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e.l.f. Cosmetics H2O Proof Inkwell Waterproof Eyeliner in Bluebird, product photo from Ulta Beauty
1 of 10 · Product · Ulta Beauty
e.l.f. Cosmetics H2O Proof Inkwell Waterproof Eyeliner in Bluebird, texture swatch from Ulta Beauty
2 of 10 · Texture · Ulta Beauty
e.l.f. Cosmetics H2O Proof Inkwell Waterproof Eyeliner in Bluebird, colour swatch from Ulta Beauty
3 of 10 · Swatch · Ulta Beauty
e.l.f. Cosmetics H2O Proof Inkwell Waterproof Eyeliner in Bluebird, image 4 from Ulta Beauty
4 of 10 · Shown for Bluebird · Ulta Beauty
e.l.f. Cosmetics H2O Proof Inkwell Waterproof Eyeliner in Bluebird, image 5 from Ulta Beauty
5 of 10 · Shown for Bluebird · Ulta Beauty
e.l.f. Cosmetics H2O Proof Inkwell Waterproof Eyeliner in Bluebird, image 6 from Ulta Beauty
6 of 10 · Shown for Bluebird · Ulta Beauty
e.l.f. Cosmetics H2O Proof Inkwell Waterproof Eyeliner, range image 7 from Ulta Beauty
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e.l.f. Cosmetics H2O Proof Inkwell Waterproof Eyeliner, range image 8 from Ulta Beauty
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e.l.f. Cosmetics H2O Proof Inkwell Waterproof Eyeliner, range image 9 from Ulta Beauty
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e.l.f. Cosmetics H2O Proof Inkwell Waterproof Eyeliner, range image 10 from Ulta Beauty
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Official description

periwinkle

Standardised colour

Purple · Light Details

Matte finish · Liquid

Price
$8Ulta BeautyUlta Beauty

Where to buy Bluebird (1 store)

Ulta BeautyUlta Beauty$8
Ulta BeautyView at Ulta Beauty

Similar to e.l.f. Cosmetics H2O Proof Inkwell Waterproof Eyeliner Bluebird

The closest shade matches in other eyeliners. Price is never part of the score.

Blush, lip colours and eyeshadow to wear with Bluebird

Open Complete My Look

Five ways to coordinate with e.l.f. Cosmetics H2O Proof Inkwell Waterproof Eyeliner Bluebird, chosen on measured swatch colour, colour family, depth and undertone. “Colour match” means a close colour; “Combination” means a deliberate pairing.

Neighbouring colours with a compatible undertone.

Eyeshadow

  1. Danessa Myricks Beauty Colorfix - Multi-Use Eye, Cheek & Lip Waterproof Liquid Pigment

    Evergreen

    Danessa Myricks Beauty Colorfix - Multi-Use Eye, Cheek & Lip Waterproof Liquid Pigment, shade Evergreen

    • Neighbouring colour: plum with purple
    • Combination · Plum · Deep / dark · Cool

    $22

  2. Laura Mercier Caviar Stick Eyeshadow

    Tailored Denim

    Laura Mercier Caviar Stick Eyeshadow, shade Tailored Denim

    • Neighbouring colour: blue with purple
    • Combination · Blue · Light · Cool

    $34

Blush

No blush in the catalogue is in a neighbouring colour family with a compatible undertone.

Lipstick

No lipstick in the catalogue is in a neighbouring colour family with a compatible undertone.

Lip gloss

No lip gloss in the catalogue is in a neighbouring colour family with a compatible undertone.

Lip liner

No lip liner in the catalogue is in a neighbouring colour family with a compatible undertone.

See this look in Complete My Look

The same colour family across lips, cheeks and eyes.

Blush

  1. MAC Cosmetics Powder Kiss Liquid Lip & Cheek Mousse

    Something Borrowed

    MAC Cosmetics Powder Kiss Liquid Lip & Cheek Mousse, shade Something Borrowed

    • Same colour family: purple
    • Sold as a lipstick · Purple · Deep / dark · Cool

    $27

Lipstick

  1. Lancôme Lip Idôle CuddleBlur Lip Velvet

    26 Ice Ice Cuddling

    Lancôme Lip Idôle CuddleBlur Lip Velvet, shade 26 Ice Ice Cuddling

    • Same colour family: purple
    • Combination · Purple · Light · Cool

    $32

  2. MAC Cosmetics Squirt Plumping Lip Gloss Stick

    Violet Beta

    MAC Cosmetics Squirt Plumping Lip Gloss Stick, shade Violet Beta

    • Same colour family: purple
    • Combination · Purple · Medium · Cool

    $26

Lip gloss

  1. R.E.M. Beauty On Your Collar Plumping Lipgloss

    Chuckie

    R.E.M. Beauty On Your Collar Plumping Lipgloss, shade Chuckie

    • Same colour family: purple
    • Combination · Purple · Medium · Cool

    $22

  2. Milani Keep It Full Nourishing Lip Plumper

    Moonlight

    Milani Keep It Full Nourishing Lip Plumper, shade Moonlight

    • Same colour family: purple
    • Combination · Purple · Light · Cool

    $12.29

Lip liner

  1. Anastasia Beverly Hills Velvety-Matte Precision Shaping Lip Liner

    Dusty Rose

    Anastasia Beverly Hills Velvety-Matte Precision Shaping Lip Liner, shade Dusty Rose

    • Same colour family: purple
    • Combination · Purple · Medium · Cool

    $22

  2. MAC Cosmetics Lip Liner Pencil

    Grape Expectations

    MAC Cosmetics Lip Liner Pencil, shade Grape Expectations

    • Same colour family: purple
    • Combination · Purple · Deep / dark · Cool

    $25

Eyeshadow

  1. Half Magic Sparklestik Eye Crayon

    FROSTIWINKLE

    Half Magic Sparklestik Eye Crayon, shade FROSTIWINKLE

    • Same colour family: purple
    • Combination · Purple · Light

    $26

  2. MAC Cosmetics Frost Eyeshadow

    Tilt

    MAC Cosmetics Frost Eyeshadow, shade Tilt

    • Same colour family: purple
    • Combination · Purple · Medium · Cool

    $26

See this look in Complete My Look

A clear difference in colour or depth, on purpose.

Blush

  1. Ulta Beauty Collection Velvet Veil Minerals Powder Blush

    Sweet Pea

    Ulta Beauty Collection Velvet Veil Minerals Powder Blush, shade Sweet Pea

    • Contrast: lighter
    • Combination · Pink · Medium · Cool

    $6

  2. NARS Insatiable Liquid Blush

    ORGASM CRUSH

    NARS Insatiable Liquid Blush, shade ORGASM CRUSH

    • Contrast: berry with purple
    • Combination · Berry · Light · Cool

    $36

Lipstick

  1. Lancôme Lip Idôle CuddleBlur Lip Velvet

    26 Ice Ice Cuddling

    Lancôme Lip Idôle CuddleBlur Lip Velvet, shade 26 Ice Ice Cuddling

    • Contrast: deeper
    • Combination · Purple · Light · Cool

    $32

  2. Lancôme L'Absolu Rouge Cream Lipstick

    00 Moi, Moi, Moi

    Lancôme L'Absolu Rouge Cream Lipstick, shade 00 Moi, Moi, Moi

    • Contrast: lighter
    • Combination · Other · Light

    $35

Lip gloss

  1. Pat McGrath Labs Lust: Gloss

    Astral Moon Flower

    Pat McGrath Labs Lust: Gloss, shade Astral Moon Flower

    • Contrast: other with purple
    • Combination · Other · Light · Cool

    $29

  2. Dior Addict Lip Maximizer Plumping Gloss

    084 Bluemania

    Dior Addict Lip Maximizer Plumping Gloss, shade 084 Bluemania

    • Contrast: other with purple
    • Combination · Other · Light · Cool

    $42

Lip liner

  1. rhode Peptide Lip Shape Contouring Lip Shaper

    Move - deep cool brown

    rhode Peptide Lip Shape Contouring Lip Shaper, shade Move - deep cool brown

    • Contrast: deeper
    • Combination · Other · Light

    $24

  2. Maybelline Color Sensational Shaping Lip Liner

    Clear

    Maybelline Color Sensational Shaping Lip Liner, shade Clear

    • Contrast: lighter
    • Combination · Clear

    $6.98

Eyeshadow

  1. Danessa Myricks Beauty Twin Flames Liquid Eyeshadow

    Euphoria

    Danessa Myricks Beauty Twin Flames Liquid Eyeshadow, shade Euphoria

    • Contrast: lighter
    • Combination · Green · Light · Cool

    $28

  2. Ulta Beauty Collection Eyeshadow Singles

    Disco Queen

    Ulta Beauty Collection Eyeshadow Singles, shade Disco Queen

    • Contrast: silver with purple
    • Combination · Silver · Light

    $9

See this look in Complete My Look

Soft colours close to a natural flush.

Blush

  1. Clinique Cheek Pop Powder Blush

    Pansy Pop

    Clinique Cheek Pop Powder Blush, shade Pansy Pop

    • Soft colour, close to a natural flush
    • Combination · Mauve · Light · Cool

    $32

  2. Makeup By Mario Soft Pop Plumping Cream Blush Veil

    Barely Blushing

    Makeup By Mario Soft Pop Plumping Cream Blush Veil, shade Barely Blushing

    • Soft colour, close to a natural flush
    • Combination · Mauve · Light · Warm

    $34

Lipstick

  1. Clinique Dramatically Different Lipstick Shaping Lip Colour

    Silvery Moon

    Clinique Dramatically Different Lipstick Shaping Lip Colour, shade Silvery Moon

    • Soft colour, close to a natural flush
    • Combination · Mauve · Light · Cool

    $29

  2. Maybelline SuperStay Matte Ink Liquid Lipstick

    Dreamer

    Maybelline SuperStay Matte Ink Liquid Lipstick, shade Dreamer

    • Soft colour, close to a natural flush
    • Combination · Mauve · Light · Cool

    $12.99

Lip gloss

  1. MAC Cosmetics Lipglass Air Non-Sticky Lipgloss

    Frozen

    MAC Cosmetics Lipglass Air Non-Sticky Lipgloss, shade Frozen

    • Soft colour, close to a natural flush
    • Combination · Mauve · Light · Cool

    $25

  2. Chanel ROUGE COCO HYDRA GLOSS Hydrating and Smoothing High-Shine Lipgloss

    BOURG.

    Chanel ROUGE COCO HYDRA GLOSS Hydrating and Smoothing High-Shine Lipgloss, shade BOURG.

    • Soft colour, close to a natural flush
    • Combination · Mauve · Light · Warm

    $45

Lip liner

  1. Sephora Collection Colorful 8HR Longwear Transferproof Lip Liner

    05 Marvelous Mauve

    Sephora Collection Colorful 8HR Longwear Transferproof Lip Liner, shade 05 Marvelous Mauve

    • Soft colour, close to a natural flush
    • Combination · Mauve · Light · Cool

    $13

  2. rhode Peptide Lip Shape Contouring Lip Shaper

    Press - warm pinky nude

    rhode Peptide Lip Shape Contouring Lip Shaper, shade Press - warm pinky nude

    • Soft colour, close to a natural flush
    • Combination · Mauve · Light · Warm

    $24

Eyeshadow

  1. Clinique All About Shadow Duo Eyeshadow

    Twilight Mauve/Brandied

    Clinique All About Shadow Duo Eyeshadow, shade Twilight Mauve/Brandied

    • Soft colour, close to a natural flush
    • Combination · The Twilight Mauve pan · Mauve · Light · Cool

    $35

  2. CoverGirl TruNaked Eyeshadow Palette

    Chocoholic 845

    CoverGirl TruNaked Eyeshadow Palette, shade Chocoholic 845

    • Soft colour, close to a natural flush
    • Combination · Pan 5 · Mauve · Medium

    $14.99

See this look in Complete My Look

Saturated or deep colours that stand out.

Blush

  1. Clinique Daily Calm Lip + Cheek Color

    Gentle Currant

    Clinique Daily Calm Lip + Cheek Color, shade Gentle Currant

    • Saturated colour that stands out
    • Combination · Plum · Medium · Warm

    $30

  2. Danessa Myricks Beauty Yummy Skin Blurring Balm Powder Flushed - Matte Color for Cheek & Lip

    Grape Soda

    Danessa Myricks Beauty Yummy Skin Blurring Balm Powder Flushed - Matte Color for Cheek & Lip, shade Grape Soda

    • Deep colour that stands out
    • Combination · Plum · Deep / dark · Cool

    $27

Lipstick

  1. MAC Cosmetics Dazzlelips Crayon Lipstick

    Lunar Violet

    MAC Cosmetics Dazzlelips Crayon Lipstick, shade Lunar Violet

    • Saturated colour that stands out
    • Combination · Purple · Medium · Cool

    $28

  2. Urban Decay Vice Lip Bond Glossy Longwear Liquid Lipstick

    No Restraints

    Urban Decay Vice Lip Bond Glossy Longwear Liquid Lipstick, shade No Restraints

    • Saturated colour that stands out
    • Combination · Purple · Deep / dark · Cool

    $28

Lip gloss

  1. Revlon Super Lustrous Glimmer Gloss

    Razz Beamy

    Revlon Super Lustrous Glimmer Gloss, shade Razz Beamy

    • Saturated colour that stands out
    • Combination · Purple · Medium · Cool

    $11.39

  2. L'Oréal Paris Glow Paradise Lip Balm-in-Gloss

    Fete des Fleurs

    L'Oréal Paris Glow Paradise Lip Balm-in-Gloss, shade Fete des Fleurs

    • Saturated colour that stands out
    • Combination · Purple · Medium · Cool

    $3.49

Lip liner

  1. MAC Cosmetics Lip Liner Pencil

    Grape Expectations

    MAC Cosmetics Lip Liner Pencil, shade Grape Expectations

    • Deep colour that stands out
    • Combination · Purple · Deep / dark · Cool

    $25

  2. Charlotte Tilbury Lip Cheat Long-Lasting Waterproof Lip Liner

    Bad Romance

    Charlotte Tilbury Lip Cheat Long-Lasting Waterproof Lip Liner, shade Bad Romance

    • Deep colour that stands out
    • Combination · Purple · Deep / dark · Cool

    $28

Eyeshadow

  1. ColourPop Super Shock Shadow

    Dream Much

    ColourPop Super Shock Shadow, shade Dream Much

    • Glitter that stands out
    • Combination · Purple · Light

    $7

  2. ColourPop Jelly Much Gel Eyeshadow

    Hallucinogenius

    ColourPop Jelly Much Gel Eyeshadow, shade Hallucinogenius

    • Duochrome that stands out
    • Combination · Purple · Light · Cool

    $9

See this look in Complete My Look

Each pairing compares two shades’ colours as sampled from retailer swatch images, which are not calibrated and are not how a shade looks worn. It does not predict how the colours look together on you. Price never changes the order.

Shade details

Swatch colour
#75b1e8
L* 70.2 a* -4.5 b* -33.5
Colour family
Purple
stored classification
Colour depth
Light
from the swatch colour
Undertone
Not listed
not stated
Colour description
Not listed
not stated
Finish
Matte
the product's attributes
Shimmer
Not listed
not stated
Form
Liquid
brand claim, retailer filters (Ulta Beauty)
Waterproof
Brand claim
brand claim, the product name or description (Ulta Beauty)
Data confidence
Medium
Swatch colour measured; little in the words to back it up
Source
Ulta Beauty
checked 5 Nov 2026

Description from Ulta Beauty, kept word for word; the standardised values are stored separately and never replace it. Swatch colours are read from retailer images, which are not colour-calibrated; images from the retailers named under each one.