Deep tan · Warm undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Coverage
Preferences
Avoid an ingredient
30 matches
30 matches
The equivalent shade and the most similar foundation overall.
Ulta BeautyYour shade $39 at Sephora · product price; shade not separately priced · lowest price $11.98 at Walmart
Maybelline Lifter Plump & Glow Foundation Hyaluronic Acid
Every store that sells this shade · prices as last checked
Walmart$11.98View at Walmart
Target$11.99View at TargetUlta Beautyfrom $15.99 · product priceView at Ulta Beauty
CVS$15.99View at CVSRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
SephoraCosts $21 moreMatches: Very close colourSame warm undertoneSame radiant finish
Differences: Medium rather than full coverage
Very close colour · Radiant · Medium coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Medium rather than full coverage
Retailer shade note: medium deep, warm peach
Medium confidence· Digital match
Hourglass Illusion Luminous Glow Foundation SPF 30
Every store that sells this shade · prices as last checked
Sephora$60View at SephoraUlta Beauty$60View at Ulta BeautyUlta Beauty(product price)Costs $24 moreMatches: Very close colourSame full coverageClaims long-wearing
Differences: Luminous rather than radiant finish
Very close colour · Luminous · Full coverage
Ingredients (not scored): no ingredient list for one product
Differences: Luminous rather than radiant finish
Medium confidence· Digital match
Lancôme Rénergie Lift Makeup Lightweight Liquid Foundation SPF 27
Every store that sells this shade · prices as last checked
Macy's$63View at Macy'sUlta Beautyfrom $63 · product priceView at Ulta BeautySephoraCosts $21 moreMatches: Same warm undertoneSame radiant finishClaims 24-hour wear
Differences: Buildable rather than full coverageContains drying alcoholNo SPF
Close colour · Radiant · Buildable coverage
Ingredients (not scored): 9% ingredient overlap
Differences: Buildable rather than full coverage · Contains drying alcohol · No SPF
Retailer shade note: medium to deep skin with warm undertones
Medium confidence· Digital match
Dior Forever Skin Glow Foundation
Every store that sells this shade · prices as last checked
Macy's$60View at Macy'sSephora$60View at SephoraUlta Beautyfrom $60 · product priceView at Ulta BeautyUlta Beauty(product price)Costs $42 moreMatches: Same radiant finishSame full coverage
Differences: Slightly lighterNeutral rather than warm undertoneNo SPF
Close colour · Radiant · Full coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Slightly lighter · Neutral rather than warm undertone · No SPF
Medium confidence· Digital match
Chanel N°1 DE CHANEL Revitalizing Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $81 · product priceView at Ulta BeautySephoraCosts $7 moreMatches: Very close colourSame warm undertoneClaims a blurring effect
Differences: Natural rather than radiant finishMedium rather than full coverageNo SPF
Very close colour · Natural · Medium coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Natural rather than radiant finish · Medium rather than full coverage · No SPF
Retailer shade note: medium-deep skin with warm/deep peachy undertones
Medium confidence· Digital match
Lancôme Teint Idole Shape Stick Blurring Multi-Use Stick
Every store that sells this shade · prices as last checked
Ulta Beauty$25.01 less (64%)Matches: Near-identical swatch colourSame radiant finishNo fragrance listed
Differences: Light rather than full coverageNo SPF
Looks identical · Radiant · Light coverage
Ingredients (not scored): 11% ingredient overlap
Differences: Light rather than full coverage · No SPF
Medium confidence· Digital match
Maybelline Instant Age Rewind Instant Perfector 4-In-1 Glow Makeup
Every store that sells this shade · prices as last checked
Ulta Beauty$13.99View at Ulta BeautySephoraCosts $1 moreMatches: Same warm undertoneSame full coverageClaims a skin-like finish
Differences: Natural rather than radiant finishNo SPF
Close colour · Natural · Full coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Natural rather than radiant finish · No SPF
Retailer shade note: deep skin with warm golden undertones
Medium confidence· Digital match
Basma The Foundation Stick for Hydrating, Buildable Coverage and Natural Finish
Every store that sells this shade · prices as last checked
Sephora$40View at SephoraSephora$15 less (38%)Matches: Same warm undertoneClaims long-wearingClaims transfer resistance
Differences: Natural rather than radiant finishMedium rather than full coverageNo SPF
Close colour · Natural · Medium coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Natural rather than radiant finish · Medium rather than full coverage · No SPF
Retailer shade note: very tan with yellow undertones
Medium confidence· Digital match
Sephora Collection Best Skin Ever Liquid Foundation
Every store that sells this shade · prices as last checked
Sephora$24View at SephoraSephoraCosts $21 moreMatches: Same radiant finishClaims 24-hour wear
Differences: Neutral rather than warm undertoneBuildable rather than full coverageContains drying alcohol
Close colour · Radiant · Buildable coverage
Ingredients (not scored): 9% ingredient overlap
Differences: Neutral rather than warm undertone · Buildable rather than full coverage · Contains drying alcohol · No SPF
Retailer shade note: medium to deep skin with neutral undertones
Medium confidence· Digital match
Dior Forever Skin Glow Foundation
Every store that sells this shade · prices as last checked
Macy's$60View at Macy'sSephora$60View at SephoraUlta Beautyfrom $60 · product priceView at Ulta BeautySephoraCosts $21 moreMatches: Same radiant finishClaims 24-hour wear
Differences: Neutral rather than warm undertoneBuildable rather than full coverageContains drying alcohol
Close colour · Radiant · Buildable coverage
Ingredients (not scored): 9% ingredient overlap
Differences: Neutral rather than warm undertone · Buildable rather than full coverage · Contains drying alcohol · No SPF
Retailer shade note: medium to deep skin with neutral undertones
Medium confidence· Digital match
Dior Forever Skin Glow Foundation
Every store that sells this shade · prices as last checked
Macy's$60View at Macy'sSephora$60View at SephoraUlta Beautyfrom $60 · product priceView at Ulta BeautySephoraCosts $7 moreMatches: Very close colourSame warm undertoneClaims a blurring effect
Differences: Natural rather than radiant finishMedium rather than full coverageNo SPF
Very close colour · Natural · Medium coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Natural rather than radiant finish · Medium rather than full coverage · No SPF
Retailer shade note: deep skin with warm/yellow undertones
Medium confidence· Digital match
Lancôme Teint Idole Shape Stick Blurring Multi-Use Stick
Every store that sells this shade · prices as last checked
Macy's$46View at Macy'sSephora$46View at SephoraUlta Beautyfrom $46 · product priceView at Ulta BeautyUlta Beauty(product price)$15 less (38%)Matches: Very close colourSame warm undertoneClaims a blurring effect
Differences: Natural rather than radiant finishMedium rather than full coverageNo SPF
Very close colour · Natural · Medium coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Natural rather than radiant finish · Medium rather than full coverage · No SPF
Retailer shade note: Medium-deep with warm undertones
Medium confidence· Digital match
SUBTL. Beauty Stackable BB Powder Foundation Single
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $24 · product priceView at Ulta BeautyUlta Beauty(product price)$15 less (38%)Matches: Very close colourSame warm undertoneSame full coverage
Differences: Matte rather than radiant finishNo SPF
Very close colour · Matte · Full coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Matte rather than radiant finish · No SPF
Retailer shade note: for dark tan skin w/ warm undertones
Medium confidence· Digital match
Juvia's Place I Am Magic Velvety Matte Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $24 · product priceView at Ulta Beauty
AmazonSee price at AmazonView at AmazonUlta Beauty$23.01 less (59%)Matches: Very close colourSame radiant finishClaims long-wearing
Differences: Slightly cooler undertoneBuildable rather than full coverageNo SPF
Very close colour · Radiant · Buildable coverage
Ingredients (not scored): 14% ingredient overlap
Differences: Slightly cooler undertone · Buildable rather than full coverage · No SPF
Retailer shade note: medium-deep with cool undertones
Medium confidence· Digital match
Maybelline Lifter Plump & Glow Foundation Hyaluronic Acid
Every store that sells this shade · prices as last checked
Walmart$11.98View at WalmartTarget$11.99View at TargetUlta Beauty$15.99View at Ulta BeautyCVS$15.99View at CVSUlta Beauty(product price)$1 less (3%)Matches: Very close colourSame warm undertoneSame full coverage
Differences: Matte rather than radiant finishNo SPF
Very close colour · Matte · Full coverage
Ingredients (not scored): 15% ingredient overlap
Differences: Matte rather than radiant finish · No SPF
Retailer shade note: dark with golden undertones
Medium confidence· Digital match
LORAC PRO Soft Focus Longwear Foundation
Every store that sells this shade · prices as last checked
Macy's$38View at Macy'sUlta Beautyfrom $38 · product priceView at Ulta BeautySephoraCosts $10 moreMatches: Same warm undertoneClaims a skin-like finishClaims long-wearing
Differences: Natural rather than radiant finishMedium rather than full coverageNo SPF
Close colour · Natural · Medium coverage
Ingredients (not scored): 15% ingredient overlap
Differences: Natural rather than radiant finish · Medium rather than full coverage · No SPF
Retailer shade note: medium tan with golden undertones
Medium confidence· Digital match
Too Faced Born This Way Undetectable Medium-To-Full Coverage Foundation
Every store that sells this shade · prices as last checked
Sephora$49View at SephoraUlta Beautyfrom $49 · product priceView at Ulta BeautyMacy's$49View at Macy'sUlta BeautyCosts $13 moreMatches: Same radiant finishSame full coverageClaims a skin-like finish
Differences: Slightly lighterOlive rather than warm undertoneNo SPF
Close colour · Radiant · Full coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Slightly lighter · Olive rather than warm undertone · No SPF
Retailer shade note: Deep, Neutral Olive Undertones
Medium confidence· Digital match
Monika Blunder Beauty Blunder Cover Foundation/Concealer
Every store that sells this shade · prices as last checked
Ulta Beauty$52View at Ulta BeautyUlta BeautyCosts $3 moreMatches: Same warm undertoneSame full coverageClaims a blurring effect
Differences: Natural rather than radiant finishNot marketed for normal/dry skinNo SPF
Close colour · Natural · Full coverage
Ingredients (not scored): 12% ingredient overlap
Differences: Natural rather than radiant finish · Not marketed for normal/dry skin · No SPF
Retailer shade note: for deep skin with warm bronze undertones
Medium confidence· Digital match
KVD Beauty Good Apple Full-Coverage Transfer-Proof Serum Foundation
Every store that sells this shade · prices as last checked
Ulta Beauty$42View at Ulta BeautySephoraCosts $9 moreMatches: Very close colourSame radiant finishClaims a skin-like finish
Differences: Neutral rather than warm undertoneLight rather than full coverageNo SPF
Very close colour · Radiant · Light coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Neutral rather than warm undertone · Light rather than full coverage · No SPF
Retailer shade note: tan-deep with neutral undertones
Medium confidence· Digital match
Charlotte Tilbury Unreal Skin Sheer Glow Tint Hydrating Foundation Stick
Every store that sells this shade · prices as last checked
Sephora$48View at SephoraUlta Beautyfrom $48 · product priceView at Ulta BeautyWalmart$30.02 less (77%)Matches: Very close colourSame radiant finishClaims a lightweight feel
Differences: Neutral rather than warm undertoneLight rather than full coverage
Very close colour · Radiant · Light coverage
Ingredients (not scored): 10% ingredient overlap
Differences: Neutral rather than warm undertone · Light rather than full coverage
Medium confidence· Digital match
Maybelline Fit Me Dewy + Smooth Foundation
Every store that sells this shade · prices as last checked
Walmart$8.98View at WalmartCVS$11.89View at CVS
Walgreens$12.99View at WalgreensWalmart$17.96View at WalmartAmazonSee price at AmazonView at AmazonUlta Beauty$30.25 less (78%)Matches: Very close colourSame warm undertoneClaims a blurring effect
Differences: Light rather than full coverageNo SPF
Very close colour · Light coverage
Ingredients (not scored): no ingredient list for one product
Differences: Light rather than full coverage · No SPF
Medium confidence· Digital match
Rude Perfect Base Foundation Stick
Every store that sells this shade · prices as last checked
Ulta Beauty$8.75View at Ulta BeautySephoraCosts $3 moreMatches: Very close colourSame warm undertoneSame full coverage
Differences: Matte rather than radiant finishNot marketed for dry skinNo SPF
Very close colour · Matte · Full coverage
Ingredients (not scored): 19% ingredient overlap
Differences: Matte rather than radiant finish · Not marketed for dry skin · No SPF
Retailer shade note: deep skin with warm, golden undertones
Medium confidence· Digital match
Tarte Face Tape Full Coverage Foundation
Every store that sells this shade · prices as last checked
Sephora$42View at SephoraUlta Beautyfrom $42 · product priceView at Ulta BeautyUlta Beauty$21.01 less (54%)Matches: Same radiant finishClaims not settling into linesClaims a lightweight feel
Differences: Neutral rather than warm undertoneLight rather than full coverageNo SPF
Close colour · Radiant · Light coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Neutral rather than warm undertone · Light rather than full coverage · No SPF
Retailer shade note: 8 tan deep
Medium confidence· Digital match
L'Oréal Paris True Match Hyaluron Tinted Balm Foundation
Every store that sells this shade · prices as last checked
Walmart$14.97View at WalmartTarget$14.99View at TargetUlta Beauty$17.99View at Ulta BeautyCVS$17.99View at CVSUlta Beauty(product price)Costs $15 moreMatches: Very close colourSame warm undertoneClaims a blurring effect
Differences: Matte rather than radiant finishBuildable rather than full coverageNo SPF
Very close colour · Matte · Buildable coverage
Ingredients (not scored): 4% ingredient overlap
Differences: Matte rather than radiant finish · Buildable rather than full coverage · No SPF
Retailer shade note: medium deep with warm undertones
Medium confidence· Digital match
Laura Mercier Real Flawless Feather Matte Powder Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $54 · product priceView at Ulta BeautyMacy's$54View at Macy'sSephoraCosts $16 moreMatches: Claims a blurring effectClaims long-wearingClaims a lightweight feel
Differences: Neutral rather than warm undertoneNatural rather than radiant finishMedium rather than full coverage
Close colour · Natural · Medium coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Neutral rather than warm undertone · Natural rather than radiant finish · Medium rather than full coverage · No SPF
Retailer shade note: M5.5 - medium-deep to deep with neutral undertones
Medium confidence· Digital match
NARS Light Reflecting Foundation
Every store that sells this shade · prices as last checked
Sephora$55View at SephoraUlta Beautyfrom $55 · product priceView at Ulta BeautyMacy's$55View at Macy'sUlta Beauty(product price)Costs $7 moreMatches: Same radiant finishSame full coverageClaims a blurring effect
Differences: Slightly cooler undertoneNo SPF
Close colour · Radiant · Full coverage
Ingredients (not scored): 10% ingredient overlap
Differences: Slightly cooler undertone · No SPF
Retailer shade note: deep auburn with red undertone for dark skin
Medium confidence· Digital match
MAC Cosmetics Studio Radiance Serum Powered Foundation
Every store that sells this shade · prices as last checked
Macy's$46View at Macy'sUlta Beautyfrom $46 · product priceView at Ulta BeautySephora$1 less (3%)Matches: Near-identical swatch colourSimilar undertone (neutral vs warm)Claims a skin-like finish
Differences: Matte rather than radiant finishMedium rather than full coverageNot marketed for dry skin
Looks identical · Matte · Medium coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Matte rather than radiant finish · Medium rather than full coverage · Not marketed for dry skin · No SPF
Retailer shade note: neutral peach
Medium confidence· Digital match
Rare Beauty True to Myself Natural Matte Longwear Foundation
Every store that sells this shade · prices as last checked
Sephora$38View at SephoraUlta Beautyfrom $38 · product priceView at Ulta BeautySephora$15 less (38%)Matches: Same warm undertoneSame full coverageClaims a blurring effect
Differences: Matte rather than radiant finishNot marketed for dry skinNo SPF
Close colour · Matte · Full coverage
Ingredients (not scored): 4% ingredient overlap
Differences: Matte rather than radiant finish · Not marketed for dry skin · No SPF
Retailer shade note: tan, yellow undertone
Medium confidence· Digital match
Sephora Collection Best Skin Ever Matte Powder Foundation
Every store that sells this shade · prices as last checked
Sephora$24View at SephoraSephoraCosts $19 moreMatches: Claims a blurring effectClaims 24-hour wear
Differences: Neutral rather than warm undertoneNatural rather than radiant finishBuildable rather than full coverage
Close colour · Natural · Buildable coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Neutral rather than warm undertone · Natural rather than radiant finish · Buildable rather than full coverage · No SPF
Retailer shade note: deep skin with neutral undertones
Medium confidence· Digital match
Dior Forever Skin Perfect 24H Multi-Use Foundation Stick
Every store that sells this shade · prices as last checked
Sephora$58View at SephoraUlta Beautyfrom $58 · product priceView at Ulta BeautyShowing 12 of 29 matches
The closest shade to IT Cosmetics CC+ Cream Illumination SPF 50+ Rich Honey (Deep tan · Warm undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Tone 8.2 W
$32
Umber 9
$39
6.5 Neutral
$42
055 Hazelnut
49W tan-deep warm
$32
Butterscotch 7.5 Golden
$31
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Maybelline Lifter Plump & Glow Foundation Hyaluronic Acid in 340, against IT Cosmetics CC+ Cream Illumination SPF 50+ in Rich Honey. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To Maybelline Lifter Plump & Glow Foundation Hyaluronic Acid in 340.
14 shared ingredients; weighted similarity 14%. Ingredients only affect results through the filters.
Ulta BeautyYour shade $39 at Sephora · product price; shade not separately priced · lowest price $11.98 at Walmart
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
