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Hydrating Camo Concealer Medium Sand dupes and alternatives e.l.f. Cosmetics

Light · Neutral undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Filters, 1 applied

Coverage

  • Medium0
  • Medium to full0
  • Full3
  • Buildable0

Finish

Formulation

Skin type

Preferences

Fragrance-free3No drying alcohol3Vegan0Cruelty-free0Oil-free0With SPF0Mineral0

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Only showing matches made for sensitive skin.

  • 4 matches have no skin type listed and are not shown.

Closest shade matchClosest overall alternative: IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer 25.0 Medium Natural

The equivalent shade and the most similar concealer overall.

Your shade
e.l.f. Cosmetics
Medium SandChange shade
Depth and undertone: Light · Neutral
Finish and coverage: Satin · Full coverage
The match
IT Cosmetics
25.0 Medium Natural
Depth and undertone: Light medium · Neutral
Finish and coverage: Natural · Full coverage
Overall match
92out of 100
Shade (Shade match)
96
Finish (Finish & visual result)
88
Wear (Wear & performance)
86
Skin (Skin suitability)
84
Shade match
96out of 100
Colour
93
Depth
97
Undertone
100
Medium confidence· Digital matchWhy it matches
Match price
$30Ulta BeautyUlta Beauty
Costs $22 more

Your shade $8 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · IT Cosmetics

    Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    14.5 Light Buff
    Shade match 88
    $30SephoraSephoraCosts $22 more

    Matches: Same neutral undertoneSame full coverageBoth claim long-wearing

    Differences: Natural rather than satin finishDoes not claim a lightweight feel

    Score details
    Shade match
    88
    Finish & visual result
    88
    Wear & performance
    86
    Skin suitability
    84

    Close colour · Natural · Full coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Natural rather than satin finish · Does not claim a lightweight feel

    Retailer shade note: for neutral undertones

    Medium confidence· Digital match

    View match
  2. #3 · IT Cosmetics

    Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    25.5 Medium Bronze
    Shade match 87
    $30SephoraSephoraCosts $22 more

    Matches: Very close colourSame full coverageBoth claim long-wearing

    Differences: Slightly cooler undertoneNatural rather than satin finishDoes not claim a lightweight feel

    Score details
    Shade match
    87
    Finish & visual result
    88
    Wear & performance
    86
    Skin suitability
    84

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Slightly cooler undertone · Natural rather than satin finish · Does not claim a lightweight feel

    Retailer shade note: for cool undertones

    Medium confidence· Digital match

    View match

Looking for a foundation in your shade?

The closest shade to e.l.f. Cosmetics Hydrating Camo Concealer Medium Sand (Light · Neutral undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. e.l.f. Cosmetics Camo Hydrating CC Cream SPF 30

    Medium 310 C

    e.l.f. Cosmetics Camo Hydrating CC Cream SPF 30, shade Medium 310 C

    • Nearest in this range
    • Medium light · Cool undertone

    $16

    Ulta BeautyView at Ulta Beauty

Closest foundations

  1. Lancôme Teint Idole Shape Stick Blurring Multi-Use Stick

    03 Beige Diaphane C

    Lancôme Teint Idole Shape Stick Blurring Multi-Use Stick, shade 03 Beige Diaphane C

    • Looks identical
    • Light · Neutral undertone

    $46

    SephoraView at Sephora
  2. NARS Natural Matte Longwear Foundation

    LANAI

    NARS Natural Matte Longwear Foundation, shade LANAI

    • Looks identical
    • Light · Neutral undertone

    $55

    SephoraView at Sephora
  3. NARS Natural Radiant Longwear Foundation

    Patagonia - Medium 1.2

    NARS Natural Radiant Longwear Foundation, shade Patagonia - Medium 1.2

    • Looks identical
    • Light · Neutral undertone

    $55

    SephoraView at Sephora
  4. Well People Skinforia Serum Foundation

    16 Light Neutral

    Well People Skinforia Serum Foundation, shade 16 Light Neutral

    • Same depth, colour not measured
    • Light · Neutral undertone

    $30

    TargetView at Target
  5. IT Cosmetics CC+ Cream Full Coverage Color Correcting Foundation

    Neutral Medium

    IT Cosmetics CC+ Cream Full Coverage Color Correcting Foundation, shade Neutral Medium

    • Looks identical
    • Light · Neutral undertone

    $39

    SephoraView at Sephora
  6. MAC Cosmetics Studio Fix Powder Plus Foundation

    NC18

    MAC Cosmetics Studio Fix Powder Plus Foundation, shade NC18

    • Looks identical
    • Light · Neutral undertone

    $39

    SephoraView at Sephora

Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer in 25.0 Medium Natural, against e.l.f. Cosmetics Hydrating Camo Concealer in Medium Sand. Every attribute compared, with its share of the score.

ComparedYour shadeMedium SandClosest match25.0 Medium NaturalScore
Shade match55% of overall96
Colour93#e8b691#e0b491Very close colourColour difference 1.7 (0 is identical)
Depth97LightLight mediumCloseDepth difference: 1.8
Retailer descriptionMedium lightNot statedNo depth word in one descriptionNot compared
Undertone100NeutralNeutralSamefrom retailer shade descriptions
Finish & visual result25% of overall · 2 of 4 compared88
Finish78SatinNaturalCloseNatural finish rather than satin
Coverage100FullFullSameSame full coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared86
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40ClaimedNot listedSome differenceOnly your product claims a comfortable, lightweight feel; the match does not list it
Skin suitability5% of overall84
Skin type84Dry, combination, normalNormal, dry, combination, oily, sensitiveBoth marketed for dry/​combination/​normal skin
Overall match 92/100Shade match 96/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer in 25.0 Medium Natural.

Same or better

  • Very close colour
  • Same neutral undertone
  • Natural finish instead of satin
  • Same full coverage
  • Both claim long-wearing
  • Both claim not settling into lines

Different

  • Does not claim a lightweight feel

Ingredients (information only, not scored)

3 shared ingredients; weighted similarity 4%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseWater-based, high siliconeOil-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapWater-based vs oil-based; silicone high vs high
View full match

Where to buy 25.0 Medium Natural

Match price
$30Ulta BeautyUlta Beauty
Costs $22 more

Your shade $8 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.