Liquid Velvet Eyeshadow Apricrush dupes and alternatives e.l.f. Cosmetics
4.6 (15,123)·Peach · Warm · Medium
Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar eyeshadow overall: shade match 55%, finish, pigmentation and format 30%, wear and performance 10%, comfort and skin suitability 5%.
Overall alternativesShade matchesRanked by the overall match: the most similar eyeshadow on shade, finish, wear and comfort and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar eyeshadow on shade, finish, wear and comfort and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Matches: Very close colour· Same finish: matte· Same format: powder
Differences: Golden rather than peach· Buildable rather than opaque (pigmentation)· 24-hour wear rather than long-wearing (longevity)
Score details
Shade match
74
Finish, pigmentation & format
93
Wear & performance
59
Comfort & skin suitability
80
Very close colour · Matte · Buildable
Ingredients (not scored): 6% ingredient overlap
Differences: Golden rather than peach · Buildable rather than opaque (pigmentation) · 24-hour wear rather than long-wearing (longevity) · Does not claim crease resistance
Sold as bronzer, rated here for use as eyeshadow (suited)
Matches: Very close colour· Same finish: matte· Same pigmentation: opaque
Differences: Cool rather than warm undertone· Mauve rather than peach· Liquid rather than powder (format)
Score details
Shade match
70
Finish, pigmentation & format
88
Wear & performance
73
Comfort & skin suitability
100
Very close colour · Matte · Opaque
Ingredients (not scored): 11% ingredient overlap
Differences: Cool rather than warm undertone · Mauve rather than peach · Liquid rather than powder (format) · 24-hour wear rather than long-wearing (longevity)
Matches: Very close colour· Same finish: matte· Same format: powder
Differences: Terracotta rather than peach· Buildable rather than opaque (pigmentation)· 24-hour wear rather than long-wearing (longevity)
Score details
Shade match
69
Finish, pigmentation & format
93
Wear & performance
59
Comfort & skin suitability
80
Very close colour · Matte · Buildable
Ingredients (not scored): 6% ingredient overlap
Differences: Terracotta rather than peach · Buildable rather than opaque (pigmentation) · 24-hour wear rather than long-wearing (longevity) · Does not claim crease resistance
Sold as bronzer, rated here for use as eyeshadow (suited)
Matches: Same finish: matte· Same format: powder· Both claim comfort
Differences: Terracotta rather than peach· Buildable rather than opaque (pigmentation)· 24-hour wear rather than long-wearing (longevity)
Score details
Shade match
65
Finish, pigmentation & format
93
Wear & performance
59
Comfort & skin suitability
80
Close colour · Matte · Buildable
Ingredients (not scored): 6% ingredient overlap
Differences: Terracotta rather than peach · Buildable rather than opaque (pigmentation) · 24-hour wear rather than long-wearing (longevity) · Does not claim crease resistance
Sold as bronzer, rated here for use as eyeshadow (suited)
Matches: Same warm undertone· Same finish: matte· Both claim crease resistance
Differences: Noticeably different swatch colour· Lighter· Brown rather than peach
Score details
Shade match
59
Finish, pigmentation & format
88
Wear & performance
58
Comfort & skin suitability
80
Slight colour difference · Matte
Ingredients (not scored): 8% ingredient overlap
Differences: Noticeably different swatch colour · Lighter · Brown rather than peach · Cream rather than powder (format) · Not listed rather than long-wearing (longevity)
Retailer shade note: medium terracotta brown matte
Matches: Same warm undertone· Same finish: matte· Same pigmentation: opaque
Differences: Noticeably different swatch colour· Terracotta rather than peach· 12-hour wear rather than long-wearing (longevity)
Score details
Shade match
54
Finish, pigmentation & format
100
Wear & performance
59
Comfort & skin suitability
40
Slight colour difference · Matte · Opaque
Ingredients (not scored): 6% ingredient overlap
Differences: Noticeably different swatch colour · Terracotta rather than peach · 12-hour wear rather than long-wearing (longevity) · Does not claim crease resistance · Does not claim comfort
Matches: Same longevity: long-wearing· Both claim crease resistance· Claims waterproof
Differences: Noticeably different swatch colour· Neutral rather than warm undertone· Golden rather than peach
Score details
Shade match
60
Finish, pigmentation & format
68
Wear & performance
88
Comfort & skin suitability
100
Slight colour difference · Natural · Sheer
Ingredients (not scored): 3% ingredient overlap
Differences: Noticeably different swatch colour · Neutral rather than warm undertone · Golden rather than peach · Sheer rather than opaque (pigmentation) · Cream rather than powder (format)
Sold as bronzer, rated here for use as eyeshadow (suited)
Retailer shade note: rich caramel with neutral undertones
Matches: Same finish: matte· Same format: powder· Both claim comfort
Differences: Noticeably different swatch colour· Lighter· Golden rather than peach
Score details
Shade match
53
Finish, pigmentation & format
93
Wear & performance
59
Comfort & skin suitability
80
Slight colour difference · Matte · Buildable
Ingredients (not scored): 6% ingredient overlap
Differences: Noticeably different swatch colour · Lighter · Golden rather than peach · Buildable rather than opaque (pigmentation) · 24-hour wear rather than long-wearing (longevity) · Does not claim crease resistance
Sold as bronzer, rated here for use as eyeshadow (suited)
Matches: Same finish: matte· Same pigmentation: opaque
Differences: Noticeably different swatch colour· Bronze rather than peach· Not listed rather than long-wearing (longevity)
Score details
Shade match
55
Finish, pigmentation & format
100
Wear & performance
40
Comfort & skin suitability
40
Slight colour difference · Matte · Opaque
Ingredients (not scored): 5% ingredient overlap
Differences: Noticeably different swatch colour · Bronze rather than peach · Not listed rather than long-wearing (longevity) · Does not claim crease resistance · Does not claim comfort
Retailer shade note: shimmery rose golds & cool-toned matte neutrals
Matches: Same warm undertone· Same pigmentation: opaque· Both claim crease resistance
Differences: Shimmer rather than matte (finish)· Cream rather than powder (format)· 24-hour wear rather than long-wearing (longevity)
Score details
Shade match
80
Finish, pigmentation & format
38
Wear & performance
73
Comfort & skin suitability
40
Slight colour difference · Shimmer · Opaque
Ingredients (not scored): 6% ingredient overlap
Differences: Shimmer rather than matte (finish) · Cream rather than powder (format) · 24-hour wear rather than long-wearing (longevity) · Does not claim comfort
Differences: Taupe rather than peach· Buildable rather than opaque (pigmentation)· Not listed rather than long-wearing (longevity)
Score details
Shade match
55
Finish, pigmentation & format
93
Wear & performance
40
Comfort & skin suitability
40
Slight colour difference · Matte · Buildable
Ingredients (not scored): 3% ingredient overlap
Differences: Taupe rather than peach · Buildable rather than opaque (pigmentation) · Not listed rather than long-wearing (longevity) · Does not claim crease resistance · Does not claim comfort
Matches: Same warm undertone· Both claim crease resistance· Claims waterproof
Differences: Shimmer rather than matte (finish)· Buildable rather than opaque (pigmentation)· Stick rather than powder (format)
Score details
Shade match
82
Finish, pigmentation & format
31
Wear & performance
73
Comfort & skin suitability
40
Close colour · Shimmer · Buildable
Ingredients (not scored): 18% ingredient overlap
Differences: Shimmer rather than matte (finish) · Buildable rather than opaque (pigmentation) · Stick rather than powder (format) · 24-hour wear rather than long-wearing (longevity) · Does not claim comfort
Matches: Very close colour· Same warm undertone· Both claim crease resistance
Differences: Golden rather than peach· Metallic rather than matte (finish)· Buildable rather than opaque (pigmentation)
Score details
Shade match
84
Finish, pigmentation & format
22
Wear & performance
73
Comfort & skin suitability
40
Very close colour · Metallic · Buildable
Ingredients (not scored): 18% ingredient overlap
Differences: Golden rather than peach · Metallic rather than matte (finish) · Buildable rather than opaque (pigmentation) · Stick rather than powder (format) · 24-hour wear rather than long-wearing (longevity) · Does not claim comfort
Stila Liqua-Play Eye Shadow in Sandy Matte, against e.l.f. Cosmetics Liquid Velvet Eyeshadow in Apricrush. Every attribute compared, with its share of the score.
ComparedYour shadeApricrushClosest matchSandy MatteHow they compareScore
Shade match55% of overall88
Colour60%90#c7735b#c0765bVery close colourColour difference 2.3 (0 is identical)
Depth15%100MediumMediumSameDepth difference 0.3 on the 0–100 scale
Overall match 87/100Shade match 88/100High confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
32 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish, pigmentation and format, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.