Tan · Cool · rosy undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Coverage
Avoid an ingredient
30 matches
30 matches
The equivalent shade: scored on colour, depth and undertone only.
Ulta BeautyYour shade $69 at Ulta Beauty · product price; shade not separately priced · lowest price $9.97 at Walmart
L'Oréal Paris True Match Super-Blendable Foundation
Every store that sells this shade · prices as last checked
Walmart$9.97View at Walmart
Target$9.99View at TargetUlta Beautyfrom $13.99 · product priceView at Ulta Beauty
CVS$14.79View at CVSWalmart$19.64View at Walmart
AmazonSee price at AmazonView at AmazonThe most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.
SephoraYour shade $69 at Ulta Beauty
Make Up For Ever HD Skin Hydra Glow Hydrating Foundation
Every store that sells this shade · prices as last checked
Sephora$49View at Sephora
Macy's$49 · low stockView at Macy'sRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ulta Beauty$53.01 less (77%)Matches: Near-identical swatch colourSame light coverageClaims a skin-like finish
Differences: Dewy rather than radiant finish
Looks identical · Dewy · Light coverage
Ingredients (not scored): 10% ingredient overlap
Differences: Dewy rather than radiant finish
Low confidence· Digital match
Palladio Beauty Skin Tint
Every store that sells this shade · prices as last checked
Ulta Beauty$15.99View at Ulta BeautyTarget$15.99View at TargetSephora$20 less (29%)Matches: Very close colourSame radiant finishClaims a blurring effect
Differences: Slightly warmer undertoneMedium rather than light coverageNot marketed for oily/sensitive skin
Very close colour · Radiant · Medium coverage
Ingredients (not scored): 15% ingredient overlap
Differences: Slightly warmer undertone · Medium rather than light coverage · Not marketed for oily/sensitive skin
Retailer shade note: for tan to deep skin with warm golden undertones
Medium confidence· Digital match
Make Up For Ever HD Skin Hydra Glow Hydrating Foundation
Every store that sells this shade · prices as last checked
Sephora$49View at SephoraMacy's$49 · low stockView at Macy'sUlta Beauty(product price)$44 less (64%)Matches: Near-identical swatch colourClaims a lightweight feel
Differences: Neutral rather than cool undertoneLuminous rather than radiant finishNo long-wear claim
Looks identical · Luminous finish
Ingredients (not scored): no ingredient list for one product
Differences: Neutral rather than cool undertone · Luminous rather than radiant finish · No long-wear claim
Low confidence· Digital match
SIIA Cosmetics Flawless Glow Cushion Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $25 · product priceView at Ulta BeautyUlta Beauty(product price)$23 less (33%)Matches: Very close colourSame radiant finishClaims a blurring effect
Differences: Neutral rather than cool undertoneFull rather than light coverage
Very close colour · Radiant · Full coverage
Ingredients (not scored): 17% ingredient overlap
Differences: Neutral rather than cool undertone · Full rather than light coverage
Retailer shade note: deep auburn with neutral undertone for dark skin
Medium confidence· Digital match
MAC Cosmetics Studio Radiance Serum Powered Foundation
Every store that sells this shade · prices as last checked
Macy's$46View at Macy'sUlta Beautyfrom $46 · product priceView at Ulta BeautyUlta Beauty$28 less (41%)Matches: Very close colourSame light coverageBoth claim long-wearing
Differences: Matte rather than radiant finishNot marketed for normal/sensitive skin
Very close colour · Matte · Light coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Matte rather than radiant finish · Not marketed for normal/sensitive skin
Medium confidence· Digital match
Clinique Stay-Matte Sheer Pressed Powder Foundation
Every store that sells this shade · prices as last checked
Ulta Beauty$41View at Ulta BeautyMacy's$41View at Macy'sUlta Beauty(product price)$28 less (41%)Matches: Near-identical swatch colourClaims a skin-like finishClaims a blurring effect
Differences: Neutral rather than cool undertoneNatural rather than radiant finishMedium rather than light coverage
Looks identical · Natural · Medium coverage
Ingredients (not scored): 13% ingredient overlap
Differences: Neutral rather than cool undertone · Natural rather than radiant finish · Medium rather than light coverage
Retailer shade note: tan dark neutral
Medium confidence· Digital match
Smashbox Dual Filter 2-In-1 Longwearing Concealer + Foundation
Every store that sells this shade · prices as last checked
Macy's$41View at Macy'sUlta Beautyfrom $41 · product priceView at Ulta BeautySephora$30 less (43%)Matches: Near-identical swatch colourClaims a skin-like finishClaims a lightweight feel
Differences: Neutral rather than cool undertoneNatural rather than radiant finishBuildable rather than light coverage
Looks identical · Natural · Buildable coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Neutral rather than cool undertone · Natural rather than radiant finish · Buildable rather than light coverage · Not marketed for combination/oily skin
Retailer shade note: Deep shade with neutral undertones
Medium confidence· Digital match
Yepoda The Dewy Day
Every store that sells this shade · prices as last checked
Sephora$39View at SephoraUlta BeautyCosts $3 moreMatches: Very close colourClaims a lightweight feelNo fragrance listed
Differences: Neutral rather than cool undertoneNatural rather than radiant finishMedium rather than light coverage
Very close colour · Natural · Medium coverage
Ingredients (not scored): 18% ingredient overlap
Differences: Neutral rather than cool undertone · Natural rather than radiant finish · Medium rather than light coverage · No long-wear claim
Medium confidence· Digital match
Chanel LES BEIGES Water-Fresh Complexion Touch
Every store that sells this shade · prices as last checked
Ulta Beauty$72View at Ulta BeautySephora$30 less (43%)Matches: Near-identical swatch colourClaims a blurring effectBoth claim long-wearing
Differences: Slightly warmer undertoneNatural rather than radiant finishMedium rather than light coverage
Looks identical · Natural · Medium coverage
Ingredients (not scored): 9% ingredient overlap
Differences: Slightly warmer undertone · Natural rather than radiant finish · Medium rather than light coverage · Not marketed for oily/sensitive skin
Retailer shade note: deep, warm-neutral undertones
Medium confidence· Digital match
Clinique Even Better Makeup Broad Spectrum SPF 15 Foundation
Every store that sells this shade · prices as last checked
Macy's$39View at Macy'sUlta Beautyfrom $39 · product priceView at Ulta BeautySephora$39View at SephoraSephora$22 less (32%)Matches: Very close colourClaims a blurring effectClaims a lightweight feel
Differences: Neutral rather than cool undertoneNatural rather than radiant finishMedium rather than light coverage
Very close colour · Natural · Medium coverage
Ingredients (not scored): 22% ingredient overlap
Differences: Neutral rather than cool undertone · Natural rather than radiant finish · Medium rather than light coverage · Not marketed for dry/sensitive skin
Retailer shade note: deep neutral
Medium confidence· Digital match
Benefit Cosmetics The POREfessional Blurring & Smoothing Foundation
Every store that sells this shade · prices as last checked
Sephora$47View at SephoraUlta Beautyfrom $47 · product priceView at Ulta BeautySephora$45 less (65%)Matches: Very close colourSame radiant finishSame light coverage
Differences: Olive rather than cool undertoneNot marketed for oily/sensitive skinContains drying alcohol
Very close colour · Radiant · Light coverage
Ingredients (not scored): 14% ingredient overlap
Differences: Olive rather than cool undertone · Not marketed for oily/sensitive skin · Contains drying alcohol
Retailer shade note: deep skin with olive undertones
Medium confidence· Digital match
Sephora Collection Reveal The Real 12HR Soft Radiant Skin Tint
Every store that sells this shade · prices as last checked
Sephora$24View at SephoraUlta Beauty(product price)$27 less (39%)Matches: Very close colourSame radiant finishClaims a skin-like finish
Differences: Slightly warmer undertoneMedium rather than light coverage
Very close colour · Radiant · Medium coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Slightly warmer undertone · Medium rather than light coverage
Retailer shade note: dark with warm undertone
Medium confidence· Digital match
Rabanne Fresh Touch 24H Radiant Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $42 · product priceView at Ulta BeautyUlta Beauty(product price)$53 less (77%)Matches: Very close colourClaims a blurring effectNo fragrance listed
Differences: Neutral rather than cool undertoneNatural rather than radiant finishMedium rather than light coverage
Very close colour · Natural · Medium coverage
Ingredients (not scored): 11% ingredient overlap
Differences: Neutral rather than cool undertone · Natural rather than radiant finish · Medium rather than light coverage · No long-wear claim
Medium confidence· Digital match
Ulta Beauty Collection Moisturizing Complexion Stick
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $16 · product priceView at Ulta BeautyUlta Beauty(product price)$27 less (39%)Matches: Very close colourSame radiant finishClaims a skin-like finish
Differences: Slightly warmer undertoneMedium rather than light coverage
Very close colour · Radiant · Medium coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Slightly warmer undertone · Medium rather than light coverage
Retailer shade note: deep with warm undertone
Medium confidence· Digital match
Rabanne Fresh Touch 24H Radiant Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $42 · product priceView at Ulta BeautySephora$37 less (54%)Matches: Very close colourBoth claim long-wearingClaims a lightweight feel
Differences: Slightly warmer undertoneNatural rather than radiant finishMedium rather than light coverage
Very close colour · Natural · Medium coverage
Ingredients (not scored): 26% ingredient overlap
Differences: Slightly warmer undertone · Natural rather than radiant finish · Medium rather than light coverage · Not marketed for combination/normal/oily/sensitive skin
Retailer shade note: neutral golden
Medium confidence· Digital match
Jung Saem Mool Essential Skin Nuder Long-Lasting Hydrating Compact Cushion Foundation
Every store that sells this shade · prices as last checked
Sephora$32View at SephoraUlta Beauty(product price)$47 less (68%)Matches: Very close colourNo fragrance listed
Differences: Slightly warmer undertoneNatural rather than radiant finishBuildable rather than light coverage
Very close colour · Natural · Buildable coverage
Ingredients (not scored): 0% ingredient overlap
Differences: Slightly warmer undertone · Natural rather than radiant finish · Buildable rather than light coverage · No long-wear claim
Medium confidence· Digital match
Pixi On-the-Glow BASE Foundation Moisture Stick
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $22 · product priceView at Ulta BeautyUlta Beauty$59 less (86%)Matches: Very close colourSame light coverageClaims a blurring effect
Differences: Slightly warmer undertoneNatural rather than radiant finishNo long-wear claim
Very close colour · Natural · Light coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Slightly warmer undertone · Natural rather than radiant finish · No long-wear claim
Medium confidence· Digital match
L.A. Girl Sheer Skin Tinted Foundation
Every store that sells this shade · prices as last checked
Ulta Beauty$10View at Ulta BeautyUlta Beauty(product price)$29 less (42%)Matches: Near-identical swatch colourClaims a skin-like finishBoth claim long-wearing
Differences: Neutral rather than cool undertoneMatte rather than radiant finishFull rather than light coverage
Looks identical · Matte · Full coverage
Ingredients (not scored): 4% ingredient overlap
Differences: Neutral rather than cool undertone · Matte rather than radiant finish · Full rather than light coverage
Retailer shade note: dark brown with neutral undertones
Medium confidence· Digital match
PÜR 4-in-1 Love Your Selfie Longwear Foundation & Concealer
Every store that sells this shade · prices as last checked
Macy'sfrom $38 · product priceView at Macy'sUlta Beautyfrom $40 · product priceView at Ulta BeautyUlta Beauty$24 less (35%)Matches: Very close colourSame radiant finishClaims a skin-like finish
Differences: Slightly warmer undertoneMedium rather than light coverageNo long-wear claim
Very close colour · Radiant · Medium coverage
Ingredients (not scored): 9% ingredient overlap
Differences: Slightly warmer undertone · Medium rather than light coverage · No long-wear claim
Retailer shade note: tan-deep with warm gold undertones
Medium confidence· Digital match
Fièra Cosmetics All-in-Wonder Concealer + Foundation
Every store that sells this shade · prices as last checked
Ulta Beauty$45View at Ulta BeautySephora$37 less (54%)Matches: Very close colourBoth claim long-wearingClaims a lightweight feel
Differences: Slightly warmer undertoneNatural rather than radiant finishMedium rather than light coverage
Very close colour · Natural · Medium coverage
Ingredients (not scored): 26% ingredient overlap
Differences: Slightly warmer undertone · Natural rather than radiant finish · Medium rather than light coverage · Not marketed for combination/normal/oily/sensitive skin
Retailer shade note: warm hazelnut
Medium confidence· Digital match
Jung Saem Mool Essential Skin Nuder Long-Lasting Hydrating Compact Cushion Foundation
Every store that sells this shade · prices as last checked
Sephora$32View at SephoraWalmart$54.22 less (79%)Matches: Very close colour
Differences: Slightly warmer undertoneNatural rather than radiant finishMedium rather than light coverage
Very close colour · Natural · Medium coverage
Ingredients (not scored): 12% ingredient overlap
Differences: Slightly warmer undertone · Natural rather than radiant finish · Medium rather than light coverage · No long-wear claim · Not marketed for sensitive skin
Medium confidence· Digital match
CoverGirl Olay Simply Ageless 3-in-1 Liquid Foundation
Every store that sells this shade · prices as last checked
Walmart$14.78View at WalmartUlta Beauty$54.05 less (78%)Matches: Very close colourBoth claim long-wearingNo fragrance listed
Differences: Slightly warmer undertoneMatte rather than radiant finishMedium rather than light coverage
Very close colour · Matte · Medium coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Slightly warmer undertone · Matte rather than radiant finish · Medium rather than light coverage · Not marketed for combination/dry skin
Medium confidence· Digital match
BLK/OPL TRUE COLOR Pore Perfecting Crème Powder Foundation
Every store that sells this shade · prices as last checked
Ulta Beauty$14.95View at Ulta BeautyCVS$16.49View at CVSSephora$19 less (28%)Matches: Very close colourClaims a blurring effectClaims a lightweight feel
Differences: Slightly warmer undertoneNatural rather than radiant finishMedium rather than light coverage
Very close colour · Natural · Medium coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Slightly warmer undertone · Natural rather than radiant finish · Medium rather than light coverage · Not marketed for dry/oily skin
Retailer shade note: Deep with warm undertones
Medium confidence· Digital match
ILIA Skin Rewind Blurring Foundation and Concealer Complexion Stick
Every store that sells this shade · prices as last checked
Sephora$50View at SephoraUlta Beautyfrom $50 · product priceView at Ulta BeautySephora$27 less (39%)Matches: Very close colourSame cool undertoneClaims transfer resistance
Differences: Matte rather than radiant finishFull rather than light coverage
Very close colour · Matte · Full coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Matte rather than radiant finish · Full rather than light coverage
Retailer shade note: for dark cool skin with a red hue
Medium confidence· Digital match
bareMinerals BAREPRO 24HR Skin Perfecting Talc-Free Matte Powder Foundation
Every store that sells this shade · prices as last checked
Sephora$42View at SephoraUlta Beautyfrom $42 · product priceView at Ulta BeautyMacy's$42View at Macy'sUlta Beauty(product price)$49 less (71%)Matches: Very close colourClaims a blurring effectBoth claim long-wearing
Differences: Slightly warmer undertoneNatural rather than radiant finishFull rather than light coverage
Very close colour · Natural · Full coverage
Ingredients (not scored): no ingredient list for one product
Differences: Slightly warmer undertone · Natural rather than radiant finish · Full rather than light coverage · Not marketed for dry/oily/sensitive skin
Retailer shade note: caramel with warm undertones for soft bronze skin
Medium confidence· Digital match
Juvia's Place I Am My Skin Hydra-Tint Foundation Stick
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $20 · product priceView at Ulta BeautyUlta Beauty$54.50 less (79%)Matches: Very close colourClaims a blurring effectBoth claim long-wearing
Differences: Slightly warmer undertoneMatte rather than radiant finishFull rather than light coverage
Very close colour · Matte · Full coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Slightly warmer undertone · Matte rather than radiant finish · Full rather than light coverage
Medium confidence· Digital match
BLK/OPL TRUE COLOR Skin Perfecting Stick Foundation SPF 15
Every store that sells this shade · prices as last checked
Walmart$13.48 · out of stockView at WalmartTarget$13.69View at TargetUlta Beauty$14.50View at Ulta BeautySephora$22 less (32%)Matches: Near-identical swatch colourClaims a skin-like finishClaims a blurring effect
Differences: Olive rather than cool undertoneNatural rather than radiant finishFull rather than light coverage
Looks identical · Natural · Full coverage
Ingredients (not scored): 14% ingredient overlap
Differences: Olive rather than cool undertone · Natural rather than radiant finish · Full rather than light coverage · Not marketed for dry/normal skin · Contains drying alcohol
Retailer shade note: tan deep with neutral-olive undertones
Medium confidence· Digital match
Lawless Forget The Filler Skin-Plumping Line-Smoothing Foundation
Every store that sells this shade · prices as last checked
Sephora$47View at SephoraSephora$22 less (32%)Matches: Very close colourClaims a skin-like finishClaims a blurring effect
Differences: Slightly warmer undertoneNatural rather than radiant finishFull rather than light coverage
Very close colour · Natural · Full coverage
Ingredients (not scored): 14% ingredient overlap
Differences: Slightly warmer undertone · Natural rather than radiant finish · Full rather than light coverage · Not marketed for dry/normal skin · Contains drying alcohol
Retailer shade note: tan deep with neutral-warm undertones
Medium confidence· Digital match
Lawless Forget The Filler Skin-Plumping Line-Smoothing Foundation
Every store that sells this shade · prices as last checked
Sephora$47View at SephoraShowing 12 of 28 matches
The closest shade to Chanel LES BEIGES Healthy Glow Foundation Hydration and Longwear BR112 (Tan · Cool · rosy undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Deep Cinnamon
$8
Dark 5C
$31
W9.5
40.5 Deep
$30
WN 122 Clove
$22
Tone 8.5 C
$32
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
L'Oréal Paris True Match Super-Blendable Foundation in C7 Cool Medium Deep, against Chanel LES BEIGES Healthy Glow Foundation Hydration and Longwear in BR112. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To L'Oréal Paris True Match Super-Blendable Foundation in C7 Cool Medium Deep.
9 shared ingredients; weighted similarity 23%. Ingredients only affect results through the filters.
Make Up For Ever HD Skin Hydra Glow Hydrating Foundation in 4Y70 - Warm Espresso, against Chanel LES BEIGES Healthy Glow Foundation Hydration and Longwear in BR112. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To Make Up For Ever HD Skin Hydra Glow Hydrating Foundation in 4Y70 - Warm Espresso.
10 shared ingredients; weighted similarity 15%. Ingredients only affect results through the filters.
L'Oréal Paris True Match Super-Blendable Foundation C7 Cool Medium Deep
Ulta BeautyYour shade $69 at Ulta Beauty · product price; shade not separately priced · lowest price $9.97 at Walmart
Make Up For Ever HD Skin Hydra Glow Hydrating Foundation 4Y70 - Warm Espresso
SephoraYour shade $69 at Ulta Beauty
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
