Deep · Neutral undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Avoid an ingredient
30 matches
30 matches
The equivalent shade: scored on colour, depth and undertone only.
Ulta BeautyYour shade $46 at Sephora · product price; shade not separately priced
Ulta Beauty Collection Complexion Crush Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $16 · product priceView at Ulta BeautyThe most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.
WalmartYour shade $46 at Sephora
L'Oréal Paris Infallible 32H Fresh Wear Foundation
Every store that sells this shade · prices as last checked
Walmart$14.97View at Walmart
Target$14.99View at Target
CVS$19.69View at CVS
Walgreens$19.99View at Walgreens
AmazonSee price at AmazonView at AmazonRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ulta Beauty$11 less (24%)Matches: Same neutral undertoneSame natural finishSame medium coverage
No material differences in the data we have.
Close colour · Natural · Medium coverage
Ingredients (not scored): 12% ingredient overlap
Medium confidence· Digital match
Iconic London Super Smoother Blurring Skin Tint
Every store that sells this shade · prices as last checked
Ulta Beauty$35View at Ulta Beauty
Sephora$22 less (48%)Matches: Same natural finishSame medium coverageBoth claim long-wearing
Differences: Slightly warmer undertoneNo blurring effect claimed
Close colour · Natural · Medium coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Slightly warmer undertone · No blurring effect claimed
Retailer shade note: very tan with yellow undertones
Medium confidence· Digital match
Sephora Collection Best Skin Ever Liquid Foundation
Every store that sells this shade · prices as last checked
Sephora$24View at SephoraUlta BeautyCosts $2 moreMatches: Same neutral undertoneSame natural finishBoth claim long-wearing
Differences: Slightly lighterFull rather than medium coverageNo blurring effect claimed
Close colour · Natural · Full coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Slightly lighter · Full rather than medium coverage · No blurring effect claimed
Retailer shade note: Medium Deep to Deep - Neutral
Medium confidence· Digital match
Youthforia DATE NIGHT Skin Tint Serum Foundation
Every store that sells this shade · prices as last checked
Ulta Beauty$48View at Ulta BeautyUlta Beauty(product price)Costs $7 moreMatches: Same medium coverageBoth claim a blurring effectBoth claim long-wearing
Differences: Matte rather than natural finishContains listed fragrance
Close colour · Matte · Medium coverage
Ingredients (not scored): 1% ingredient overlap
Differences: Matte rather than natural finish · Contains listed fragrance
Medium confidence· Digital match
Lancôme Dual Finish Multi-Tasking Lightweight Pressed Powder Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $53 · product priceView at Ulta BeautyUlta BeautyCosts $24 moreMatches: Same neutral undertoneSame natural finishSame medium coverage
Differences: No blurring effect claimedNo long-wear claim
Slight colour difference · Natural · Medium coverage
Ingredients (not scored): 6% ingredient overlap
Differences: No blurring effect claimed · No long-wear claim
Medium confidence· Digital match
Chanel LES BEIGES Water-Fresh Complexion Touch
Every store that sells this shade · prices as last checked
Ulta Beauty$70View at Ulta BeautyUlta Beauty(product price)$22 less (48%)Matches: Same neutral undertoneSame medium coverageBoth claim long-wearing
Differences: Slightly lighterRadiant rather than natural finishNo blurring effect claimed
Close colour · Radiant · Medium coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Slightly lighter · Radiant rather than natural finish · No blurring effect claimed · Does not claim a lightweight feel · Contains listed fragrance
Medium confidence· Digital match
Juvia's Place I am Magic Natural Radiance Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $24 · product priceView at Ulta BeautySephoraCosts $1 moreMatches: Same natural finishSame medium coverageBoth claim a blurring effect
Differences: Slightly lighterSlightly warmer undertoneNot marketed for dry skin
Close colour · Natural · Medium coverage
Ingredients (not scored): 18% ingredient overlap
Differences: Slightly lighter · Slightly warmer undertone · Not marketed for dry skin
Retailer shade note: medium-deep warm
Medium confidence· Digital match
Benefit Cosmetics The POREfessional Blurring & Smoothing Foundation
Every store that sells this shade · prices as last checked
Sephora$47View at SephoraUlta Beautyfrom $47 · product priceView at Ulta BeautySephora$2 less (4%)Matches: Same neutral undertoneSame natural finishSame medium coverage
Differences: Slightly lighterNo long-wear claimNot marketed for dry skin
Close colour · Natural · Medium coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Slightly lighter · No long-wear claim · Not marketed for dry skin
Retailer shade note: medium rich
Medium confidence· Digital match
Ciele tint & PROTECT medium coverage serum foundation
Every store that sells this shade · prices as last checked
Sephora$44View at SephoraSephora$2 less (4%)Matches: Same natural finishSame medium coverageBoth claim long-wearing
Differences: Slightly warmer undertoneNo blurring effect claimedDoes not claim a lightweight feel
Close colour · Natural · Medium coverage
Ingredients (not scored): 12% ingredient overlap
Differences: Slightly warmer undertone · No blurring effect claimed · Does not claim a lightweight feel
Retailer shade note: warm golden
Medium confidence· Digital match
Fenty Beauty Soft'Lit Naturally Luminous Hydrating Longwear Foundation
Every store that sells this shade · prices as last checked
Sephora$44View at SephoraUlta Beautyfrom $44 · product priceView at Ulta BeautySephoraCosts $3 moreMatches: Very close colourSame natural finishSame medium coverage
Differences: Slightly warmer undertoneNo blurring effect claimedDoes not claim a lightweight feel
Very close colour · Natural · Medium coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Slightly warmer undertone · No blurring effect claimed · Does not claim a lightweight feel · Not marketed for combination skin
Retailer shade note: richest tan with golden undertones
Medium confidence· Digital match
Too Faced Born This Way Undetectable Medium-To-Full Coverage Foundation
Every store that sells this shade · prices as last checked
Ulta Beauty(product price)$27.01 less (59%)Matches: Same natural finishClaims transfer resistanceClaims colour stability
Differences: Full rather than medium coverageNo blurring effect claimedContains listed fragrance
Close colour · Natural · Full coverage
Ingredients (not scored): 13% ingredient overlap
Differences: Full rather than medium coverage · No blurring effect claimed · Contains listed fragrance · Contains drying alcohol
Medium confidence· Digital match
L'Oréal Paris Infallible 32H Fresh Wear Foundation
Every store that sells this shade · prices as last checked
Walmart$10.50View at WalmartTarget$14.99View at TargetUlta Beautyfrom $18.99 · product priceView at Ulta BeautyCVS$19.69View at CVSWalgreens$19.99View at WalgreensAmazonSee price at AmazonView at AmazonSephoraCosts $3 moreMatches: Same natural finishSame medium coverageClaims a skin-like finish
Differences: Slightly lighterSlightly warmer undertoneNo blurring effect claimed
Close colour · Natural · Medium coverage
Ingredients (not scored): 10% ingredient overlap
Differences: Slightly lighter · Slightly warmer undertone · No blurring effect claimed · Contains drying alcohol
Retailer shade note: tan with golden undertones
Medium confidence· Digital match
m.ph by Mary Phillips Le Skin Weightless Serum Foundation
Every store that sells this shade · prices as last checked
Sephora$49View at SephoraUlta Beauty$19.40 less (42%)Matches: Very close colourClaims a skin-like finishBoth claim a lightweight feel
Differences: Slightly warmer undertoneLight-medium rather than medium coverageNo blurring effect claimed
Very close colour · Light-medium coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Slightly warmer undertone · Light-medium rather than medium coverage · No blurring effect claimed · No long-wear claim
Retailer shade note: medium honey
Medium confidence· Digital match
Naked Sundays BeautyScreen Peptide Foundation Tint SPF 50
Every store that sells this shade · prices as last checked
Ulta Beauty$26.60View at Ulta BeautySephora$6 less (13%)Matches: Same natural finishSame medium coverageClaims a skin-like finish
Differences: Slightly cooler undertoneNo blurring effect claimedNo long-wear claim
Close colour · Natural · Medium coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Slightly cooler undertone · No blurring effect claimed · No long-wear claim
Retailer shade note: medium/tan to deep skin tones with cool undertones
Medium confidence· Digital match
Saie Glowy Super Skin Tint Foundation
Every store that sells this shade · prices as last checked
Sephora$40View at SephoraUlta Beauty$31.60 less (69%)Matches: Same neutral undertoneSame medium coverageBoth claim long-wearing
Differences: Radiant rather than natural finishNo blurring effect claimedDoes not claim a lightweight feel
Slight colour difference · Radiant · Medium coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Radiant rather than natural finish · No blurring effect claimed · Does not claim a lightweight feel · Contains listed fragrance
Medium confidence· Digital match
Juvia's Place I am Magic Natural Radiance Foundation
Every store that sells this shade · prices as last checked
Ulta Beauty$14.40View at Ulta BeautyUlta Beauty(product price)$4 less (9%)Matches: Same neutral undertoneClaims a skin-like finishBoth claim a blurring effect
Differences: Matte rather than natural finishFull rather than medium coverageNo long-wear claim
Close colour · Matte · Full coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Matte rather than natural finish · Full rather than medium coverage · No long-wear claim
Retailer shade note: neutral undertone
Medium confidence· Digital match
Live Tinted HUESTICK Complexion Stick
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $42 · product priceView at Ulta BeautyUlta Beauty(product price)$32.01 less (70%)Matches: Same neutral undertoneSame natural finishSame medium coverage
Differences: No blurring effect claimedNo long-wear claimDoes not claim a lightweight feel
Close colour · Natural · Medium coverage
Ingredients (not scored): 12% ingredient overlap
Differences: No blurring effect claimed · No long-wear claim · Does not claim a lightweight feel
Medium confidence· Digital match
L'Oréal Paris True Match Super-Blendable Foundation
Every store that sells this shade · prices as last checked
Walmart$9.97View at WalmartTarget$9.99View at TargetUlta Beautyfrom $13.99 · product priceView at Ulta BeautyCVS$14.79View at CVSAmazonSee price at AmazonView at AmazonUlta Beauty(product price)$27.01 less (59%)Matches: Same natural finishClaims transfer resistanceClaims colour stability
Differences: Slightly lighterSlightly warmer undertoneFull rather than medium coverage
Close colour · Natural · Full coverage
Ingredients (not scored): 13% ingredient overlap
Differences: Slightly lighter · Slightly warmer undertone · Full rather than medium coverage · No blurring effect claimed · Contains listed fragrance · Contains drying alcohol
Medium confidence· Digital match
L'Oréal Paris Infallible 32H Fresh Wear Foundation
Every store that sells this shade · prices as last checked
Walmart$14.97View at WalmartTarget$14.99View at TargetUlta Beautyfrom $18.99 · product priceView at Ulta BeautyCVS$19.69View at CVSWalgreens$19.99View at WalgreensAmazonSee price at AmazonView at AmazonUlta Beauty(product price)$30 less (65%)Matches: Same medium coverageClaims a skin-like finishBoth claim a blurring effect
Differences: Slightly warmer undertoneMatte rather than natural finishNo long-wear claim
Close colour · Matte · Medium coverage
Ingredients (not scored): 11% ingredient overlap
Differences: Slightly warmer undertone · Matte rather than natural finish · No long-wear claim
Medium confidence· Digital match
Ulta Beauty Collection Complexion Crush Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $16 · product priceView at Ulta BeautySephoraCosts $2 moreMatches: Very close colourSame medium coverageClaims a skin-like finish
Differences: Slightly warmer undertoneMatte rather than natural finishNo blurring effect claimed
Very close colour · Matte · Medium coverage
Ingredients (not scored): 17% ingredient overlap
Differences: Slightly warmer undertone · Matte rather than natural finish · No blurring effect claimed · Not marketed for dry skin
Retailer shade note: richest tan with golden undertones
Medium confidence· Digital match
Too Faced Born This Way Soft Matte Foundation
Every store that sells this shade · prices as last checked
CVS$25.71 less (56%)Matches: Same neutral undertoneClaims transfer resistanceClaims not settling into lines
Differences: Matte rather than natural finishFull rather than medium coverageNo blurring effect claimed
Close colour · Matte · Full coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Matte rather than natural finish · Full rather than medium coverage · No blurring effect claimed · Contains listed fragrance
Medium confidence· Digital match
L'Oréal Paris Infallible 24H Fresh Wear Foundation In A Powder
Every store that sells this shade · prices as last checked
CVS$20.29View at CVSUlta Beauty(product price)$17 less (37%)Matches: Both claim long-wearingClaims not settling into linesBoth claim a lightweight feel
Differences: Slightly lighterSlightly warmer undertoneNatural matte rather than natural finish
Slight colour difference · Natural matte · Full coverage
Ingredients (not scored): 13% ingredient overlap
Differences: Slightly lighter · Slightly warmer undertone · Natural matte rather than natural finish · Full rather than medium coverage · No blurring effect claimed
Retailer shade note: Tan/Deep with Very Warm Undertones
Medium confidence· Digital match
KimChi Chic Beauty A Really Good Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $29 · product priceView at Ulta BeautyUlta Beauty(product price)$8 less (17%)Matches: Claims a skin-like finishBoth claim a lightweight feelAdds SPF 50
Differences: Slightly deeperSlightly warmer undertoneLight-medium rather than medium coverage
Close colour · Light-medium coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Slightly deeper · Slightly warmer undertone · Light-medium rather than medium coverage · No blurring effect claimed · No long-wear claim
Retailer shade note: honey
Medium confidence· Digital match
Naked Sundays BeautyScreen Peptide Foundation Tint SPF 50
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $38 · product priceView at Ulta BeautyUlta Beauty(product price)$30 less (65%)Matches: Same medium coverageClaims a skin-like finishBoth claim a blurring effect
Differences: Olive rather than neutral undertoneMatte rather than natural finishNo long-wear claim
Close colour · Matte · Medium coverage
Ingredients (not scored): 11% ingredient overlap
Differences: Olive rather than neutral undertone · Matte rather than natural finish · No long-wear claim
Medium confidence· Digital match
Ulta Beauty Collection Complexion Crush Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $16 · product priceView at Ulta BeautyWalmart$36.93 less (80%)Matches: Same neutral undertoneBoth claim a blurring effectClaims transfer resistance
Differences: Matte rather than natural finishFull rather than medium coverageNot marketed for dry/combination skin
Close colour · Matte · Full coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Matte rather than natural finish · Full rather than medium coverage · Not marketed for dry/combination skin
Medium confidence· Digital match
L'Oréal Paris Infallible Pro-Matte Foundation
Every store that sells this shade · prices as last checked
SephoraCosts $12 moreMatches: Same medium coverageClaims a skin-like finishBoth claim a blurring effect
Differences: Slightly lighterSlightly warmer undertoneRadiant rather than natural finish
Close colour · Radiant · Medium coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Slightly lighter · Slightly warmer undertone · Radiant rather than natural finish · Does not claim a lightweight feel
Retailer shade note: tan with golden undertones
Medium confidence· Digital match
Patrick Ta Major Skin Hydra-Luxe Luminous Skin Perfecting Foundation
Every store that sells this shade · prices as last checked
Sephora$58View at SephoraUlta Beauty$30 less (65%)Matches: Very close colourAdds SPF 30
Differences: Slightly warmer undertoneRadiant rather than natural finishLight rather than medium coverage
Very close colour · Radiant · Light coverage
Ingredients (not scored): 7% ingredient overlap
Differences: Slightly warmer undertone · Radiant rather than natural finish · Light rather than medium coverage · No blurring effect claimed · Does not claim a lightweight feel · Contains listed fragrance
Retailer shade note: medium deep with warm undertones
Medium confidence· Digital match
NYX Professional Makeup Buttermelt Glaze Skin Tint SPF 30
Every store that sells this shade · prices as last checked
Walmart$8.92View at WalmartTarget$15.99View at TargetWalgreens$15.99View at WalgreensCVS$15.99View at CVSUlta Beauty$16View at Ulta BeautyUlta Beauty(product price)$31.01 less (67%)Matches: Both claim a blurring effectClaims transfer resistanceBoth claim a lightweight feel
Differences: Matte rather than natural finishFull rather than medium coverageNot marketed for dry/combination skin
Close colour · Matte · Full coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Matte rather than natural finish · Full rather than medium coverage · Not marketed for dry/combination skin
Medium confidence· Digital match
L'Oréal Paris Infallible Pro-Matte Foundation
Every store that sells this shade · prices as last checked
Walmart$9.92View at WalmartUlta Beautyfrom $14.99 · product priceView at Ulta BeautyWalgreens$16.99View at WalgreensCVS$16.99View at CVSShowing 12 of 28 matches
The closest shade to Hung Vanngo Beauty Red Carpet Skin Luminous Longwear Serum Foundation 24 (Deep · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
57S rich sand
$32
5C1
$34
W10.5
$16.99
420 Cocoa
$15.99
Truffle
159
$12.99
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Ulta Beauty Collection Complexion Crush Foundation in Dark Neutral, against Hung Vanngo Beauty Red Carpet Skin Luminous Longwear Serum Foundation in 24. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To Ulta Beauty Collection Complexion Crush Foundation in Dark Neutral.
7 shared ingredients; weighted similarity 11%. Ingredients only affect results through the filters.
L'Oréal Paris Infallible 32H Fresh Wear Foundation in 515 Copper, against Hung Vanngo Beauty Red Carpet Skin Luminous Longwear Serum Foundation in 24. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To L'Oréal Paris Infallible 32H Fresh Wear Foundation in 515 Copper.
10 shared ingredients; weighted similarity 13%. Ingredients only affect results through the filters.
Ulta Beauty Collection Complexion Crush Foundation Dark Neutral
Ulta BeautyYour shade $46 at Sephora · product price; shade not separately priced
L'Oréal Paris Infallible 32H Fresh Wear Foundation 515 Copper
WalmartYour shade $46 at Sephora
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
