CC+ Nude Glow Lightweight Foundation + Glow Serum Rich Cool dupes and alternatives IT Cosmetics
4.4 (7,609)·Medium · Cool undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Matches: Very close colour· Both claim long-wearing· Both claim a lightweight feel
Differences: Neutral rather than cool undertone· Matte rather than radiant finish· Full rather than medium coverage
Score details
Shade match
82
Finish & visual result
43
Wear & performance
100
Skin suitability
84
Very close colour · Matte · Full coverage
Ingredients (not scored): no ingredient list for one product
Differences: Neutral rather than cool undertone · Matte rather than radiant finish · Full rather than medium coverage · No skin-like finish claimed · No SPF
$15.99Ulta Beauty(product price)$23.01 less (59%)4.2 (5,524)
Matches: Very close colour· Claims transfer resistance· Both claim a lightweight feel
Differences: Neutral rather than cool undertone· Matte rather than radiant finish· Full rather than medium coverage
Score details
Shade match
84
Finish & visual result
43
Wear & performance
68
Skin suitability
84
Very close colour · Matte · Full coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Neutral rather than cool undertone · Matte rather than radiant finish · Full rather than medium coverage · No skin-like finish claimed · No SPF
Matches: Very close colour· Claims transfer resistance· Claims not settling into lines
Differences: Neutral rather than cool undertone· Matte rather than radiant finish· Full rather than medium coverage
Score details
Shade match
82
Finish & visual result
43
Wear & performance
61
Skin suitability
84
Very close colour · Matte · Full coverage
Ingredients (not scored): 7% ingredient overlap
Differences: Neutral rather than cool undertone · Matte rather than radiant finish · Full rather than medium coverage · No skin-like finish claimed · No SPF
Matches: Near-identical swatch colour· Claims a blurring effect· No fragrance listed
Differences: Neutral rather than cool undertone· Matte rather than radiant finish· Full rather than medium coverage
Score details
Shade match
88
Finish & visual result
42
Wear & performance
40
Skin suitability
30
Looks identical · Matte · Full coverage
Ingredients (not scored): 34% ingredient overlap
Differences: Neutral rather than cool undertone · Matte rather than radiant finish · Full rather than medium coverage · No skin-like finish claimed · No long-wear claim · Does not claim a lightweight feel · Not marketed for dry/sensitive skin
Matches: Claims not settling into lines· Claims colour stability· Both claim a lightweight feel
Differences: Slightly deeper· Slightly warmer undertone· Matte rather than radiant finish
Score details
Shade match
71
Finish & visual result
43
Wear & performance
63
Skin suitability
28
Close colour · Matte · Full coverage
Ingredients (not scored): 4% ingredient overlap
Differences: Slightly deeper · Slightly warmer undertone · Matte rather than radiant finish · Full rather than medium coverage · No skin-like finish claimed · Not marketed for dry/sensitive skin · No SPF
Retailer shade note: extra deep with warm golden undertones
Matches: Very close colour· Same radiant finish· Both claim long-wearing
Differences: Described as medium tan, yours as rich deep· Neutral rather than cool undertone· Full rather than medium coverage
Score details
Shade match
40
Finish & visual result
79
Wear & performance
74
Skin suitability
84
Very close colour · Radiant · Full coverage
Ingredients (not scored): 17% ingredient overlap
Differences: Described as medium tan, yours as rich deep · Neutral rather than cool undertone · Full rather than medium coverage · No skin-like finish claimed · No SPF
Retailer shade note: medium tan with neutral to rosy undertone for medium to light tan skin
Low confidence· Digital matchRetailer descriptions disagree: described as medium tan, yours as rich deep
Matches: Near-identical swatch colour· Both claim a skin-like finish· Both claim long-wearing
Differences: Described as tan, yours as rich deep· Neutral rather than cool undertone· Natural rather than radiant finish
Score details
Shade match
40
Finish & visual result
75
Wear & performance
85
Skin suitability
60
Looks identical · Natural · Full coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Described as tan, yours as rich deep · Neutral rather than cool undertone · Natural rather than radiant finish · Full rather than medium coverage · Not marketed for sensitive skin · No SPF
Retailer shade note: tan skin with neutral undertones
Low confidence· Digital matchRetailer descriptions disagree: described as tan, yours as rich deep
Matches: Very close colour· Both claim a skin-like finish· Both claim long-wearing
Differences: Described as tan, yours as rich deep· Slightly warmer undertone· Natural rather than radiant finish
Score details
Shade match
40
Finish & visual result
75
Wear & performance
85
Skin suitability
60
Very close colour · Natural · Full coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Described as tan, yours as rich deep · Slightly warmer undertone · Natural rather than radiant finish · Full rather than medium coverage · Not marketed for sensitive skin · No SPF
Retailer shade note: tan skin with warm undertones
Low confidence· Digital matchRetailer descriptions disagree: described as tan, yours as rich deep
The closest shade to IT Cosmetics CC+ Nude Glow Lightweight Foundation + Glow Serum Rich Cool (Medium · Cool undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest match works
MAC Cosmetics Studio Radiance Serum Powered Foundation in NW40, against IT Cosmetics CC+ Nude Glow Lightweight Foundation + Glow Serum in Rich Cool. Every attribute compared, with its share of the score.
ComparedYour shadeRich CoolClosest matchNW40How they compareScore
Shade match55% of overall91
Colour60%86#da936f#d4956cVery close colourColour difference 2.9 (0 is identical)
Depth15%99MediumMediumSameDepth difference: 0.4
Retailer descriptionRich deepNot statedNo depth word in one descriptionNot compared
Overall match 82/100Shade match 91/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.