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Real Flawless Feather Matte Powder Foundation 3W Butterscotch dupes and alternatives Laura Mercier

Medium light · Warm undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade match: MAC Cosmetics Studio Fix Fluid SPF 15 Foundation NW18

The equivalent shade: scored on colour, depth and undertone only.

The match
MAC Cosmetics
NW18
Depth and undertone: Medium light · Warm · peach
Finish and coverage: Matte · Full coverage
Shade match
98out of 100
Colour
97
Depth
99
Undertone
100
Best price
$39SephoraSephora
$15 less (28%)

Your shade $54 at Ulta Beauty

SephoraView at Sephora

Closest overall alternative: MAC Cosmetics Studio Fix Powder Plus Foundation NC45

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

The match
MAC Cosmetics
NC45
Depth and undertone: Medium light · Warm · golden
Finish and coverage: Matte · Full coverage
Overall match
90out of 100
Shade (Shade match)
97
Finish (Finish & visual result)
93
Wear (Wear & performance)
73
Skin (Skin suitability)
60
Best price
$39SephoraSephora
$15 less (28%)

Your shade $54 at Ulta Beauty

SephoraView at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · MAC Cosmetics

    Studio Fix Fluid SPF 15 Foundation

    NC25
    Shade match 98
    $39SephoraSephora$15 less (28%)

    Matches: Near-identical swatch colourSame warm undertoneSame matte finish

    Differences: Full rather than buildable coverageNo blurring effect claimedNot marketed for combination/dry/sensitive skin

    Score details
    Shade match
    98
    Finish & visual result
    81
    Wear & performance
    79
    Skin suitability
    40

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Full rather than buildable coverage · No blurring effect claimed · Not marketed for combination/dry/sensitive skin

    Retailer shade note: light medium with golden peach undertones

    High confidence· Digital match

    View match
  2. #4 · Maybelline

    Super Stay Lumi-Matte Foundation

    312
    Shade match 96
    $15.99Ulta BeautyUlta Beauty(product price)$38.01 less (70%)

    Matches: Very close colourSame warm undertoneSame matte finish

    Differences: Full rather than buildable coverageNo blurring effect claimedDoes not claim not settling into lines

    Score details
    Shade match
    96
    Finish & visual result
    81
    Wear & performance
    60
    Skin suitability
    100

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Full rather than buildable coverage · No blurring effect claimed · Does not claim not settling into lines · Contains drying alcohol

    Retailer shade note: warm undertones

    Medium confidence· Digital match

    View match
  3. #5 · Maybelline

    Fit Me Matte + Poreless Foundation

    Warm Honey 322
    Shade match 95
    $11.99Ulta BeautyUlta Beauty(product price)$42.01 less (78%)

    Matches: Very close colourSame warm undertoneSame matte finish

    Differences: Medium rather than buildable coverageNo blurring effect claimedDoes not claim transfer resistance

    Score details
    Shade match
    95
    Finish & visual result
    89
    Wear & performance
    65
    Skin suitability
    40

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Medium rather than buildable coverage · No blurring effect claimed · Does not claim transfer resistance · Does not claim not settling into lines · Not marketed for combination/dry/sensitive skin · Contains drying alcohol

    High confidence· Digital match

    View match
  4. #6 · SUBTL. Beauty

    Stackable BB Powder Foundation Single

    Light 2W
    Shade match 96
    $24Ulta BeautyUlta Beauty(product price)$30 less (56%)

    Matches: Very close colourSame warm undertoneBoth claim a blurring effect

    Differences: Natural rather than matte finishMedium rather than buildable coverageNo long-wear claim

    Score details
    Shade match
    96
    Finish & visual result
    81
    Wear & performance
    65
    Skin suitability
    50

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 36% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than buildable coverage · No long-wear claim · Does not claim transfer resistance

    Retailer shade note: Light with warm undertones

    Medium confidence· Digital match

    View match
  5. #7 · Maybelline

    Fit Me Matte + Poreless Foundation

    Toffee 330
    Shade match 93
    $11.99Ulta BeautyUlta Beauty(product price)$42.01 less (78%)

    Matches: Near-identical swatch colourSimilar undertone (neutral vs warm)Same matte finish

    Differences: Medium rather than buildable coverageNo blurring effect claimedDoes not claim transfer resistance

    Score details
    Shade match
    93
    Finish & visual result
    89
    Wear & performance
    65
    Skin suitability
    40

    Looks identical · Matte · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Medium rather than buildable coverage · No blurring effect claimed · Does not claim transfer resistance · Does not claim not settling into lines · Not marketed for combination/dry/sensitive skin · Contains drying alcohol

    Medium confidence· Digital match

    View match
  6. #8 · IT Cosmetics

    CC+ Cream Natural Matte Foundation

    Tan Warm
    Shade match 97
    $39SephoraSephora$15 less (28%)

    Matches: Near-identical swatch colourSame warm undertoneSame matte finish

    Differences: Full rather than buildable coverageNo long-wear claimDoes not claim transfer resistance

    Score details
    Shade match
    97
    Finish & visual result
    93
    Wear & performance
    40
    Skin suitability
    40

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Full rather than buildable coverage · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim a lightweight feel · Not marketed for dry/normal/sensitive skin

    Medium confidence· Digital match

    View match
  7. #9 · MAC Cosmetics

    Studio Fix Powder Plus Foundation

    NC45.5
    Shade match 86
    $39SephoraSephora$15 less (28%)

    Matches: Very close colourSame matte finishBoth claim a blurring effect

    Differences: Neutral rather than warm undertoneFull rather than buildable coverageDoes not claim transfer resistance

    Score details
    Shade match
    86
    Finish & visual result
    93
    Wear & performance
    73
    Skin suitability
    60

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 26% ingredient overlap

    Differences: Neutral rather than warm undertone · Full rather than buildable coverage · Does not claim transfer resistance · Not marketed for dry/sensitive skin

    Retailer shade note: tanned bronze with neutral undertone for dark skin

    High confidence· Digital match

    View match
  8. #10 · Ulta Beauty Collection

    Moisturizing Complexion Stick

    Medium To Tan Warm
    Shade match 96
    $16Ulta BeautyUlta Beauty$38 less (70%)

    Matches: Very close colourSame warm undertoneBoth claim a blurring effect

    Differences: Natural rather than matte finishMedium rather than buildable coverageNo long-wear claim

    Score details
    Shade match
    96
    Finish & visual result
    81
    Wear & performance
    40
    Skin suitability
    100

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than buildable coverage · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim a lightweight feel

    Medium confidence· Digital match

    View match
  9. #11 · Maybelline

    Super Stay Lumi-Matte Foundation

    322
    Shade match 89
    $15.99Ulta BeautyUlta Beauty(product price)$38.01 less (70%)

    Matches: Near-identical swatch colourSame matte finishBoth claim transfer resistance

    Differences: Neutral rather than warm undertoneFull rather than buildable coverageNo blurring effect claimed

    Score details
    Shade match
    89
    Finish & visual result
    81
    Wear & performance
    60
    Skin suitability
    100

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Neutral rather than warm undertone · Full rather than buildable coverage · No blurring effect claimed · Does not claim not settling into lines · Contains drying alcohol

    Retailer shade note: neutral undertones

    Medium confidence· Digital match

    View match
  10. #12 · Rare Beauty

    True to Myself Natural Matte Longwear Foundation

    23 Medium Neutral
    Shade match 86
    $38Ulta BeautyUlta Beauty(product price)$16 less (30%)

    Matches: Very close colourSame matte finishClaims a skin-like finish

    Differences: Neutral rather than warm undertoneMedium rather than buildable coverageDoes not claim not settling into lines

    Score details
    Shade match
    86
    Finish & visual result
    88
    Wear & performance
    67
    Skin suitability
    80

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Neutral rather than warm undertone · Medium rather than buildable coverage · Does not claim not settling into lines · Not marketed for dry skin

    Retailer shade note: neutral beige

    High confidence· Digital match

    View match
  11. #13 · L'Oréal Paris

    Infallible Skin Ink 2-in-1 Foundation Concealer

    265 Medium Neutral
    Shade match 86
    $18.99Ulta BeautyUlta Beauty(product price)$35.01 less (65%)

    Matches: Very close colourSame matte finishClaims a skin-like finish

    Differences: Neutral rather than warm undertoneMedium rather than buildable coverageNo blurring effect claimed

    Score details
    Shade match
    86
    Finish & visual result
    79
    Wear & performance
    72
    Skin suitability
    100

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Neutral rather than warm undertone · Medium rather than buildable coverage · No blurring effect claimed · Contains drying alcohol

    High confidence· Digital match

    View match
  12. #14 · NYX Professional Makeup

    Make 'EM Wonder, 24H Soft Matte Foundation

    14 True Beige
    Shade match 92
    $9.03WalmartWalmart$44.97 less (83%)

    Matches: Very close colourSimilar undertone (neutral vs warm)Same matte finish

    Differences: No blurring effect claimedNo long-wear claimDoes not claim transfer resistance

    Score details
    Shade match
    92
    Finish & visual result
    89
    Wear & performance
    40
    Skin suitability
    60

    Very close colour · Matte · Buildable coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: No blurring effect claimed · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim a lightweight feel · Not marketed for dry/sensitive skin

    Medium confidence· Digital match

    View match
  13. #15 · Maybelline

    Super Stay Lumi-Matte Foundation

    330
    Shade match 86
    $15.99Ulta BeautyUlta Beauty(product price)$38.01 less (70%)

    Matches: Very close colourSame matte finishBoth claim transfer resistance

    Differences: Neutral rather than warm undertoneFull rather than buildable coverageNo blurring effect claimed

    Score details
    Shade match
    86
    Finish & visual result
    81
    Wear & performance
    60
    Skin suitability
    100

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Neutral rather than warm undertone · Full rather than buildable coverage · No blurring effect claimed · Does not claim not settling into lines · Contains drying alcohol

    Retailer shade note: neutral undertones

    Medium confidence· Digital match

    View match
  14. Shade match 96
    $60SephoraSephoraCosts $6 more

    Matches: Near-identical swatch colourSame warm undertoneBoth claim 12-hour wear

    Differences: Radiant rather than matte finishMedium rather than buildable coverageNo blurring effect claimed

    Score details
    Shade match
    96
    Finish & visual result
    50
    Wear & performance
    82
    Skin suitability
    60

    Looks identical · Radiant · Medium coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Radiant rather than matte finish · Medium rather than buildable coverage · No blurring effect claimed · Does not claim a lightweight feel · Not marketed for oily/sensitive skin

    Retailer shade note: light medium, warm peach

    High confidence· Digital match

    View match
  15. #17 · MAC Cosmetics

    Studio Fix Powder Plus Foundation

    NW40
    Shade match 79
    $39SephoraSephora$15 less (28%)

    Matches: Near-identical swatch colourSame matte finishBoth claim a blurring effect

    Differences: Slightly cooler undertoneFull rather than buildable coverageDoes not claim transfer resistance

    Score details
    Shade match
    79
    Finish & visual result
    93
    Wear & performance
    73
    Skin suitability
    60

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 26% ingredient overlap

    Differences: Slightly cooler undertone · Full rather than buildable coverage · Does not claim transfer resistance · Not marketed for dry/sensitive skin

    Retailer shade note: toasted beige with rosy undertones for medium to dark skin

    High confidence· Digital match

    View match
  16. Shade match 87
    $46SephoraSephora$8 less (15%)

    Matches: Very close colourBoth claim a blurring effectBoth claim a lightweight feel

    Differences: Neutral rather than warm undertoneNatural rather than matte finishMedium rather than buildable coverage

    Score details
    Shade match
    87
    Finish & visual result
    81
    Wear & performance
    61
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Neutral rather than warm undertone · Natural rather than matte finish · Medium rather than buildable coverage · Does not claim transfer resistance · Does not claim not settling into lines · Not marketed for oily/sensitive skin

    Retailer shade note: light - neutral, slightly cool

    Medium confidence· Digital match

    View match
  17. #19 · L'Oréal Paris

    Age Perfect Radiant Serum Foundation

    Golden Honey
    Shade match 94
    $14.97WalmartWalmart$39.03 less (72%)

    Matches: Very close colourSame warm undertoneBoth claim not settling into lines

    Differences: Natural rather than matte finishMedium rather than buildable coverageNo blurring effect claimed

    Score details
    Shade match
    94
    Finish & visual result
    70
    Wear & performance
    65
    Skin suitability
    20

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than buildable coverage · No blurring effect claimed · No long-wear claim · Does not claim transfer resistance · Not marketed for combination/dry/normal/oily skin · Contains drying alcohol

    High confidence· Digital match

    View match
  18. #20 · L'Oréal Paris

    True Match Super-Blendable Foundation

    W5.5 Warm Medium
    Shade match 96
    $13.99Ulta BeautyUlta Beauty(product price)$40.01 less (74%)

    Matches: Very close colourSame warm undertoneClaims a skin-like finish

    Differences: Natural rather than matte finishMedium rather than buildable coverageNo blurring effect claimed

    Score details
    Shade match
    96
    Finish & visual result
    64
    Wear & performance
    40
    Skin suitability
    100

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than buildable coverage · No blurring effect claimed · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim a lightweight feel

    Medium confidence· Digital match

    View match
  19. Shade match 80
    $14.59TargetTarget$39.41 less (73%)

    Matches: Same matte finishBoth claim a blurring effectAdds SPF 15

    Differences: Slightly deeperFull rather than buildable coverageDoes not claim transfer resistance

    Score details
    Shade match
    80
    Finish & visual result
    93
    Wear & performance
    51
    Skin suitability
    100

    Colour not compared · Matte · Full coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Slightly deeper · Full rather than buildable coverage · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim a lightweight feel

    Low confidence· Digital match

    View match
  20. Shade match 95
    $15.99Ulta BeautyUlta Beauty(product price)$38.01 less (70%)

    Matches: Very close colourSame warm undertoneSame buildable coverage

    Differences: Radiant rather than matte finishNo blurring effect claimedDoes not claim transfer resistance

    Score details
    Shade match
    95
    Finish & visual result
    50
    Wear & performance
    65
    Skin suitability
    100

    Very close colour · Radiant · Buildable coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Radiant rather than matte finish · No blurring effect claimed · Does not claim transfer resistance · Does not claim a lightweight feel

    Retailer shade note: light-medium with warm undertones

    Medium confidence· Digital match

    View match
  21. #23 · MAC Cosmetics

    Studio Fix Fluid SPF 15 Foundation

    NW15
    Shade match 77
    $39SephoraSephora$15 less (28%)

    Matches: Very close colourSame matte finishBoth claim transfer resistance

    Differences: Slightly cooler undertoneFull rather than buildable coverageNo blurring effect claimed

    Score details
    Shade match
    77
    Finish & visual result
    81
    Wear & performance
    79
    Skin suitability
    40

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Slightly cooler undertone · Full rather than buildable coverage · No blurring effect claimed · Not marketed for combination/dry/sensitive skin

    Retailer shade note: light beige with soft rosy undertones

    Medium confidence· Digital match

    View match
  22. #24 · Juvia's Place

    I am Magic Natural Radiance Foundation

    530 Ibiza
    Shade match 93
    $14.40$24Ulta BeautyUlta Beauty$39.60 less (73%)

    Matches: Near-identical swatch colourSimilar undertone (neutral vs warm)

    Differences: Radiant rather than matte finishMedium rather than buildable coverageNo blurring effect claimed

    Score details
    Shade match
    93
    Finish & visual result
    50
    Wear & performance
    51
    Skin suitability
    100

    Looks identical · Radiant · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Radiant rather than matte finish · Medium rather than buildable coverage · No blurring effect claimed · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim a lightweight feel · Contains listed fragrance

    Medium confidence· Digital match

    View match
  23. #25 · e.l.f. Cosmetics

    Camo Hydrating CC Cream SPF 30

    Light 250 W
    Shade match 98
    $16Ulta BeautyUlta Beauty$38 less (70%)

    Matches: Near-identical swatch colourSame warm undertoneAdds SPF 30

    Differences: Radiant rather than matte finishFull rather than buildable coverageNo blurring effect claimed

    Score details
    Shade match
    98
    Finish & visual result
    43
    Wear & performance
    51
    Skin suitability
    80

    Looks identical · Radiant · Full coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Radiant rather than matte finish · Full rather than buildable coverage · No blurring effect claimed · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim a lightweight feel · Not marketed for sensitive skin

    Retailer shade note: light with warm undertones

    Medium confidence· Digital match

    View match
  24. #26 · MAC Cosmetics

    Studio Fix Fluid SPF 15 Foundation

    NW22
    Shade match 76
    $39SephoraSephora$15 less (28%)

    Matches: Very close colourSame matte finishBoth claim transfer resistance

    Differences: Slightly cooler undertoneFull rather than buildable coverageNo blurring effect claimed

    Score details
    Shade match
    76
    Finish & visual result
    81
    Wear & performance
    79
    Skin suitability
    40

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Slightly cooler undertone · Full rather than buildable coverage · No blurring effect claimed · Not marketed for combination/dry/sensitive skin

    Retailer shade note: light medium with rosy undertones

    High confidence· Digital match

    View match
  25. #27 · Juvia's Place

    I am Magic Natural Radiance Foundation

    630 Capri
    Shade match 92
    $24Ulta BeautyUlta Beauty(product price)$30 less (56%)

    Matches: Very close colourSimilar undertone (neutral vs warm)

    Differences: Radiant rather than matte finishMedium rather than buildable coverageNo blurring effect claimed

    Score details
    Shade match
    92
    Finish & visual result
    50
    Wear & performance
    51
    Skin suitability
    100

    Very close colour · Radiant · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Radiant rather than matte finish · Medium rather than buildable coverage · No blurring effect claimed · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim a lightweight feel · Contains listed fragrance

    Medium confidence· Digital match

    View match
  26. Shade match 86
    $39SephoraSephora$15 less (28%)

    Matches: Very close colourAdds SPF 50

    Differences: Neutral rather than warm undertoneNatural rather than matte finishFull rather than buildable coverage

    Score details
    Shade match
    86
    Finish & visual result
    62
    Wear & performance
    51
    Skin suitability
    100

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Neutral rather than warm undertone · Natural rather than matte finish · Full rather than buildable coverage · No blurring effect claimed · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim a lightweight feel · Contains listed fragrance

    Retailer shade note: light brown shade with neutral undertones

    Medium confidence· Digital match

    View match
  27. #29 · Maybelline

    Lifter Stix Multi-Use Face Stick

    25
    Shade match 94
    $12.99Ulta BeautyUlta Beauty(product price)$41.01 less (76%)

    Matches: Very close colourSame warm undertoneBoth claim not settling into lines

    Differences: Natural rather than matte finishNo blurring effect claimedNo long-wear claim

    Score details
    Shade match
    94
    Finish & visual result
    51
    Wear & performance
    54
    Skin suitability
    50

    Very close colour · Natural finish

    Ingredients (not scored): 4% ingredient overlap

    Differences: Natural rather than matte finish · No blurring effect claimed · No long-wear claim · Does not claim transfer resistance · Does not claim a lightweight feel

    Retailer shade note: warm light/medium

    Medium confidence· Digital match

    View match
  28. Shade match 81
    $40SephoraSephora$14 less (26%)

    Matches: Very close colourClaims a skin-like finishBoth claim a blurring effect

    Differences: Slightly cooler undertoneNatural rather than matte finishLight rather than buildable coverage

    Score details
    Shade match
    81
    Finish & visual result
    67
    Wear & performance
    73
    Skin suitability
    50

    Very close colour · Natural · Light coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Slightly cooler undertone · Natural rather than matte finish · Light rather than buildable coverage · Does not claim a lightweight feel

    Retailer shade note: light medium with cool neutral undertones

    High confidence· Digital match

    View match
  29. #31 · Maybelline

    Fit Me Dewy + Smooth Foundation

    240 Golden Beige
    Shade match 97
    $9.12WalmartWalmart$44.88 less (83%)

    Matches: Near-identical swatch colourSame warm undertoneBoth claim a lightweight feel

    Differences: Radiant rather than matte finishLight rather than buildable coverageNo blurring effect claimed

    Score details
    Shade match
    97
    Finish & visual result
    43
    Wear & performance
    51
    Skin suitability
    40

    Looks identical · Radiant · Light coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Radiant rather than matte finish · Light rather than buildable coverage · No blurring effect claimed · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Not marketed for combination/oily/sensitive skin

    Medium confidence· Digital match

    View match

Showing 12 of 29 matches

Looking for a concealer in your shade?

The closest shade to Laura Mercier Real Flawless Feather Matte Powder Foundation 3W Butterscotch (Medium light · Warm undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. Laura Mercier Real Flawless Weightless Perfecting Serum Concealer

    3W1

    Laura Mercier Real Flawless Weightless Perfecting Serum Concealer, shade 3W1

    • Very close colour
    • Medium light · Warm undertone

    $34

Closest concealers

  1. NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum

    Medium Golden

    NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum, shade Medium Golden

    • Very close colour
    • Medium · Warm · golden undertone

    $12

  2. Milk Makeup Future Fluid Longwear Hydrating Concealer

    10W

    Milk Makeup Future Fluid Longwear Hydrating Concealer, shade 10W

    • Very close colour
    • Medium light · Warm undertone

    $30

  3. MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer

    NW18

    MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade NW18

    • Very close colour
    • Medium light · Warm · peach undertone

    $30

  4. Hourglass Vanish Airbrush Full Coverage Longwear Concealer

    Fawn 4.5

    Hourglass Vanish Airbrush Full Coverage Longwear Concealer, shade Fawn 4.5

    • Very close colour
    • Medium light · Warm · golden undertone

    $39

  5. Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer

    5.75

    Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer, shade 5.75

    • Close colour
    • Medium light · Warm · golden undertone

    $42

  6. Maybelline Fit Me Natural Finish Concealer

    040 Caramel

    Maybelline Fit Me Natural Finish Concealer, shade 040 Caramel

    • Very close colour
    • Medium light

    $10.99

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

MAC Cosmetics Studio Fix Fluid SPF 15 Foundation in NW18, against Laura Mercier Real Flawless Feather Matte Powder Foundation in 3W Butterscotch. Every attribute compared, with its share of the score.

ComparedYour shade3W ButterscotchClosest shade matchNW18Score
Shade match55% of overall98
Colour97#de9d6c#df9e70Looks identicalColour difference 0.9 (0 is identical)
Depth99Medium lightMedium lightSameDepth difference: 0.6
Retailer descriptionLight mediumLight mediumBoth described as light mediumThe retailers describe the same depth
Undertone100WarmWarm · peachClosefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared81
Finish100MatteMatteSameSame matte finish
Coverage80BuildableFullCloseFull coverage rather than buildable (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall79
Longevity6016-hour wear24-hour wearSome difference24-hour wear claimed against 16-hour wear
Transfer resistance100ClaimedClaimedSameBoth products claim transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stability40Not listedClaimedSome differenceThe match claims colour stability (no oxidation); your product does not list it
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall40
Skin type40Combination, dry, normal, oily, sensitiveNormal, oilyBoth marketed for normal/​oily skin
Overall match 88/100Shade match 98/100High confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To MAC Cosmetics Studio Fix Fluid SPF 15 Foundation in NW18.

Same or better

  • $15 less
  • Near-identical swatch colour
  • Same warm undertone
  • Same matte finish
  • Full rather than buildable coverage
  • Both claim transfer resistance
  • Both claim not settling into lines
  • Claims colour stability
  • Both claim a lightweight feel
  • Adds SPF 15

Different

  • No blurring effect claimed
  • Not marketed for combination/dry/sensitive skin

Ingredients (information only, not scored)

7 shared ingredients; weighted similarity 9%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BasePowder-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedSPF 15
OverlapPowder-based vs water-based; silicone high vs high

Why the closest overall alternative works

MAC Cosmetics Studio Fix Powder Plus Foundation in NC45, against Laura Mercier Real Flawless Feather Matte Powder Foundation in 3W Butterscotch. Every attribute compared, with its share of the score.

ComparedYour shade3W ButterscotchClosest overall alternativeNC45Score
Shade match55% of overall97
Colour95#de9d6c#e3a16dLooks identicalColour difference 1.4 (0 is identical)
Depth96Medium lightMedium lightSameDepth difference: 2.2
Retailer descriptionLight mediumNot statedNo depth word in one descriptionNot compared
Undertone100WarmWarm · goldenClosefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared93
Finish100MatteMatteSameSame matte finish
Coverage80BuildableFullCloseFull coverage rather than buildable (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall73
Longevity8016-hour wear12-hour wearClose12-hour wear claimed against 16-hour wear
Transfer resistance40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stability40Not listedClaimedSome differenceThe match claims colour stability (no oxidation); your product does not list it
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall60
Skin type60Combination, dry, normal, oily, sensitiveNormal, combination, oilyBoth marketed for combination/​normal/​oily skin
Overall match 90/100Shade match 97/100High confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To MAC Cosmetics Studio Fix Powder Plus Foundation in NC45.

Same or better

  • $15 less
  • Near-identical swatch colour
  • Same warm undertone
  • Same matte finish
  • Full rather than buildable coverage
  • Both claim a blurring effect
  • Both claim 12-hour wear
  • Both claim not settling into lines
  • Claims colour stability
  • Both claim a lightweight feel

Different

  • Does not claim transfer resistance
  • Not marketed for dry/sensitive skin

Ingredients (information only, not scored)

11 shared ingredients; weighted similarity 26%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BasePowder-based, high siliconePowder-based, moderate silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapBoth powder-based; silicone high vs moderate

Where to buy

Closest shade match

MAC Cosmetics Studio Fix Fluid SPF 15 Foundation NW18

Best price
$39SephoraSephora
$15 less (28%)

Your shade $54 at Ulta Beauty

SephoraView at Sephora

Closest overall alternative

MAC Cosmetics Studio Fix Powder Plus Foundation NC45

Best price
$39SephoraSephora
$15 less (28%)

Your shade $54 at Ulta Beauty

SephoraView at Sephora

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.