Illusion Luminous Glow Foundation SPF 30 15 dupes and alternatives Hourglass
4.7 (820)·Medium · Cool · rosy undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Matches: Very close colour· Same radiant finish· Claims a skin-like finish
Differences: Neutral rather than cool undertone· Light rather than medium coverage· Does not claim transfer resistance
Score details
Shade match
85
Finish & visual result
67
Wear & performance
51
Skin suitability
100
Very close colour · Radiant · Light coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Neutral rather than cool undertone · Light rather than medium coverage · Does not claim transfer resistance · Does not claim not settling into lines · No SPF
Retailer shade note: medium with neutral undertones
The closest shade to Hourglass Illusion Luminous Glow Foundation SPF 30 15 (Medium · Cool · rosy undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
Fenty Beauty Eaze Drop Blur + Smooth Foundation Stick in 11, against Hourglass Illusion Luminous Glow Foundation SPF 30 in 15. Every attribute compared, with its share of the score.
ComparedYour shade15Closest shade match11How they compareScore
Shade match55% of overall87
Colour60%93#cc8d64#d09266Very close colourColour difference 1.7 (0 is identical)
Depth15%96MediumMediumSameDepth difference: 2.4
Retailer descriptionMediumMediumBoth described as mediumThe retailers describe the same depth
Finish35%56RadiantNaturalSome differenceNatural finish rather than radiant
Coverage30%80MediumLightCloseLight coverage rather than medium (buildable: one step of tolerance)
Skin-like finish20%40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurring15%40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 4 of 5 compared79
Longevity30%7012-hour wearLong-wearingSome differenceYour product claims 12-hour wear; the match says long-wearing without hours
Transfer resistance20%100ClaimedClaimedSameBoth products claim transfer resistance
Settling20%100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stability15%40Not listedClaimedSome differenceThe match claims colour stability (no oxidation); your product does not list it
Comfort15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists a comfortable, lightweight feel
Skin suitability5% of overall50
Skin type100%50Normal, dry, combinationNot publishedSkin-type suitability not published for one product
Overall match 76/100Shade match 87/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
Charlotte Tilbury Unreal Skin Sheer Glow Tint Hydrating Foundation Stick in 9 Tan, against Hourglass Illusion Luminous Glow Foundation SPF 30 in 15. Every attribute compared, with its share of the score.
ComparedYour shade15Closest overall alternative9 TanHow they compareScore
Shade match55% of overall86
Colour60%92#cc8d64#cc8a5aVery close colourColour difference 2.0 (0 is identical)
Coverage30%60MediumLightSome differenceLight coverage rather than medium
Skin-like finish20%40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurring15%40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 4 of 5 compared51
Longevity30%7012-hour wearLong-wearingSome differenceYour product claims 12-hour wear; the match says long-wearing without hours
Transfer resistance20%40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settling20%40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stability15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort15%40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall100
Skin type100%100Normal, dry, combinationNormal, dry, combinationBoth marketed for normal/dry/combination skin
Overall match 77/100Shade match 86/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
Sephora$12 less (20%)
