Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Matches: Same natural finish· Same full coverage· Both claim 24-hour wear
Differences: Slightly lighter· Neutral rather than warm undertone· No blurring effect claimed
Score details
Shade match
70
Finish & visual result
89
Wear & performance
86
Skin suitability
33
Slight colour difference · Natural · Full coverage
Ingredients (not scored): 12% ingredient overlap
Differences: Slightly lighter · Neutral rather than warm undertone · No blurring effect claimed · Does not claim a lightweight feel · Not marketed for dry/oily skin · Contains listed fragrance
Retailer shade note: deep skin with neutral undertones
$30Ulta Beauty(product price)$8 less (21%)4.2 (7,617)
Matches: Same warm undertone· Same natural finish· Same full coverage
Differences: Noticeably different swatch colour· Slightly lighter· No blurring effect claimed
Score details
Shade match
74
Finish & visual result
89
Wear & performance
51
Skin suitability
84
Slight colour difference · Natural · Full coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Noticeably different swatch colour · Slightly lighter · No blurring effect claimed · Does not claim transfer resistance · Does not claim a lightweight feel
Matches: Same warm undertone· Claims not settling into lines· Both claim a lightweight feel
Differences: Radiant rather than natural finish· Buildable rather than full coverage· No blurring effect claimed
Score details
Shade match
84
Finish & visual result
62
Wear & performance
61
Skin suitability
50
Close colour · Radiant · Buildable coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Radiant rather than natural finish · Buildable rather than full coverage · No blurring effect claimed · Does not claim transfer resistance
$12Ulta Beauty(product price)$26 less (68%)4.5 (1,593)
Matches: Same warm undertone· Same natural finish· Claims a skin-like finish
Differences: Slightly lighter· Medium rather than full coverage· No blurring effect claimed
Score details
Shade match
77
Finish & visual result
73
Wear & performance
51
Skin suitability
50
Slight colour difference · Natural · Medium coverage
Ingredients (not scored): 18% ingredient overlap
Differences: Slightly lighter · Medium rather than full coverage · No blurring effect claimed · No long-wear claim · Does not claim transfer resistance
The closest shade to Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer 6W (Deep tan · Warm · golden undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.
Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
bareMinerals ORIGINAL Liquid Mineral Brightening Concealer in Dark 5W, against Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer in 6W. Every attribute compared, with its share of the score.
ComparedYour shade6WClosest shade matchDark 5WHow they compareScore
Shade match55% of overall93
Colour60%90#a06439#a8693dVery close colourColour difference 2.3 (0 is identical)
Finish & visual result25% of overall · 3 of 4 compared52
Finish35%34NaturalLuminousDifferentLuminous finish rather than natural
Coverage30%80FullBuildableCloseBuildable coverage rather than full (buildable: one step of tolerance)
Skin-like finish20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring15%40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 4 of 5 compared61
Longevity30%7024-hour wearLong-wearingSome differenceYour product claims 24-hour wear; the match says long-wearing without hours
Transfer resistance20%40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settling20%40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stability15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort15%100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall50
Skin type100%50Normal, dry, oilyNot publishedSkin-type suitability not published for one product
Overall match 76/100Shade match 93/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
Dior Forever Skin Correct Full-Coverage Concealer in 7 Neutral, against Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer in 6W. Every attribute compared, with its share of the score.
ComparedYour shade6WClosest overall alternative7 NeutralHow they compareScore
Shade match55% of overall76
Colour60%78#a06439#975b37Close colourColour difference 3.9 (0 is identical)
Depth15%89Deep tanDeepCloseDepth difference: 4.9
Retailer descriptionVery deepDeepSome differenceRetailer descriptions one depth band apart
Transfer resistance20%100ClaimedClaimedSameBoth products claim transfer resistance
Settling20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stability15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort15%40ClaimedNot listedSome differenceOnly your product claims a comfortable, lightweight feel; the match does not list it
Skin suitability5% of overall33
Skin type100%33Normal, dry, oilyNormalBoth marketed for normal skin
Overall match 79/100Shade match 76/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.