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Make Me Brow Eyebrow Gel Mascara Browny Brows 02 dupes and alternatives Essence

Brown · Medium

Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar brow gel overall: type and formula 30%, hold 30%, colour 30%, finish and application 10%.

Closest shade matchClosest overall alternative: Sephora Collection Tinted Volumizing Eyebrow Gel 03 Rich Chestnut

The equivalent shade and the most similar brow gel overall.

Your shade
Essence
Browny Brows 02Change shade
Type and hold: Tinted
Finish and wear: Fibres
The match
Sephora Collection
03 Rich Chestnut
Type and hold: Tinted
Finish and wear: Natural · Waterproof

Not compared: fibres, hold, finish and applicator. These are not listed for one or both products, so they neither help nor count against this match.

Overall match
76out of 100
Type (Type & formula)
100
Hold
not scored yet
Colour
85
Finish (Finish & application)
not scored yet
Shade match
85out of 100
Colour
78
Depth
89
Undertone (Undertone and colour family)
100
Medium confidence· Digital matchWhy it matches
Best price
$16SephoraSephora
Costs $14.01 more

Your shade $1.99 at Ulta Beauty

Not compared: fibres, hold, finish and applicator. These are not listed for one or both products, so they neither help nor count against this match.

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar brow gel on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar brow gel on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · L'Oréal Paris

    Unbelieva-Brow Longwear Brow Gel

    Light Brunette
    Shade match 83
    $18.99Ulta BeautyUlta BeautyCosts $17 more

    Matches: Same form: gelSame texture: gelSame shade colour: measured

    No material differences in the data we have.

    Score details
    Type & formula
    100
    Hold
    not scored yet
    Colour
    83
    Finish & application
    not scored yet

    Not compared: fibres, hold, finish and applicator. These are not listed for one or both products, so they neither help nor count against this match.

    Medium confidence· Digital match

    View match
  2. #3 · Ulta Beauty Collection

    Brow Tint Gel

    Light
    Shade match 72
    $12Ulta BeautyUlta BeautyCosts $10.01 more

    Matches: Same form: gelSame texture: gel

    Differences: From the shade match

    Score details
    Type & formula
    100
    Hold
    not scored yet
    Colour
    72
    Finish & application
    not scored yet

    Not compared: fibres, hold, finish and applicator. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: From the shade match

    Retailer shade note: light blonde to brown with cool undertones

    Medium confidence· Digital match

    View match
  3. #4 · NYX Professional Makeup

    Zero to Brow Longwear Eyebrow Gel

    Ash Brown
    Shade match 66
    $13Ulta BeautyUlta BeautyCosts $11.01 more

    Matches: Same form: gelSame texture: gel

    Differences: From the shade match

    Score details
    Type & formula
    100
    Hold
    not scored yet
    Colour
    66
    Finish & application
    not scored yet

    Not compared: fibres, hold, finish and applicator. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: From the shade match

    Medium confidence· Digital match

    View match
  4. #5 · Anastasia Beverly Hills

    Volumizing Tinted Brow Gel

    Caramel
    Shade match 64
    $25Ulta BeautyUlta BeautyCosts $23.01 more

    Matches: Same form: gelSame texture: gel

    Differences: From the shade match

    Score details
    Type & formula
    100
    Hold
    not scored yet
    Colour
    64
    Finish & application
    not scored yet

    Not compared: fibres, hold, finish and applicator. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: From the shade match

    Retailer shade note: for red hair with a light undertone

    Medium confidence· Digital match

    View match
  5. Shade match 61
    $24SephoraSephoraCosts $22.01 more

    Matches: Same form: gelSame texture: gel

    Differences: From the shade match

    Score details
    Type & formula
    100
    Hold
    not scored yet
    Colour
    61
    Finish & application
    not scored yet

    Not compared: fibres, hold, finish and applicator. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: From the shade match

    Retailer shade note: blonde

    Medium confidence· Digital match

    View match
  6. #7 · Grande Cosmetics

    GrandeBROW-FILL Volumizing Brow Gel

    Medium
    Shade match 55
    $20Ulta BeautyUlta BeautyCosts $18.01 more

    Matches: Same form: gelSame texture: gelSame fibres: claimed

    Differences: From the shade match

    Score details
    Type & formula
    100
    Hold
    not scored yet
    Colour
    55
    Finish & application
    not scored yet

    Not compared: hold, finish and applicator. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: From the shade match

    Medium confidence· Digital match

    View match
  7. #8 · Milk Makeup

    KUSH Fiber Eyebrow Gel

    Dutch
    Shade match 55
    $24SephoraSephoraCosts $22.01 more

    Matches: Same form: gelSame texture: gelSame fibres: claimed

    Differences: From the shade match

    Score details
    Type & formula
    100
    Hold
    not scored yet
    Colour
    55
    Finish & application
    not scored yet

    Not compared: hold, finish and applicator. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: From the shade match

    Retailer shade note: medium dark brown

    Medium confidence· Digital match

    View match
  8. #9 · Anastasia Beverly Hills

    Flexible Hold Tinted Eyebrow Gel

    Brunette
    Shade match 55
    $22SephoraSephoraCosts $20.01 more

    Matches: Same form: gelSame texture: gel

    Differences: From the shade match

    Score details
    Type & formula
    100
    Hold
    not scored yet
    Colour
    55
    Finish & application
    not scored yet

    Not compared: fibres, hold, finish and applicator. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: From the shade match

    Retailer shade note: medium taupe/brown

    Medium confidence· Digital match

    View match
  9. #10 · Rare Beauty

    Brow Harmony Flexible Lifting Eyebrow Gel

    Rich Taupe
    Shade match 53
    $21SephoraSephoraCosts $19.01 more

    Matches: Same form: gelSame texture: gel

    Differences: From the shade match

    Score details
    Type & formula
    100
    Hold
    not scored yet
    Colour
    53
    Finish & application
    not scored yet

    Not compared: fibres, hold, finish and applicator. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: From the shade match

    Retailer shade note: for medium to dark blonde hair

    Medium confidence· Digital match

    View match
  10. #11 · Benefit Cosmetics

    Gimme Brow+ Tinted Volumizing Eyebrow Gel

    1
    Shade match 51
    $28SephoraSephoraCosts $26.01 more

    Matches: Same form: gelSame texture: gel

    Differences: From the shade match

    Score details
    Type & formula
    100
    Hold
    not scored yet
    Colour
    51
    Finish & application
    not scored yet

    Not compared: fibres, hold, finish and applicator. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: From the shade match

    Retailer shade note: cool light blonde

    Medium confidence· Digital match

    View match
  11. #12 · NYX Professional Makeup

    The Brow Glue Laminating Setting Gel

    Taupe
    Shade match 72
    $10Ulta BeautyUlta BeautyCosts $8.01 more

    Matches: Same form: gel

    Differences: Glue rather than gelFrom the shade match

    Score details
    Type & formula
    78
    Hold
    not scored yet
    Colour
    72
    Finish & application
    not scored yet

    Not compared: fibres, hold, finish and applicator. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: Glue rather than gel · From the shade match

    Retailer shade note: taupe blonde

    Medium confidence· Digital match

    View match
  12. #13 · e.l.f. Cosmetics

    Wow Brow Gel

    Taupe
    Shade match 50
    $6Ulta BeautyUlta BeautyCosts $4.01 more

    Matches: Same form: gelSame texture: gelSame fibres: claimed

    Differences: From the shade match

    Score details
    Type & formula
    100
    Hold
    not scored yet
    Colour
    50
    Finish & application
    not scored yet

    Not compared: hold, finish and applicator. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: From the shade match

    Medium confidence· Digital match

    View match
  13. #14 · MAC Cosmetics

    Pro Whipped Brow Mousse

    Lingering
    Shade match 68
    $26Ulta BeautyUlta BeautyCosts $24.01 more

    Matches: Same form: gel

    Differences: Mousse rather than gelFrom the shade match

    Score details
    Type & formula
    78
    Hold
    not scored yet
    Colour
    68
    Finish & application
    not scored yet

    Not compared: fibres, hold, finish and applicator. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: Mousse rather than gel · From the shade match

    Retailer shade note: soft taupe brown

    Medium confidence· Digital match

    View match
  14. Shade match 65
    $11.99Ulta BeautyUlta BeautyCosts $10 more

    Matches: Same form: gel

    Differences: Glue rather than gelFrom the shade match

    Score details
    Type & formula
    78
    Hold
    not scored yet
    Colour
    65
    Finish & application
    not scored yet

    Not compared: fibres, hold, finish and applicator. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: Glue rather than gel · From the shade match

    Medium confidence· Digital match

    View match
  15. #16 · Refy

    Brow Tint Eyebrow Gel

    Soft Brown
    Shade match 43
    $24SephoraSephoraCosts $22.01 more

    Matches: Same form: gelSame texture: gel

    Differences: From the shade match

    Score details
    Type & formula
    100
    Hold
    not scored yet
    Colour
    43
    Finish & application
    not scored yet

    Not compared: fibres, hold, finish and applicator. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: From the shade match

    Retailer shade note: soft, light brown with a warm undertone.

    Medium confidence· Digital match

    View match
  16. Shade match 41
    $26SephoraSephoraCosts $24.01 more

    Matches: Same form: gelSame texture: gel

    Differences: From the shade match

    Score details
    Type & formula
    100
    Hold
    not scored yet
    Colour
    41
    Finish & application
    not scored yet

    Not compared: fibres, hold, finish and applicator. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: From the shade match

    Medium confidence· Digital match

    View match
  17. #18 · Benefit Cosmetics

    Dream Sheen Waterproof Tinted Brow Glaze Gel

    Light
    Shade match 38
    $29SephoraSephoraCosts $27.01 more

    Matches: Same form: gelSame texture: gel

    Differences: From the shade match

    Score details
    Type & formula
    100
    Hold
    not scored yet
    Colour
    38
    Finish & application
    not scored yet

    Not compared: fibres, hold, finish and applicator. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: From the shade match

    Retailer shade note: neutral blonde

    Medium confidence· Digital match

    View match
  18. #19 · Maybelline

    Express Brow Fast Sculpt Mascara

    Blonde
    Shade match 37
    $10.99Ulta BeautyUlta BeautyCosts $9 more

    Matches: Same form: gelSame texture: gel

    Differences: From the shade match

    Score details
    Type & formula
    100
    Hold
    not scored yet
    Colour
    37
    Finish & application
    not scored yet

    Not compared: fibres, hold, finish and applicator. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: From the shade match

    Medium confidence· Digital match

    View match
  19. Shade match 55
    $13.99Ulta BeautyUlta BeautyCosts $12 more

    Matches: Same form: gel

    Differences: Mousse rather than gelFrom the shade match

    Score details
    Type & formula
    78
    Hold
    not scored yet
    Colour
    55
    Finish & application
    not scored yet

    Not compared: fibres, hold, finish and applicator. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: Mousse rather than gel · From the shade match

    Medium confidence· Digital match

    View match
  20. #21 · Revlon

    PhotoReady Lifting Brow Gel

    802 Soft Taupe
    Shade match 32
    $12.99Ulta BeautyUlta BeautyCosts $11 more

    Matches: Same form: gelSame texture: gel

    Differences: From the shade match

    Score details
    Type & formula
    100
    Hold
    not scored yet
    Colour
    32
    Finish & application
    not scored yet

    Not compared: fibres, hold, finish and applicator. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: From the shade match

    Medium confidence· Digital match

    View match
  21. #22 · CoverGirl

    Clean Fresh Brow Enhancer Gel

    Soft Brown
    Shade match 29
    $12.99Ulta BeautyUlta BeautyCosts $11 more

    Matches: Same form: gelSame texture: gel

    Differences: From the shade match

    Score details
    Type & formula
    100
    Hold
    not scored yet
    Colour
    29
    Finish & application
    not scored yet

    Not compared: fibres, hold, finish and applicator. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: From the shade match

    Medium confidence· Digital match

    View match
  22. #23 · Ardell

    Brow Glue Instant Lamination Lift Gel

    Medium Brown
    Match not determinedToo little listed to compare
    $9.49Ulta BeautyUlta BeautyCosts $7.50 more

    Matches: Same form: gel

    Differences: Glue rather than gel

    Score details

    A reliable match cannot be determined for this pair (too little listed to compare), so no score is shown.

    Not compared: fibres, hold, colour, finish and applicator. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: Glue rather than gel

    Low confidence· Digital match

    View match
  23. #24 · NYX Professional Makeup

    Rithickulous Brow Mascara

    Blonde
    Shade match 43
    $12Ulta BeautyUlta BeautyCosts $10.01 more

    Matches: Same form: gelSame fibres: claimed

    Differences: Mousse rather than gelFrom the shade match

    Score details
    Type & formula
    82
    Hold
    not scored yet
    Colour
    43
    Finish & application
    not scored yet

    Not compared: hold, finish and applicator. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: Mousse rather than gel · From the shade match

    Medium confidence· Digital match

    View match
  24. #25 · Milani

    Stay Put Tinted Brow Mousse

    Soft Brown
    Shade match 45
    $7.49$14.99Ulta BeautyUlta BeautyCosts $5.50 more

    Matches: Same form: gel

    Differences: Mousse rather than gelFrom the shade match

    Score details
    Type & formula
    78
    Hold
    not scored yet
    Colour
    45
    Finish & application
    not scored yet

    Not compared: fibres, hold, finish and applicator. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: Mousse rather than gel · From the shade match

    Medium confidence· Digital match

    View match
  25. Shade match 0
    $26SephoraSephoraCosts $24.01 more

    Matches: Same form: gelSame texture: gel

    Differences: From the shade match

    Score details
    Type & formula
    100
    Hold
    not scored yet
    Colour
    0
    Finish & application
    not scored yet

    Not compared: fibres, hold, finish and applicator. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: From the shade match

    Medium confidence· Digital match

    View match

Showing 12 of 25 matches

Why the closest match works

Sephora Collection Tinted Volumizing Eyebrow Gel in 03 Rich Chestnut, against Essence Make Me Brow Eyebrow Gel Mascara in Browny Brows 02. Every attribute compared, with its share of the score.

ComparedYour shadeBrowny Brows 02Closest match03 Rich ChestnutScore
Type & formula30% of overall100
Form100GelGelSameSame type
Texture100GelGelSameSame formula
Fibresnot comparableClaimedNot listedNot comparableFibres not listed for one product
Hold30% of overall—
Holdnot comparableNot listedNot listedNot comparableNeither product lists hold
Colour30% of overall85
Shade colour85MeasuredMeasuredSameFrom the shade match
Finish & application10% of overall—
Finishnot comparableNot listedNaturalNot comparableFinish not listed for one product
Applicatornot comparableNot listedNot listedNot comparableNeither product lists applicator
Overall match 76/100Shade match 85/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Sephora Collection Tinted Volumizing Eyebrow Gel in 03 Rich Chestnut.

Same or better

  • Same form: gel
  • Same texture: gel
  • Same shade colour: measured

Not compared

  • Fibres: not listed for one
  • Hold: not listed for either
  • Finish: not listed for one
  • Applicator: not listed for either

Ingredients (information only, not scored)

No ingredient list for one product, so overlap is not known. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
Baseno siliconeWater-based, no silicone
FragranceNot listedNot listed
Drying alcoholListed (alcohol denat.)Not listed
SPFNot listedNot listed

Where to buy 03 Rich Chestnut

Best price
$16SephoraSephora
Costs $14.01 more

Your shade $1.99 at Ulta Beauty

How these matches are scored

26 similar shades scored two ways: the overall match on type, formula, hold, colour, finish and application. Anything not listed is not compared and lowers data confidence, never the other way round. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.