Pretty Fresh Hyaluronic Hydrating Foundation Fair 15W dupes and alternatives ColourPop
Fair · Warm undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Filters, 1 applied
Finish
- Matte0
- Natural0
- Radiant2
Formulation
- Liquid0
- Stick0
- Powder0
- Cushion0
- Serum0
Preferences
Avoid an ingredient
- Dimethicone0
- Fragrance1
- Alcohol denat.2
- Talc2
- Silicones0
- Coconut oil2
SortSort byOverall match
2 of 30 matches
Only showing matches with buildable coverage.
Closest shade match: Dior Forever Skin Glow Foundation 0W Warm
The equivalent shade: scored on colour, depth and undertone only.
Fair 15WChange shade

- Shade match
- 93out of 100
- Colour
- 89
- Depth
- 99
- Undertone
- 100
Your shade $12 at Ulta Beauty
Where to buy 0W Warm
Dior Forever Skin Glow Foundation
Every store that sells this shade · prices as last checked
Closest overall alternative: Tarte Babassu Foundcealer Dewy Foundation SPF 20 14S Fair Sand
The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.
Fair 15WChange shade
- Overall match
- 80out of 100
- Shade (Shade match)
- 91
- Finish (Finish & visual result)
- 68
- Wear (Wear & performance)
- 54
- Skin (Skin suitability)
- 100
Your shade $12 at Ulta Beauty
Where to buy 14S Fair Sand
Tarte Babassu Foundcealer Dewy Foundation SPF 20
Every store that sells this shade · prices as last checked
Looking for a concealer in your shade?
The closest shade to ColourPop Pretty Fresh Hyaluronic Hydrating Foundation Fair 15W (Fair · Warm undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Closest concealers

95 Ivoire W
Lancôme Teint Idole Ultra Wear All Over Full Coverage Concealer, shade 95 Ivoire W
- Looks identical
- Fair · Warm · yellow undertone
$32

Whipped Cream 0.1 Golden
Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer, shade Whipped Cream 0.1 Golden
- Looks identical
- Very fair · Warm · golden undertone
$31
Medium Peach
e.l.f. Cosmetics 16HR Camo Concealer, shade Medium Peach
- Very close colour
- Fair · Warm · peach undertone
$8
12S fair
Tarte Shape Tape Full Coverage Matte Concealer, shade 12S fair
- Very close colour
- Very fair · Warm · golden undertone
$32
3.5 Fair
Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer, shade 3.5 Fair
- Very close colour
- Very fair · Warm undertone
$36

02 Fair Golden
Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer, shade 02 Fair Golden
- Looks identical
- Fair · Olive · warm olive undertone
$32
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
Dior Forever Skin Glow Foundation in 0W Warm, against ColourPop Pretty Fresh Hyaluronic Hydrating Foundation in Fair 15W. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
If you switch
To Dior Forever Skin Glow Foundation in 0W Warm.
Same or better
- Very close colour
- Same warm undertone
- Buildable rather than medium coverage
- Claims 24-hour wear
Different
- Radiant finish instead of natural
- No skin-like finish claimed
- Does not claim a lightweight feel
- Fragrance is listed in the formula
- Contains alcohol
Ingredients (information only, not scored)
3 shared ingredients; weighted similarity 8%. Ingredients only affect results through the filters.
Why the closest overall alternative works
Tarte Babassu Foundcealer Dewy Foundation SPF 20 in 14S Fair Sand, against ColourPop Pretty Fresh Hyaluronic Hydrating Foundation in Fair 15W. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
If you switch
To Tarte Babassu Foundcealer Dewy Foundation SPF 20 in 14S Fair Sand.
Same or better
- Very close colour
- Same warm undertone
- Buildable rather than medium coverage
- Claims 12-hour wear
- Claims not settling into lines
- Both claim a lightweight feel
- Adds SPF 20
Different
- Radiant finish instead of natural
- No skin-like finish claimed
Ingredients (information only, not scored)
8 shared ingredients; weighted similarity 10%. Ingredients only affect results through the filters.
Where to buy
Closest shade match
Dior Forever Skin Glow Foundation 0W Warm
Your shade $12 at Ulta Beauty
Closest overall alternative
Tarte Babassu Foundcealer Dewy Foundation SPF 20 14S Fair Sand
Your shade $12 at Ulta Beauty
How these matches are scored
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.