Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar lipstick overall: shade match 60%, finish and visual result 20%, wear and performance 15%, comfort and suitability 5%.
Overall alternativesShade matchesRanked by the overall match: the most similar lipstick on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar lipstick on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.
$12.99Ulta Beauty(product price)$14.01 less (52%)4.4 (280,394)
Matte · Opaque
Differences: Neutral rather than cool undertone· Brown rather than berry· 16-hour wear rather than long-wearing (longevity)
Score details
Shade match
68
Finish & visual result
50
Wear & performance
70
Comfort & suitability
40
Close colour · Matte · Opaque
Ingredients (not scored): 6% ingredient overlap
Differences: Neutral rather than cool undertone · Brown rather than berry · 16-hour wear rather than long-wearing (longevity) · Does not claim hydration
Pat McGrath Labs MatteTrance Lipstick in McMenamy 200, against Fenty Beauty Gloss Bomb Stix High-Shine Gloss Stick in Black'r Berry. Every attribute compared, with its share of the score.
ComparedYour shadeBlack'r BerryClosest shade matchMcMenamy 200How they compareScore
Shade match60% of overall92
Colour60%95#441712#471410Looks identicalColour difference 1.5 (0 is identical)
Depth15%100Deep / darkDeep / darkSameDepth difference 0.0 on the 0–100 scale
Finish & visual result20% of overall · none of 2 comparable50
Finish55%—not comparableNot listedMatteNot listed for eitherA finish not listed for one product
Opacity45%—not comparableNot listedOpaqueNot listed for eitherAn opacity not listed for one product
Wear & performance15% of overall · 1 of 2 compared40
Longevity60%40Long-wearingNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistance40%—not comparableNot listedNot listedNot listed for eitherNeither product lists transfer resistance
Comfort & suitability5% of overall40
Comfort50%40Not listedClaimedSome differenceThe match claims a comfortable feel; your product does not list it
Hydration50%40ClaimedNot listedSome differenceOnly your product claims hydration; the match does not list it
Overall match 73/100Shade match 92/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
Juvia's Place The Nude Velvety Matte Lipstick in Cocoa, against Fenty Beauty Gloss Bomb Stix High-Shine Gloss Stick in Black'r Berry. Every attribute compared, with its share of the score.
ComparedYour shadeBlack'r BerryClosest overall alternativeCocoaHow they compareScore
Shade match60% of overall73
Colour60%84#441712#421e1aClose colourColour difference 3.1 (0 is identical)
Depth15%100Deep / darkDeep / darkSameDepth difference 0.0 on the 0–100 scale
Undertone13%60CoolNeutralSome differenceOne side neutral: partial agreement
Overall match 74/100Shade match 73/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
30 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish and visual result, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
Ulta Beauty
Sephora$1 less (4%)
