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ORIGINAL Liquid Mineral Brightening Concealer Medium Tan 3.5W dupes and alternatives bareMinerals

Medium light · Warm · golden undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade match: Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer Granola 4.5 Golden

The equivalent shade: scored on colour, depth and undertone only.

Your shade
bareMinerals
Medium Tan 3.5WChange shade
Depth and undertone: Medium light · Warm · golden
Finish and coverage: Luminous · Buildable coverage
The match
Huda Beauty
Granola 4.5 Golden
Depth and undertone: Light medium · Warm · golden
Finish and coverage: Matte · Full coverage
Shade match
96out of 100
Colour
94
Depth
95
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$31SephoraSephora
Same price

Your shade $31 at Ulta Beauty

Closest overall alternative: Glossier Stretch Concealer for Dewy Buildable Coverage Medium 3

The most similar concealer overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
bareMinerals
Medium Tan 3.5WChange shade
Depth and undertone: Medium light · Warm · golden
Finish and coverage: Luminous · Buildable coverage
The match
Glossier
Medium 3
Depth and undertone: Light medium · Warm · golden
Finish and coverage: Radiant · Buildable coverage
Overall match
90out of 100
Shade (Shade match)
92
Finish (Finish & visual result)
88
Wear (Wear & performance)
100
Skin (Skin suitability)
50
Best price
$22SephoraSephora
$9 less (29%)

Your shade $31 at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · Rare Beauty

    Liquid Touch Brightening Concealer

    360W
    Shade match 83
    $24SephoraSephora$7 less (23%)

    Matches: Claims a skin-like finishBoth claim long-wearingBoth claim not settling into lines

    Differences: Slightly deeperOlive rather than warm undertoneRadiant rather than luminous finish

    Score details
    Shade match
    83
    Finish & visual result
    77
    Wear & performance
    100
    Skin suitability
    50

    Close colour · Radiant · Medium coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Slightly deeper · Olive rather than warm undertone · Radiant rather than luminous finish · Medium rather than buildable coverage

    Retailer shade note: medium tan with warm olive undertones

    Medium confidence· Digital match

    View match
  2. #4 · Clinique

    Even Better All-Over Concealer + Eraser

    WN 94 Deep Neutral
    Shade match 95
    $22$32SephoraSephora$9 less (29%)

    Matches: Near-identical swatch colourSimilar undertone (neutral vs warm)Claims a blurring effect

    Differences: Natural rather than luminous finishMedium rather than buildable coverageDoes not claim not settling into lines

    Score details
    Shade match
    95
    Finish & visual result
    60
    Wear & performance
    82
    Skin suitability
    50

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Natural rather than luminous finish · Medium rather than buildable coverage · Does not claim not settling into lines

    Retailer shade note: medium, warm-neutral undertones

    Medium confidence· Digital match

    View match
  3. #5 · Clinique

    Even Better All-Over Concealer + Eraser

    WN 76 Toasted Wheat
    Shade match 95
    $22$32SephoraSephora$9 less (29%)

    Matches: Near-identical swatch colourSimilar undertone (neutral vs warm)Claims a blurring effect

    Differences: Natural rather than luminous finishMedium rather than buildable coverageDoes not claim not settling into lines

    Score details
    Shade match
    95
    Finish & visual result
    60
    Wear & performance
    82
    Skin suitability
    50

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Natural rather than luminous finish · Medium rather than buildable coverage · Does not claim not settling into lines

    Retailer shade note: medium, warm-neutral undertones

    Medium confidence· Digital match

    View match
  4. Shade match 89
    $30Ulta BeautyUlta Beauty(product price)$1 less (3%)

    Matches: Same warm undertoneSame buildable coverageClaims a skin-like finish

    Differences: Slightly deeperNatural rather than luminous finish

    Score details
    Shade match
    89
    Finish & visual result
    59
    Wear & performance
    100
    Skin suitability
    50

    Close colour · Natural · Buildable coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Slightly deeper · Natural rather than luminous finish

    Retailer shade note: medium with warm undertones

    Medium confidence· Digital match

    View match
  5. #7 · Rare Beauty

    Liquid Touch Brightening Concealer

    380W
    Shade match 80
    $24SephoraSephora$7 less (23%)

    Matches: Same warm undertoneClaims a skin-like finishBoth claim long-wearing

    Differences: Slightly deeperRadiant rather than luminous finishMedium rather than buildable coverage

    Score details
    Shade match
    80
    Finish & visual result
    77
    Wear & performance
    100
    Skin suitability
    50

    Close colour · Radiant · Medium coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Slightly deeper · Radiant rather than luminous finish · Medium rather than buildable coverage

    Retailer shade note: medium tan with warm golden undertones

    Medium confidence· Digital match

    View match
  6. Shade match 94
    $30SephoraSephora$1 less (3%)

    Matches: Very close colourSame warm undertoneBoth claim long-wearing

    Differences: Natural rather than luminous finishFull rather than buildable coverageDoes not claim a lightweight feel

    Score details
    Shade match
    94
    Finish & visual result
    55
    Wear & performance
    86
    Skin suitability
    50

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Natural rather than luminous finish · Full rather than buildable coverage · Does not claim a lightweight feel

    Retailer shade note: for warm undertones

    Medium confidence· Digital match

    View match
  7. Shade match 73
    $22SephoraSephora$9 less (29%)

    Matches: Same buildable coverageBoth claim long-wearingBoth claim not settling into lines

    Differences: Slightly deeperNeutral rather than warm undertoneRadiant rather than luminous finish

    Score details
    Shade match
    73
    Finish & visual result
    88
    Wear & performance
    100
    Skin suitability
    50

    Close colour · Radiant · Buildable coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Slightly deeper · Neutral rather than warm undertone · Radiant rather than luminous finish

    Retailer shade note: neutral undertone

    Medium confidence· Digital match

    View match
  8. #10 · NARS

    Radiant Creamy Concealer

    Biscuit
    Shade match 87
    $36SephoraSephoraCosts $5 more

    Matches: Same warm undertoneClaims a blurring effectClaims transfer resistance

    Differences: Radiant rather than luminous finishMedium rather than buildable coverageDoes not claim a lightweight feel

    Score details
    Shade match
    87
    Finish & visual result
    79
    Wear & performance
    65
    Skin suitability
    50

    Close colour · Radiant · Medium coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: Radiant rather than luminous finish · Medium rather than buildable coverage · Does not claim a lightweight feel

    Retailer shade note: MD1 - medium to medium-deep with warm undertones, and a golden tone

    Medium confidence· Digital match

    View match
  9. #11 · Clinique

    Even Better All-Over Concealer + Eraser

    WN 98 Cream Caramel
    Shade match 89
    $22$32SephoraSephora$9 less (29%)

    Matches: Very close colourSimilar undertone (neutral vs warm)Claims a blurring effect

    Differences: Natural rather than luminous finishMedium rather than buildable coverageDoes not claim not settling into lines

    Score details
    Shade match
    89
    Finish & visual result
    60
    Wear & performance
    82
    Skin suitability
    50

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Natural rather than luminous finish · Medium rather than buildable coverage · Does not claim not settling into lines

    Retailer shade note: medium, warm-neutral undertones

    Medium confidence· Digital match

    View match
  10. Shade match 94
    $32SephoraSephoraCosts $1 more

    Matches: Very close colourSame warm undertoneClaims a blurring effect

    Differences: Matte rather than luminous finishMedium rather than buildable coverage

    Score details
    Shade match
    94
    Finish & visual result
    45
    Wear & performance
    86
    Skin suitability
    50

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Matte rather than luminous finish · Medium rather than buildable coverage

    Retailer shade note: medium-deep with golden undertones

    Medium confidence· Digital match

    View match
  11. Shade match 82
    $42SephoraSephoraCosts $11 more

    Matches: Same warm undertoneClaims a skin-like finishClaims a blurring effect

    Differences: Slightly deeperRadiant rather than luminous finishMedium rather than buildable coverage

    Score details
    Shade match
    82
    Finish & visual result
    71
    Wear & performance
    82
    Skin suitability
    50

    Close colour · Radiant · Medium coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Slightly deeper · Radiant rather than luminous finish · Medium rather than buildable coverage · Does not claim not settling into lines

    Retailer shade note: medium with a peach undertone

    Medium confidence· Digital match

    View match
  12. #14 · e.l.f. Cosmetics

    Hydrating Camo Concealer

    Tan Neutral
    Shade match 78
    $8Ulta BeautyUlta Beauty(product price)$23 less (74%)

    Matches: Both claim long-wearingBoth claim not settling into linesBoth claim a lightweight feel

    Differences: Neutral rather than warm undertoneSatin rather than luminous finishFull rather than buildable coverage

    Score details
    Shade match
    78
    Finish & visual result
    67
    Wear & performance
    100
    Skin suitability
    50

    Close colour · Satin · Full coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Neutral rather than warm undertone · Satin rather than luminous finish · Full rather than buildable coverage

    Retailer shade note: tan with neutral undertones

    Medium confidence· Digital match

    View match
  13. Shade match 87
    $39SephoraSephoraCosts $8 more

    Matches: Same warm undertoneClaims a skin-like finishClaims a blurring effect

    Differences: Slightly deeperNatural rather than luminous finishFull rather than buildable coverage

    Score details
    Shade match
    87
    Finish & visual result
    50
    Wear & performance
    86
    Skin suitability
    50

    Close colour · Natural · Full coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Slightly deeper · Natural rather than luminous finish · Full rather than buildable coverage

    Retailer shade note: Medium, Warm Peach

    Medium confidence· Digital match

    View match
  14. #16 · NARS

    Soft Matte Complete Concealer

    Sucre D'orge
    Shade match 92
    $36SephoraSephoraCosts $5 more

    Matches: Very close colourSame warm undertoneClaims a blurring effect

    Differences: Matte rather than luminous finishMedium rather than buildable coverageDoes not claim a lightweight feel

    Score details
    Shade match
    92
    Finish & visual result
    45
    Wear & performance
    72
    Skin suitability
    50

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Matte rather than luminous finish · Medium rather than buildable coverage · Does not claim a lightweight feel

    Retailer shade note: MD1.5 - Medium to medium-deep with warm undertones, and a peach tone

    Medium confidence· Digital match

    View match
  15. Shade match 65
    $22SephoraSephora$9 less (29%)

    Matches: Same buildable coverageBoth claim long-wearingBoth claim not settling into lines

    Differences: Slightly lighterSlightly cooler undertoneRadiant rather than luminous finish

    Score details
    Shade match
    65
    Finish & visual result
    88
    Wear & performance
    100
    Skin suitability
    50

    Close colour · Radiant · Buildable coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Slightly lighter · Slightly cooler undertone · Radiant rather than luminous finish

    Retailer shade note: pink undertone

    Medium confidence· Digital match

    View match
  16. Shade match 77
    $30Ulta BeautyUlta Beauty(product price)$1 less (3%)

    Matches: Same buildable coverageClaims a skin-like finishBoth claim long-wearing

    Differences: Slightly deeperOlive rather than warm undertoneNatural rather than luminous finish

    Score details
    Shade match
    77
    Finish & visual result
    59
    Wear & performance
    100
    Skin suitability
    50

    Close colour · Natural · Buildable coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Slightly deeper · Olive rather than warm undertone · Natural rather than luminous finish

    Retailer shade note: medium with olive undertones

    Medium confidence· Digital match

    View match
  17. Shade match 91
    $38SephoraSephoraCosts $7 more

    Matches: Very close colourSame warm undertoneClaims a blurring effect

    Differences: Natural rather than luminous finishFull rather than buildable coverageDoes not claim not settling into lines

    Score details
    Shade match
    91
    Finish & visual result
    52
    Wear & performance
    61
    Skin suitability
    50

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Natural rather than luminous finish · Full rather than buildable coverage · Does not claim not settling into lines

    Retailer shade note: medium with warm undertones

    Medium confidence· Digital match

    View match
  18. Shade match 77
    $42SephoraSephoraCosts $11 more

    Matches: Claims a skin-like finishClaims a blurring effectBoth claim long-wearing

    Differences: Olive rather than warm undertoneRadiant rather than luminous finishMedium rather than buildable coverage

    Score details
    Shade match
    77
    Finish & visual result
    71
    Wear & performance
    82
    Skin suitability
    50

    Close colour · Radiant · Medium coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Olive rather than warm undertone · Radiant rather than luminous finish · Medium rather than buildable coverage · Does not claim not settling into lines

    Retailer shade note: medium with an olive undertone

    Medium confidence· Digital match

    View match
  19. Shade match 85
    $39SephoraSephoraCosts $8 more

    Matches: Same warm undertoneClaims a skin-like finishClaims a blurring effect

    Differences: Slightly deeperNatural rather than luminous finishFull rather than buildable coverage

    Score details
    Shade match
    85
    Finish & visual result
    50
    Wear & performance
    86
    Skin suitability
    50

    Close colour · Natural · Full coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Slightly deeper · Natural rather than luminous finish · Full rather than buildable coverage

    Retailer shade note: Medium, Warm Golden

    Medium confidence· Digital match

    View match
  20. #22 · NYX Professional Makeup

    Bare With Me Hydrating Face & Body Concealer Serum

    Golden
    Shade match 84
    $12Ulta BeautyUlta Beauty(product price)$19 less (61%)

    Matches: Same warm undertoneClaims a skin-like finishBoth claim not settling into lines

    Differences: Slightly lighterNatural rather than luminous finishMedium rather than buildable coverage

    Score details
    Shade match
    84
    Finish & visual result
    59
    Wear & performance
    72
    Skin suitability
    50

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Slightly lighter · Natural rather than luminous finish · Medium rather than buildable coverage · No long-wear claim

    Medium confidence· Digital match

    View match
  21. #23 · e.l.f. Cosmetics

    16HR Camo Concealer

    Medium Neutral
    Shade match 90
    $8Ulta BeautyUlta Beauty(product price)$23 less (74%)

    Matches: Very close colourSame warm undertoneBoth claim not settling into lines

    Differences: Matte rather than luminous finishFull rather than buildable coverage

    Score details
    Shade match
    90
    Finish & visual result
    37
    Wear & performance
    86
    Skin suitability
    50

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Matte rather than luminous finish · Full rather than buildable coverage

    Retailer shade note: medium tan with warm undertones

    Medium confidence· Digital match

    View match
  22. Shade match 83
    $32SephoraSephoraCosts $1 more

    Matches: Same warm undertoneClaims a skin-like finish

    Differences: Radiant rather than luminous finishMedium rather than buildable coverageNo long-wear claim

    Score details
    Shade match
    83
    Finish & visual result
    77
    Wear & performance
    40
    Skin suitability
    50

    Close colour · Radiant · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Radiant rather than luminous finish · Medium rather than buildable coverage · No long-wear claim · Does not claim not settling into lines · Does not claim a lightweight feel

    Retailer shade note: medium tan with warm peach undertones

    Medium confidence· Digital match

    View match
  23. Shade match 80
    $30SephoraSephora$1 less (3%)

    Matches: Same warm undertoneBoth claim long-wearingBoth claim not settling into lines

    Differences: Slightly deeperNatural rather than luminous finishFull rather than buildable coverage

    Score details
    Shade match
    80
    Finish & visual result
    55
    Wear & performance
    86
    Skin suitability
    50

    Close colour · Natural · Full coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Slightly deeper · Natural rather than luminous finish · Full rather than buildable coverage · Does not claim a lightweight feel

    Retailer shade note: for warm undertones

    Medium confidence· Digital match

    View match
  24. #26 · Clinique

    Even Better All-Over Concealer + Eraser

    CN 58 Honey
    Shade match 80
    $22$32SephoraSephora$9 less (29%)

    Matches: Very close colourClaims a blurring effectBoth claim long-wearing

    Differences: Slightly cooler undertoneNatural rather than luminous finishMedium rather than buildable coverage

    Score details
    Shade match
    80
    Finish & visual result
    60
    Wear & performance
    82
    Skin suitability
    50

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Slightly cooler undertone · Natural rather than luminous finish · Medium rather than buildable coverage · Does not claim not settling into lines

    Retailer shade note: medium fair, cool-neutral undertones

    Medium confidence· Digital match

    View match
  25. Shade match 85
    $32Ulta BeautyUlta Beauty(product price)Costs $1 more

    Matches: Same warm undertoneClaims a blurring effectBoth claim not settling into lines

    Differences: Matte rather than luminous finishMedium rather than buildable coverage

    Score details
    Shade match
    85
    Finish & visual result
    45
    Wear & performance
    86
    Skin suitability
    50

    Close colour · Matte · Medium coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Matte rather than luminous finish · Medium rather than buildable coverage

    Retailer shade note: medium-deep with golden undertones

    Medium confidence· Digital match

    View match
  26. Shade match 75
    $36SephoraSephoraCosts $5 more

    Matches: Both claim long-wearingBoth claim not settling into linesBoth claim a lightweight feel

    Differences: Neutral rather than warm undertoneNatural rather than luminous finishFull rather than buildable coverage

    Score details
    Shade match
    75
    Finish & visual result
    55
    Wear & performance
    100
    Skin suitability
    50

    Close colour · Natural · Full coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Neutral rather than warm undertone · Natural rather than luminous finish · Full rather than buildable coverage

    Retailer shade note: medium with neutral undertones

    Medium confidence· Digital match

    View match
  27. #29 · Charlotte Tilbury

    Airbrush Flawless Long-Wear Blur Concealer

    8.5 Medium-Tan
    Shade match 93
    $36SephoraSephoraCosts $5 more

    Matches: Very close colourSame warm undertoneClaims a blurring effect

    Differences: Matte rather than luminous finishFull rather than buildable coverageDoes not claim a lightweight feel

    Score details
    Shade match
    93
    Finish & visual result
    38
    Wear & performance
    65
    Skin suitability
    50

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Matte rather than luminous finish · Full rather than buildable coverage · Does not claim a lightweight feel

    Retailer shade note: Medium with Warm Undertones

    Medium confidence· Digital match

    View match
  28. Shade match 74
    $36Ulta BeautyUlta Beauty(product price)Costs $5 more

    Matches: Claims a skin-like finishBoth claim a lightweight feel

    Differences: Neutral rather than warm undertoneRadiant rather than luminous finishMedium-full rather than buildable coverage

    Score details
    Shade match
    74
    Finish & visual result
    77
    Wear & performance
    68
    Skin suitability
    50

    Close colour · Radiant · Medium-full coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Neutral rather than warm undertone · Radiant rather than luminous finish · Medium-full rather than buildable coverage · Does not claim not settling into lines · Contains listed fragrance

    Retailer shade note: medium with yellow/neutral undertones

    Medium confidence· Digital match

    View match

Showing 12 of 28 matches

Looking for a foundation in your shade?

The closest shade to bareMinerals ORIGINAL Liquid Mineral Brightening Concealer Medium Tan 3.5W (Medium light · Warm · golden undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. bareMinerals ORIGINAL Loose Talc-Free Mineral Powder Foundation SPF 15

    Golden Medium 14

    bareMinerals ORIGINAL Loose Talc-Free Mineral Powder Foundation SPF 15, shade Golden Medium 14

    • Close colour
    • Light medium · Warm · golden undertone

    $39.50

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  1. Charlotte Tilbury Beautiful Skin Medium Coverage Foundation

    8 Warm

    Charlotte Tilbury Beautiful Skin Medium Coverage Foundation, shade 8 Warm

    • Looks identical
    • Light medium · Warm · golden undertone

    $52

  2. Youngblood BeyondBlur Skin Perfecting Foundation

    MW3

    Youngblood BeyondBlur Skin Perfecting Foundation, shade MW3

    • Looks identical
    • Medium light · Warm undertone

    $58

  3. NARS Natural Radiant Longwear Foundation

    Valencia - Medium 5

    NARS Natural Radiant Longwear Foundation, shade Valencia - Medium 5

    • Looks identical
    • Medium light · Warm · peach undertone

    $55

  4. Clinique Acne Solutions Liquid Makeup Foundation

    CN 58 Honey

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    • Looks identical
    • Light medium · Warm undertone

    $39

  5. Huda Beauty Easy Blur Natural Airbrush Foundation

    Macchiato 400G

    Huda Beauty Easy Blur Natural Airbrush Foundation, shade Macchiato 400G

    • Looks identical
    • Medium light · Warm · peach undertone

    $37

  6. NARS Light Reflecting Foundation

    Stromboli

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    • Looks identical
    • Light medium · Warm · yellow undertone

    $55

Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer in Granola 4.5 Golden, against bareMinerals ORIGINAL Liquid Mineral Brightening Concealer in Medium Tan 3.5W. Every attribute compared, with its share of the score.

ComparedYour shadeMedium Tan 3.5WClosest shade matchGranola 4.5 GoldenScore
Shade match55% of overall96
Colour94#dca872#e0ae77Very close colourColour difference 1.7 (0 is identical)
Depth95Medium lightLight mediumCloseDepth difference: 2.8
Retailer descriptionMedium tanMediumSome differenceRetailer descriptions one depth band apart
Undertone100Warm · goldenWarm · goldenSamefrom retailer shade descriptions
Finish & visual result25% of overall38
Finish0LuminousMatteDifferentMatte finish rather than luminous
Coverage80BuildableFullCloseFull coverage rather than buildable (buildable: one step of tolerance)
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 4 of 5 compared75
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40ClaimedNot listedSome differenceOnly your product claims a comfortable, lightweight feel; the match does not list it
Skin suitability5% of overall50
Skin type50Not publishedNormal, dry, oilySkin-type suitability not published for one product
Overall match 76/100Shade match 96/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer in Granola 4.5 Golden.

Same or better

  • Very close colour
  • Same warm undertone
  • Full rather than buildable coverage
  • Claims a skin-like finish
  • Claims a blurring effect
  • Both claim long-wearing
  • Claims transfer resistance
  • Both claim not settling into lines

Different

  • Matte finish instead of luminous
  • Does not claim a lightweight feel

Ingredients (information only, not scored)

5 shared ingredients; weighted similarity 6%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
Baseno siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapUnknown-based vs water-based; silicone none vs high

Why the closest overall alternative works

Glossier Stretch Concealer for Dewy Buildable Coverage in Medium 3, against bareMinerals ORIGINAL Liquid Mineral Brightening Concealer in Medium Tan 3.5W. Every attribute compared, with its share of the score.

ComparedYour shadeMedium Tan 3.5WClosest overall alternativeMedium 3Score
Shade match55% of overall92
Colour89#dca872#e3b179Very close colourColour difference 2.5 (0 is identical)
Depth90Medium lightLight mediumCloseDepth difference: 4.4
Retailer descriptionMedium tanNot statedNo depth word in one descriptionNot compared
Undertone100Warm · goldenWarm · goldenSamefrom retailer shade descriptions
Finish & visual result25% of overall · 2 of 4 compared88
Finish78LuminousRadiantCloseRadiant finish rather than luminous
Coverage100BuildableBuildableSameSame buildable coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared100
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall50
Skin type50Not publishedNot publishedSkin-type suitability not published for one product
Overall match 90/100Shade match 92/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Glossier Stretch Concealer for Dewy Buildable Coverage in Medium 3.

Same or better

  • $9 less
  • Very close colour
  • Same warm undertone
  • Radiant finish instead of luminous
  • Same buildable coverage
  • Both claim long-wearing
  • Both claim not settling into lines
  • Both claim a lightweight feel

Different

  • Runs slightly lighter

Ingredients (information only, not scored)

3 shared ingredients; weighted similarity 4%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
Baseno siliconeOil-based, no silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapUnknown-based vs oil-based; silicone none vs none

Where to buy

Closest shade match

Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer Granola 4.5 Golden

Best price
$31SephoraSephora
Same price

Your shade $31 at Ulta Beauty

Closest overall alternative

Glossier Stretch Concealer for Dewy Buildable Coverage Medium 3

Best price
$22SephoraSephora
$9 less (29%)

Your shade $31 at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.