Lid Joy Matte Liquid Eyeshadow St. Louis dupes and alternatives Ami Colé
4.1 (173)·Golden · Medium
Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar eyeshadow overall: shade match 55%, finish, pigmentation and format 30%, wear and performance 10%, comfort and skin suitability 5%.
Overall alternativesShade matchesRanked by the overall match: the most similar eyeshadow on shade, finish, wear and comfort and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar eyeshadow on shade, finish, wear and comfort and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Matches: Same finish: matte· Same longevity: long-wearing
Differences: Noticeably different swatch colour· Opaque rather than buildable (pigmentation)· Palette rather than liquid (format)
Score details
Shade match
70
Finish, pigmentation & format
81
Wear & performance
78
Comfort & skin suitability
40
Slight colour difference · Matte · Opaque
Ingredients (not scored): 7% ingredient overlap
Differences: Noticeably different swatch colour · Opaque rather than buildable (pigmentation) · Palette rather than liquid (format) · Does not claim crease resistance · Does not claim comfort · Does not claim hydration
Matches: Same finish: matte· Same longevity: long-wearing· Both claim crease resistance
Differences: Noticeably different swatch colour· Deeper· Bronze rather than golden
Score details
Shade match
61
Finish, pigmentation & format
85
Wear & performance
88
Comfort & skin suitability
40
Slight colour difference · Matte · Opaque
Ingredients (not scored): 13% ingredient overlap
Differences: Noticeably different swatch colour · Deeper · Bronze rather than golden · Opaque rather than buildable (pigmentation) · Stick rather than liquid (format) · Does not claim comfort · Does not claim hydration
Matches: Same finish: matte· Same longevity: long-wearing
Differences: Noticeably different swatch colour· Lighter· Opaque rather than buildable (pigmentation)
Score details
Shade match
63
Finish, pigmentation & format
81
Wear & performance
78
Comfort & skin suitability
40
Slight colour difference · Matte · Opaque
Ingredients (not scored): 5% ingredient overlap
Differences: Noticeably different swatch colour · Lighter · Opaque rather than buildable (pigmentation) · Palette rather than liquid (format) · Does not claim crease resistance · Does not claim comfort · Does not claim hydration
Matches: Same finish: matte· Same pigmentation: buildable· Both claim comfort
Differences: Noticeably different swatch colour· Powder rather than liquid (format)· 24-hour wear rather than long-wearing (longevity)
Score details
Shade match
58
Finish, pigmentation & format
88
Wear & performance
59
Comfort & skin suitability
100
Visibly different colour · Matte · Buildable
Ingredients (not scored): 4% ingredient overlap
Differences: Noticeably different swatch colour · Powder rather than liquid (format) · 24-hour wear rather than long-wearing (longevity) · Does not claim crease resistance
Sold as bronzer, rated here for use as eyeshadow (suited)
Matches: Same longevity: long-wearing· Both claim crease resistance· Claims waterproof
Differences: Noticeably different swatch colour· Lighter· Sheer rather than buildable (pigmentation)
Score details
Shade match
58
Finish, pigmentation & format
79
Wear & performance
88
Comfort & skin suitability
80
Visibly different colour · Natural · Sheer
Ingredients (not scored): 12% ingredient overlap
Differences: Noticeably different swatch colour · Lighter · Sheer rather than buildable (pigmentation) · Cream rather than liquid (format) · Does not claim hydration
Sold as bronzer, rated here for use as eyeshadow (suited)
Retailer shade note: true tan with neutral undertones
Matches: Same longevity: long-wearing· Both claim crease resistance· Claims waterproof
Differences: Noticeably different swatch colour· Sheer rather than buildable (pigmentation)· Cream rather than liquid (format)
Score details
Shade match
57
Finish, pigmentation & format
79
Wear & performance
88
Comfort & skin suitability
80
Visibly different colour · Natural · Sheer
Ingredients (not scored): 12% ingredient overlap
Differences: Noticeably different swatch colour · Sheer rather than buildable (pigmentation) · Cream rather than liquid (format) · Does not claim hydration
Sold as bronzer, rated here for use as eyeshadow (suited)
Retailer shade note: soft tan with cool undertones
Matches: Same finish: matte· Both claim crease resistance
Differences: Noticeably different swatch colour· Lighter· Opaque rather than buildable (pigmentation)
Score details
Shade match
55
Finish, pigmentation & format
85
Wear & performance
81
Comfort & skin suitability
40
Visibly different colour · Matte · Opaque
Ingredients (not scored): 10% ingredient overlap
Differences: Noticeably different swatch colour · Lighter · Opaque rather than buildable (pigmentation) · Stick rather than liquid (format) · 24-hour wear rather than long-wearing (longevity) · Does not claim comfort · Does not claim hydration
Matches: Same longevity: long-wearing· Both claim crease resistance· Claims waterproof
Differences: Noticeably different swatch colour· Deeper· Sheer rather than buildable (pigmentation)
Score details
Shade match
53
Finish, pigmentation & format
79
Wear & performance
88
Comfort & skin suitability
80
Visibly different colour · Natural · Sheer
Ingredients (not scored): 12% ingredient overlap
Differences: Noticeably different swatch colour · Deeper · Sheer rather than buildable (pigmentation) · Cream rather than liquid (format) · Does not claim hydration
Sold as bronzer, rated here for use as eyeshadow (suited)
Retailer shade note: rich caramel with neutral undertones
Differences: Noticeably different swatch colour· Lighter· Powder rather than liquid (format)
Score details
Shade match
60
Finish, pigmentation & format
85
Wear & performance
40
Comfort & skin suitability
40
Visibly different colour · Matte
Ingredients (not scored): 1% ingredient overlap
Differences: Noticeably different swatch colour · Lighter · Powder rather than liquid (format) · Not listed rather than long-wearing (longevity) · Does not claim crease resistance · Does not claim comfort · Does not claim hydration
Matches: Same finish: matte· Same pigmentation: buildable· Same format: liquid
Differences: Noticeably different swatch colour· Terracotta rather than golden· 16-hour wear rather than long-wearing (longevity)
Score details
Shade match
45
Finish, pigmentation & format
100
Wear & performance
55
Comfort & skin suitability
80
Slight colour difference · Matte · Buildable
Ingredients (not scored): 0% ingredient overlap
Differences: Noticeably different swatch colour · Terracotta rather than golden · 16-hour wear rather than long-wearing (longevity) · Does not claim crease resistance · Does not claim hydration
Matches: Same finish: matte· Same longevity: long-wearing· Both claim crease resistance
Differences: Noticeably different swatch colour· Lighter· Peach rather than golden
Score details
Shade match
50
Finish, pigmentation & format
85
Wear & performance
88
Comfort & skin suitability
40
Slight colour difference · Matte · Opaque
Ingredients (not scored): 13% ingredient overlap
Differences: Noticeably different swatch colour · Lighter · Peach rather than golden · Opaque rather than buildable (pigmentation) · Stick rather than liquid (format) · Does not claim comfort · Does not claim hydration
Matches: Same finish: matte· Same pigmentation: buildable
Differences: Brown rather than golden· Powder rather than liquid (format)· Not listed rather than long-wearing (longevity)
Score details
Shade match
57
Finish, pigmentation & format
88
Wear & performance
40
Comfort & skin suitability
40
Close colour · Matte · Buildable
Ingredients (not scored): 6% ingredient overlap
Differences: Brown rather than golden · Powder rather than liquid (format) · Not listed rather than long-wearing (longevity) · Does not claim crease resistance · Does not claim comfort · Does not claim hydration
Matches: Same finish: matte· Same longevity: long-wearing· Both claim crease resistance
Differences: Noticeably different swatch colour· Nude rather than golden· Opaque rather than buildable (pigmentation)
Score details
Shade match
45
Finish, pigmentation & format
81
Wear & performance
100
Comfort & skin suitability
80
Visibly different colour · Matte · Opaque
Ingredients (not scored): 11% ingredient overlap
Differences: Noticeably different swatch colour · Nude rather than golden · Opaque rather than buildable (pigmentation) · Powder rather than liquid (format) · Does not claim hydration
Differences: Noticeably different swatch colour· Terracotta rather than golden· Stick rather than liquid (format)
Score details
Shade match
51
Finish, pigmentation & format
90
Wear & performance
55
Comfort & skin suitability
40
Slight colour difference · Matte
Ingredients (not scored): 8% ingredient overlap
Differences: Noticeably different swatch colour · Terracotta rather than golden · Stick rather than liquid (format) · 11-hour wear rather than long-wearing (longevity) · Does not claim crease resistance · Does not claim comfort · Does not claim hydration
Matches: Same finish: matte· Same longevity: long-wearing· Both claim crease resistance
Differences: Noticeably different swatch colour· Brown rather than golden· Opaque rather than buildable (pigmentation)
Score details
Shade match
44
Finish, pigmentation & format
85
Wear & performance
88
Comfort & skin suitability
40
Slight colour difference · Matte · Opaque
Ingredients (not scored): 13% ingredient overlap
Differences: Noticeably different swatch colour · Brown rather than golden · Opaque rather than buildable (pigmentation) · Stick rather than liquid (format) · Does not claim comfort · Does not claim hydration
Differences: Noticeably different swatch colour· Lighter· Opaque rather than buildable (pigmentation)
Score details
Shade match
51
Finish, pigmentation & format
81
Wear & performance
40
Comfort & skin suitability
80
Visibly different colour · Matte · Opaque
Ingredients (not scored): 10% ingredient overlap
Differences: Noticeably different swatch colour · Lighter · Opaque rather than buildable (pigmentation) · Powder rather than liquid (format) · Not listed rather than long-wearing (longevity) · Does not claim crease resistance · Does not claim hydration
Matches: Same finish: matte· Both claim crease resistance· Claims waterproof
Differences: Noticeably different swatch colour· Brown rather than golden· Cream rather than liquid (format)
Score details
Shade match
40
Finish, pigmentation & format
93
Wear & performance
58
Comfort & skin suitability
100
Visibly different colour · Matte
Ingredients (not scored): 9% ingredient overlap
Differences: Noticeably different swatch colour · Brown rather than golden · Cream rather than liquid (format) · Not listed rather than long-wearing (longevity)
Retailer shade note: medium terracotta brown matte
Matches: Same pigmentation: buildable· Same format: liquid· Claims waterproof
Differences: Noticeably different swatch colour· Lighter· Shimmer rather than matte (finish)
Score details
Shade match
63
Finish, pigmentation & format
48
Wear & performance
55
Comfort & skin suitability
80
Visibly different colour · Shimmer · Buildable
Ingredients (not scored): 0% ingredient overlap
Differences: Noticeably different swatch colour · Lighter · Shimmer rather than matte (finish) · 16-hour wear rather than long-wearing (longevity) · Does not claim crease resistance · Does not claim hydration
Matches: Same pigmentation: buildable· Same longevity: long-wearing· Both claim crease resistance
Differences: Noticeably different swatch colour· Lighter· Metallic rather than matte (finish)
Score details
Shade match
64
Finish, pigmentation & format
32
Wear & performance
100
Comfort & skin suitability
60
Slight colour difference · Metallic · Buildable
Ingredients (not scored): 4% ingredient overlap
Differences: Noticeably different swatch colour · Lighter · Metallic rather than matte (finish) · Cream rather than liquid (format) · Does not claim comfort
Matches: Same longevity: long-wearing· Both claim crease resistance· Claims waterproof
Differences: Noticeably different swatch colour· Brown rather than golden· Sheer rather than buildable (pigmentation)
Score details
Shade match
38
Finish, pigmentation & format
79
Wear & performance
88
Comfort & skin suitability
80
Visibly different colour · Natural · Sheer
Ingredients (not scored): 12% ingredient overlap
Differences: Noticeably different swatch colour · Brown rather than golden · Sheer rather than buildable (pigmentation) · Cream rather than liquid (format) · Does not claim hydration
Sold as bronzer, rated here for use as eyeshadow (suited)
Retailer shade note: light brown with cool undertones
Matches: Same finish: matte· Same pigmentation: buildable· Both claim crease resistance
Differences: Noticeably different swatch colour· Lighter· Peach rather than golden
Score details
Shade match
35
Finish, pigmentation & format
94
Wear & performance
73
Comfort & skin suitability
40
Visibly different colour · Matte · Buildable
Ingredients (not scored): 19% ingredient overlap
Differences: Noticeably different swatch colour · Lighter · Peach rather than golden · Cream rather than liquid (format) · 16-hour wear rather than long-wearing (longevity) · Does not claim comfort · Does not claim hydration
Matches: Same finish: matte· Same format: liquid· Both claim crease resistance
Differences: Noticeably different swatch colour· Taupe rather than golden· Opaque rather than buildable (pigmentation)
Score details
Shade match
30
Finish, pigmentation & format
93
Wear & performance
73
Comfort & skin suitability
80
Visibly different colour · Matte · Opaque
Ingredients (not scored): 36% ingredient overlap
Differences: Noticeably different swatch colour · Taupe rather than golden · Opaque rather than buildable (pigmentation) · 24-hour wear rather than long-wearing (longevity) · Does not claim hydration
Matches: Same finish: matte· Both claim crease resistance· Both claim comfort
Differences: Noticeably different swatch colour· Deeper· Brown rather than golden
Score details
Shade match
31
Finish, pigmentation & format
85
Wear & performance
81
Comfort & skin suitability
100
Visibly different colour · Matte
Ingredients (not scored): 8% ingredient overlap
Differences: Noticeably different swatch colour · Deeper · Brown rather than golden · Powder rather than liquid (format) · 16-hour wear rather than long-wearing (longevity)
Matches: Same finish: matte· Same longevity: long-wearing· Both claim crease resistance
Differences: Noticeably different swatch colour· Deeper· Brown rather than golden
Score details
Shade match
30
Finish, pigmentation & format
81
Wear & performance
100
Comfort & skin suitability
80
Visibly different colour · Matte · Opaque
Ingredients (not scored): 11% ingredient overlap
Differences: Noticeably different swatch colour · Deeper · Brown rather than golden · Opaque rather than buildable (pigmentation) · Powder rather than liquid (format) · Does not claim hydration
Differences: Noticeably different swatch colour· Lighter· Nude rather than golden
Score details
Shade match
41
Finish, pigmentation & format
81
Wear & performance
59
Comfort & skin suitability
40
Visibly different colour · Matte · Opaque
Ingredients (not scored): 0% ingredient overlap
Differences: Noticeably different swatch colour · Lighter · Nude rather than golden · Opaque rather than buildable (pigmentation) · Powder rather than liquid (format) · 12-hour wear rather than long-wearing (longevity) · Does not claim crease resistance · Does not claim comfort · Does not claim hydration
Differences: Noticeably different swatch colour· Shimmer rather than matte (finish)· Opaque rather than buildable (pigmentation)
Score details
Shade match
67
Finish, pigmentation & format
29
Wear & performance
40
Comfort & skin suitability
40
Slight colour difference · Shimmer · Opaque
Ingredients (not scored): 4% ingredient overlap
Differences: Noticeably different swatch colour · Shimmer rather than matte (finish) · Opaque rather than buildable (pigmentation) · Palette rather than liquid (format) · Not listed rather than long-wearing (longevity) · Does not claim crease resistance · Does not claim comfort · Does not claim hydration
Retailer shade note: maple sparkle, sunset sparkle
Differences: Bronze rather than golden· Glitter rather than matte (finish)· Opaque rather than buildable (pigmentation)
Score details
Shade match
67
Finish, pigmentation & format
16
Wear & performance
81
Comfort & skin suitability
40
Slight colour difference · Glitter · Opaque
Ingredients (not scored): 3% ingredient overlap
Differences: Bronze rather than golden · Glitter rather than matte (finish) · Opaque rather than buildable (pigmentation) · Powder rather than liquid (format) · 8-hour wear rather than long-wearing (longevity) · Does not claim comfort · Does not claim hydration
Bobbi Brown Long-Wear Waterproof Cream Eyeshadow Stick in Golden Light, against Ami Colé Lid Joy Matte Liquid Eyeshadow in St. Louis. Every attribute compared, with its share of the score.
ComparedYour shadeSt. LouisClosest matchGolden LightHow they compareScore
Shade match55% of overall71
Colour60%51#d2833f#bf8c63Slight colour differenceColour difference 7.3 (0 is identical)
Depth15%99MediumMediumSameDepth difference 0.5 on the 0–100 scale
Undertone—not comparableNot listedWarmUndertone unknown on one side
Colour family25%100GoldenGoldenSameSame colour family
Finish, pigmentation & format30% of overall30
Finish65%5MatteMetallicDifferentMetallic finish rather than matte
Waterproof20%40Not listedClaimedSome differenceThe match claims waterproof wear; your product does not list it
Comfort & skin suitability5% of overall · 2 of 3 compared40
Comfort40%40ClaimedNot listedSome differenceOnly your product claims a comfortable feel; the match does not list it
Hydration20%40ClaimedNot listedSome differenceOnly your product claims hydration; the match does not list it
Skin types40%—not comparableNot listedNormal, Dry, CombinationNot listed for eitherSkin types not listed for one product
Overall match 57/100Shade match 71/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
32 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish, pigmentation and format, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
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