Skin Rewind Blurring Foundation and Concealer Complexion Stick 41W Cocobolo dupes and alternatives ILIA
4.4 (3,159)·Rich deep · Warm undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Matches: Very close colour· Both claim a blurring effect· Both claim a lightweight feel
Differences: Neutral rather than warm undertone· Radiant rather than natural finish· Light rather than medium coverage
Score details
Shade match
87
Finish & visual result
73
Wear & performance
80
Skin suitability
28
Very close colour · Radiant · Light coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Neutral rather than warm undertone · Radiant rather than natural finish · Light rather than medium coverage · Not marketed for combination/sensitive skin
Matches: Very close colour· Same natural finish· Same medium coverage
Differences: Slightly deeper· Neutral rather than warm undertone· No blurring effect claimed
Score details
Shade match
84
Finish & visual result
89
Wear & performance
54
Skin suitability
60
Very close colour · Natural · Medium coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Slightly deeper · Neutral rather than warm undertone · No blurring effect claimed · Does not claim a lightweight feel · Not marketed for sensitive skin
Matches: Very close colour· Claims a skin-like finish· Both claim a blurring effect
Differences: Neutral rather than warm undertone· Matte rather than natural finish· Full rather than medium coverage
Score details
Shade match
86
Finish & visual result
67
Wear & performance
82
Skin suitability
60
Very close colour · Matte · Full coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Neutral rather than warm undertone · Matte rather than natural finish · Full rather than medium coverage · Not marketed for sensitive skin · Contains drying alcohol
Retailer shade note: very deep skin with neutral undertones
Matches: Very close colour· Both claim 12-hour wear· Claims not settling into lines
Differences: Neutral rather than warm undertone· Radiant rather than natural finish· Light rather than medium coverage
Score details
Shade match
87
Finish & visual result
62
Wear & performance
82
Skin suitability
60
Very close colour · Radiant · Light coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Neutral rather than warm undertone · Radiant rather than natural finish · Light rather than medium coverage · No blurring effect claimed · Not marketed for combination skin
Matches: Very close colour· Same medium coverage· Both claim a blurring effect
Differences: Slightly lighter· Neutral rather than warm undertone· Matte rather than natural finish
Score details
Shade match
82
Finish & visual result
81
Wear & performance
68
Skin suitability
60
Very close colour · Matte · Medium coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Slightly lighter · Neutral rather than warm undertone · Matte rather than natural finish · Not marketed for sensitive skin · Contains drying alcohol
The closest shade to ILIA Skin Rewind Blurring Foundation and Concealer Complexion Stick 41W Cocobolo (Rich deep · Warm undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
Urban Decay Face Bond Self Setting Waterproof Foundation in 39, against ILIA Skin Rewind Blurring Foundation and Concealer Complexion Stick in 41W Cocobolo. Every attribute compared, with its share of the score.
ComparedYour shade41W CocoboloClosest shade match39How they compareScore
Shade match55% of overall97
Colour60%96#4c3024#4b2e24Looks identicalColour difference 1.3 (0 is identical)
Finish & visual result25% of overall · 3 of 4 compared81
Finish35%56NaturalMatteSome differenceMatte finish rather than natural
Coverage30%100MediumMediumSameSame medium coverage
Skin-like finish20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring15%100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared68
Longevity30%7012-hour wearLong-wearingSome differenceYour product claims 12-hour wear; the match says long-wearing without hours
Transfer resistance20%40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settling20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stability15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort15%100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall60
Skin type100%60Normal, combination, sensitiveNormal, combination, oilyBoth marketed for normal/combination skin
Overall match 87/100Shade match 97/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
Makeup By Mario SurrealSkin Luminous Hydrating Foundation in 30W, against ILIA Skin Rewind Blurring Foundation and Concealer Complexion Stick in 41W Cocobolo. Every attribute compared, with its share of the score.
ComparedYour shade41W CocoboloClosest overall alternative30WHow they compareScore
Shade match55% of overall96
Colour60%94#4c3024#472b1fVery close colourColour difference 1.6 (0 is identical)
Finish & visual result25% of overall · 3 of 4 compared89
Finish35%100NaturalNaturalSameSame natural finish
Coverage30%100MediumMediumSameSame medium coverage
Skin-like finish20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring15%40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 3 of 5 compared70
Longevity30%7012-hour wearLong-wearingSome differenceYour product claims 12-hour wear; the match says long-wearing without hours
Transfer resistance20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stability15%40Not listedClaimedSome differenceThe match claims colour stability (no oxidation); your product does not list it
Comfort15%100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall60
Skin type100%60Normal, combination, sensitiveNormal, dry, combinationBoth marketed for normal/combination skin
Overall match 88/100Shade match 96/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
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