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Luminous Silk Hydrating Face and Under-Eye Concealer 7 dupes and alternatives Armani Beauty

Medium light · Warm · peach undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade match: Too Faced Born This Way Super Coverage Multi-Use Concealer Sand

The equivalent shade: scored on colour, depth and undertone only.

Your shade
Armani Beauty
7Change shade
Depth and undertone: Medium light · Warm · peach
Finish and coverage: Radiant · Medium coverage
The match
Too Faced
Sand
Depth and undertone: Medium light · Warm · golden
Finish and coverage: Natural · Full coverage
Shade match
95out of 100
Colour
93
Depth
98
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$36SephoraSephora
$6 less (14%)

Your shade $42 at Sephora

SephoraView at Sephora

Closest overall alternative: Rare Beauty Liquid Touch Brightening Concealer 310W

The most similar concealer overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
Armani Beauty
7Change shade
Depth and undertone: Medium light · Warm · peach
Finish and coverage: Radiant · Medium coverage
The match
Rare Beauty
310W
Depth and undertone: Medium light · Warm · peach
Finish and coverage: Radiant · Medium coverage
Overall match
88out of 100
Shade (Shade match)
92
Finish (Finish & visual result)
91
Wear (Wear & performance)
82
Skin (Skin suitability)
50
Best price
$24SephoraSephora
$18 less (43%)

Your shade $42 at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · NARS

    Radiant Creamy Concealer

    Biscuit
    Shade match 92
    $36SephoraSephora$6 less (14%)

    Matches: Very close colourSame warm undertoneSame radiant finish

    Differences: No skin-like finish claimedDoes not claim a lightweight feel

    Score details
    Shade match
    92
    Finish & visual result
    88
    Wear & performance
    51
    Skin suitability
    50

    Very close colour · Radiant · Medium coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: No skin-like finish claimed · Does not claim a lightweight feel

    Retailer shade note: MD1 - medium to medium-deep with warm undertones, and a golden tone

    Medium confidence· Digital match

    View match
  2. #4 · Rare Beauty

    Liquid Touch Brightening Concealer

    290N
    Shade match 78
    $24SephoraSephora$18 less (43%)

    Matches: Similar undertone (neutral vs warm)Same radiant finishSame medium coverage

    Differences: Slightly lighterNo blurring effect claimed

    Score details
    Shade match
    78
    Finish & visual result
    91
    Wear & performance
    82
    Skin suitability
    50

    Close colour · Radiant · Medium coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: Slightly lighter · No blurring effect claimed

    Retailer shade note: medium with neutral peach undertones

    Medium confidence· Digital match

    View match
  3. #5 · NARS

    Radiant Creamy Concealer

    Caramel
    Shade match 86
    $36SephoraSephora$6 less (14%)

    Matches: Same warm undertoneSame radiant finishSame medium coverage

    Differences: Slightly deeperNo skin-like finish claimedDoes not claim a lightweight feel

    Score details
    Shade match
    86
    Finish & visual result
    88
    Wear & performance
    51
    Skin suitability
    50

    Close colour · Radiant · Medium coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Slightly deeper · No skin-like finish claimed · Does not claim a lightweight feel

    Retailer shade note: MD2 - medium to medium-deep with warm undertones

    Medium confidence· Digital match

    View match
  4. Shade match 88
    $32SephoraSephora$10 less (24%)

    Matches: Very close colourSimilar undertone (neutral vs warm)Same radiant finish

    Differences: No blurring effect claimedNo long-wear claimDoes not claim a lightweight feel

    Score details
    Shade match
    88
    Finish & visual result
    91
    Wear & performance
    40
    Skin suitability
    50

    Very close colour · Radiant · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: No blurring effect claimed · No long-wear claim · Does not claim a lightweight feel

    Retailer shade note: medium deep with neutral warm undertones

    Medium confidence· Digital match

    View match
  5. Shade match 79
    $36Ulta BeautyUlta Beauty(product price)$6 less (14%)

    Matches: Same radiant finishBoth claim a skin-like finishBoth claim a lightweight feel

    Differences: Slightly lighterNeutral rather than warm undertoneMedium-full rather than medium coverage

    Score details
    Shade match
    79
    Finish & visual result
    85
    Wear & performance
    80
    Skin suitability
    50

    Close colour · Radiant · Medium-full coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Slightly lighter · Neutral rather than warm undertone · Medium-full rather than medium coverage · No blurring effect claimed · Contains listed fragrance

    Retailer shade note: medium with neutral/pink undertones

    Medium confidence· Digital match

    View match
  6. Shade match 87
    $32SephoraSephora$10 less (24%)

    Matches: Very close colourSimilar undertone (neutral vs warm)Same radiant finish

    Differences: Slightly lighterNo blurring effect claimedNo long-wear claim

    Score details
    Shade match
    87
    Finish & visual result
    91
    Wear & performance
    40
    Skin suitability
    50

    Very close colour · Radiant · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Slightly lighter · No blurring effect claimed · No long-wear claim · Does not claim a lightweight feel

    Retailer shade note: medium tan with neutral peach undertones

    Medium confidence· Digital match

    View match
  7. #9 · Rare Beauty

    Liquid Touch Brightening Concealer

    350C
    Shade match 75
    $24SephoraSephora$18 less (43%)

    Matches: Very close colourSame radiant finishSame medium coverage

    Differences: Slightly cooler undertoneNo blurring effect claimed

    Score details
    Shade match
    75
    Finish & visual result
    91
    Wear & performance
    82
    Skin suitability
    50

    Very close colour · Radiant · Medium coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: Slightly cooler undertone · No blurring effect claimed

    Retailer shade note: medium tan with cool pink undertones

    Medium confidence· Digital match

    View match
  8. #10 · L'Oréal Paris

    True Match Radiant Serum Concealer

    N8
    Shade match 76
    $16.99Ulta BeautyUlta Beauty(product price)$25.01 less (60%)

    Matches: Same radiant finishBoth claim a skin-like finishBoth claim long-wearing

    Differences: Slightly deeperNeutral rather than warm undertoneNo blurring effect claimed

    Score details
    Shade match
    76
    Finish & visual result
    87
    Wear & performance
    82
    Skin suitability
    50

    Close colour · Radiant finish

    Ingredients (not scored): 14% ingredient overlap

    Differences: Slightly deeper · Neutral rather than warm undertone · No blurring effect claimed · Contains drying alcohol

    Medium confidence· Digital match

    View match
  9. #11 · Laura Mercier

    Flawless Fusion Ultra-Longwear Concealer

    3.5N
    Shade match 84
    $33Ulta BeautyUlta Beauty$9 less (21%)

    Matches: Very close colourBoth claim a skin-like finishBoth claim a blurring effect

    Differences: Neutral rather than warm undertoneNatural rather than radiant finishMedium-full rather than medium coverage

    Score details
    Shade match
    84
    Finish & visual result
    79
    Wear & performance
    61
    Skin suitability
    50

    Very close colour · Natural · Medium-full coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Neutral rather than warm undertone · Natural rather than radiant finish · Medium-full rather than medium coverage

    Retailer shade note: medium with neutral undertones

    Medium confidence· Digital match

    View match
  10. Shade match 84
    $39SephoraSephora$3 less (7%)

    Matches: Same warm undertoneBoth claim a skin-like finishBoth claim a blurring effect

    Differences: Slightly deeperNatural rather than radiant finishFull rather than medium coverage

    Score details
    Shade match
    84
    Finish & visual result
    73
    Wear & performance
    68
    Skin suitability
    50

    Close colour · Natural · Full coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Slightly deeper · Natural rather than radiant finish · Full rather than medium coverage

    Retailer shade note: Medium, Warm Golden

    Medium confidence· Digital match

    View match
  11. Shade match 83
    $32SephoraSephora$10 less (24%)

    Matches: Same warm undertoneSame radiant finishSame medium coverage

    Differences: Slightly lighterNo blurring effect claimedNo long-wear claim

    Score details
    Shade match
    83
    Finish & visual result
    91
    Wear & performance
    40
    Skin suitability
    50

    Close colour · Radiant · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Slightly lighter · No blurring effect claimed · No long-wear claim · Does not claim a lightweight feel

    Retailer shade note: medium tan with warm peach undertones

    Medium confidence· Digital match

    View match
  12. Shade match 83
    $32SephoraSephora$10 less (24%)

    Matches: Similar undertone (neutral vs warm)Same radiant finishSame medium coverage

    Differences: No blurring effect claimedNo long-wear claimDoes not claim a lightweight feel

    Score details
    Shade match
    83
    Finish & visual result
    91
    Wear & performance
    40
    Skin suitability
    50

    Close colour · Radiant · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: No blurring effect claimed · No long-wear claim · Does not claim a lightweight feel

    Retailer shade note: medium deep with neutral peach undertones

    Medium confidence· Digital match

    View match
  13. #15 · NARS

    Soft Matte Complete Concealer

    Biscuit
    Shade match 93
    $36SephoraSephora$6 less (14%)

    Matches: Very close colourSame warm undertoneSame medium coverage

    Differences: Matte rather than radiant finishNo skin-like finish claimedDoes not claim a lightweight feel

    Score details
    Shade match
    93
    Finish & visual result
    57
    Wear & performance
    54
    Skin suitability
    50

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Matte rather than radiant finish · No skin-like finish claimed · Does not claim a lightweight feel

    Retailer shade note: MD1 - Medium to medium-deep with warm undertones, and a golden tone

    Medium confidence· Digital match

    View match
  14. #16 · Rare Beauty

    Liquid Touch Brightening Concealer

    300C
    Shade match 70
    $24SephoraSephora$18 less (43%)

    Matches: Same radiant finishSame medium coverageBoth claim a skin-like finish

    Differences: Slightly lighterSlightly cooler undertoneNo blurring effect claimed

    Score details
    Shade match
    70
    Finish & visual result
    91
    Wear & performance
    82
    Skin suitability
    50

    Close colour · Radiant · Medium coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: Slightly lighter · Slightly cooler undertone · No blurring effect claimed

    Retailer shade note: medium with cool beige undertones

    Medium confidence· Digital match

    View match
  15. Shade match 81
    $32SephoraSephora$10 less (24%)

    Matches: Same radiant finishSame medium coverageBoth claim a skin-like finish

    Differences: Olive rather than warm undertoneNo blurring effect claimedNo long-wear claim

    Score details
    Shade match
    81
    Finish & visual result
    91
    Wear & performance
    40
    Skin suitability
    50

    Close colour · Radiant · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Olive rather than warm undertone · No blurring effect claimed · No long-wear claim · Does not claim a lightweight feel

    Retailer shade note: medium tan with neutral olive undertones

    Medium confidence· Digital match

    View match
  16. #18 · Clinique

    Even Better All-Over Concealer + Eraser

    CN 74 Beige
    Shade match 72
    $22$32SephoraSephora$20 less (48%)

    Matches: Same medium coverageBoth claim a blurring effectBoth claim long-wearing

    Differences: Slightly cooler undertoneNatural rather than radiant finishNo skin-like finish claimed

    Score details
    Shade match
    72
    Finish & visual result
    73
    Wear & performance
    100
    Skin suitability
    50

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Slightly cooler undertone · Natural rather than radiant finish · No skin-like finish claimed

    Retailer shade note: medium, cool-neutral undertones

    Medium confidence· Digital match

    View match
  17. Shade match 90
    $30SephoraSephora$12 less (29%)

    Matches: Very close colourSame warm undertoneBoth claim long-wearing

    Differences: Natural rather than radiant finishFull rather than medium coverageNo skin-like finish claimed

    Score details
    Shade match
    90
    Finish & visual result
    52
    Wear & performance
    68
    Skin suitability
    50

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Natural rather than radiant finish · Full rather than medium coverage · No skin-like finish claimed · No blurring effect claimed · Does not claim a lightweight feel

    Retailer shade note: for warm undertones

    Medium confidence· Digital match

    View match
  18. #20 · NYX Professional Makeup

    Bare With Me Hydrating Face & Body Concealer Serum

    Medium Golden
    Shade match 83
    $12Ulta BeautyUlta Beauty$30 less (71%)

    Matches: Same warm undertoneSame medium coverageBoth claim a skin-like finish

    Differences: Slightly deeperNatural rather than radiant finishNo blurring effect claimed

    Score details
    Shade match
    83
    Finish & visual result
    76
    Wear & performance
    54
    Skin suitability
    50

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Slightly deeper · Natural rather than radiant finish · No blurring effect claimed · No long-wear claim

    Medium confidence· Digital match

    View match
  19. #21 · Huda Beauty

    #FauxFilter Matte Buildable Coverage Waterproof Concealer

    Graham Cracker 4.1 Golden
    Shade match 87
    $31SephoraSephora$11 less (26%)

    Matches: Same warm undertoneBoth claim a skin-like finishBoth claim a blurring effect

    Differences: Slightly lighterMatte rather than radiant finishFull rather than medium coverage

    Score details
    Shade match
    87
    Finish & visual result
    63
    Wear & performance
    61
    Skin suitability
    50

    Close colour · Matte · Full coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Slightly lighter · Matte rather than radiant finish · Full rather than medium coverage · Does not claim a lightweight feel

    Retailer shade note: medium skin tones with golden undertones

    Medium confidence· Digital match

    View match
  20. Shade match 87
    $32Ulta BeautyUlta Beauty$10 less (24%)

    Matches: Same warm undertoneSame medium coverageBoth claim a blurring effect

    Differences: Slightly deeperMatte rather than radiant finishNo skin-like finish claimed

    Score details
    Shade match
    87
    Finish & visual result
    57
    Wear & performance
    68
    Skin suitability
    50

    Close colour · Matte · Medium coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Slightly deeper · Matte rather than radiant finish · No skin-like finish claimed

    Retailer shade note: medium-deep with golden undertones

    Medium confidence· Digital match

    View match
  21. #23 · CoverGirl

    TruBlend Undercover Concealer

    Warm Nude
    Shade match 93
    $12.99Ulta BeautyUlta Beauty(product price)$29.01 less (69%)

    Matches: Very close colourSame warm undertoneBoth claim long-wearing

    Differences: Matte rather than radiant finishFull rather than medium coverageNo skin-like finish claimed

    Score details
    Shade match
    93
    Finish & visual result
    36
    Wear & performance
    80
    Skin suitability
    50

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Matte rather than radiant finish · Full rather than medium coverage · No skin-like finish claimed · No blurring effect claimed · Does not claim a lightweight feel · Contains drying alcohol

    Medium confidence· Digital match

    View match
  22. Shade match 88
    $12.99Ulta BeautyUlta Beauty$29.01 less (69%)

    Matches: Same warm undertoneSame radiant finishClaims not settling into lines

    Differences: No skin-like finish claimedNo blurring effect claimedNo long-wear claim

    Score details
    Shade match
    88
    Finish & visual result
    70
    Wear & performance
    40
    Skin suitability
    50

    Close colour · Radiant finish

    Ingredients (not scored): 10% ingredient overlap

    Differences: No skin-like finish claimed · No blurring effect claimed · No long-wear claim · Does not claim a lightweight feel

    Retailer shade note: Honey

    Medium confidence· Digital match

    View match
  23. Shade match 90
    $42Ulta BeautyUlta Beauty(product price)Same price

    Matches: Same warm undertoneClaims transfer resistance

    Differences: Natural rather than radiant finishFull rather than medium coverageNo skin-like finish claimed

    Score details
    Shade match
    90
    Finish & visual result
    58
    Wear & performance
    54
    Skin suitability
    50

    Close colour · Natural · Full coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: Natural rather than radiant finish · Full rather than medium coverage · No skin-like finish claimed · No blurring effect claimed · Does not claim a lightweight feel · Contains listed fragrance

    Retailer shade note: medium skin with warm yellow undertones

    Medium confidence· Digital match

    View match
  24. Shade match 79
    $39SephoraSephora$3 less (7%)

    Matches: Both claim a skin-like finishBoth claim a blurring effectClaims not settling into lines

    Differences: Neutral rather than warm undertoneNatural rather than radiant finishFull rather than medium coverage

    Score details
    Shade match
    79
    Finish & visual result
    73
    Wear & performance
    68
    Skin suitability
    50

    Close colour · Natural · Full coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Neutral rather than warm undertone · Natural rather than radiant finish · Full rather than medium coverage

    Retailer shade note: Medium, Neutral

    Medium confidence· Digital match

    View match
  25. #27 · Tarte

    Shape Tape Full Coverage Matte Concealer

    42S tan sand
    Shade match 95
    $32SephoraSephora$10 less (24%)

    Matches: Very close colourSame warm undertoneBoth claim a blurring effect

    Differences: Matte rather than radiant finishFull rather than medium coverageNo skin-like finish claimed

    Score details
    Shade match
    95
    Finish & visual result
    45
    Wear & performance
    54
    Skin suitability
    50

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Matte rather than radiant finish · Full rather than medium coverage · No skin-like finish claimed · Does not claim a lightweight feel · Contains listed fragrance

    Retailer shade note: tan skin with warm, golden undertones

    Medium confidence· Digital match

    View match
  26. Shade match 81
    $36SephoraSephora$6 less (14%)

    Matches: Both claim long-wearingClaims not settling into linesBoth claim a lightweight feel

    Differences: Olive rather than warm undertoneNatural rather than radiant finishFull rather than medium coverage

    Score details
    Shade match
    81
    Finish & visual result
    58
    Wear & performance
    82
    Skin suitability
    50

    Close colour · Natural · Full coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Olive rather than warm undertone · Natural rather than radiant finish · Full rather than medium coverage · No skin-like finish claimed · No blurring effect claimed

    Retailer shade note: medium with golden to olive undertones

    Medium confidence· Digital match

    View match
  27. Shade match 86
    $12.99Ulta BeautyUlta Beauty(product price)$29.01 less (69%)

    Matches: Similar undertone (neutral vs warm)Same radiant finishClaims not settling into lines

    Differences: No skin-like finish claimedNo blurring effect claimedNo long-wear claim

    Score details
    Shade match
    86
    Finish & visual result
    70
    Wear & performance
    40
    Skin suitability
    50

    Close colour · Radiant finish

    Ingredients (not scored): 10% ingredient overlap

    Differences: No skin-like finish claimed · No blurring effect claimed · No long-wear claim · Does not claim a lightweight feel

    Retailer shade note: Medium

    Medium confidence· Digital match

    View match
  28. #30 · e.l.f. Cosmetics

    Hydrating Camo Concealer

    Tan Walnut
    Shade match 79
    $8Ulta BeautyUlta Beauty$34 less (81%)

    Matches: Very close colourBoth claim long-wearingClaims not settling into lines

    Differences: Slightly cooler undertoneSatin rather than radiant finishFull rather than medium coverage

    Score details
    Shade match
    79
    Finish & visual result
    59
    Wear & performance
    82
    Skin suitability
    50

    Very close colour · Satin · Full coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Slightly cooler undertone · Satin rather than radiant finish · Full rather than medium coverage · No skin-like finish claimed · No blurring effect claimed

    Retailer shade note: tan with cool-neutral undertones

    Medium confidence· Digital match

    View match

Showing 12 of 28 matches

Looking for a foundation in your shade?

The closest shade to Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer 7 (Medium light · Warm · peach undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. Armani Beauty Luminous Silk Foundation

    6.25

    Armani Beauty Luminous Silk Foundation, shade 6.25

    • Slight colour difference
    • Medium · Warm · peach undertone

    $69

Closest foundations

  1. IT Cosmetics CC+ Nude Glow Lightweight Foundation + Glow Serum

    Rich

    IT Cosmetics CC+ Nude Glow Lightweight Foundation + Glow Serum, shade Rich

    • Looks identical
    • Medium light · Warm · golden undertone

    $39

  2. Kosas Revealer Skin-Improving Foundation SPF 25

    Medium Tan Neutral 280

    Kosas Revealer Skin-Improving Foundation SPF 25, shade Medium Tan Neutral 280

    • Looks identical
    • Medium light · Warm · peach undertone

    $45

  3. Fièra Cosmetics All-in-Wonder Concealer + Foundation

    Tan

    Fièra Cosmetics All-in-Wonder Concealer + Foundation, shade Tan

    • Looks identical
    • Medium light · Warm · golden undertone

    $45

  4. bareMinerals BAREPRO 24HR Skin Perfecting Talc-Free Matte Powder Foundation

    Medium 30 Warm

    bareMinerals BAREPRO 24HR Skin Perfecting Talc-Free Matte Powder Foundation, shade Medium 30 Warm

    • Looks identical
    • Medium light · Warm · yellow undertone

    $42

  5. Lancôme Teint Idole Ultra Wear Natural Matte Foundation

    330N

    Lancôme Teint Idole Ultra Wear Natural Matte Foundation, shade 330N

    • Looks identical
    • Medium light · Warm · peach undertone

    $53

  6. ILIA Skin Rewind Blurring Foundation and Concealer Complexion Stick

    19W Beech

    ILIA Skin Rewind Blurring Foundation and Concealer Complexion Stick, shade 19W Beech

    • Very close colour
    • Medium light · Warm undertone

    $50

Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Too Faced Born This Way Super Coverage Multi-Use Concealer in Sand, against Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer in 7. Every attribute compared, with its share of the score.

ComparedYour shade7Closest shade matchSandScore
Shade match55% of overall95
Colour93#d5a382#dba485Very close colourColour difference 1.9 (0 is identical)
Depth98Medium lightMedium lightSameDepth difference: 1.3
Retailer descriptionMedium tanMediumSome differenceRetailer descriptions one depth band apart
Undertone100Warm · peachWarm · goldenClosefrom retailer shade descriptions
Finish & visual result25% of overall58
Finish56RadiantNaturalSome differenceNatural finish rather than radiant
Coverage80MediumFullCloseFull coverage rather than medium (buildable: one step of tolerance)
Skin-like finish40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 3 of 5 compared82
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall50
Skin type50Not publishedNormal, dry, combinationSkin-type suitability not published for one product
Overall match 82/100Shade match 95/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Too Faced Born This Way Super Coverage Multi-Use Concealer in Sand.

Same or better

  • $6 less
  • Very close colour
  • Same warm undertone
  • Full rather than medium coverage
  • Both claim long-wearing
  • Claims not settling into lines
  • Both claim a lightweight feel

Different

  • Natural finish instead of radiant
  • No skin-like finish claimed
  • No blurring effect claimed

Ingredients (information only, not scored)

4 shared ingredients; weighted similarity 5%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
Baselow siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapUnknown-based vs water-based; silicone low vs high

Why the closest overall alternative works

Rare Beauty Liquid Touch Brightening Concealer in 310W, against Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer in 7. Every attribute compared, with its share of the score.

ComparedYour shade7Closest overall alternative310WScore
Shade match55% of overall92
Colour87#d5a382#d1a784Very close colourColour difference 2.8 (0 is identical)
Depth99Medium lightMedium lightSameDepth difference: 0.9
Retailer descriptionMedium tanMediumSome differenceRetailer descriptions one depth band apart
Undertone100Warm · peachWarm · peachSamefrom retailer shade descriptions
Finish & visual result25% of overall91
Finish100RadiantRadiantSameSame radiant finish
Coverage100MediumMediumSameSame medium coverage
Skin-like finish100ClaimedClaimedSameBoth products claim a skin-like finish
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 3 of 5 compared82
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall50
Skin type50Not publishedOily, dry, combination, normalSkin-type suitability not published for one product
Overall match 88/100Shade match 92/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Rare Beauty Liquid Touch Brightening Concealer in 310W.

Same or better

  • $18 less
  • Very close colour
  • Same warm undertone
  • Same radiant finish
  • Same medium coverage
  • Both claim a skin-like finish
  • Both claim long-wearing
  • Claims not settling into lines
  • Both claim a lightweight feel

Different

  • No blurring effect claimed

Ingredients (information only, not scored)

9 shared ingredients; weighted similarity 15%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
Baselow siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapUnknown-based vs water-based; silicone low vs high

Where to buy

Closest shade match

Too Faced Born This Way Super Coverage Multi-Use Concealer Sand

Best price
$36SephoraSephora
$6 less (14%)

Your shade $42 at Sephora

SephoraView at Sephora

Closest overall alternative

Rare Beauty Liquid Touch Brightening Concealer 310W

Best price
$24SephoraSephora
$18 less (43%)

Your shade $42 at Sephora

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.