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CC+ Nude Glow Lightweight Foundation + Glow Serum Rich dupes and alternatives IT Cosmetics

Medium light · Warm · golden undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

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Fragrance-free9No drying alcohol9Vegan1Cruelty-free2Oil-free0With SPF3Mineral0

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Only showing matches with light coverage.

  • 1 match has no coverage listed and is not shown.

Closest shade match: Clinique Even Better Clinical Vitamin Makeup Broad Spectrum SPF 45 Foundation Light Medium Warm 2

The equivalent shade: scored on colour, depth and undertone only.

Your shade
IT Cosmetics
RichChange shade
Depth and undertone: Medium light · Warm · golden
Finish and coverage: Radiant · Medium coverage
The match
Clinique
Light Medium Warm 2
Depth and undertone: Medium light · Warm
Finish and coverage: Natural · Light coverage
Shade match
95out of 100
Colour
93
Depth
97
Undertone
100
Medium confidence· Digital matchWhy it matches
Match price
$49Ulta BeautyUlta Beauty
Costs $10 more

Your shade $39 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

Closest overall alternative: Palladio Beauty Skin Tint Light Ivory

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
IT Cosmetics
RichChange shade
Depth and undertone: Medium light · Warm · golden
Finish and coverage: Radiant · Medium coverage
The match
Palladio Beauty
Light Ivory
Depth and undertone: Medium light
Finish and coverage: Dewy · Light coverage
Overall match
85out of 100
Shade (Shade match)
89
Finish (Finish & visual result)
75
Wear (Wear & performance)
100
Skin (Skin suitability)
50
Medium confidence· Digital matchWhy it matches
Best price
$15.99Ulta BeautyUlta Beauty
$23.01 less (59%)

Your shade $39 at Sephora

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · Palladio Beauty

    Skin Tint

    Fair Porcelain
    Shade match 88
    $15.99Ulta BeautyUlta Beauty$23.01 less (59%)

    Matches: Very close colourBoth claim a skin-like finishBoth claim long-wearing

    Differences: Dewy rather than radiant finishLight rather than medium coverageNo SPF

    Score details
    Shade match
    88
    Finish & visual result
    75
    Wear & performance
    100
    Skin suitability
    50

    Very close colour · Dewy · Light coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: Dewy rather than radiant finish · Light rather than medium coverage · No SPF

    Medium confidence· Digital match

    View match
  2. #4 · L'Oréal Paris

    Lumi Le Glow Skin Tint

    N210
    Shade match 88
    $16.99CVSCVS$22.01 less (56%)

    Matches: Near-identical swatch colourSame radiant finishBoth claim a skin-like finish

    Differences: Neutral rather than warm undertoneLight rather than medium coverageNo long-wear claim

    Score details
    Shade match
    88
    Finish & visual result
    85
    Wear & performance
    60
    Skin suitability
    84

    Looks identical · Radiant · Light coverage

    Ingredients (not scored): 23% ingredient overlap

    Differences: Neutral rather than warm undertone · Light rather than medium coverage · No long-wear claim · No SPF

    Medium confidence· Digital match

    View match
  3. #5 · Revolution Beauty

    Superdewy Cushion Foundation

    Medium Tan Cool
    Shade match 77
    $14Ulta BeautyUlta Beauty(product price)$25 less (64%)

    Matches: Very close colourSame radiant finishBoth claim a skin-like finish

    Differences: Slightly cooler undertoneLight rather than medium coverageNo long-wear claim

    Score details
    Shade match
    77
    Finish & visual result
    93
    Wear & performance
    60
    Skin suitability
    84

    Very close colour · Radiant · Light coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Slightly cooler undertone · Light rather than medium coverage · No long-wear claim · No SPF

    Medium confidence· Digital match

    View match
  4. #6 · CoverGirl

    Simply Ageless Skin Perfector Essence Foundation

    Medium-Olive
    Shade match 87
    $21.49Ulta BeautyUlta Beauty$17.51 less (45%)

    Matches: Very close colourBoth claim a skin-like finishNo fragrance listed

    Differences: Olive rather than warm undertoneNatural rather than radiant finishLight rather than medium coverage

    Score details
    Shade match
    87
    Finish & visual result
    75
    Wear & performance
    40
    Skin suitability
    84

    Very close colour · Natural · Light coverage

    Ingredients (not scored): 17% ingredient overlap

    Differences: Olive rather than warm undertone · Natural rather than radiant finish · Light rather than medium coverage · No long-wear claim · Does not claim a lightweight feel · No SPF

    Medium confidence· Digital match

    View match
  5. #7 · L.A. Girl

    Sheer Skin Tinted Foundation

    Tawny
    Shade match 94
    $10Ulta BeautyUlta Beauty$29 less (74%)

    Matches: Near-identical swatch colourSimilar undertone (neutral vs warm)Claims a blurring effect

    Differences: Natural rather than radiant finishLight rather than medium coverageNo skin-like finish claimed

    Score details
    Shade match
    94
    Finish & visual result
    58
    Wear & performance
    40
    Skin suitability
    50

    Looks identical · Natural · Light coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Natural rather than radiant finish · Light rather than medium coverage · No skin-like finish claimed · No long-wear claim · Does not claim a lightweight feel · No SPF

    Medium confidence· Digital match

    View match
  6. #8 · Clinique

    Even Better Clinical Vitamin Makeup Broad Spectrum SPF 45 Foundation

    Light Medium Cool 2
    Shade match 78
    $49Ulta BeautyUlta Beauty(product price)Costs $10 more

    Matches: Near-identical swatch colourClaims not settling into linesClaims colour stability

    Differences: Slightly cooler undertoneNatural rather than radiant finishLight rather than medium coverage

    Score details
    Shade match
    78
    Finish & visual result
    61
    Wear & performance
    63
    Skin suitability
    60

    Looks identical · Natural · Light coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: Slightly cooler undertone · Natural rather than radiant finish · Light rather than medium coverage · No skin-like finish claimed · Not marketed for sensitive skin

    Medium confidence· Digital match

    View match
  7. #9 · Clinique

    Even Better Clinical Vitamin Makeup Broad Spectrum SPF 45 Foundation

    Medium Cool 2
    Shade match 76
    $49Ulta BeautyUlta Beauty(product price)Costs $10 more

    Matches: Very close colourClaims not settling into linesClaims colour stability

    Differences: Slightly cooler undertoneNatural rather than radiant finishLight rather than medium coverage

    Score details
    Shade match
    76
    Finish & visual result
    61
    Wear & performance
    63
    Skin suitability
    60

    Very close colour · Natural · Light coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: Slightly cooler undertone · Natural rather than radiant finish · Light rather than medium coverage · No skin-like finish claimed · Not marketed for sensitive skin

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to IT Cosmetics CC+ Nude Glow Lightweight Foundation + Glow Serum Rich (Medium light · Warm · golden undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer

    7

    Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer, shade 7

    • Looks identical
    • Medium light · Warm · peach undertone

    $42

    SephoraView at Sephora
  2. CoverGirl TruBlend Undercover Concealer

    Warm Nude

    CoverGirl TruBlend Undercover Concealer, shade Warm Nude

    • Very close colour
    • Light medium · Warm undertone

    $12.99

    Ulta BeautyView at Ulta Beauty
  3. Tarte Shape Tape Full Coverage Matte Concealer

    42S tan sand

    Tarte Shape Tape Full Coverage Matte Concealer, shade 42S tan sand

    • Very close colour
    • Medium light · Warm · golden undertone

    $32

    SephoraView at Sephora
  4. Kosas Revealer Super Creamy + Brightening Concealer

    Tone 6.2 N

    Kosas Revealer Super Creamy + Brightening Concealer, shade Tone 6.2 N

    • Very close colour
    • Light medium · Neutral · neutral golden undertone

    $32

    SephoraView at Sephora
  5. Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer

    140

    Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer, shade 140

    • Close colour
    • Light medium · Warm undertone

    $12.99

    Ulta BeautyView at Ulta Beauty
  6. IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    21.0 Medium Tan

    IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 21.0 Medium Tan

    • Close colour
    • Medium light · Warm undertone

    $30

    SephoraView at Sephora

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Clinique Even Better Clinical Vitamin Makeup Broad Spectrum SPF 45 Foundation in Light Medium Warm 2, against IT Cosmetics CC+ Nude Glow Lightweight Foundation + Glow Serum in Rich. Every attribute compared, with its share of the score.

ComparedYour shadeRichClosest shade matchLight Medium Warm 2Score
Shade match55% of overall95
Colour93#d9a582#d8a079Very close colourColour difference 1.7 (0 is identical)
Depth97Medium lightMedium lightSameDepth difference: 2.1
Retailer descriptionTanNot statedNo depth word in one descriptionNot compared
Undertone100Warm · goldenWarmClosefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared61
Finish56RadiantNaturalSome differenceNatural finish rather than radiant
Coverage80MediumLightCloseLight coverage rather than medium (buildable: one step of tolerance)
Skin-like finish40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 4 of 5 compared63
Longevity70Long-wearing12-hour wearSome differenceThe match claims 12-hour wear; your product says long-wearing without hours
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stability40Not listedClaimedSome differenceThe match claims colour stability (no oxidation); your product does not list it
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall60
Skin type60Dry, oily, sensitiveCombination, dry, oilyBoth marketed for dry/​oily skin
Overall match 80/100Shade match 95/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Clinique Even Better Clinical Vitamin Makeup Broad Spectrum SPF 45 Foundation in Light Medium Warm 2.

Same or better

  • Very close colour
  • Same warm undertone
  • Light rather than medium coverage
  • Claims not settling into lines
  • Claims colour stability
  • Both claim a lightweight feel
  • No fragrance listed
  • SPF 45 instead of SPF 40

Different

  • Natural finish instead of radiant
  • No skin-like finish claimed
  • Not marketed for sensitive skin

Ingredients (information only, not scored)

10 shared ingredients; weighted similarity 15%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseWater-based, high siliconeWater-based, high silicone
FragranceListed (fragrance)Not listed
Drying alcoholNot listedNot listed
SPFSPF 40SPF 45
OverlapBoth water-based; silicone high vs high
View full match

Why the closest overall alternative works

Palladio Beauty Skin Tint in Light Ivory, against IT Cosmetics CC+ Nude Glow Lightweight Foundation + Glow Serum in Rich. Every attribute compared, with its share of the score.

ComparedYour shadeRichClosest overall alternativeLight IvoryScore
Shade match55% of overall89
Colour94#d9a582#d7a884Very close colourColour difference 1.6 (0 is identical)
Depth99Medium lightMedium lightSameDepth difference: 0.8
Retailer descriptionTanNot statedNo depth word in one descriptionNot compared
Undertone70Warm · goldenUnknownSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared75
Finish56RadiantDewySome differenceDewy finish rather than radiant
Coverage80MediumLightCloseLight coverage rather than medium (buildable: one step of tolerance)
Skin-like finish100ClaimedClaimedSameBoth products claim a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 2 of 5 compared100
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall50
Skin type50Dry, oily, sensitiveNot publishedSkin-type suitability not published for one product
Overall match 85/100Shade match 89/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Palladio Beauty Skin Tint in Light Ivory.

Same or better

  • $23.01 less
  • Very close colour
  • Light rather than medium coverage
  • Both claim a skin-like finish
  • Both claim long-wearing
  • Both claim a lightweight feel
  • No fragrance listed

Different

  • Dewy finish instead of radiant
  • No SPF

Ingredients (information only, not scored)

10 shared ingredients; weighted similarity 13%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseWater-based, high siliconeno silicone
FragranceListed (fragrance)Not listed
Drying alcoholNot listedNot listed
SPFSPF 40Not listed
OverlapWater-based vs unknown-based; silicone high vs none
View full match

Where to buy

Closest shade match

Clinique Even Better Clinical Vitamin Makeup Broad Spectrum SPF 45 Foundation Light Medium Warm 2

Match price
$49Ulta BeautyUlta Beauty
Costs $10 more

Your shade $39 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

Closest overall alternative

Palladio Beauty Skin Tint Light Ivory

Best price
$15.99Ulta BeautyUlta Beauty
$23.01 less (59%)

Your shade $39 at Sephora

Ulta BeautyView at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.