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Skintuition SPF 30 Radiance-Boosting Liquid Foundation 30 Light Medium dupes and alternatives Jane Iredale

Medium light · Warm · peach undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

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Fragrance-free7No drying alcohol8Vegan3Cruelty-free3Oil-free0With SPF3Mineral0

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Only showing matches with full coverage.

Closest shade match: Tarte Amazonian Clay 16-Hour Full Coverage Foundation 28H Light-Medium Honey

The equivalent shade: scored on colour, depth and undertone only.

Your shade
Jane Iredale
30 Light MediumChange shade
Depth and undertone: Medium light · Warm · peach
Finish and coverage: Radiant · Buildable coverage
The match
Tarte
28H Light-Medium Honey
Depth and undertone: Medium light · Warm · peach
Finish and coverage: Matte · Full coverage
Shade match
97out of 100
Colour
96
Depth
100
Undertone
100
Medium confidence· Digital matchWhy it matches
Match price
$42Ulta BeautyUlta Beauty
$14 less (25%)

Your shade $56 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

Closest overall alternative: MAC Cosmetics Studio Radiance Serum Powered Foundation NW20

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
Jane Iredale
30 Light MediumChange shade
Depth and undertone: Medium light · Warm · peach
Finish and coverage: Radiant · Buildable coverage
The match
MAC Cosmetics
NW20
Depth and undertone: Medium · Neutral · neutral golden
Finish and coverage: Radiant · Full coverage
Overall match
86out of 100
Shade (Shade match)
95
Finish (Finish & visual result)
82
Wear (Wear & performance)
58
Skin (Skin suitability)
100
High confidence· Digital matchWhy it matches
Match price
$46Ulta BeautyUlta Beauty
$10 less (18%)

Your shade $56 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · MAC Cosmetics

    Studio Radiance Serum Powered Foundation

    NW18
    Shade match 88
    $46Ulta BeautyUlta Beauty(product price)$10 less (18%)

    Matches: Near-identical swatch colourSame radiant finishBoth claim a blurring effect

    Differences: Neutral rather than warm undertoneFull rather than buildable coverageNo skin-like finish claimed

    Score details
    Shade match
    88
    Finish & visual result
    82
    Wear & performance
    58
    Skin suitability
    100

    Looks identical · Radiant · Full coverage

    Ingredients (not scored): 16% ingredient overlap

    Differences: Neutral rather than warm undertone · Full rather than buildable coverage · No skin-like finish claimed · Does not claim colour stability · No SPF

    Retailer shade note: beige with neutral undertone for light skin

    High confidence· Digital match

    View match
  2. #4 · MAC Cosmetics

    Studio Radiance Serum Powered Foundation

    C4.5
    Shade match 87
    $46Ulta BeautyUlta Beauty(product price)$10 less (18%)

    Matches: Very close colourSame radiant finishBoth claim a blurring effect

    Differences: Neutral rather than warm undertoneFull rather than buildable coverageNo skin-like finish claimed

    Score details
    Shade match
    87
    Finish & visual result
    82
    Wear & performance
    58
    Skin suitability
    100

    Very close colour · Radiant · Full coverage

    Ingredients (not scored): 16% ingredient overlap

    Differences: Neutral rather than warm undertone · Full rather than buildable coverage · No skin-like finish claimed · Does not claim colour stability · No SPF

    Retailer shade note: tanned neutral beige with peach undertone for medium skin

    High confidence· Digital match

    View match
  3. #5 · Live Tinted

    HUESTICK Complexion Stick

    11 Medium
    Shade match 96
    $42Ulta BeautyUlta Beauty(product price)$14 less (25%)

    Matches: Very close colourSame warm undertoneBoth claim a skin-like finish

    Differences: Matte rather than radiant finishFull rather than buildable coverageNo long-wear claim

    Score details
    Shade match
    96
    Finish & visual result
    63
    Wear & performance
    55
    Skin suitability
    100

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Matte rather than radiant finish · Full rather than buildable coverage · No long-wear claim · Does not claim colour stability · No SPF

    Retailer shade note: warm undertone

    High confidence· Digital match

    View match
  4. #6 · Lancôme

    Rénergie Lift Makeup Lightweight Liquid Foundation SPF 27

    310 Clair 30 C
    Shade match 90
    $63Ulta BeautyUlta Beauty(product price)Costs $7 more

    Matches: Near-identical swatch colourBoth claim long-wearingClaims transfer resistance

    Differences: Luminous rather than radiant finishFull rather than buildable coverageNo skin-like finish claimed

    Score details
    Shade match
    90
    Finish & visual result
    65
    Wear & performance
    74
    Skin suitability
    100

    Looks identical · Luminous · Full coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Luminous rather than radiant finish · Full rather than buildable coverage · No skin-like finish claimed · No blurring effect claimed · Does not claim colour stability

    Medium confidence· Digital match

    View match
  5. #7 · Unleashia

    Satin Wear Healthy-Green Cushion Foundation

    24N Wind Storm
    Shade match 96
    $24Ulta BeautyUlta Beauty(product price)$32 less (57%)

    Matches: Very close colourSame warm undertoneBoth claim a lightweight feel

    Differences: Natural rather than radiant finishFull rather than buildable coverageNo skin-like finish claimed

    Score details
    Shade match
    96
    Finish & visual result
    58
    Wear & performance
    55
    Skin suitability
    100

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Natural rather than radiant finish · Full rather than buildable coverage · No skin-like finish claimed · No blurring effect claimed · No long-wear claim · Does not claim colour stability

    Retailer shade note: light medium with peach undertones

    Medium confidence· Digital match

    View match
  6. #8 · KimChi Chic Beauty

    A Really Good Foundation

    110L
    Shade match 96
    $29Ulta BeautyUlta Beauty(product price)$27 less (48%)

    Matches: Very close colourSame warm undertoneBoth claim long-wearing

    Differences: Natural matte rather than radiant finishFull rather than buildable coverageNo skin-like finish claimed

    Score details
    Shade match
    96
    Finish & visual result
    50
    Wear & performance
    74
    Skin suitability
    80

    Very close colour · Natural matte · Full coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Natural matte rather than radiant finish · Full rather than buildable coverage · No skin-like finish claimed · No blurring effect claimed · Does not claim colour stability · Not marketed for sensitive skin · No SPF

    Retailer shade note: Light/Medium with Warm Undertones

    Medium confidence· Digital match

    View match
  7. #9 · Estée Lauder

    Double Wear Max Cover Camouflage Foundation For Face and Body SPF 15

    3N1 Ivory Beige
    Shade match 91
    $55Ulta BeautyUlta Beauty$1 less (2%)

    Matches: Near-identical swatch colour

    Differences: Natural rather than radiant finishFull rather than buildable coverageNo skin-like finish claimed

    Score details
    Shade match
    91
    Finish & visual result
    58
    Wear & performance
    55
    Skin suitability
    100

    Looks identical · Natural · Full coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Natural rather than radiant finish · Full rather than buildable coverage · No skin-like finish claimed · No blurring effect claimed · Does not claim colour stability · Does not claim a lightweight feel

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Jane Iredale Skintuition SPF 30 Radiance-Boosting Liquid Foundation 30 Light Medium (Medium light · Warm · peach undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    21.0 Medium Tan

    IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 21.0 Medium Tan

    • Looks identical
    • Medium light · Warm undertone

    $30

    SephoraView at Sephora
  2. Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer

    5.75

    Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer, shade 5.75

    • Looks identical
    • Medium light · Warm · golden undertone

    $42

    SephoraView at Sephora
  3. Dior Forever Skin Correct Full-Coverage Concealer

    3WP Warm Peach

    Dior Forever Skin Correct Full-Coverage Concealer, shade 3WP Warm Peach

    • Looks identical
    • Medium light · Warm · peach undertone

    $42

    Ulta BeautyView at Ulta Beauty
  4. Milk Makeup Future Fluid Longwear Hydrating Concealer

    10W

    Milk Makeup Future Fluid Longwear Hydrating Concealer, shade 10W

    • Very close colour
    • Medium light · Warm undertone

    $30

    Ulta BeautyView at Ulta Beauty
  5. CoverGirl TruBlend Undercover Concealer

    Golden Natural

    CoverGirl TruBlend Undercover Concealer, shade Golden Natural

    • Very close colour
    • Medium · Warm · golden undertone

    $12.99

    Ulta BeautyView at Ulta Beauty
  6. Laura Mercier Real Flawless Weightless Perfecting Serum Concealer

    3W1

    Laura Mercier Real Flawless Weightless Perfecting Serum Concealer, shade 3W1

    • Very close colour
    • Medium light · Warm undertone

    $34

    SephoraView at Sephora

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Tarte Amazonian Clay 16-Hour Full Coverage Foundation in 28H Light-Medium Honey, against Jane Iredale Skintuition SPF 30 Radiance-Boosting Liquid Foundation in 30 Light Medium. Every attribute compared, with its share of the score.

ComparedYour shade30 Light MediumClosest shade match28H Light-Medium HoneyScore
Shade match55% of overall97
Colour96#ce9d78#d29c76Looks identicalColour difference 1.3 (0 is identical)
Depth100Medium lightMedium lightSameDepth difference: 0.2
Retailer descriptionLight mediumLight mediumBoth described as light mediumThe retailers describe the same depth
Undertone100Warm · peachWarm · peachSamefrom retailer shade descriptions
Finish & visual result25% of overall51
Finish12RadiantMatteDifferentMatte finish rather than radiant
Coverage80BuildableFullCloseFull coverage rather than buildable (buildable: one step of tolerance)
Skin-like finish40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 4 of 5 compared63
Longevity70Long-wearing16-hour wearSome differenceThe match claims 16-hour wear; your product says long-wearing without hours
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stability40ClaimedNot listedSome differenceOnly your product claims colour stability (no oxidation); the match does not list it
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall60
Skin type60Combination, dry, normal, oily, sensitiveNormal, combination, oilyBoth marketed for combination/​normal/​oily skin
Overall match 79/100Shade match 97/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Tarte Amazonian Clay 16-Hour Full Coverage Foundation in 28H Light-Medium Honey.

Same or better

  • $14 less
  • Near-identical swatch colour
  • Same warm undertone
  • Full rather than buildable coverage
  • Both claim a blurring effect
  • Claims not settling into lines
  • Both claim a lightweight feel

Different

  • Matte finish instead of radiant
  • No skin-like finish claimed
  • Does not claim colour stability
  • Not marketed for dry/sensitive skin
  • Fragrance is listed in the formula
  • No SPF

Ingredients (information only, not scored)

5 shared ingredients; weighted similarity 8%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BasePowder-based, moderate siliconeWater-based, high silicone
FragranceNot listedListed (fragrance)
Drying alcoholNot listedNot listed
SPFSPF 30Not listed
OverlapPowder-based vs water-based; silicone moderate vs high
View full match

Why the closest overall alternative works

MAC Cosmetics Studio Radiance Serum Powered Foundation in NW20, against Jane Iredale Skintuition SPF 30 Radiance-Boosting Liquid Foundation in 30 Light Medium. Every attribute compared, with its share of the score.

ComparedYour shade30 Light MediumClosest overall alternativeNW20Score
Shade match55% of overall95
Colour97#ce9d78#cf9c74Looks identicalColour difference 0.9 (0 is identical)
Depth100Medium lightMediumCloseDepth difference: 0.3
Retailer descriptionLight mediumNot statedNo depth word in one descriptionNot compared
Undertone85Warm · peachNeutral · neutral goldenClosefrom retailer shade descriptions
Finish & visual result25% of overall82
Finish100RadiantRadiantSameSame radiant finish
Coverage80BuildableFullCloseFull coverage rather than buildable (buildable: one step of tolerance)
Skin-like finish40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall58
Longevity70Long-wearing12-hour wearSome differenceThe match claims 12-hour wear; your product says long-wearing without hours
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stability40ClaimedNot listedSome differenceOnly your product claims colour stability (no oxidation); the match does not list it
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall100
Skin type100Combination, dry, normal, oily, sensitiveCombination, dry, normal, oily, sensitiveBoth marketed for combination/​dry/​normal/​oily/​sensitive skin
Overall match 86/100Shade match 95/100High confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To MAC Cosmetics Studio Radiance Serum Powered Foundation in NW20.

Same or better

  • $10 less
  • Near-identical swatch colour
  • Similar undertone (neutral vs warm)
  • Same radiant finish
  • Full rather than buildable coverage
  • Both claim a blurring effect
  • Claims transfer resistance
  • Claims not settling into lines
  • Both claim a lightweight feel

Different

  • No skin-like finish claimed
  • Does not claim colour stability
  • No SPF

Ingredients (information only, not scored)

10 shared ingredients; weighted similarity 16%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BasePowder-based, moderate siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFSPF 30Not listed
OverlapPowder-based vs water-based; silicone moderate vs high
View full match

Where to buy

Closest shade match

Tarte Amazonian Clay 16-Hour Full Coverage Foundation 28H Light-Medium Honey

Match price
$42Ulta BeautyUlta Beauty
$14 less (25%)

Your shade $56 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

Closest overall alternative

MAC Cosmetics Studio Radiance Serum Powered Foundation NW20

Match price
$46Ulta BeautyUlta Beauty
$10 less (18%)

Your shade $56 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.