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I am Magic Natural Radiance Foundation 330 Accra dupes and alternatives Juvia's Place

Deep · Neutral · neutral golden undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade match: L'Oréal Paris Lumi Le Glow Skin Tint 310 Warm

The equivalent shade: scored on colour, depth and undertone only.

The match
L'Oréal Paris
310 Warm
Depth and undertone: Deep · Warm
Finish and coverage: Radiant · Light coverage
Shade match
95out of 100
Colour
97
Depth
99
Undertone
85
Medium confidence· Digital matchWhy it matches
Match price
$16.99Ulta BeautyUlta Beauty
$7.01 less (29%)

Your shade $24 at Ulta Beauty · lowest price $13.99 at Target

Ulta BeautyView at Ulta Beauty

Closest overall alternative: Jane Iredale Skintuition SPF 30 Radiance-Boosting Liquid Foundation 60 Dark

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

The match
Jane Iredale
60 Dark
Depth and undertone: Deep · Neutral
Finish and coverage: Radiant · Buildable coverage
Overall match
82out of 100
Shade (Shade match)
86
Finish (Finish & visual result)
79
Wear (Wear & performance)
70
Skin (Skin suitability)
100
Match price
$56Ulta BeautyUlta Beauty
Costs $32 more

Your shade $24 at Ulta Beauty · product price; shade not separately priced

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 85
    $36SephoraSephoraCosts $12 more

    Matches: Near-identical swatch colourSame medium coverageClaims a skin-like finish

    Differences: Slightly cooler undertoneNot marketed for normal/sensitive skin

    Score details
    Shade match
    85
    Finish & visual result
    76
    Wear & performance
    80
    Skin suitability
    60

    Looks identical · Medium coverage

    Ingredients (not scored): 0% ingredient overlap

    Differences: Slightly cooler undertone · Not marketed for normal/sensitive skin

    Retailer shade note: deep / rich - cool

    Medium confidence· Digital match

    View match
  2. Shade match 86
    $49Ulta BeautyUlta Beauty(product price)Costs $25 more

    Matches: Same neutral undertoneSame radiant finishClaims not settling into lines

    Differences: Light rather than medium coverage

    Score details
    Shade match
    86
    Finish & visual result
    82
    Wear & performance
    51
    Skin suitability
    100

    Close colour · Radiant · Light coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Light rather than medium coverage

    Retailer shade note: deep neutral

    Medium confidence· Digital match

    View match
  3. #5 · Yves Saint Laurent

    Skin Affair Soft Glow Cushion Foundation

    DW8
    Shade match 85
    $49SephoraSephoraCosts $25 more

    Matches: Similar undertone (warm vs neutral)Same radiant finishSame medium coverage

    Differences: Not marketed for combination/dry/oily/sensitive skin

    Score details
    Shade match
    85
    Finish & visual result
    89
    Wear & performance
    68
    Skin suitability
    20

    Close colour · Radiant · Medium coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Not marketed for combination/dry/oily/sensitive skin

    Retailer shade note: deep warm 8

    Medium confidence· Digital match

    View match
  4. Shade match 84
    $38SephoraSephoraCosts $14 more

    Matches: Same neutral undertoneSame radiant finishClaims not settling into lines

    Differences: Light rather than medium coverageNot marketed for combination/oily skin

    Score details
    Shade match
    84
    Finish & visual result
    91
    Wear & performance
    54
    Skin suitability
    60

    Close colour · Radiant · Light coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Light rather than medium coverage · Not marketed for combination/oily skin

    Retailer shade note: deep tan, neutral to warm

    Medium confidence· Digital match

    View match
  5. #7 · Estée Lauder

    Futurist Skin Tint Serum Foundation SPF 20

    5W1 Bronze
    Shade match 89
    $33$55SephoraSephoraCosts $9 more

    Matches: Very close colourSimilar undertone (warm vs neutral)Same radiant finish

    Differences: Light rather than medium coverageNot marketed for dry/oily/sensitive skin

    Score details
    Shade match
    89
    Finish & visual result
    82
    Wear & performance
    54
    Skin suitability
    40

    Very close colour · Radiant · Light coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Light rather than medium coverage · Not marketed for dry/oily/sensitive skin

    Retailer shade note: deep with warm golden undertones

    Medium confidence· Digital match

    View match
  6. #8 · Sephora Collection

    Best Skin Ever Liquid Foundation

    32Y
    Shade match 86
    $24SephoraSephoraSame price

    Matches: Similar undertone (warm vs neutral)Same medium coverageBoth claim long-wearing

    Differences: Natural rather than radiant finishNot marketed for oily/sensitive skin

    Score details
    Shade match
    86
    Finish & visual result
    76
    Wear & performance
    68
    Skin suitability
    60

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Natural rather than radiant finish · Not marketed for oily/sensitive skin

    Retailer shade note: very tan with yellow undertones

    Medium confidence· Digital match

    View match
  7. Shade match 86
    $48SephoraSephoraCosts $24 more

    Matches: Same neutral undertoneSame radiant finishClaims a skin-like finish

    Differences: Slightly lighterLight rather than medium coverageNot marketed for oily/sensitive skin

    Score details
    Shade match
    86
    Finish & visual result
    67
    Wear & performance
    80
    Skin suitability
    60

    Close colour · Radiant · Light coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Slightly lighter · Light rather than medium coverage · Not marketed for oily/sensitive skin

    Retailer shade note: tan-deep with neutral undertones

    Medium confidence· Digital match

    View match
  8. Shade match 83
    $49Ulta BeautyUlta Beauty(product price)Costs $25 more

    Matches: Same neutral undertoneSame radiant finishClaims not settling into lines

    Differences: Light rather than medium coverage

    Score details
    Shade match
    83
    Finish & visual result
    82
    Wear & performance
    51
    Skin suitability
    100

    Close colour · Radiant · Light coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Light rather than medium coverage

    Retailer shade note: rich neutral

    Medium confidence· Digital match

    View match
  9. #11 · Youngblood

    Loose Mineral Foundation

    Coffee
    Shade match 84
    $50Ulta BeautyUlta Beauty(product price)Costs $26 more

    Matches: Same neutral undertoneClaims a lightweight feelNo fragrance listed

    Differences: Buildable rather than medium coverageNo long-wear claimNot marketed for combination/dry/normal/oily skin

    Score details
    Shade match
    84
    Finish & visual result
    100
    Wear & performance
    40
    Skin suitability
    20

    Close colour · Buildable coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Buildable rather than medium coverage · No long-wear claim · Not marketed for combination/dry/normal/oily skin

    Retailer shade note: dark shade, neutral undertone

    Medium confidence· Digital match

    View match
  10. Shade match 87
    $34Ulta BeautyUlta Beauty(product price)Costs $10 more

    Matches: Similar undertone (warm vs neutral)Same medium coverageClaims not settling into lines

    Differences: Natural rather than radiant finishNo long-wear claim

    Score details
    Shade match
    87
    Finish & visual result
    76
    Wear & performance
    40
    Skin suitability
    100

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Natural rather than radiant finish · No long-wear claim

    Retailer shade note: dark brown skin w/golden undertones

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Juvia's Place I am Magic Natural Radiance Foundation 330 Accra (Deep · Neutral · neutral golden undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer

    4N72

    Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer, shade 4N72

    • Looks identical
    • Deep · Neutral undertone

    $35

  2. MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer

    NC55

    MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade NC55

    • Very close colour
    • Deep · Neutral · neutral golden undertone

    $30

  3. Milk Makeup Future Fluid Longwear Hydrating Concealer

    22NW

    Milk Makeup Future Fluid Longwear Hydrating Concealer, shade 22NW

    • Very close colour
    • Deep · Neutral · neutral golden undertone

    $30

  4. Hourglass Vanish Airbrush Full Coverage Longwear Concealer

    Mocha 11

    Hourglass Vanish Airbrush Full Coverage Longwear Concealer, shade Mocha 11

    • Very close colour
    • Deep · Olive · warm olive undertone

    $39

  5. Revlon ColorStay Skin Awaken Concealer

    Truffle

    Revlon ColorStay Skin Awaken Concealer, shade Truffle

    • Very close colour
    • Deep

    $14.99

  6. Rare Beauty Liquid Touch Brightening Concealer

    520W

    Rare Beauty Liquid Touch Brightening Concealer, shade 520W

    • Close colour
    • Deep · Warm · golden undertone

    $24

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

L'Oréal Paris Lumi Le Glow Skin Tint in 310 Warm, against Juvia's Place I am Magic Natural Radiance Foundation in 330 Accra. Every attribute compared, with its share of the score.

ComparedYour shade330 AccraClosest shade match310 WarmScore
Shade match55% of overall95
Colour97#8a5528#8b562cLooks identicalColour difference 0.9 (0 is identical)
Depth99DeepDeepSameDepth difference: 0.6
Retailer descriptionNot statedNot statedNo depth word in one descriptionNot compared
Undertone85Neutral · neutral goldenWarmClosefrom retailer shade descriptions
Finish & visual result25% of overall73
Finish100RadiantRadiantSameSame radiant finish
Coverage80MediumLightCloseLight coverage rather than medium (buildable: one step of tolerance)
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 2 of 5 compared40
Longevity40Long-wearingNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall100
Skin type100Combination, dry, normal, oily, sensitiveCombination, dry, normal, oily, sensitiveBoth marketed for combination/​dry/​normal/​oily/​sensitive skin
Overall match 81/100Shade match 95/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To L'Oréal Paris Lumi Le Glow Skin Tint in 310 Warm.

Same or better

  • $7.01 less
  • Near-identical swatch colour
  • Similar undertone (warm vs neutral)
  • Same radiant finish
  • Light rather than medium coverage
  • Claims a skin-like finish
  • Claims a blurring effect
  • Claims a lightweight feel
  • No fragrance listed

Different

  • No long-wear claim

Ingredients (information only, not scored)

6 shared ingredients; weighted similarity 11%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseWater-based, high siliconeWater-based, low silicone
FragranceListed (fragrance)Not listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapBoth water-based; silicone high vs low

Why the closest overall alternative works

Jane Iredale Skintuition SPF 30 Radiance-Boosting Liquid Foundation in 60 Dark, against Juvia's Place I am Magic Natural Radiance Foundation in 330 Accra. Every attribute compared, with its share of the score.

ComparedYour shade330 AccraClosest overall alternative60 DarkScore
Shade match55% of overall86
Colour84#8a5528#824f2aClose colourColour difference 3.1 (0 is identical)
Depth93DeepDeepSameDepth difference: 3.6
Retailer descriptionNot statedDeepNo depth word in one descriptionNot compared
Undertone85Neutral · neutral goldenNeutralClosefrom retailer shade descriptions
Finish & visual result25% of overall79
Finish100RadiantRadiantSameSame radiant finish
Coverage100MediumBuildableCloseBuildable coverage rather than medium (buildable: one step of tolerance)
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 3 of 5 compared70
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stability40Not listedClaimedSome differenceThe match claims colour stability (no oxidation); your product does not list it
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall100
Skin type100Combination, dry, normal, oily, sensitiveCombination, dry, normal, oily, sensitiveBoth marketed for combination/​dry/​normal/​oily/​sensitive skin
Overall match 82/100Shade match 86/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Jane Iredale Skintuition SPF 30 Radiance-Boosting Liquid Foundation in 60 Dark.

Same or better

  • Same neutral undertone
  • Same radiant finish
  • Buildable rather than medium coverage
  • Claims a skin-like finish
  • Claims a blurring effect
  • Both claim long-wearing
  • Claims colour stability
  • Claims a lightweight feel
  • No fragrance listed
  • Adds SPF 30

Different

  • Small colour difference on the swatch

Ingredients (information only, not scored)

8 shared ingredients; weighted similarity 15%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseWater-based, high siliconePowder-based, moderate silicone
FragranceListed (fragrance)Not listed
Drying alcoholNot listedNot listed
SPFNot listedSPF 30
OverlapWater-based vs powder-based; silicone high vs moderate

Where to buy

Closest shade match

L'Oréal Paris Lumi Le Glow Skin Tint 310 Warm

Match price
$16.99Ulta BeautyUlta Beauty
$7.01 less (29%)

Your shade $24 at Ulta Beauty · lowest price $13.99 at Target

Ulta BeautyView at Ulta Beauty

Closest overall alternative

Jane Iredale Skintuition SPF 30 Radiance-Boosting Liquid Foundation 60 Dark

Match price
$56Ulta BeautyUlta Beauty
Costs $32 more

Your shade $24 at Ulta Beauty · product price; shade not separately priced

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.