Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Matches: Very close colour· Same matte finish· Same full coverage
Differences: Slightly warmer undertone· No skin-like finish claimed· Does not claim transfer resistance
Score details
Shade match
88
Finish & visual result
88
Wear & performance
70
Skin suitability
60
Very close colour · Matte · Full coverage
Ingredients (not scored): 20% ingredient overlap
Differences: Slightly warmer undertone · No skin-like finish claimed · Does not claim transfer resistance · Not marketed for dry skin · Contains listed fragrance
Retailer shade note: light to medium skin with warm, golden undertones
Matches: Near-identical swatch colour· Same matte finish· Same full coverage
Differences: Slightly cooler undertone· No skin-like finish claimed· Does not claim not settling into lines
Score details
Shade match
88
Finish & visual result
88
Wear & performance
65
Skin suitability
60
Looks identical · Matte · Full coverage
Ingredients (not scored): 11% ingredient overlap
Differences: Slightly cooler undertone · No skin-like finish claimed · Does not claim not settling into lines · Not marketed for dry skin · Contains drying alcohol
Retailer shade note: for light skin with cool undertones
$8Ulta Beauty(product price)$23 less (74%)4.3 (8,153)
Matches: Very close colour· Same neutral undertone· Same full coverage
Differences: Satin rather than matte finish· No skin-like finish claimed· No blurring effect claimed
Score details
Shade match
96
Finish & visual result
56
Wear & performance
75
Skin suitability
60
Very close colour · Satin · Full coverage
Ingredients (not scored): 20% ingredient overlap
Differences: Satin rather than matte finish · No skin-like finish claimed · No blurring effect claimed · Does not claim transfer resistance · Not marketed for oily skin
Retailer shade note: medium light with neutral undertones
Matches: Very close colour· Same neutral undertone· Same full coverage
Differences: Natural rather than matte finish· No skin-like finish claimed· No blurring effect claimed
Score details
Shade match
91
Finish & visual result
64
Wear & performance
75
Skin suitability
60
Very close colour · Natural · Full coverage
Ingredients (not scored): 19% ingredient overlap
Differences: Natural rather than matte finish · No skin-like finish claimed · No blurring effect claimed · Does not claim transfer resistance · Not marketed for oily skin
Retailer shade note: light with neutral undertones
Matches: Very close colour· Same full coverage· Both claim long-wearing
Differences: Slightly warmer undertone· Natural rather than matte finish· No skin-like finish claimed
Score details
Shade match
86
Finish & visual result
64
Wear & performance
83
Skin suitability
84
Very close colour · Natural · Full coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Slightly warmer undertone · Natural rather than matte finish · No skin-like finish claimed · No blurring effect claimed · Does not claim transfer resistance
Matches: Very close colour· Same neutral undertone· Same full coverage
Differences: Natural rather than matte finish· No skin-like finish claimed· No blurring effect claimed
Score details
Shade match
91
Finish & visual result
64
Wear & performance
70
Skin suitability
33
Very close colour · Natural · Full coverage
Ingredients (not scored): 10% ingredient overlap
Differences: Natural rather than matte finish · No skin-like finish claimed · No blurring effect claimed · Does not claim not settling into lines · Not marketed for dry/oily skin · Contains listed fragrance
Retailer shade note: light skin with neutral undertones
$8Ulta Beauty(product price)$23 less (74%)4.3 (8,153)
Matches: Same neutral undertone· Same full coverage· Both claim long-wearing
Differences: Slightly lighter· Satin rather than matte finish· No skin-like finish claimed
Score details
Shade match
89
Finish & visual result
56
Wear & performance
75
Skin suitability
60
Close colour · Satin · Full coverage
Ingredients (not scored): 20% ingredient overlap
Differences: Slightly lighter · Satin rather than matte finish · No skin-like finish claimed · No blurring effect claimed · Does not claim transfer resistance · Not marketed for oily skin
Retailer shade note: light with neutral undertones
Matches: Very close colour· Same neutral undertone· Both claim long-wearing
Differences: Radiant rather than matte finish· Buildable rather than full coverage· No skin-like finish claimed
Score details
Shade match
96
Finish & visual result
42
Wear & performance
75
Skin suitability
50
Very close colour · Radiant · Buildable coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Radiant rather than matte finish · Buildable rather than full coverage · No skin-like finish claimed · No blurring effect claimed · Does not claim transfer resistance
Matches: Very close colour· Same matte finish· Both claim a blurring effect
Differences: Slightly warmer undertone· Medium rather than full coverage· No skin-like finish claimed
Score details
Shade match
83
Finish & visual result
82
Wear & performance
65
Skin suitability
28
Very close colour · Matte · Medium coverage
Ingredients (not scored): 13% ingredient overlap
Differences: Slightly warmer undertone · Medium rather than full coverage · No skin-like finish claimed · Does not claim transfer resistance · Not marketed for normal/oily skin
Matches: Very close colour· Both claim a skin-like finish· Both claim long-wearing
Differences: Slightly warmer undertone· Radiant rather than matte finish· Medium rather than full coverage
Score details
Shade match
86
Finish & visual result
54
Wear & performance
75
Skin suitability
90
Very close colour · Radiant · Medium coverage
Ingredients (not scored): 23% ingredient overlap
Differences: Slightly warmer undertone · Radiant rather than matte finish · Medium rather than full coverage · No blurring effect claimed · Does not claim transfer resistance
Retailer shade note: light medium with warm peach undertones
$8Ulta Beauty(product price)$23 less (74%)4.3 (8,153)
Matches: Near-identical swatch colour· Same full coverage· Both claim long-wearing
Differences: Slightly cooler undertone· Satin rather than matte finish· No skin-like finish claimed
Score details
Shade match
88
Finish & visual result
56
Wear & performance
75
Skin suitability
60
Looks identical · Satin · Full coverage
Ingredients (not scored): 20% ingredient overlap
Differences: Slightly cooler undertone · Satin rather than matte finish · No skin-like finish claimed · No blurring effect claimed · Does not claim transfer resistance · Not marketed for oily skin
Retailer shade note: light with rosy peach undertones
Matches: Very close colour· Same full coverage· Both claim long-wearing
Differences: Slightly warmer undertone· Satin rather than matte finish· No skin-like finish claimed
Score details
Shade match
86
Finish & visual result
56
Wear & performance
75
Skin suitability
60
Very close colour · Satin · Full coverage
Ingredients (not scored): 20% ingredient overlap
Differences: Slightly warmer undertone · Satin rather than matte finish · No skin-like finish claimed · No blurring effect claimed · Does not claim transfer resistance · Not marketed for oily skin
Retailer shade note: medium light with peach undertones
Matches: Very close colour· Both claim a skin-like finish· Both claim long-wearing
Differences: Slightly warmer undertone· Radiant rather than matte finish· Medium rather than full coverage
Score details
Shade match
84
Finish & visual result
54
Wear & performance
75
Skin suitability
90
Very close colour · Radiant · Medium coverage
Ingredients (not scored): 23% ingredient overlap
Differences: Slightly warmer undertone · Radiant rather than matte finish · Medium rather than full coverage · No blurring effect claimed · Does not claim transfer resistance
Retailer shade note: light medium with warm olive undertones
$8Ulta Beauty(product price)$23 less (74%)4.3 (8,153)
Matches: Same neutral undertone· Same full coverage· Both claim long-wearing
Differences: Satin rather than matte finish· No skin-like finish claimed· No blurring effect claimed
Score details
Shade match
86
Finish & visual result
56
Wear & performance
75
Skin suitability
60
Close colour · Satin · Full coverage
Ingredients (not scored): 20% ingredient overlap
Differences: Satin rather than matte finish · No skin-like finish claimed · No blurring effect claimed · Does not claim transfer resistance · Not marketed for oily skin
Retailer shade note: light with warm-neutral undertones
$12Ulta Beauty(product price)$19 less (61%)4.5 (1,593)
Matches: Very close colour· Both claim a skin-like finish· Both claim not settling into lines
Differences: Natural rather than matte finish· Medium rather than full coverage· No blurring effect claimed
Score details
Shade match
86
Finish & visual result
70
Wear & performance
54
Skin suitability
50
Very close colour · Natural · Medium coverage
Ingredients (not scored): 12% ingredient overlap
Differences: Natural rather than matte finish · Medium rather than full coverage · No blurring effect claimed · No long-wear claim · Does not claim transfer resistance
The closest shade to Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer Sugar Biscuit 3.5 Neutral (Light · Neutral undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.
Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
Dior Forever Skin Correct Full-Coverage Concealer in 3.5 Neutral, against Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer in Sugar Biscuit 3.5 Neutral. Every attribute compared, with its share of the score.
ComparedYour shadeSugar Biscuit 3.5 NeutralClosest shade match3.5 NeutralHow they compareScore
Shade match55% of overall96
Colour60%94#e7ba94#eab790Very close colourColour difference 1.6 (0 is identical)
Depth15%99LightLightSameDepth difference: 0.7
Retailer descriptionLight mediumLight mediumBoth described as light mediumThe retailers describe the same depth
Finish35%56MatteNaturalSome differenceNatural finish rather than matte
Coverage30%100FullFullSameSame full coverage
Skin-like finish20%40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurring15%40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 3 of 5 compared70
Longevity30%70Long-wearing24-hour wearSome differenceThe match claims 24-hour wear; your product says long-wearing without hours
Transfer resistance20%100ClaimedClaimedSameBoth products claim transfer resistance
Settling20%40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stability15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists a comfortable, lightweight feel
Skin suitability5% of overall33
Skin type100%33Normal, dry, oilyNormalBoth marketed for normal skin
Overall match 81/100Shade match 96/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer in NC14.5, against Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer in Sugar Biscuit 3.5 Neutral. Every attribute compared, with its share of the score.
ComparedYour shadeSugar Biscuit 3.5 NeutralClosest overall alternativeNC14.5How they compareScore
Shade match55% of overall95
Colour60%99#e7ba94#e9bb95Looks identicalColour difference 0.4 (0 is identical)
Depth15%99LightLightSameDepth difference: 0.7
Retailer descriptionLight mediumLightSome differenceRetailer descriptions one depth band apart
Overall match 91/100Shade match 95/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.