Official description
soft mauve
Standardised colour
Mauve · Light · Cool undertone Details
Natural finish · Buildable pigmentation · Cream
Ulta BeautyWhere to buy Primrose (1 store)
Ulta Beauty$26View at Ulta BeautySimilar to Stila Convertible Color Lip & Cheek Cream Blush Primrose
The closest shade matches and closest overall alternatives in other blushes. Price is never part of the score.
Lip colours and eyeshadow to wear with Primrose
Open Complete My LookFive ways to coordinate with Stila Convertible Color Lip & Cheek Cream Blush Primrose, chosen on measured swatch colour, colour family, depth and undertone. “Colour match” means a close colour; “Combination” means a deliberate pairing.
Neighbouring colours with a compatible undertone.
Lipstick
329 Tie & Dior
Dior Addict Shine Lipstick, shade 329 Tie & Dior
- Neighbouring colour: rose with mauve
- Combination · Rose · Light · Neutral
$48
Baby Pink
Huda Beauty Liquid Matte Mousse Soft Blur Lip Cream, shade Baby Pink
- Neighbouring colour: pink with mauve
- Combination · Pink · Light · Cool
$25
View at SephoraLip gloss
Cultured
MAC Cosmetics Lipglass High Shine Lip Gloss, shade Cultured
- Neighbouring colour: pink with mauve
- Combination · Pink · Light · Cool
$25
Daylight Pink
CoverGirl Clean Fresh Yummy Lip Gloss, shade Daylight Pink
- Neighbouring colour: pink with mauve
- Combination · Pink · Light · Neutral
$11.99
View at CVSLip liner
Petal
Westman Atelier Lip Shape Defining Lip Liner, shade Petal
- Neighbouring colour: rose with mauve
- Combination · Rose · Light · Neutral
$34
Sugar - soft cool pink
Summer Fridays SoftLine Lip Liner Creamy Sculpting Lip Pencil, shade Sugar - soft cool pink
- Neighbouring colour: rose with mauve
- Combination · Rose · Light · Neutral
$20
Eyeshadow
Sunkissed Pink
Nudestix NUDIES MATTE All Over Face Blush Color, shade Sunkissed Pink
- Neighbouring colour: pink with mauve
- Sold as a blush · Pink · Medium · Cool
$37
Rosy
Natasha Denona LUXE GLAM COMPACT Quad Eyeshadow Palette, shade Rosy
- Neighbouring colour: rose with mauve
- Combination · The Affinity pan · Rose · Medium · Cool
$48
The same colour family across lips, cheeks and eyes.
Lipstick
103 Le Rosy Confident
L'Oréal Paris Colour Riche Intense Volume Matte Lipstick, shade 103 Le Rosy Confident
- Same colour family: mauve
- Combination · Mauve · Medium · Cool
$13.99
Hope
Rare Beauty Soft Pinch Tinted Lip Oil Stain, shade Hope
- Same colour family: mauve
- Combination · Mauve · Light · Cool
$24
Lip gloss
Orchid
Bubble
Saie Glossybounce High-Shine Hydrating Lip Gloss Oil, shade Bubble
- Close match
- Colour match · Mauve · Light · Cool
$24
Lip liner
Natural Mauve
Lancôme Le Lipstique Dual Ended Lip Pencil with Brush, shade Natural Mauve
- Same colour family: mauve
- Combination · Mauve · Light · Cool
$28
Caramel Kiss
L.A. Girl Perfect Precision Lip Liner Pencil, shade Caramel Kiss
- Same colour family: mauve
- Combination · Mauve · Light · Neutral
$4
Eyeshadow
03 Hot Lava
Lancôme Idôle Tint Liquid Eyeshadow & Eyeliner, shade 03 Hot Lava
- Close match
- Colour match · Mauve · Medium
$30
Pa$$ionfruit Po$h
NYX Professional Makeup Ultimate Glow Shots Vitamin C Infused Liquid Eyeshadow, shade Pa$$ionfruit Po$h
- Same colour family: mauve
- Combination · Mauve · Medium
$12
A clear difference in colour or depth, on purpose.
Lipstick
Laidback Lilac
Revlon Super Lustrous Lipstick, shade Laidback Lilac
- Contrast: deeper
- Combination · Purple · Medium · Cool
$6.89
134 EDIMBOURG
Chanel ROUGE COCO Longwear Satin Lipstick Hydrating and Smoothing Lip Care, shade 134 EDIMBOURG
- Contrast: deeper
- Combination · Nude · Medium · Neutral
$53
View at Target
Lip gloss
Fenty Glow
Fenty Beauty Gloss Bomb Heat Universal Lip Luminizer + Plumper, shade Fenty Glow
- Contrast: deeper
- Combination · Nude · Medium · Neutral
$26
Dragon Fruit
Fenty Beauty Treatz Hydrating + Strengthening Lip Oil, shade Dragon Fruit
- Contrast: deeper
- Combination · Pink · Medium · Neutral
$25
Lip liner
Glossed Over
Sacheu DoubleDown Lip Definer 2-in-1 Liner and Balm, shade Glossed Over
- Contrast: deeper
- Combination · Mauve · Medium · Cool
$16
Honey Rose
Lawless Forget The Filler Definer Lip Liner, shade Honey Rose
- Contrast: deeper
- Combination · Rose · Medium · Neutral
$21
Eyeshadow
Taupe it off
MAC Cosmetics Dazzleshadow Eye Shadow Stick, shade Taupe it off
- Contrast: deeper
- Combination · Taupe · Medium · Cool
$29
108 No Place Like Home
Sephora Collection Colorful Eyeshadow, shade 108 No Place Like Home
- Contrast: lighter
- Combination · Rose · Light
$8
Soft colours close to a natural flush.
Lipstick
103 Le Rosy Confident
L'Oréal Paris Colour Riche Intense Volume Matte Lipstick, shade 103 Le Rosy Confident
- Soft colour, close to a natural flush
- Combination · Mauve · Medium · Cool
$13.99
Hope
Rare Beauty Soft Pinch Tinted Lip Oil Stain, shade Hope
- Soft colour, close to a natural flush
- Combination · Mauve · Light · Cool
$24
Lip gloss
Orchid
Tarte Maracuja Vegan Juicy Lip Balm, shade Orchid
- Close match, soft colour
- Colour match · Mauve · Light · Cool
$27
Bubble
Saie Glossybounce High-Shine Hydrating Lip Gloss Oil, shade Bubble
- Close match, soft colour
- Colour match · Mauve · Light · Cool
$24
Lip liner
Caramel Kiss
L.A. Girl Perfect Precision Lip Liner Pencil, shade Caramel Kiss
- Soft colour, close to a natural flush
- Combination · Mauve · Light · Neutral
$4
05 Marvelous Mauve
Sephora Collection Colorful 8HR Longwear Transferproof Lip Liner, shade 05 Marvelous Mauve
- Soft colour, close to a natural flush
- Combination · Mauve · Light · Cool
$13
Eyeshadow
02 Blush Matte
Sephora Collection Sephora Colorful Waterproof Eyeshadow & Eyeliner Multi-Stick, shade 02 Blush Matte
- Soft colour, close to a natural flush
- Combination · Mauve · Medium
$15
Mauve On Over
Ulta Beauty Collection Cream Eye Shadow Stick, shade Mauve On Over
- Soft colour, close to a natural flush
- Combination · Mauve · Medium · Cool
$10.50
Saturated or deep colours that stand out.
Lipstick
Power Mauves
e.l.f. Cosmetics Glossy Lip Stain, shade Power Mauves
- Saturated colour that stands out
- Combination · Mauve · Medium · Cool
$7
Rhyme
ILIA Lip Sketch Hydrating Crayon, shade Rhyme
- Deep colour that stands out
- Combination · Mauve · Deep / dark · Cool
$27
Lip gloss
Figure
ILIA Overglaze Hydrating Lip Gloss for 24-Hour Moisture, shade Figure
- Saturated colour that stands out
- Combination · Mauve · Medium · Cool
$26
Dolly Medium
Buxom Full-On Plumping Lip Polish, shade Dolly Medium
- Deep colour that stands out
- Combination · Mauve · Deep / dark · Cool
$26
Lip liner
Satin Plum
L.A. Girl Perfect Precision Lip Liner Pencil, shade Satin Plum
- Deep colour that stands out
- Combination · Mauve · Deep / dark · Cool
$4
Enduring Mauve
L.A. Girl Ultimate Lip Intense Stay Auto Lipliner, shade Enduring Mauve
- Deep colour that stands out
- Combination · Mauve · Deep / dark · Cool
$6
Eyeshadow
BRB
R.E.M. Beauty Starlet Matte Liquid Eyeshadow, shade BRB
- Saturated colour that stands out
- Combination · Mauve · Medium · Cool
$22
Let's Roll
MAC Cosmetics Small Glitter Eyeshadow, shade Let's Roll
- Glitter that stands out
- Combination · Mauve · Medium
$26
Each pairing compares two shades’ colours as sampled from retailer swatch images, which are not calibrated and are not how a shade looks worn. It does not predict how the colours look together on you. Price never changes the order.
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- Discover coloursColours that suit your skin and the look you want
- Shop this colourEvery blush that is light, cool, mauve
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Shade details
- Swatch colour
- #e78883
- L* 66.7 a* 35.7 b* 18.4
- Colour family
- Mauve
- from the description (“mauve”)
- Colour depth
- Light
- from the swatch colour
- Primary undertone
- Cool
- from the description (“mauve”)
- Secondary undertone
- Not listed
- not stated
- Colour description
- Not listed
- not stated
- Finish
- Natural
- the product's attributes
- Pigmentation
- Buildable
- the product's attributes
- Shimmer
- Not listed
- not stated
- Format
- Cream
- the product's attributes
- Wear claims
- Not listed
- not stated
- Skin suitability claims
- Hydrating, For combination, dry, normal, oily, sensitive skin
- the product's attributes or description
- Data confidence
- Medium
- Swatch colour measured; little in the words to back it up
- Source
- Ulta Beauty
- checked 4 Nov 2026
Description from Ulta Beauty, kept word for word; the standardised values are stored separately and never replace it. Swatch colours are read from retailer images, which are not colour-calibrated; images from the retailers named under each one.