Pretty Fresh Hyaluronic Hydrating Foundation Deep Dark 210C dupes and alternatives ColourPop
4.3 (1,046)·Deep · Cool undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Matches: Same cool undertone· Claims a blurring effect· Claims 24-hour wear
Differences: Slightly deeper· Matte rather than natural finish· Buildable rather than medium coverage
Score details
Shade match
85
Finish & visual result
64
Wear & performance
60
Skin suitability
100
Close colour · Matte · Buildable coverage
Ingredients (not scored): 17% ingredient overlap
Differences: Slightly deeper · Matte rather than natural finish · Buildable rather than medium coverage · No skin-like finish claimed · Contains listed fragrance
Retailer shade note: intense dark-deep shade, red undertone
The closest shade to ColourPop Pretty Fresh Hyaluronic Hydrating Foundation Deep Dark 210C (Deep · Cool undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
Temptu Perfect Canvas Foundation in 10C Caramel, against ColourPop Pretty Fresh Hyaluronic Hydrating Foundation in Deep Dark 210C. Every attribute compared, with its share of the score.
ComparedYour shadeDeep Dark 210CClosest shade match10C CaramelHow they compareScore
Shade match55% of overall92
Colour60%87#794f45#7b4a3cVery close colourColour difference 2.7 (0 is identical)
Depth15%97DeepDeepSameDepth difference: 1.7
Retailer descriptionNot statedTanNo depth word in one descriptionNot compared
Finish & visual result25% of overall · 3 of 4 compared91
Finish35%78NaturalNatural matteCloseNatural matte finish rather than natural
Coverage30%100MediumBuildableCloseBuildable coverage rather than medium (buildable: one step of tolerance)
Skin-like finish20%100ClaimedClaimedSameBoth products claim a skin-like finish
Blurring15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared54
Longevity30%40Not listedLong-wearingSome differenceThe match claims long wear; your product does not list it
Transfer resistance20%40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settling20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stability15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort15%100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall50
Skin type100%50Combination, dry, normal, oily, sensitiveNot publishedSkin-type suitability not published for one product
Overall match 84/100Shade match 92/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
Well People Skinforia Serum Foundation in 42 Deep Cool, against ColourPop Pretty Fresh Hyaluronic Hydrating Foundation in Deep Dark 210C. Every attribute compared, with its share of the score.
ComparedYour shadeDeep Dark 210CClosest overall alternative42 Deep CoolHow they compareScore
Shade match55% of overall86
Colour60%78#794f45#7a4638Close colourColour difference 3.8 (0 is identical)
Depth15%94DeepDeepSameDepth difference: 3.4
Retailer descriptionNot statedNot statedNo depth word in one descriptionNot compared
Overall match 85/100Shade match 86/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
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