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Jelly Much Gel Eyeshadow Stick Real Talk dupes and alternatives ColourPop

Pink · Light

Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar eyeshadow overall: shade match 55%, finish, pigmentation and format 30%, wear and performance 10%, comfort and skin suitability 5%.

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31 matches

Closest shade match: Winky Lux Rose Petal Liquid Eyeshadow Primrose Shimmer

The equivalent shade: scored on colour, depth, undertone and colour family only.

Your shade
ColourPop
Real TalkChange shade
Colour family, undertone and depth: Pink · Light
Finish and pigmentation: Glitter · Sheer
The match
Winky Lux
Primrose Shimmer
Colour family, undertone and depth: Pink · Light
Finish and pigmentation: Shimmer · Buildable
Shade match
90out of 100
Colour
87
Depth
87
Undertone (Undertone and colour family)
100
Medium confidence· Digital matchWhy it matches
Best price
$19Ulta BeautyUlta Beauty
Costs $9 more

Your shade $10 at Ulta Beauty

Ulta BeautyView at Ulta Beauty

Closest overall alternative: ColourPop Super Shock Shadow Frog

The most similar eyeshadow overall: shade match 55%, finish, pigmentation and format 30%, wear and performance 10%, comfort and skin suitability 5%.

Your shade
ColourPop
Real TalkChange shade
Colour family, undertone and depth: Pink · Light
Finish and pigmentation: Glitter · Sheer
The match
ColourPop
Frog
Colour family, undertone and depth: Pink · Cool · Light
Finish and pigmentation: Glitter
Overall match
80out of 100
Shade (Shade match)
85
Finish (Finish, pigmentation & format)
88
Wear (Wear & performance)
40
Comfort (Comfort & skin suitability)
50
Medium confidence· Digital matchWhy it matches
Best price
$7Ulta BeautyUlta Beauty
$3 less (30%)

Your shade $10 at Ulta Beauty

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar eyeshadow on shade, finish, wear and comfort and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar eyeshadow on shade, finish, wear and comfort and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · Ulta Beauty Collection

    Solar Flare Gel Chrome Eyeshadow

    Nebula
    Match not determinedLow data confidence
    $12.50Ulta BeautyUlta BeautyCosts $2.50 more

    Matches: Very close colourSame finish: glitter

    No material differences in the data we have.

    Score details

    A reliable match cannot be determined for this pair (low data confidence), so no score is shown.

    Very close colour · Glitter

    Ingredients (not scored): 39% ingredient overlap

    Retailer shade note: pink glitter

    Low confidence· Digital match

    View match
  2. #4 · Tower 28 Beauty

    GoGo Cooling Shimmer Stick 8H Eyeshadow

    Roxy
    Shade match 83
    $20SephoraSephoraCosts $10 more

    Matches: Same format: stickClaims hydration

    Differences: 8-hour wear rather than not listed (longevity)

    Score details
    Shade match
    83
    Finish, pigmentation & format
    86
    Wear & performance
    40
    Comfort & skin suitability
    40

    Close colour · Metallic

    Ingredients (not scored): 18% ingredient overlap

    Differences: 8-hour wear rather than not listed (longevity)

    Retailer shade note: golden pink

    Medium confidence· Digital match

    View match
  3. #5 · ColourPop

    Super Shock Shadow

    Pink Icing
    Shade match 80
    $7Ulta BeautyUlta Beauty(product price)$3 less (30%)

    Matches: Same finish: glitter

    Differences: Powder rather than stick (format)Long-wearing rather than not listed (longevity)

    Score details
    Shade match
    80
    Finish, pigmentation & format
    88
    Wear & performance
    40
    Comfort & skin suitability
    50

    Close colour · Glitter

    Ingredients (not scored): 6% ingredient overlap

    Differences: Powder rather than stick (format) · Long-wearing rather than not listed (longevity)

    Retailer shade note: cool-toned baby pink with silver and pink pinpoints

    Medium confidence· Digital match

    View match
  4. #6 · Kaja

    Wink Dazzle Dual-Ended Eyeshadow Stick

    Ice Illusion

    Matched on pan 2

    Shade match 69
    $22SephoraSephoraCosts $12 more

    Matches: Same finish: glitterClaims hydration

    Differences: Rose rather than pinkLong-wearing rather than not listed (longevity)

    Score details
    Shade match
    69
    Finish, pigmentation & format
    97
    Wear & performance
    40
    Comfort & skin suitability
    40

    Slight colour difference · Glitter

    Ingredients (not scored): 8% ingredient overlap

    Differences: Rose rather than pink · Long-wearing rather than not listed (longevity)

    Retailer shade note: icy white

    Medium confidence· Digital match

    View match
  5. #7 · Danessa Myricks Beauty

    Twin Flames Liquid Eyeshadow

    Love Spell
    Match not determinedLow data confidence
    $28SephoraSephoraCosts $18 more

    Matches: Claims crease resistanceClaims waterproof

    Differences: LighterOpaque rather than sheer (pigmentation)Liquid rather than stick (format)

    Score details

    A reliable match cannot be determined for this pair (low data confidence), so no score is shown.

    Slight colour difference · Duochrome · Opaque

    Ingredients (not scored): 6% ingredient overlap

    Differences: Lighter · Opaque rather than sheer (pigmentation) · Liquid rather than stick (format) · Long-wearing rather than not listed (longevity)

    Retailer shade note: baby pink with green gold shift

    Low confidence· Digital match

    View match
  6. #8 · MAC Cosmetics

    Matte Eyeshadow

    Yogurt
    Shade match 81
    $26Ulta BeautyUlta BeautyCosts $16 more

    Matches: Claims crease resistance

    Differences: Opaque rather than sheer (pigmentation)Powder rather than stick (format)8-hour wear rather than not listed (longevity)

    Score details
    Shade match
    81
    Finish, pigmentation & format
    65
    Wear & performance
    40
    Comfort & skin suitability
    50

    Slight colour difference · Metallic · Opaque

    Ingredients (not scored): 15% ingredient overlap

    Differences: Opaque rather than sheer (pigmentation) · Powder rather than stick (format) · 8-hour wear rather than not listed (longevity)

    Retailer shade note: soft pale pink

    Medium confidence· Digital match

    View match
  7. #9 · ILIA

    Eye Stylus Shadow Stick - Long-Lasting Cream Eyeshadow

    Venetian
    Shade match 76
    $33SephoraSephoraCosts $23 more

    Matches: Same format: stickClaims crease resistanceClaims waterproof

    Differences: DeeperShimmer rather than glitter (finish)12-hour wear rather than not listed (longevity)

    Score details
    Shade match
    76
    Finish, pigmentation & format
    74
    Wear & performance
    40
    Comfort & skin suitability
    50

    Slight colour difference · Shimmer

    Ingredients (not scored): 3% ingredient overlap

    Differences: Deeper · Shimmer rather than glitter (finish) · 12-hour wear rather than not listed (longevity)

    Retailer shade note: shimmer cool pink

    Medium confidence· Digital match

    View match
  8. #10 · Anastasia Beverly Hills

    Glidr Eyeshadow Stick

    MYSTIC
    Shade match 70
    $34SephoraSephoraCosts $24 more

    Matches: Same format: stickClaims waterproof

    Differences: DeeperRose rather than pinkOpaque rather than sheer (pigmentation)

    Score details
    Shade match
    70
    Finish, pigmentation & format
    82
    Wear & performance
    40
    Comfort & skin suitability
    50

    Close colour · Duochrome · Opaque

    Ingredients (not scored): 0% ingredient overlap

    Differences: Deeper · Rose rather than pink · Opaque rather than sheer (pigmentation) · 12-hour wear rather than not listed (longevity)

    Retailer shade note: sparkling rose gold with a duo-chrome bluish-green shift

    Medium confidence· Digital match

    View match
  9. #11 · ILIA

    Eye Stylus Shadow Stick - Long-Lasting Cream Eyeshadow

    Beam
    Shade match 71
    $33SephoraSephoraCosts $23 more

    Matches: Same format: stickClaims crease resistanceClaims waterproof

    Differences: Noticeably different swatch colourDeeperShimmer rather than glitter (finish)

    Score details
    Shade match
    71
    Finish, pigmentation & format
    74
    Wear & performance
    40
    Comfort & skin suitability
    50

    Slight colour difference · Shimmer

    Ingredients (not scored): 3% ingredient overlap

    Differences: Noticeably different swatch colour · Deeper · Shimmer rather than glitter (finish) · 12-hour wear rather than not listed (longevity)

    Retailer shade note: shimmer peach pink

    Medium confidence· Digital match

    View match
  10. #12 · Ulta Beauty Collection

    Glitter Gaze 2-in-1 Shimmer Crayon & Liquid Eye Shadow

    Opulence
    Match not determinedLow data confidence
    $16Ulta BeautyUlta BeautyCosts $6 more

    Shimmer

    Differences: Rose rather than pinkShimmer rather than glitter (finish)

    Score details

    A reliable match cannot be determined for this pair (low data confidence), so no score is shown.

    Slight colour difference · Shimmer

    Ingredients (not scored): 27% ingredient overlap

    Differences: Rose rather than pink · Shimmer rather than glitter (finish)

    Low confidence· Digital match

    View match
  11. #13 · L.A. Girl

    Prism Stick Eye & Face Jelly Stick

    Diamond Dream
    Shade match 56
    $7Ulta BeautyUlta Beauty$3 less (30%)

    Matches: Same finish: glitterSame format: stickClaims comfort

    Differences: Silver rather than pinkLong-wearing rather than not listed (longevity)

    Score details
    Shade match
    56
    Finish, pigmentation & format
    100
    Wear & performance
    40
    Comfort & skin suitability
    40

    Slight colour difference · Glitter

    Ingredients (not scored): 33% ingredient overlap

    Differences: Silver rather than pink · Long-wearing rather than not listed (longevity)

    Medium confidence· Digital match

    View match
  12. #14 · ColourPop

    Chrome Liquid Eyeshadow

    Glaze
    Shade match 61
    $12Ulta BeautyUlta BeautyCosts $2 more

    Duochrome

    Differences: Copper rather than pinkLiquid rather than stick (format)

    Score details
    Shade match
    61
    Finish, pigmentation & format
    85
    Wear & performance
    50
    Comfort & skin suitability
    50

    Close colour · Duochrome

    Ingredients (not scored): 9% ingredient overlap

    Differences: Copper rather than pink · Liquid rather than stick (format)

    Retailer shade note: opalescent gold, pink & copper multichrome

    Medium confidence· Digital match

    View match
  13. #15 · Danessa Myricks Beauty

    Twin Flames Liquid Eyeshadow

    Angel Heart
    Match not determinedLow data confidence
    $28SephoraSephoraCosts $18 more

    Matches: Claims crease resistanceClaims waterproof

    Differences: LighterRose rather than pinkOpaque rather than sheer (pigmentation)

    Score details

    A reliable match cannot be determined for this pair (low data confidence), so no score is shown.

    Slight colour difference · Duochrome · Opaque

    Ingredients (not scored): 6% ingredient overlap

    Differences: Lighter · Rose rather than pink · Opaque rather than sheer (pigmentation) · Liquid rather than stick (format) · Long-wearing rather than not listed (longevity)

    Retailer shade note: rose quartz with a lavender shift

    Low confidence· Digital match

    View match
  14. #16 · ColourPop

    Jelly Much Gel Eyeshadow

    Field of Fairies
    Shade match 54
    $9Ulta BeautyUlta Beauty$1 less (10%)

    Matches: Same finish: glitterClaims crease resistance

    Differences: Golden rather than pinkLong-wearing rather than not listed (longevity)

    Score details
    Shade match
    54
    Finish, pigmentation & format
    100
    Wear & performance
    40
    Comfort & skin suitability
    50

    Slight colour difference · Glitter

    Ingredients (not scored): 16% ingredient overlap

    Differences: Golden rather than pink · Long-wearing rather than not listed (longevity)

    Retailer shade note: warm champagne with silver & pink pinpoints

    Medium confidence· Digital match

    View match
  15. #17 · e.l.f. Cosmetics

    Bite Size Eyeshadow Palette

    Cold Brew

    Matched on pan 1

    Shade match 70
    $4Ulta BeautyUlta Beauty$6 less (60%)

    Metallic · Opaque

    Differences: LighterRose rather than pinkOpaque rather than sheer (pigmentation)

    Score details
    Shade match
    70
    Finish, pigmentation & format
    65
    Wear & performance
    40
    Comfort & skin suitability
    50

    Close colour · Metallic · Opaque

    Ingredients (not scored): 10% ingredient overlap

    Differences: Lighter · Rose rather than pink · Opaque rather than sheer (pigmentation) · Powder rather than stick (format) · Long-wearing rather than not listed (longevity)

    Medium confidence· Digital match

    View match
  16. #18 · ColourPop

    Super Shock Shadow

    Fairy Coded
    Shade match 57
    $7Ulta BeautyUlta Beauty(product price)$3 less (30%)

    Matches: Same finish: glitter

    Differences: Purple rather than pinkPowder rather than stick (format)Long-wearing rather than not listed (longevity)

    Score details
    Shade match
    57
    Finish, pigmentation & format
    88
    Wear & performance
    40
    Comfort & skin suitability
    50

    Close colour · Glitter

    Ingredients (not scored): 6% ingredient overlap

    Differences: Purple rather than pink · Powder rather than stick (format) · Long-wearing rather than not listed (longevity)

    Retailer shade note: cool-toned lavender with silver and pink pinpoints

    Medium confidence· Digital match

    View match
  17. #19 · Lancôme

    Ombre Hypnôse Stylo Shadow Stick Matte Metallics

    26 Or Rose
    Shade match 63
    $28Ulta BeautyUlta BeautyCosts $18 more

    Matches: Same format: stickClaims waterproof

    Differences: Noticeably different swatch colourRose rather than pinkOpaque rather than sheer (pigmentation)

    Score details
    Shade match
    63
    Finish, pigmentation & format
    75
    Wear & performance
    40
    Comfort & skin suitability
    50

    Slight colour difference · Metallic · Opaque

    Ingredients (not scored): 5% ingredient overlap

    Differences: Noticeably different swatch colour · Rose rather than pink · Opaque rather than sheer (pigmentation)

    Medium confidence· Digital match

    View match
  18. #20 · Morphe

    ChromaPlus Eyeshadow Trio

    Tulle Order

    Matched on pan 1

    Shade match 68
    $13Ulta BeautyUlta BeautyCosts $3 more

    Matches: Claims crease resistance

    Differences: Noticeably different swatch colourOpaque rather than sheer (pigmentation)Powder rather than stick (format)

    Score details
    Shade match
    68
    Finish, pigmentation & format
    65
    Wear & performance
    40
    Comfort & skin suitability
    50

    Slight colour difference · Metallic · Opaque

    Ingredients (not scored): 11% ingredient overlap

    Differences: Noticeably different swatch colour · Opaque rather than sheer (pigmentation) · Powder rather than stick (format)

    Retailer shade note: soft ballet pink

    Medium confidence· Digital match

    View match
  19. #21 · Urban Decay

    24/7 Moondust Glittery Eyeshadow

    Cosmic
    Shade match 53
    $25SephoraSephoraCosts $15 more

    Matches: Same finish: glitterSame pigmentation: sheer

    Differences: White rather than pinkPowder rather than stick (format)16-hour wear rather than not listed (longevity)

    Score details
    Shade match
    53
    Finish, pigmentation & format
    90
    Wear & performance
    40
    Comfort & skin suitability
    50

    Slight colour difference · Glitter · Sheer

    Ingredients (not scored): 12% ingredient overlap

    Differences: White rather than pink · Powder rather than stick (format) · 16-hour wear rather than not listed (longevity)

    Retailer shade note: sheer white sparkle

    Medium confidence· Digital match

    View match
  20. #22 · Kaja

    Eye Bento Bouncy Eyeshadow Trio

    Rosewater

    Matched on pan 1

    Shade match 67
    $28SephoraSephoraCosts $18 more

    Matches: Very close colour

    Differences: Nude rather than pinkShimmer rather than glitter (finish)Palette rather than stick (format)

    Score details
    Shade match
    67
    Finish, pigmentation & format
    61
    Wear & performance
    50
    Comfort & skin suitability
    50

    Very close colour · Shimmer

    Ingredients (not scored): 6% ingredient overlap

    Differences: Nude rather than pink · Shimmer rather than glitter (finish) · Palette rather than stick (format)

    Retailer shade note: champagne cream, ballerina pink, & deep plum

    Medium confidence· Digital match

    View match
  21. #23 · MAC Cosmetics

    Dazzleshadow Liquid Eyeshadow

    Crumbled Diamonds
    Shade match 56
    $28SephoraSephoraCosts $18 more

    Matches: Claims crease resistanceClaims waterproofClaims comfort

    Differences: Blue rather than pinkLiquid rather than stick (format)24-hour wear rather than not listed (longevity)

    Score details
    Shade match
    56
    Finish, pigmentation & format
    85
    Wear & performance
    40
    Comfort & skin suitability
    40

    Close colour · Duochrome

    Ingredients (not scored): 17% ingredient overlap

    Differences: Blue rather than pink · Liquid rather than stick (format) · 24-hour wear rather than not listed (longevity)

    Retailer shade note: holographic blue with pink pearl

    Medium confidence· Digital match

    View match
  22. #24 · Alleyoop

    11th Hour Cream Eyeshadow & Liner Stick

    Victory Blush
    Shade match 67
    $20Ulta BeautyUlta Beauty(product price)Costs $10 more

    Matches: Same format: stickClaims crease resistanceClaims waterproof

    Differences: Noticeably different swatch colourDeeperShimmer rather than glitter (finish)

    Score details
    Shade match
    67
    Finish, pigmentation & format
    65
    Wear & performance
    40
    Comfort & skin suitability
    40

    Slight colour difference · Shimmer · Opaque

    Ingredients (not scored): 0% ingredient overlap

    Differences: Noticeably different swatch colour · Deeper · Shimmer rather than glitter (finish) · Opaque rather than sheer (pigmentation) · Long-wearing rather than not listed (longevity)

    Retailer shade note: Light Pink Shimmer

    Medium confidence· Digital match

    View match
  23. #25 · Ulta Beauty Collection

    Color Snack Eyeshadow Duo

    Lollipop

    Matched on the lighter eyeshadow pan

    Shade match 65
    $12Ulta BeautyUlta BeautyCosts $2 more

    Shimmer · Buildable

    Differences: LighterRose rather than pinkShimmer rather than glitter (finish)

    Score details
    Shade match
    65
    Finish, pigmentation & format
    62
    Wear & performance
    50
    Comfort & skin suitability
    50

    Slight colour difference · Shimmer · Buildable

    Ingredients (not scored): 12% ingredient overlap

    Differences: Lighter · Rose rather than pink · Shimmer rather than glitter (finish) · Buildable rather than sheer (pigmentation) · Powder rather than stick (format)

    Medium confidence· Digital match

    View match
  24. #26 · Ulta Beauty Collection

    Eyeshadow Singles

    Lollipop
    Match not determinedLow data confidence
    $9Ulta BeautyUlta Beauty(product price)$1 less (10%)

    Metallic · Buildable

    Differences: Nude rather than pinkBuildable rather than sheer (pigmentation)Powder rather than stick (format)

    Score details

    A reliable match cannot be determined for this pair (low data confidence), so no score is shown.

    Close colour · Metallic · Buildable

    Ingredients (not scored): 8% ingredient overlap

    Differences: Nude rather than pink · Buildable rather than sheer (pigmentation) · Powder rather than stick (format)

    Low confidence· Digital match

    View match
  25. #27 · MAC Cosmetics

    Small Glitter Eyeshadow

    Shine De-Light
    Shade match 52
    $26Ulta BeautyUlta BeautyCosts $16 more

    Matches: Same finish: glitterClaims crease resistanceClaims comfort

    Differences: Purple rather than pinkPowder rather than stick (format)12-hour wear rather than not listed (longevity)

    Score details
    Shade match
    52
    Finish, pigmentation & format
    88
    Wear & performance
    40
    Comfort & skin suitability
    40

    Slight colour difference · Glitter

    Ingredients (not scored): no ingredient list for one product

    Differences: Purple rather than pink · Powder rather than stick (format) · 12-hour wear rather than not listed (longevity)

    Medium confidence· Digital match

    View match
  26. #28 · Armani Beauty

    Eye Tint Long-Lasting Liquid Eyeshadow

    70M Sakura
    Shade match 89
    $39SephoraSephoraCosts $29 more

    Matches: Claims crease resistanceClaims comfort

    Differences: Matte rather than glitter (finish)Buildable rather than sheer (pigmentation)Liquid rather than stick (format)

    Score details
    Shade match
    89
    Finish, pigmentation & format
    20
    Wear & performance
    40
    Comfort & skin suitability
    40

    Close colour · Matte · Buildable

    Ingredients (not scored): 10% ingredient overlap

    Differences: Matte rather than glitter (finish) · Buildable rather than sheer (pigmentation) · Liquid rather than stick (format) · 16-hour wear rather than not listed (longevity)

    Retailer shade note: light pink matte

    Medium confidence· Digital match

    View match
  27. #29 · IT Cosmetics

    Superhero No-Tug Longwear Eyeshadow Stick

    Passionate Pearl
    Match not determinedLow data confidence
    $25Ulta BeautyUlta BeautyCosts $15 more

    Matches: Same format: stickClaims crease resistanceClaims waterproof

    Differences: LighterWhite rather than pinkShimmer rather than glitter (finish)

    Score details

    A reliable match cannot be determined for this pair (low data confidence), so no score is shown.

    Close colour · Shimmer · Buildable

    Ingredients (not scored): 16% ingredient overlap

    Differences: Lighter · White rather than pink · Shimmer rather than glitter (finish) · Buildable rather than sheer (pigmentation) · 16-hour wear rather than not listed (longevity)

    Retailer shade note: pearl ivory

    Low confidence· Digital match

    View match
  28. #30 · Maybelline

    Shadow Drip Eye Tint Liquid Eye Shadow

    Amethyst Drip
    Shade match 62
    $8.99Ulta BeautyUlta Beauty$1.01 less (10%)

    Matches: Claims comfort

    Differences: Noticeably different swatch colourLighterMauve rather than pink

    Score details
    Shade match
    62
    Finish, pigmentation & format
    63
    Wear & performance
    40
    Comfort & skin suitability
    40

    Slight colour difference · Shimmer

    Ingredients (not scored): 24% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Mauve rather than pink · Shimmer rather than glitter (finish) · Liquid rather than stick (format) · 16-hour wear rather than not listed (longevity)

    Retailer shade note: shimmering mauve

    Medium confidence· Digital match

    View match
  29. #31 · Lancôme

    Idôle Goddess Dimension Eyeshadow

    02 Pink Moonrise
    Shade match 87
    $26Ulta BeautyUlta BeautyCosts $16 more

    Matches: Claims crease resistance

    Differences: Matte rather than glitter (finish)Opaque rather than sheer (pigmentation)Powder rather than stick (format)

    Score details
    Shade match
    87
    Finish, pigmentation & format
    11
    Wear & performance
    40
    Comfort & skin suitability
    50

    Close colour · Matte · Opaque

    Ingredients (not scored): 9% ingredient overlap

    Differences: Matte rather than glitter (finish) · Opaque rather than sheer (pigmentation) · Powder rather than stick (format) · Long-wearing rather than not listed (longevity)

    Retailer shade note: baby pink matte

    Medium confidence· Digital match

    View match

Showing 12 of 29 matches

Why the closest shade match works

Winky Lux Rose Petal Liquid Eyeshadow in Primrose Shimmer, against ColourPop Jelly Much Gel Eyeshadow Stick in Real Talk. Every attribute compared, with its share of the score.

ComparedYour shadeReal TalkClosest shade matchPrimrose ShimmerScore
Shade match55% of overall90
Colour87#e1c9cb#eed3d6Very close colourColour difference 2.7 (0 is identical)
Depth87LightLightSameDepth difference 5.5 on the 0–100 scale
Undertonenot comparableNot listedNot listedUndertone unknown on one side
Colour family100PinkPinkSameSame colour family
Finish, pigmentation & format30% of overall64
Finish68GlitterShimmerSome differenceShimmer finish rather than glitter
Pigmentation65SheerBuildableSome differenceBuildable rather than sheer
Format45StickLiquidSome differenceLiquid rather than stick
Wear & performance10% of overall · 2 of 3 compared40
Longevity40Not listed12-hour wearSome differenceThe match claims long wear; your product does not list it
Crease resistance40Not listedClaimedSome differenceThe match claims crease resistance; your product does not list it
Waterproofnot comparableNot listedNot listedNot listed for eitherNeither product lists waterproof wear
Comfort & skin suitability5% of overall · 2 of 3 compared40
Comfort40Not listedClaimedSome differenceThe match claims a comfortable feel; your product does not list it
Hydration40Not listedClaimedSome differenceThe match claims hydration; your product does not list it
Skin typesnot comparableNot listedNot listedNot listed for eitherNeither product lists skin types
Overall match 75/100Shade match 90/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Winky Lux Rose Petal Liquid Eyeshadow in Primrose Shimmer.

Same or better

  • Very close colour
  • Claims crease resistance
  • Claims comfort
  • Claims hydration

Different

  • Shimmer finish instead of glitter
  • Buildable pigmentation instead of sheer
  • Liquid format instead of stick
  • 12-hour wear longevity instead of not listed

Description and ingredients (information only, not scored)

Weighted ingredient similarity 7%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
Shade descriptionsheer silvery baby pink with silver and pink sparklebaby pink shimmer
BaseWater-based, no siliconeSilicone-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
View full match

Why the closest overall alternative works

ColourPop Super Shock Shadow in Frog, against ColourPop Jelly Much Gel Eyeshadow Stick in Real Talk. Every attribute compared, with its share of the score.

ComparedYour shadeReal TalkClosest overall alternativeFrogScore
Shade match55% of overall85
Colour76#e1c9cb#e9c4c4Close colourColour difference 4.1 (0 is identical)
Depth99LightLightSameDepth difference 0.9 on the 0–100 scale
Undertonenot comparableNot listedCoolUndertone unknown on one side
Colour family100PinkPinkSameSame colour family
Finish, pigmentation & format30% of overall · 2 of 3 compared88
Finish100GlitterGlitterSameSame glitter finish
Pigmentationnot comparableSheerNot listedNot listed for eitherAn opacity not listed for one product
Format35StickPowderDifferentPowder rather than stick
Wear & performance10% of overall · 1 of 3 compared40
Longevity40Not listedLong-wearingSome differenceThe match claims long wear; your product does not list it
Crease resistancenot comparableNot listedNot listedNot listed for eitherNeither product lists crease resistance
Waterproofnot comparableNot listedNot listedNot listed for eitherNeither product lists waterproof wear
Comfort & skin suitability5% of overall · none of 3 comparable50
Comfortnot comparableNot listedNot listedNot listed for eitherNeither product lists a comfortable feel
Hydrationnot comparableNot listedNot listedNot listed for eitherNeither product lists hydration
Skin typesnot comparableNot listedNot listedNot listed for eitherNeither product lists skin types
Overall match 80/100Shade match 85/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To ColourPop Super Shock Shadow in Frog.

Same or better

  • $3 less
  • Same finish: glitter

Different

  • Small colour difference on the swatch
  • Powder format instead of stick
  • Long-wearing longevity instead of not listed

Description and ingredients (information only, not scored)

Weighted ingredient similarity 6%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
Shade descriptionsheer silvery baby pink with silver and pink sparkleicy silvery baby pink with rainbow glitter
BaseWater-based, no siliconeSilicone-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
View full match

Where to buy

Closest shade match

Winky Lux Rose Petal Liquid Eyeshadow Primrose Shimmer

Best price
$19Ulta BeautyUlta Beauty
Costs $9 more

Your shade $10 at Ulta Beauty

Ulta BeautyView at Ulta Beauty

Closest overall alternative

ColourPop Super Shock Shadow Frog

Best price
$7Ulta BeautyUlta Beauty
$3 less (30%)

Your shade $10 at Ulta Beauty

Ulta BeautyView at Ulta Beauty

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish, pigmentation and format, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.