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Official description
merlot red
Standardised colour
Red · Deep / dark · Cool undertone · wine Details
Glossy finish · Opaque
Where to buy Raw Footage (2 stores)
Similar to Urban Decay Vice Lip Bond Glossy Longwear Liquid Lipstick Raw Footage
The closest shade matches and closest overall alternatives in other lipsticks. Price is never part of the score.
Complete my lip look
Shades from the other lip categories to wear with Urban Decay Vice Lip Bond Glossy Longwear Liquid Lipstick Raw Footage, chosen on measured swatch colour, colour family, depth and undertone. “Colour match” means a close colour; “Combination” means a deliberate pairing. Price never changes the order.
Lip gloss or lip liner shades close to this lipstick's colour, family and depth.
Lip gloss

104 Black Cherry
Dior Lip Glow Butter Hydrating Gloss Balm, shade 104 Black Cherry
- Close match
- Colour match · Red · Deep / dark · Neutral
$42
Lip liner
No lip liner in the catalogue is close enough in measured colour, colour family and depth.
Lip liners slightly deeper than this lipstick, in the same or a neighbouring colour family, to define the edge.
Lip liner
No lip liner in the catalogue is slightly deeper than this shade in a matching colour family and undertone.
A noticeably different depth or a neighbouring colour family, on purpose, with a compatible undertone.
Lip gloss

10 Plum
Clarins Lip Comfort Hydrating Oil, shade 10 Plum
- Contrast: berry with red
- Combination · Berry · Deep / dark · Cool
$32

Berry - deep red purple
Dr. Dennis Gross Skincare DermInfusions Plump + Repair Tinted Lip Treatment with Hyaluronic Acid, shade Berry - deep red purple
- Contrast: lighter
- Combination · Berry · Deep / dark · Cool
$28
Lip liner
They So Vine
Fenty Beauty Trace'd Out Pencil Lip Liner, shade They So Vine
- Contrast: berry with red
- Combination · Berry · Deep / dark · Cool
$24

Very Berry
Huda Beauty Lip Contour 2.0 Automatic Matte Lip Pencil, shade Very Berry
- Contrast: lighter
- Combination · Berry · Deep / dark · Cool
$23
Glosses to wear over this lipstick. A sheer gloss changes the colour less than an opaque one; a clear gloss adds shine only.
Lip gloss

Lure 175
Hourglass Phantom Volumizing Glossy Lip Balm, shade Lure 175
- Opaque gloss: a more noticeable colour change
- Combination · Berry · Deep / dark · Cool
$38
001 Crystal
Kylie Cosmetics High Gloss, shade 001 Crystal
- Clear gloss: adds shine, no colour of its own
- Combination · Clear
$21
What this can and cannot tell you: each pairing compares two shades' colours as sampled from retailer swatch images, which are not calibrated and are not how a shade looks on lips. It does not predict the colour you get when you layer them. A sheer gloss lets more of the colour underneath show than an opaque one, and your natural lip colour shows through sheer products.
Shade details
- Swatch colour
- #610f1d
- L* 19.9 a* 36.4 b* 14.5
- Colour family
- Red
- from the description (“red”)
- Colour depth
- Deep / dark
- from the swatch colour
- Undertone
- Cool
- from the description (“merlot”)
- Colour description
- Wine
- from the description (“merlot red”)
- Finish
- Glossy
- the product's attributes
- Opacity
- Opaque
- the product's attributes
- Shimmer
- Not listed
- not stated
Description from Ulta Beauty and Sephora, kept word for word; the standardised values are stored separately and never replace it. Swatch colours are read from retailer images, which are not colour-calibrated; images from the retailers named under each one.
All shades in this range (13)
Urban Decay Vice Lip Bond Glossy Longwear Liquid Lipstick- Text Emdusty rose
- Luv Ya Backtalkmedium warm mauve pink
- Kissing Frenzydeep warm apricot nude
- Law of Attractiontoffee nude
- Raw Footagemerlot red(this shade)
- No Restraintsbold purple
- Safe Wordsandy nude
- Unbreakablepower red
- Cuffed Upbubblegum pink
- PDAmedium brick nude
- OG Backtalkmauve nude pink
- Crushinvibrant magenta
- Give Em Backtalkdeep nude mauve pink