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H2O Proof Inkwell Waterproof Eyeliner Bluebird dupes and alternatives e.l.f. Cosmetics

Purple · Light

Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar eyeliner overall: form and tip 45%, formula 30%, wear claims 25%.

Closest shade match: Anastasia Beverly Hills Dramaline Longwear Waterproof Gel Eyeliner Pencil Spectra

The equivalent shade: scored on colour, depth, undertone and colour family only.

Your shade
e.l.f. Cosmetics
BluebirdChange shade
Form and tip: Liquid
Wear claims: Waterproof
The match
Anastasia Beverly Hills
Spectra
Form and tip: Pencil · Angled brush
Wear claims: Waterproof · Smudge resistant · 12 hour wear

Format: pencil. Not compared: tip, texture, smudge resistance and longevity. These are not listed for one or both products, so they neither help nor count against this match.

Shade match
61out of 100
Colour
36
Depth
99
Undertone (Undertone and colour family)
100
Medium confidence· Digital matchWhy it matches
Match price
$22Ulta BeautyUlta Beauty
Costs $14 more

Your shade $8 at Ulta Beauty · product price; shade not separately priced

Closest overall alternative: NYX Professional Makeup Epic Ink Waterproof Liquid Eyeliner Vintage Baby

The most similar eyeliner overall: form and tip 45%, formula 30%, wear claims 25%.

Your shade
e.l.f. Cosmetics
BluebirdChange shade
Form and tip: Liquid
Wear claims: Waterproof
The match
NYX Professional Makeup
Vintage Baby
Form and tip: Liquid · Felt tip
Wear claims: Waterproof · 24 hour wear

Not compared: tip, texture, smudge resistance and longevity. These are not listed for one or both products, so they neither help nor count against this match.

Overall match
95out of 100
Form (Form & tip)
100
Formula
100
Wear (Wear claims)
100
Best price
$10Ulta BeautyUlta Beauty
Costs $2 more

Your shade $8 at Ulta Beauty

Not compared: tip, texture, smudge resistance and longevity. These are not listed for one or both products, so they neither help nor count against this match.

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar eyeliner on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar eyeliner on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · NYX Professional Makeup

    Epic Wear Long Lasting Liquid Eyeliner

    Lilac
    Shade match 29
    $12Ulta BeautyUlta BeautyCosts $4 more

    Matches: Same form: liquidSame finish: matteSame waterproof: claimed

    No material differences in the data we have.

    Score details
    Form & tip
    100
    Formula
    100
    Wear claims
    100

    Not compared: tip, texture, smudge resistance and longevity. These are not listed for one or both products, so they neither help nor count against this match.

    Medium confidence· Digital match

    View match
  2. Shade match 3
    $19.60$28SephoraSephoraCosts $11.60 more

    Matches: Same form: liquidSame finish: matteSame waterproof: claimed

    Differences: Not sold in your colour

    Score details
    Form & tip
    100
    Formula
    100
    Wear claims
    100

    Not compared: tip, texture, smudge resistance and longevity. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: Not sold in your colour

    Retailer shade note: gunmetal shimmer, brush tip

    Medium confidence· Digital match

    View match
  3. Shade match 2
    $25Ulta BeautyUlta BeautyCosts $17 more

    Matches: Same form: liquidSame finish: matteSame waterproof: claimed

    Differences: Not sold in your colour

    Score details
    Form & tip
    100
    Formula
    100
    Wear claims
    100

    Not compared: tip, texture, smudge resistance and longevity. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: Not sold in your colour

    Retailer shade note: charcoal

    Medium confidence· Digital match

    View match
  4. #6 · ONE/SIZE

    Point Made Waterproof Liquid Eyeliner Pen

    Bodacious Black
    Shade match 0
    $19SephoraSephoraCosts $11 more

    Matches: Same form: liquidSame finish: matteSame waterproof: claimed

    Differences: Not sold in your colour

    Score details
    Form & tip
    100
    Formula
    100
    Wear claims
    100

    Not compared: tip, texture, smudge resistance and longevity. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: Not sold in your colour

    Retailer shade note: matte black

    Medium confidence· Digital match

    View match
  5. #7 · Anastasia Beverly Hills

    Matte Liquid Eyeliner

    Black
    Shade match 0
    $22SephoraSephoraCosts $14 more

    Matches: Same form: liquidSame finish: matteSame waterproof: claimed

    Differences: Not sold in your colour

    Score details
    Form & tip
    100
    Formula
    100
    Wear claims
    100

    Not compared: tip, texture, smudge resistance and longevity. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: Not sold in your colour

    Retailer shade note: true black matte

    Medium confidence· Digital match

    View match
  6. #8 · e.l.f. Cosmetics

    Waterproof Eyeliner Pen

    Black
    Shade match 0
    $4Ulta BeautyUlta Beauty$4 less (50%)

    Matches: Same form: liquidSame finish: matteSame waterproof: claimed

    Differences: Not sold in your colour

    Score details
    Form & tip
    100
    Formula
    100
    Wear claims
    100

    Not compared: tip, texture, smudge resistance and longevity. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: Not sold in your colour

    Medium confidence· Digital match

    View match
  7. #9 · Kaja

    Wink Stamp Waterproof Winged Eyeliner

    Dark Brown - Original Cat Eye
    Shade match 0
    $29Ulta BeautyUlta BeautyCosts $21 more

    Matches: Same form: liquidSame finish: matteSame waterproof: claimed

    Differences: Not sold in your colour

    Score details
    Form & tip
    100
    Formula
    100
    Wear claims
    100

    Not compared: tip, texture, smudge resistance and longevity. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: Not sold in your colour

    Retailer shade note: rich espresso brown

    Medium confidence· Digital match

    View match
  8. #10 · Revlon

    ColorStay Lash Serum + Liner Liquid Liner

    Blackest Black
    $12.99Ulta BeautyUlta BeautyCosts $4.99 more

    Matches: Same form: liquidSame finish: matteSame waterproof: claimed

    Differences: Not sold in your colour

    Score details
    Form & tip
    100
    Formula
    100
    Wear claims
    100

    Not compared: tip, texture, smudge resistance and longevity. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: Not sold in your colour

    Medium confidence· Digital match

    View match
  9. #11 · KVD Beauty

    Tattoo Liner Waterproof Liquid Eyeliner

    Trooper Black
    Shade match 0
    $25SephoraSephoraCosts $17 more

    Matches: Same form: liquidSame finish: matteSame waterproof: claimed

    Differences: Not sold in your colour

    Score details
    Form & tip
    100
    Formula
    100
    Wear claims
    100

    Not compared: tip, texture, smudge resistance and longevity. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: Not sold in your colour

    Retailer shade note: satin black

    Medium confidence· Digital match

    View match
  10. Shade match 0
    $26Ulta BeautyUlta BeautyCosts $18 more

    Matches: Same form: liquidSame finish: matteSame waterproof: claimed

    Differences: Not sold in your colour

    Score details
    Form & tip
    100
    Formula
    100
    Wear claims
    100

    Not compared: tip, texture, smudge resistance and longevity. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: Not sold in your colour

    Medium confidence· Digital match

    View match
  11. #13 · Rare Beauty

    Perfect Strokes Matte Liquid Liner

    Brown
    Shade match 0
    $22Ulta BeautyUlta BeautyCosts $14 more

    Matches: Same form: liquidSame finish: matteSame waterproof: claimed

    Differences: Not sold in your colour

    Score details
    Form & tip
    100
    Formula
    100
    Wear claims
    100

    Not compared: tip, texture, smudge resistance and longevity. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: Not sold in your colour

    Medium confidence· Digital match

    View match
  12. #14 · Benefit Cosmetics

    Roller Liner Waterproof Liquid Eyeliner

    Black
    Shade match 0
    $26Ulta BeautyUlta BeautyCosts $18 more

    Matches: Same form: liquidSame finish: matteSame waterproof: claimed

    Differences: Not sold in your colour

    Score details
    Form & tip
    100
    Formula
    100
    Wear claims
    100

    Not compared: tip, texture, smudge resistance and longevity. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: Not sold in your colour

    Medium confidence· Digital match

    View match
  13. Shade match 0
    $25Ulta BeautyUlta BeautyCosts $17 more

    Matches: Same form: liquidSame finish: matteSame waterproof: claimed

    Differences: Not sold in your colour

    Score details
    Form & tip
    100
    Formula
    100
    Wear claims
    100

    Not compared: tip, texture, smudge resistance and longevity. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: Not sold in your colour

    Medium confidence· Digital match

    View match
  14. #16 · Haus Labs

    Clear Cut Waterproof Liquid Eyeliner

    Black Onyx
    Shade match 0
    $26SephoraSephoraCosts $18 more

    Matches: Same form: liquidSame finish: matteSame waterproof: claimed

    Differences: Not sold in your colour

    Score details
    Form & tip
    100
    Formula
    100
    Wear claims
    100

    Not compared: tip, texture, smudge resistance and longevity. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: Not sold in your colour

    Retailer shade note: matte black

    Medium confidence· Digital match

    View match
  15. Shade match 0
    $27SephoraSephoraCosts $19 more

    Matches: Same form: liquidSame waterproof: claimed

    Differences: Not sold in your colourSatin rather than matte

    Score details
    Form & tip
    100
    Formula
    75
    Wear claims
    100

    Not compared: tip, texture, smudge resistance and longevity. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: Not sold in your colour · Satin rather than matte

    Retailer shade note: chocolate brown

    Medium confidence· Digital match

    View match
  16. #18 · ColourPop

    BFF Ultra Fine Liquid Liner

    Graceland
    Shade match 2
    $10Ulta BeautyUlta BeautyCosts $2 more

    Matches: Same form: liquidSame finish: matte

    Differences: Not sold in your colour

    Score details
    Form & tip
    100
    Formula
    100
    Wear claims
    not scored yet

    Not compared: tip, texture, waterproof, smudge resistance and longevity. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: Not sold in your colour

    Retailer shade note: true white

    Medium confidence· Digital match

    View match
  17. #19 · Physicians Formula

    Eye Booster Lash 2-in-1 Boosting Eyeliner & Serum

    Ultra Black
    Shade match 0
    $11.99Ulta BeautyUlta BeautyCosts $3.99 more

    Matches: Same form: liquidSame finish: matte

    Differences: Not sold in your colour

    Score details
    Form & tip
    100
    Formula
    100
    Wear claims
    not scored yet

    Not compared: tip, texture, waterproof, smudge resistance and longevity. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: Not sold in your colour

    Medium confidence· Digital match

    View match
  18. #20 · Sacheu

    Long Wear Liquid Eyeliner STAY-N

    Eye’m Crisp
    Shade match 0
    $14Ulta BeautyUlta BeautyCosts $6 more

    Matches: Same form: liquidSame finish: matte

    Differences: Not sold in your colour

    Score details
    Form & tip
    100
    Formula
    100
    Wear claims
    not scored yet

    Not compared: tip, texture, waterproof, smudge resistance and longevity. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: Not sold in your colour

    Retailer shade note: brown

    Medium confidence· Digital match

    View match
  19. Shade match 0
    $10.99Ulta BeautyUlta BeautyCosts $2.99 more

    Matches: Same form: liquidSame finish: matte

    Differences: Not sold in your colour

    Score details
    Form & tip
    100
    Formula
    100
    Wear claims
    not scored yet

    Not compared: tip, texture, waterproof, smudge resistance and longevity. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: Not sold in your colour

    Medium confidence· Digital match

    View match
  20. #22 · NYX Professional Makeup

    Vivid Matte Longwear Liquid Eyeliner

    Black
    Shade match 0
    $10Ulta BeautyUlta BeautyCosts $2 more

    Matches: Same form: liquidSame finish: matte

    Differences: Not sold in your colour

    Score details
    Form & tip
    100
    Formula
    100
    Wear claims
    not scored yet

    Not compared: tip, texture, waterproof, smudge resistance and longevity. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: Not sold in your colour

    Medium confidence· Digital match

    View match
  21. #23 · L'Oréal Paris

    Infallible Super Slim Liquid Eyeliner

    Black
    Shade match 0
    $10.99Ulta BeautyUlta BeautyCosts $2.99 more

    Matches: Same form: liquidSame finish: matte

    Differences: Not sold in your colour

    Score details
    Form & tip
    100
    Formula
    100
    Wear claims
    not scored yet

    Not compared: tip, texture, waterproof, smudge resistance and longevity. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: Not sold in your colour

    Medium confidence· Digital match

    View match
  22. #24 · e.l.f. Cosmetics

    Intense Ink Eyeliner

    Blackest Black
    Shade match 0
    $6Ulta BeautyUlta Beauty$2 less (25%)

    Matches: Same form: liquidSame finish: matte

    Differences: Not sold in your colour

    Score details
    Form & tip
    100
    Formula
    100
    Wear claims
    not scored yet

    Not compared: tip, texture, waterproof, smudge resistance and longevity. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: Not sold in your colour

    Medium confidence· Digital match

    View match
  23. #25 · e.l.f. Cosmetics

    Expert Liquid Liner

    Jet Black
    Shade match 0
    $4Ulta BeautyUlta Beauty$4 less (50%)

    Matches: Same form: liquidSame finish: matte

    Differences: Not sold in your colour

    Score details
    Form & tip
    100
    Formula
    100
    Wear claims
    not scored yet

    Not compared: tip, texture, waterproof, smudge resistance and longevity. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: Not sold in your colour

    Medium confidence· Digital match

    View match

Showing 12 of 23 matches

See 10 in other formats

Why the closest shade match works

Anastasia Beverly Hills Dramaline Longwear Waterproof Gel Eyeliner Pencil in Spectra, against e.l.f. Cosmetics H2O Proof Inkwell Waterproof Eyeliner in Bluebird. Every attribute compared, with its share of the score.

ComparedYour shadeBluebirdClosest shade matchSpectraScore
Form & tip45% of overall20
Form20LiquidPencilDifferentPencil rather than liquid
Tipnot comparableNot listedAngled brushNot comparableTip not listed for one product
Formula30% of overall25
Texturenot comparableNot listedGelNot comparableTexture not listed for one product
Finish25MatteMetallicDifferentMetallic rather than matte
Wear claims25% of overall100
Waterproof100ClaimedClaimedSameBoth products claim waterproof wear
Smudge resistancenot comparableNot listedClaimedNot comparableSmudge resistance not listed for one product
Longevitynot comparableNot listed12-hour wearNot comparableA wear time not listed for one product
Overall match 42/100Shade match 61/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Anastasia Beverly Hills Dramaline Longwear Waterproof Gel Eyeliner Pencil in Spectra.

Same or better

  • Same waterproof: claimed

Different

  • Pencil rather than liquid
  • Metallic rather than matte

Not compared

  • Tip: not listed for one
  • Texture: not listed for one
  • Smudge resistance: not listed for one
  • Longevity: not listed for one

Ingredients (information only, not scored)

No ingredient list for one product, so overlap is not known. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseNo ingredient listSilicone-based, high silicone
FragranceNo ingredient listNot listed
Drying alcoholNo ingredient listNot listed
SPFNot listedNot listed

Why the closest overall alternative works

NYX Professional Makeup Epic Ink Waterproof Liquid Eyeliner in Vintage Baby, against e.l.f. Cosmetics H2O Proof Inkwell Waterproof Eyeliner in Bluebird. Every attribute compared, with its share of the score.

ComparedYour shadeBluebirdClosest overall alternativeVintage BabyScore
Form & tip45% of overall100
Form100LiquidLiquidSameSame form
Tipnot comparableNot listedFelt tipNot comparableTip not listed for one product
Formula30% of overall100
Texturenot comparableNot listedLiquidNot comparableTexture not listed for one product
Finish100MatteMatteSameSame finish
Wear claims25% of overall100
Waterproof100ClaimedClaimedSameBoth products claim waterproof wear
Smudge resistancenot comparableNot listedNot listedNot comparableNeither product lists smudge resistance
Longevitynot comparableNot listed24-hour wearNot comparableA wear time not listed for one product
Overall match 95/100Shade match 46/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To NYX Professional Makeup Epic Ink Waterproof Liquid Eyeliner in Vintage Baby.

Same or better

  • Same form: liquid
  • Same finish: matte
  • Same waterproof: claimed

Not compared

  • Tip: not listed for one
  • Texture: not listed for one
  • Smudge resistance: not listed for either
  • Longevity: not listed for one

Ingredients (information only, not scored)

No ingredient list for one product, so overlap is not known. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseNo ingredient listWater-based, no silicone
FragranceNo ingredient listNot listed
Drying alcoholNo ingredient listListed (alcohol)
SPFNot listedNot listed

Where to buy

Closest shade match

Anastasia Beverly Hills Dramaline Longwear Waterproof Gel Eyeliner Pencil Spectra

Match price
$22Ulta BeautyUlta Beauty
Costs $14 more

Your shade $8 at Ulta Beauty · product price; shade not separately priced

Closest overall alternative

NYX Professional Makeup Epic Ink Waterproof Liquid Eyeliner Vintage Baby

Best price
$10Ulta BeautyUlta Beauty
Costs $2 more

Your shade $8 at Ulta Beauty

How these matches are scored

34 similar shades scored two ways: the overall match on form, tip, formula and wear claims. Anything not listed is not compared and lowers data confidence, never the other way round. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.