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CC+ Nude Glow Lightweight Foundation + Glow Serum Light Medium Warm dupes and alternatives IT Cosmetics

Fair · Warm · yellow undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

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Fragrance-free4No drying alcohol4Vegan2Cruelty-free2Oil-free0With SPF1Mineral1

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Only showing matches with full coverage.

Closest shade match: Maybelline Super Stay Up to 24HR Hybrid Powder-Foundation 128

The equivalent shade: scored on colour, depth and undertone only.

Your shade
IT Cosmetics
Light Medium WarmChange shade
Depth and undertone: Fair · Warm · yellow
Finish and coverage: Radiant · Medium coverage
The match
Maybelline
128
Depth and undertone: Fair · Warm
Finish and coverage: Matte · Full coverage
Shade match
99out of 100
Colour
98
Depth
100
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$11.19Ulta BeautyUlta Beauty
$27.81 less (71%)

Your shade $39 at Ulta Beauty

Ulta BeautyView at Ulta Beauty

Closest overall alternative: Maybelline Super Stay 24H Skin Tint + Vitamin C 118

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
IT Cosmetics
Light Medium WarmChange shade
Depth and undertone: Fair · Warm · yellow
Finish and coverage: Radiant · Medium coverage
The match
Maybelline
118
Depth and undertone: Fair · Warm
Finish and coverage: Radiant · Full coverage
Overall match
92out of 100
Shade (Shade match)
95
Finish (Finish & visual result)
93
Wear (Wear & performance)
80
Skin (Skin suitability)
84
Medium confidence· Digital matchWhy it matches
Match price
$17.99Ulta BeautyUlta Beauty
$21.01 less (54%)

Your shade $39 at Ulta Beauty · product price; shade not separately priced · lowest price $13.98 at Walmart

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · Juvia's Place

    I am Magic Powder Foundation

    Cairo - Light 3
    Shade match 97
    $20Ulta BeautyUlta Beauty(product price)$19 less (49%)

    Matches: Near-identical swatch colourSame warm undertoneBoth claim long-wearing

    Differences: Matte rather than radiant finishFull rather than medium coverageNo skin-like finish claimed

    Score details
    Shade match
    97
    Finish & visual result
    43
    Wear & performance
    100
    Skin suitability
    84

    Looks identical · Matte · Full coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Matte rather than radiant finish · Full rather than medium coverage · No skin-like finish claimed · No SPF

    Medium confidence· Digital match

    View match
  2. #4 · Hourglass

    Vanish Seamless Finish Foundation Stick

    5.5 Natural
    Shade match 97
    $49SephoraSephoraCosts $10 more

    Matches: Near-identical swatch colourSame warm undertoneBoth claim a lightweight feel

    Differences: Natural rather than radiant finishFull rather than medium coverageNo skin-like finish claimed

    Score details
    Shade match
    97
    Finish & visual result
    61
    Wear & performance
    80
    Skin suitability
    28

    Looks identical · Natural · Full coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Natural rather than radiant finish · Full rather than medium coverage · No skin-like finish claimed · Not marketed for oily/sensitive skin · No SPF

    Retailer shade note: light, warm undertones

    Medium confidence· Digital match

    View match
  3. #5 · IT Cosmetics

    CC+ Cream Full Coverage Color Correcting Foundation

    Light Medium
    Shade match 88
    $39SephoraSephoraSame price

    Matches: Near-identical swatch colourBoth claim long-wearing

    Differences: Neutral rather than warm undertoneNatural rather than radiant finishFull rather than medium coverage

    Score details
    Shade match
    88
    Finish & visual result
    61
    Wear & performance
    80
    Skin suitability
    84

    Looks identical · Natural · Full coverage

    Ingredients (not scored): 24% ingredient overlap

    Differences: Neutral rather than warm undertone · Natural rather than radiant finish · Full rather than medium coverage · No skin-like finish claimed · Does not claim a lightweight feel

    Retailer shade note: cool to neutral undertones

    Medium confidence· Digital match

    View match
  4. #6 · Milani

    Conceal + Perfect 2-in-1 Foundation

    Light
    Shade match 98
    $12.99Ulta BeautyUlta Beauty(product price)$26.01 less (67%)

    Matches: Near-identical swatch colourSame warm undertoneBoth claim long-wearing

    Differences: Matte rather than radiant finishFull rather than medium coverageNo skin-like finish claimed

    Score details
    Shade match
    98
    Finish & visual result
    43
    Wear & performance
    80
    Skin suitability
    50

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 20% ingredient overlap

    Differences: Matte rather than radiant finish · Full rather than medium coverage · No skin-like finish claimed · Does not claim a lightweight feel · No SPF

    Medium confidence· Digital match

    View match
  5. #7 · TIRTIR

    Mask Fit AI Filter Cushion

    21N IVORY
    Shade match 88
    $25Ulta BeautyUlta Beauty(product price)$14 less (36%)

    Matches: Near-identical swatch colourBoth claim a skin-like finishClaims a blurring effect

    Differences: Neutral rather than warm undertoneMatte rather than radiant finishFull rather than medium coverage

    Score details
    Shade match
    88
    Finish & visual result
    54
    Wear & performance
    82
    Skin suitability
    84

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 24% ingredient overlap

    Differences: Neutral rather than warm undertone · Matte rather than radiant finish · Full rather than medium coverage · Contains drying alcohol · No SPF

    Retailer shade note: light with neutral undertone

    Medium confidence· Digital match

    View match
  6. #8 · TIRTIR

    Mask Fit AI Filter Cushion

    17N VANILLA
    Shade match 87
    $25Ulta BeautyUlta Beauty(product price)$14 less (36%)

    Matches: Very close colourBoth claim a skin-like finishClaims a blurring effect

    Differences: Neutral rather than warm undertoneMatte rather than radiant finishFull rather than medium coverage

    Score details
    Shade match
    87
    Finish & visual result
    54
    Wear & performance
    82
    Skin suitability
    84

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 24% ingredient overlap

    Differences: Neutral rather than warm undertone · Matte rather than radiant finish · Full rather than medium coverage · Contains drying alcohol · No SPF

    Retailer shade note: light with neutral undertone

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to IT Cosmetics CC+ Nude Glow Lightweight Foundation + Glow Serum Light Medium Warm (Fair · Warm · yellow undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Dior Forever Skin Correct Full-Coverage Concealer

    2WP Warm Peach

    Dior Forever Skin Correct Full-Coverage Concealer, shade 2WP Warm Peach

    • Looks identical
    • Fair · Warm · peach undertone

    $42

    Ulta BeautyView at Ulta Beauty
  2. NARS Soft Matte Complete Concealer

    Marron Glacé

    NARS Soft Matte Complete Concealer, shade Marron Glacé

    • Looks identical
    • Fair · Warm · peach undertone

    $36

    SephoraView at Sephora
  3. Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer

    190

    Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer, shade 190

    • Very close colour
    • Fair · Warm undertone

    $30

    SephoraView at Sephora
  4. Kosas Revealer Super Creamy + Brightening Concealer

    Tone 02 W

    Kosas Revealer Super Creamy + Brightening Concealer, shade Tone 02 W

    • Very close colour
    • Fair · Warm · yellow undertone

    $32

    SephoraView at Sephora
  5. MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer

    NC11.5

    MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade NC11.5

    • Very close colour
    • Fair · Warm · peach undertone

    $30

    SephoraView at Sephora
  6. Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer

    Nougat 2.5 Golden

    Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer, shade Nougat 2.5 Golden

    • Very close colour
    • Fair · Warm · golden undertone

    $31

    SephoraView at Sephora

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Maybelline Super Stay Up to 24HR Hybrid Powder-Foundation in 128, against IT Cosmetics CC+ Nude Glow Lightweight Foundation + Glow Serum in Light Medium Warm. Every attribute compared, with its share of the score.

ComparedYour shadeLight Medium WarmClosest shade match128Score
Shade match55% of overall99
Colour98#f2cca9#f2ccabLooks identicalColour difference 0.7 (0 is identical)
Depth100FairFairSameDepth difference: 0.0
Retailer descriptionLight mediumNot statedNo depth word in one descriptionNot compared
Undertone100Warm · yellowWarmClosecandidate undertone inferred
Finish & visual result25% of overall · 3 of 4 compared43
Finish12RadiantMatteDifferentMatte finish rather than radiant
Coverage80MediumFullCloseFull coverage rather than medium (buildable: one step of tolerance)
Skin-like finish40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared68
Longevity70Long-wearing24-hour wearSome differenceThe match claims 24-hour wear; your product says long-wearing without hours
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall84
Skin type84Dry, oily, sensitiveCombination, dry, normal, oily, sensitiveBoth marketed for dry/​oily/​sensitive skin
Overall match 79/100Shade match 99/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Maybelline Super Stay Up to 24HR Hybrid Powder-Foundation in 128.

Same or better

  • $27.81 less
  • Near-identical swatch colour
  • Same warm undertone
  • Full rather than medium coverage
  • Claims transfer resistance
  • Both claim a lightweight feel
  • No fragrance listed

Different

  • Matte finish instead of radiant
  • No skin-like finish claimed
  • No SPF

Ingredients (information only, not scored)

3 shared ingredients; weighted similarity 6%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseWater-based, high siliconePowder-based, high silicone
FragranceListed (fragrance)Not listed
Drying alcoholNot listedNot listed
SPFSPF 40Not listed
OverlapWater-based vs powder-based; silicone high vs high
View full match

Why the closest overall alternative works

Maybelline Super Stay 24H Skin Tint + Vitamin C in 118, against IT Cosmetics CC+ Nude Glow Lightweight Foundation + Glow Serum in Light Medium Warm. Every attribute compared, with its share of the score.

ComparedYour shadeLight Medium WarmClosest overall alternative118Score
Shade match55% of overall95
Colour93#f2cca9#edc6a6Very close colourColour difference 1.8 (0 is identical)
Depth95FairFairSameDepth difference: 2.9
Retailer descriptionLight mediumNot statedNo depth word in one descriptionNot compared
Undertone100Warm · yellowWarmClosecandidate undertone inferred
Finish & visual result25% of overall · 3 of 4 compared93
Finish100RadiantRadiantSameSame radiant finish
Coverage80MediumFullCloseFull coverage rather than medium (buildable: one step of tolerance)
Skin-like finish100ClaimedClaimedSameBoth products claim a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 2 of 5 compared80
Longevity70Long-wearing24-hour wearSome differenceThe match claims 24-hour wear; your product says long-wearing without hours
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall84
Skin type84Dry, oily, sensitiveCombination, dry, normal, oily, sensitiveBoth marketed for dry/​oily/​sensitive skin
Overall match 92/100Shade match 95/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Maybelline Super Stay 24H Skin Tint + Vitamin C in 118.

Same or better

  • $21.01 less
  • Very close colour
  • Same warm undertone
  • Same radiant finish
  • Full rather than medium coverage
  • Both claim a skin-like finish
  • Both claim a lightweight feel
  • No fragrance listed

Different

  • Contains alcohol denat.
  • No SPF

Ingredients (information only, not scored)

11 shared ingredients; weighted similarity 21%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseWater-based, high siliconeWater-based, high silicone
FragranceListed (fragrance)Not listed
Drying alcoholNot listedListed (alcohol denat.)
SPFSPF 40Not listed
OverlapBoth water-based; silicone high vs high
View full match

Where to buy

Closest shade match

Maybelline Super Stay Up to 24HR Hybrid Powder-Foundation 128

Best price
$11.19Ulta BeautyUlta Beauty
$27.81 less (71%)

Your shade $39 at Ulta Beauty

Ulta BeautyView at Ulta Beauty

Closest overall alternative

Maybelline Super Stay 24H Skin Tint + Vitamin C 118

Match price
$17.99Ulta BeautyUlta Beauty
$21.01 less (54%)

Your shade $39 at Ulta Beauty · product price; shade not separately priced · lowest price $13.98 at Walmart

Ulta BeautyView at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.