Medium light · Warm · golden undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Coverage
Preferences
Avoid an ingredient
30 matches
30 matches
The equivalent shade: scored on colour, depth and undertone only.
SephoraYour shade $39 at Sephora
bareMinerals ORIGINAL Loose Talc-Free Mineral Powder Foundation SPF 15
Every store that sells this shade · prices as last checked
Sephora$39.50View at Sephora
Ulta Beautyfrom $39.50 · product priceView at Ulta BeautyThe most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.
SephoraYour shade $39 at Sephora
Kosas Revealer Skin-Improving Foundation SPF 25
Every store that sells this shade · prices as last checked
Sephora$45View at SephoraRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ulta BeautyCosts $6 moreMatches: Very close colourSame warm undertoneSame radiant finish
Differences: No long-wear claimNo SPF
Very close colour · Radiant · Medium coverage
Ingredients (not scored): 12% ingredient overlap
Differences: No long-wear claim · No SPF
Retailer shade note: medium-tan with warm golden undertones
Medium confidence· Digital match
Fièra Cosmetics All-in-Wonder Concealer + Foundation
Every store that sells this shade · prices as last checked
Ulta Beauty$45View at Ulta BeautyUlta Beauty$23.01 less (59%)Matches: Very close colourBoth claim a skin-like finishBoth claim long-wearing
Differences: Dewy rather than radiant finishLight rather than medium coverageNo SPF
Very close colour · Dewy · Light coverage
Ingredients (not scored): 13% ingredient overlap
Differences: Dewy rather than radiant finish · Light rather than medium coverage · No SPF
Medium confidence· Digital match
Palladio Beauty Skin Tint
Every store that sells this shade · prices as last checked
Ulta Beauty$15.99View at Ulta Beauty
Target$15.99View at TargetUlta Beauty$23.01 less (59%)Matches: Very close colourBoth claim a skin-like finishBoth claim long-wearing
Differences: Dewy rather than radiant finishLight rather than medium coverageNo SPF
Very close colour · Dewy · Light coverage
Ingredients (not scored): 13% ingredient overlap
Differences: Dewy rather than radiant finish · Light rather than medium coverage · No SPF
Medium confidence· Digital match
Palladio Beauty Skin Tint
Every store that sells this shade · prices as last checked
Ulta Beauty$15.99View at Ulta BeautyTarget$15.99View at TargetUlta Beauty(product price)$25.01 less (64%)Matches: Very close colourSame warm undertoneSame medium coverage
Differences: Natural rather than radiant finishNo long-wear claimDoes not claim a lightweight feel
Very close colour · Natural · Medium coverage
Ingredients (not scored): 30% ingredient overlap
Differences: Natural rather than radiant finish · No long-wear claim · Does not claim a lightweight feel · No SPF
Medium confidence· Digital match
L'Oréal Paris True Match Super-Blendable Foundation
Every store that sells this shade · prices as last checked
Walmart$9.97View at WalmartTarget$9.99View at TargetUlta Beautyfrom $13.99 · product priceView at Ulta Beauty
CVS$14.79View at CVSWalmart$19.64View at Walmart
AmazonSee price at AmazonView at AmazonCVS$22.01 less (56%)Matches: Near-identical swatch colourSame radiant finishBoth claim a skin-like finish
Differences: Neutral rather than warm undertoneLight rather than medium coverageNo long-wear claim
Looks identical · Radiant · Light coverage
Ingredients (not scored): 23% ingredient overlap
Differences: Neutral rather than warm undertone · Light rather than medium coverage · No long-wear claim · No SPF
Medium confidence· Digital match
L'Oréal Paris Lumi Le Glow Skin Tint
Every store that sells this shade · prices as last checked
CVS$16.99View at CVSSephoraCosts $8 moreMatches: Very close colourSimilar undertone (neutral vs warm)Both claim a skin-like finish
Differences: Natural rather than radiant finishFull rather than medium coverageNot marketed for dry skin
Very close colour · Natural · Full coverage
Ingredients (not scored): 12% ingredient overlap
Differences: Natural rather than radiant finish · Full rather than medium coverage · Not marketed for dry skin · Contains drying alcohol · No SPF
Retailer shade note: medium tan with neutral-warm undertones
Medium confidence· Digital match
Lawless Forget The Filler Skin-Plumping Line-Smoothing Foundation
Every store that sells this shade · prices as last checked
Sephora$47View at SephoraUlta Beauty(product price)$19.01 less (49%)Matches: Near-identical swatch colourSame warm undertoneBoth claim a skin-like finish
Differences: Matte rather than radiant finishBuildable rather than medium coverageNo SPF
Looks identical · Matte · Buildable coverage
Ingredients (not scored): 18% ingredient overlap
Differences: Matte rather than radiant finish · Buildable rather than medium coverage · No SPF
Medium confidence· Digital match
L'Oréal Paris Infallible Cushion Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $19.99 · product priceView at Ulta BeautyTarget$9 less (23%)Matches: Same warm undertoneBoth claim a skin-like finishBoth claim long-wearing
Differences: Slightly deeperNatural rather than radiant finishBuildable rather than medium coverage
Colour not compared · Natural · Buildable coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Slightly deeper · Natural rather than radiant finish · Buildable rather than medium coverage · Not marketed for sensitive skin · No SPF
Low confidence· Digital match
Well People Skinforia Serum Foundation
Every store that sells this shade · prices as last checked
Target$30View at TargetTarget$9 less (23%)Matches: Both claim a skin-like finishBoth claim long-wearingBoth claim a lightweight feel
Differences: Slightly lighterNeutral rather than warm undertoneNatural rather than radiant finish
Colour not compared · Natural · Buildable coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Slightly lighter · Neutral rather than warm undertone · Natural rather than radiant finish · Buildable rather than medium coverage · Not marketed for sensitive skin · No SPF
Low confidence· Digital match
Well People Skinforia Serum Foundation
Every store that sells this shade · prices as last checked
Target$30View at TargetUlta Beauty(product price)Costs $24 moreMatches: Very close colourBoth claim long-wearingClaims transfer resistance
Differences: Luminous rather than radiant finishFull rather than medium coverageNo skin-like finish claimed
Very close colour · Luminous · Full coverage
Ingredients (not scored): no ingredient list for one product
Differences: Luminous rather than radiant finish · Full rather than medium coverage · No skin-like finish claimed
Medium confidence· Digital match
Lancôme Rénergie Lift Makeup Lightweight Liquid Foundation SPF 27
Every store that sells this shade · prices as last checked
Macy's$63View at Macy'sUlta Beautyfrom $63 · product priceView at Ulta BeautyUlta Beauty(product price)Costs $10 moreMatches: Very close colourSame warm undertoneClaims not settling into lines
Differences: Natural rather than radiant finishLight rather than medium coverageNo skin-like finish claimed
Very close colour · Natural · Light coverage
Ingredients (not scored): 15% ingredient overlap
Differences: Natural rather than radiant finish · Light rather than medium coverage · No skin-like finish claimed · Not marketed for sensitive skin
Medium confidence· Digital match
Clinique Even Better Clinical Vitamin Makeup Broad Spectrum SPF 45 Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $49 · product priceView at Ulta BeautySephoraCosts $9 moreMatches: Near-identical swatch colourSame medium coverageBoth claim long-wearing
Differences: Neutral rather than warm undertoneNatural rather than radiant finishNo skin-like finish claimed
Looks identical · Natural · Medium coverage
Ingredients (not scored): 18% ingredient overlap
Differences: Neutral rather than warm undertone · Natural rather than radiant finish · No skin-like finish claimed · Not marketed for oily/sensitive skin · No SPF
Retailer shade note: medium dark with neutral undertone
Medium confidence· Digital match
Makeup By Mario SurrealSkin Luminous Hydrating Foundation
Every store that sells this shade · prices as last checked
Sephora$48View at SephoraUlta Beauty(product price)$25 less (64%)Matches: Very close colourSame radiant finishBoth claim a skin-like finish
Differences: Slightly cooler undertoneLight rather than medium coverageNo long-wear claim
Very close colour · Radiant · Light coverage
Ingredients (not scored): 10% ingredient overlap
Differences: Slightly cooler undertone · Light rather than medium coverage · No long-wear claim · No SPF
Medium confidence· Digital match
Revolution Beauty Superdewy Cushion Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $14 · product priceView at Ulta BeautyUlta Beauty$25.01 less (64%)Matches: Near-identical swatch colourSame medium coverageBoth claim a skin-like finish
Differences: Neutral rather than warm undertoneNatural rather than radiant finishNo long-wear claim
Looks identical · Natural · Medium coverage
Ingredients (not scored): 30% ingredient overlap
Differences: Neutral rather than warm undertone · Natural rather than radiant finish · No long-wear claim · Does not claim a lightweight feel · No SPF
Medium confidence· Digital match
L'Oréal Paris True Match Super-Blendable Foundation
Every store that sells this shade · prices as last checked
Amazon$9.77View at AmazonWalmart$9.97View at WalmartTarget$9.99View at TargetUlta Beauty$13.99View at Ulta BeautyCVS$14.79View at CVSWalmart$19.64View at WalmartSephoraCosts $8 moreMatches: Very close colourBoth claim a skin-like finishClaims a blurring effect
Differences: Slightly cooler undertoneNatural rather than radiant finishFull rather than medium coverage
Very close colour · Natural · Full coverage
Ingredients (not scored): 12% ingredient overlap
Differences: Slightly cooler undertone · Natural rather than radiant finish · Full rather than medium coverage · Not marketed for dry skin · Contains drying alcohol · No SPF
Retailer shade note: tan with cool-neutral undertones
Medium confidence· Digital match
Lawless Forget The Filler Skin-Plumping Line-Smoothing Foundation
Every store that sells this shade · prices as last checked
Sephora$47View at SephoraSephoraCosts $10 moreMatches: Near-identical swatch colourSame radiant finishSame medium coverage
Differences: Slightly cooler undertoneNo skin-like finish claimedDoes not claim a lightweight feel
Looks identical · Radiant · Medium coverage
Ingredients (not scored): 10% ingredient overlap
Differences: Slightly cooler undertone · No skin-like finish claimed · Does not claim a lightweight feel · Not marketed for oily/sensitive skin · No SPF
Retailer shade note: for medium to tan skin with rosy undertones
Medium confidence· Digital match
Make Up For Ever HD Skin Hydra Glow Hydrating Foundation
Every store that sells this shade · prices as last checked
Sephora$49View at SephoraMacy's$49 · low stockView at Macy'sUlta Beauty$17.51 less (45%)Matches: Very close colourBoth claim a skin-like finishNo fragrance listed
Differences: Olive rather than warm undertoneNatural rather than radiant finishLight rather than medium coverage
Very close colour · Natural · Light coverage
Ingredients (not scored): 17% ingredient overlap
Differences: Olive rather than warm undertone · Natural rather than radiant finish · Light rather than medium coverage · No long-wear claim · Does not claim a lightweight feel · No SPF
Medium confidence· Digital match
CoverGirl Simply Ageless Skin Perfector Essence Foundation
Every store that sells this shade · prices as last checked
Walmart$12.97View at WalmartTarget$12.99View at TargetUlta Beauty$21.49View at Ulta Beauty
Walgreens$21.99View at WalgreensUlta Beauty(product price)Costs $3 moreMatches: Near-identical swatch colourBoth claim a skin-like finishClaims a blurring effect
Differences: Neutral rather than warm undertoneMatte rather than radiant finishFull rather than medium coverage
Looks identical · Matte · Full coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Neutral rather than warm undertone · Matte rather than radiant finish · Full rather than medium coverage · No long-wear claim · No SPF
Retailer shade note: neutral undertone
Medium confidence· Digital match
Live Tinted HUESTICK Complexion Stick
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $42 · product priceView at Ulta BeautyUlta BeautySame priceMatches: Near-identical swatch colourSimilar undertone (neutral vs warm)Same medium coverage
Differences: Matte rather than radiant finishNo skin-like finish claimedNo long-wear claim
Looks identical · Matte · Medium coverage
Ingredients (not scored): 15% ingredient overlap
Differences: Matte rather than radiant finish · No skin-like finish claimed · No long-wear claim · Not marketed for sensitive skin · Contains drying alcohol · No SPF
Medium confidence· Digital match
Clinique Acne Solutions Liquid Makeup Foundation
Every store that sells this shade · prices as last checked
Ulta Beauty$39View at Ulta BeautyMacy's$39View at Macy'sTarget$9 less (23%)Matches: Both claim a skin-like finishBoth claim long-wearingBoth claim a lightweight feel
Differences: Slightly lighterNeutral rather than warm undertoneNatural rather than radiant finish
Colour not compared · Natural · Buildable coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Slightly lighter · Neutral rather than warm undertone · Natural rather than radiant finish · Buildable rather than medium coverage · Not marketed for sensitive skin · No SPF
Low confidence· Digital match
Well People Skinforia Serum Foundation
Every store that sells this shade · prices as last checked
Target$30View at TargetUlta Beauty$29 less (74%)Matches: Near-identical swatch colourSimilar undertone (neutral vs warm)Claims a blurring effect
Differences: Natural rather than radiant finishLight rather than medium coverageNo skin-like finish claimed
Looks identical · Natural · Light coverage
Ingredients (not scored): 7% ingredient overlap
Differences: Natural rather than radiant finish · Light rather than medium coverage · No skin-like finish claimed · No long-wear claim · Does not claim a lightweight feel · No SPF
Medium confidence· Digital match
L.A. Girl Sheer Skin Tinted Foundation
Every store that sells this shade · prices as last checked
Ulta Beauty$10View at Ulta BeautyUlta Beauty(product price)Costs $11 moreMatches: Near-identical swatch colourBoth claim a lightweight feelNo fragrance listed
Differences: Slightly cooler undertoneBuildable rather than medium coverageNo skin-like finish claimed
Looks identical · Buildable coverage
Ingredients (not scored): 0% ingredient overlap
Differences: Slightly cooler undertone · Buildable rather than medium coverage · No skin-like finish claimed · No long-wear claim · Not marketed for dry/oily skin · No SPF
Retailer shade note: tan shade, cool undertone
Medium confidence· Digital match
Youngblood Loose Mineral Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $50 · product priceView at Ulta BeautyUlta Beauty(product price)$23 less (59%)Matches: Near-identical swatch colourSame medium coverageBoth claim a skin-like finish
Differences: Slightly cooler undertoneMatte rather than radiant finishNo long-wear claim
Looks identical · Matte · Medium coverage
Ingredients (not scored): 25% ingredient overlap
Differences: Slightly cooler undertone · Matte rather than radiant finish · No long-wear claim · No SPF
Medium confidence· Digital match
Ulta Beauty Collection Complexion Crush Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $16 · product priceView at Ulta BeautyUlta Beauty(product price)Costs $10 moreMatches: Near-identical swatch colourClaims not settling into linesClaims colour stability
Differences: Slightly cooler undertoneNatural rather than radiant finishLight rather than medium coverage
Looks identical · Natural · Light coverage
Ingredients (not scored): 15% ingredient overlap
Differences: Slightly cooler undertone · Natural rather than radiant finish · Light rather than medium coverage · No skin-like finish claimed · Not marketed for sensitive skin
Medium confidence· Digital match
Clinique Even Better Clinical Vitamin Makeup Broad Spectrum SPF 45 Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $49 · product priceView at Ulta BeautyTarget$24.01 less (62%)Matches: Same medium coverage
Differences: Natural rather than radiant finishNo skin-like finish claimedNo long-wear claim
Colour not compared · Natural · Medium coverage
Ingredients (not scored): 16% ingredient overlap
Differences: Natural rather than radiant finish · No skin-like finish claimed · No long-wear claim · Does not claim a lightweight feel · Not marketed for sensitive skin · No SPF
Low confidence· Digital match
CoverGirl Olay Simply Ageless 3-in-1 Liquid Foundation
Every store that sells this shade · prices as last checked
Target$14.99View at TargetUlta Beauty$24.01 less (62%)Matches: Near-identical swatch colourSimilar undertone (neutral vs warm)
Differences: No skin-like finish claimedNo long-wear claimDoes not claim a lightweight feel
Looks identical
Ingredients (not scored): no ingredient list for one product
Differences: No skin-like finish claimed · No long-wear claim · Does not claim a lightweight feel · No SPF
Medium confidence· Digital match
Palladio Beauty Powder Finish Liquid Foundation
Every store that sells this shade · prices as last checked
Ulta Beauty$14.99View at Ulta BeautyUlta Beauty(product price)Costs $10 moreMatches: Very close colourClaims not settling into linesClaims colour stability
Differences: Slightly cooler undertoneNatural rather than radiant finishLight rather than medium coverage
Very close colour · Natural · Light coverage
Ingredients (not scored): 15% ingredient overlap
Differences: Slightly cooler undertone · Natural rather than radiant finish · Light rather than medium coverage · No skin-like finish claimed · Not marketed for sensitive skin
Medium confidence· Digital match
Clinique Even Better Clinical Vitamin Makeup Broad Spectrum SPF 45 Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $49 · product priceView at Ulta BeautyTarget$24.01 less (62%)Matches: Very close colour
Differences: Neutral rather than warm undertoneMatte rather than radiant finishBuildable rather than medium coverage
Very close colour · Matte · Buildable coverage
Ingredients (not scored): no ingredient list for one product
Differences: Neutral rather than warm undertone · Matte rather than radiant finish · Buildable rather than medium coverage · No skin-like finish claimed · No long-wear claim · Does not claim a lightweight feel · Not marketed for dry/sensitive skin · No SPF
Medium confidence· Digital match
NYX Professional Makeup Make 'EM Wonder, 24H Soft Matte Foundation
Every store that sells this shade · prices as last checked
Target$14.99View at TargetWalmart$16View at WalmartShowing 12 of 28 matches
The closest shade to IT Cosmetics CC+ Nude Glow Lightweight Foundation + Glow Serum Rich (Medium light · Warm · golden undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
7
$42
Warm Nude
$12.99
42S tan sand
$32
Tone 6.2 N
$32
140
$12.99
21.0 Medium Tan
$30
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
bareMinerals ORIGINAL Loose Talc-Free Mineral Powder Foundation SPF 15 in Tan Nude 17, against IT Cosmetics CC+ Nude Glow Lightweight Foundation + Glow Serum in Rich. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To bareMinerals ORIGINAL Loose Talc-Free Mineral Powder Foundation SPF 15 in Tan Nude 17.
0 shared ingredients; weighted similarity 0%. Ingredients only affect results through the filters.
Kosas Revealer Skin-Improving Foundation SPF 25 in Medium Tan Neutral 280, against IT Cosmetics CC+ Nude Glow Lightweight Foundation + Glow Serum in Rich. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To Kosas Revealer Skin-Improving Foundation SPF 25 in Medium Tan Neutral 280.
7 shared ingredients; weighted similarity 6%. Ingredients only affect results through the filters.
bareMinerals ORIGINAL Loose Talc-Free Mineral Powder Foundation SPF 15 Tan Nude 17
SephoraYour shade $39 at Sephora
Kosas Revealer Skin-Improving Foundation SPF 25 Medium Tan Neutral 280
SephoraYour shade $39 at Sephora
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
