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Ulta Beauty Collection Eyeshadow Singles in Pure As Snow, product photo from Ulta Beauty
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Ulta Beauty Collection Eyeshadow Singles in Pure As Snow, texture swatch from Ulta Beauty
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Ulta Beauty Collection Eyeshadow Singles in Pure As Snow, colour swatch from Ulta Beauty
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Ulta Beauty Collection Eyeshadow Singles, range image 4 from Ulta Beauty
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Official description

light white matte

Standardised colour

White · Light Details

Matte finish · Buildable pigmentation · Powder

Price
$9Ulta BeautyUlta Beauty

Product price; this shade is not separately priced

Where to buy Pure As Snow (1 store)

Ulta BeautyUlta Beautyfrom $9 · product price
Ulta BeautyView at Ulta Beauty

Similar to Ulta Beauty Collection Eyeshadow Singles Pure As Snow

The closest shade matches and closest overall alternatives in other eyeshadows. Price is never part of the score.

Blush and lip colours to wear with Pure As Snow

Open Complete My Look

Five ways to coordinate with Ulta Beauty Collection Eyeshadow Singles Pure As Snow, chosen on measured swatch colour, colour family, depth and undertone. “Colour match” means a close colour; “Combination” means a deliberate pairing.

Neighbouring colours with a compatible undertone.

Blush

  1. bareMinerals GEN NUDE Highlighting Blush

    Peach Glow

    bareMinerals GEN NUDE Highlighting Blush, shade Peach Glow

    • Neighbouring colour: peach with white
    • Combination · Peach · Light · Warm

    $29

  2. RMS Beauty ReDimension Hydra Powder Blush

    Crystal Slipper

    RMS Beauty ReDimension Hydra Powder Blush, shade Crystal Slipper

    • Neighbouring colour: brown / nude with white
    • Combination · Brown / nude · Light · Warm

    $38

Lipstick

  1. Lancôme L'Absolu Rouge Cream Lipstick

    00 Moi, Moi, Moi

    Lancôme L'Absolu Rouge Cream Lipstick, shade 00 Moi, Moi, Moi

    • Neighbouring colour: other with white
    • Combination · Other · Light

    $35

  2. Fenty Beauty Gloss Bomb Stix High-Shimmer Gloss Stick

    HOW MANY CARATS?!

    Fenty Beauty Gloss Bomb Stix High-Shimmer Gloss Stick, shade HOW MANY CARATS?!

    • Neighbouring colour: other with white
    • Combination · Other · Light

    $27

Lip gloss

  1. Anastasia Beverly Hills Universal Luminous Tinted Lip Gloss

    Honey Diamond

    Anastasia Beverly Hills Universal Luminous Tinted Lip Gloss, shade Honey Diamond

    • Neighbouring colour: nude with white
    • Combination · Nude · Warm

    $23

  2. L.A. Girl Lumilicious Lip Gloss

    Breathless

    L.A. Girl Lumilicious Lip Gloss, shade Breathless

    • Neighbouring colour: other with white
    • Combination · Other · Light

    $7

Lip liner

  1. NYX Professional Makeup Line Loud Longwear Lip Liner

    Gimmie Drama

    NYX Professional Makeup Line Loud Longwear Lip Liner, shade Gimmie Drama

    • Neighbouring colour: other with white
    • Combination · Other · Light

    $8

  2. Urban Decay 24/7 Glide-On Waterproof Lip Liner

    Ozone

    Urban Decay 24/7 Glide-On Waterproof Lip Liner, shade Ozone

    • Neighbouring colour: other with white
    • Combination · Other · Light

    $25

The same colour family across lips, cheeks and eyes.

Blush

  1. Natasha Denona Hy-Blush Cloudy Cream Cheek Duo

    Fresh Mauve

    Natasha Denona Hy-Blush Cloudy Cream Cheek Duo, shade Fresh Mauve

    • Nearest colour family: brown / nude
    • Combination · The lighter blush pan · Brown / nude · Light · Neutral

    $42

  2. Ulta Beauty Collection Velvet Veil Minerals Powder Blush

    Tiger Lily

    Ulta Beauty Collection Velvet Veil Minerals Powder Blush, shade Tiger Lily

    • Nearest colour family: brown / nude
    • Combination · Brown / nude · Medium · Neutral

    $6

Lipstick

  1. Yves Saint Laurent Candy Glaze Lip Gloss Stick

    SKU 2999431

    Yves Saint Laurent Candy Glaze Lip Gloss Stick, shade SKU 2999431

    • Nearest colour family: other
    • Combination · Other · Light

    $60

  2. Sephora Collection About That Shine Sheer Shine Lipstick

    20 Iridescent Ice

    Sephora Collection About That Shine Sheer Shine Lipstick, shade 20 Iridescent Ice

    • Nearest colour family: other
    • Combination · Other · Light

    $16

Lip gloss

  1. Rare Beauty Positive Light Luminizing Lip Gloss

    Dazzle

    Rare Beauty Positive Light Luminizing Lip Gloss, shade Dazzle

    • Nearest colour family: other
    • Combination · Other · Cool

    $20

  2. Milk Makeup Odyssey Hydrating Lip Oil Gloss

    Globetrot

    Milk Makeup Odyssey Hydrating Lip Oil Gloss, shade Globetrot

    • Nearest colour family: other
    • Combination · Other · Cool

    $26

Lip liner

  1. L.A. Girl Perfect Precision Lip Liner Pencil

    Nude

    L.A. Girl Perfect Precision Lip Liner Pencil, shade Nude

    • Nearest colour family: nude
    • Combination · Nude · Light · Neutral

    $4

  2. Revlon ColorStay Multi-Liner

    High Point

    Revlon ColorStay Multi-Liner, shade High Point

    • Nearest colour family: nude
    • Combination · Nude · Light · Warm

    $11.99

A clear difference in colour or depth, on purpose.

Blush

  1. Natasha Denona Hy-Blush Cloudy Cream Cheek Duo

    Simply Shy

    Natasha Denona Hy-Blush Cloudy Cream Cheek Duo, shade Simply Shy

    • Contrast: pink with white
    • Combination · The lighter blush pan · Pink · Light · Cool

    $42

  2. Ulta Beauty Collection Velvet Veil Minerals Powder Blush

    Peony

    Ulta Beauty Collection Velvet Veil Minerals Powder Blush, shade Peony

    • Contrast: pink with white
    • Combination · Pink · Light · Neutral

    $6

Lipstick

  1. Yves Saint Laurent Candy Glaze Lip Gloss Stick

    02 healthy glow plumper

    Yves Saint Laurent Candy Glaze Lip Gloss Stick, shade 02 healthy glow plumper

    • Contrast: clear with white
    • Combination · Clear

    $43

  2. Dior Addict Glass Lipstick

    184: Gem Dior

    Dior Addict Glass Lipstick, shade 184: Gem Dior

    • Contrast: pink with white
    • Combination · Pink · Light · Warm

    $48

Lip gloss

  1. Valentino Puffer Complex Lip Plumper Gloss

    00R Dazzling Mermaid

    Valentino Puffer Complex Lip Plumper Gloss, shade 00R Dazzling Mermaid

    • Contrast: mauve with white
    • Combination · Mauve · Light · Cool

    $38

  2. Charlotte Tilbury Collagen Lip Bath Gloss

    Refresh Rose

    Charlotte Tilbury Collagen Lip Bath Gloss, shade Refresh Rose

    • Contrast: pink with white
    • Combination · Pink · Light · Warm

    $37

Lip liner

  1. Haus Labs The Edge Long-Lasting Shaping Lip Liner

    Antique Lace

    Haus Labs The Edge Long-Lasting Shaping Lip Liner, shade Antique Lace

    • Contrast: deeper
    • Combination · Mauve · Medium · Cool

    $24

  2. Sephora Collection Colorful 8HR Longwear Transferproof Lip Liner

    08 Perfect Beige

    Sephora Collection Colorful 8HR Longwear Transferproof Lip Liner, shade 08 Perfect Beige

    • Contrast: deeper
    • Combination · Nude · Light · Warm

    $13

Soft colours close to a natural flush.

Blush

  1. e.l.f. Cosmetics Halo Glow Blush Beauty Wand

    Candlelit

    e.l.f. Cosmetics Halo Glow Blush Beauty Wand, shade Candlelit

    • Soft colour, close to a natural flush
    • Combination · Peach · Light · Warm

    $10

  2. Clinique Daily Calm Lip + Cheek Color

    Whisper

    Clinique Daily Calm Lip + Cheek Color, shade Whisper

    • Soft colour, close to a natural flush
    • Combination · Brown / nude · Light · Warm

    $30

Lipstick

  1. MAC Cosmetics Lustreglass Sheer-Shine Lipstick

    Party Trick

    MAC Cosmetics Lustreglass Sheer-Shine Lipstick, shade Party Trick

    • Soft colour, close to a natural flush
    • Combination · Nude · Light · Warm

    $25

  2. MAC Cosmetics M·A·Cximal Silky Matte Lipstick

    Acting Natural

    MAC Cosmetics M·A·Cximal Silky Matte Lipstick, shade Acting Natural

    • Soft colour, close to a natural flush
    • Combination · Nude · Light · Warm

    $25

Lip gloss

  1. Pat McGrath Labs Lust: Gloss

    Blitz Gold

    Pat McGrath Labs Lust: Gloss, shade Blitz Gold

    • Soft colour, close to a natural flush
    • Combination · Nude · Light · Warm

    $29

  2. MAC Cosmetics Lipglass High Shine Lip Gloss

    C-Thru

    MAC Cosmetics Lipglass High Shine Lip Gloss, shade C-Thru

    • Soft colour, close to a natural flush
    • Combination · Nude · Light · Warm

    $25

Lip liner

  1. Sephora Collection Colorful 8HR Longwear Transferproof Lip Liner

    08 Perfect Beige

    Sephora Collection Colorful 8HR Longwear Transferproof Lip Liner, shade 08 Perfect Beige

    • Soft colour, close to a natural flush
    • Combination · Nude · Light · Warm

    $13

  2. Refy Lip Sculpt Longwear Liner

    Oat

    Refy Lip Sculpt Longwear Liner, shade Oat

    • Soft colour, close to a natural flush
    • Combination · Nude · Light · Warm

    $26

Saturated or deep colours that stand out.

Blush

  1. Anastasia Beverly Hills Blurring Serum Blush

    Peach

    Anastasia Beverly Hills Blurring Serum Blush, shade Peach

    • Saturated colour that stands out
    • Combination · Peach · Light · Warm

    $17.50

  2. Jane Iredale Just Kissed Lip and Cheek Stain

    Forever Peach

    Jane Iredale Just Kissed Lip and Cheek Stain, shade Forever Peach

    • Saturated colour that stands out
    • Combination · Peach · Medium · Warm

    $33

Lipstick

  1. Revlon Super Lustrous Lipstick

    Fire Peach

    Revlon Super Lustrous Lipstick, shade Fire Peach

    • Saturated colour that stands out
    • Combination · Peach · Light · Warm

    $6.89

  2. Chanel ROUGE COCO Longwear Satin Lipstick Hydrating and Smoothing Lip Care

    100 BEL RESPIRO

    Chanel ROUGE COCO Longwear Satin Lipstick Hydrating and Smoothing Lip Care, shade 100 BEL RESPIRO

    • Saturated colour that stands out
    • Combination · Peach · Light · Warm

    $53

Lip gloss

  1. Fenty Beauty Treatz Hydrating + Strengthening Lip Oil

    Kalahari Melon

    Fenty Beauty Treatz Hydrating + Strengthening Lip Oil, shade Kalahari Melon

    • Saturated colour that stands out
    • Combination · Peach · Light · Warm

    $25

  2. Dior Lip Glow Oil Hydrating High-Shine Gloss

    041 Peachy

    Dior Lip Glow Oil Hydrating High-Shine Gloss, shade 041 Peachy

    • Saturated colour that stands out
    • Combination · Peach · Light · Warm

    $42

Lip liner

  1. NYX Professional Makeup Line Loud Longwear Lip Liner

    Movin' Up

    NYX Professional Makeup Line Loud Longwear Lip Liner, shade Movin' Up

    • Saturated colour that stands out
    • Combination · Peach · Light · Warm

    $8

  2. Sacheu DoubleDown Lip Definer 2-in-1 Liner and Balm

    Daybreak

    Sacheu DoubleDown Lip Definer 2-in-1 Liner and Balm, shade Daybreak

    • Saturated colour that stands out
    • Combination · Peach · Light · Warm

    $16

Each pairing compares two shades’ colours as sampled from retailer swatch images, which are not calibrated and are not how a shade looks worn. It does not predict how the colours look together on you. Price never changes the order.

Shade details

Swatch colour
#dfdfdc
L* 88.7 a* -0.5 b* 1.5
Colour family
White
from the description (“white”)
Colour depth
Light
from the description (“light”)
Primary undertone
Not listed
not stated
Secondary undertone
Not listed
not stated
Colour description
Not listed
not stated
Finish
Matte
this shade's description
Pigmentation
Buildable
the product's attributes
Shimmer
Not listed
not stated
Format
Powder
the product's attributes
Wear claims
Not listed
not stated
Skin suitability claims
Not listed
not stated
Data confidence
Medium
Swatch colour measured; little in the words to back it up
Source
Ulta Beauty
checked 4 Nov 2026

Description from Ulta Beauty, kept word for word; the standardised values are stored separately and never replace it. Swatch colours are read from retailer images, which are not colour-calibrated; images from the retailers named under each one.