* -8.6
- Colour family
- Berry
- from the description (“blackberry”)
- Colour depth
- Deep / dark
- from the swatch colour
- Primary undertone
- Cool
- from the description (“blackberry”)
- Secondary undertone
- Not listed
- not stated
- Colour description
- Not listed
- not stated
- Finish
- Natural
- the product's attributes
- Pigmentation
- Buildable
- the product's attributes
- Shimmer
- Not listed
- not stated
- Format
- Liquid
- the product's attributes
- Wear claims
- Up to 12 hours, claimed, Transfer-resistant, Waterproof
- the product's attributes or description
- Skin suitability claims
- Hydrating, Comfortable, For combination, dry, normal, oily, sensitive skin, Non-comedogenic
- the product's attributes or description
- Data confidence
- Medium
- Swatch colour measured; little in the words to back it up
- Source
- Sephora, Ulta Beauty
- checked 4 Nov 2026
Description from Sephora and Ulta Beauty, kept word for word; the standardised values are stored separately and never replace it. Swatch colours are read from retailer images, which are not colour-calibrated; images from the retailers named under each one.