Beautler.Your beauty butler

Super Stay Vinyl Ink Liquid Lipcolor Charmed dupes and alternatives Maybelline

Brown · Cool · Medium

Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar lipstick overall: shade match 60%, finish and visual result 20%, wear and performance 15%, comfort and suitability 5%.

Closest shade match: Dior Rouge Dior On Stage 120 Iconic Rose

The equivalent shade: scored on colour, depth, undertone and colour family only.

Your shade
Maybelline
CharmedChange shade
Colour family, undertone and depth: Brown · Cool · Medium
Finish and opacity: —
The match
Dior
120 Iconic Rose
Colour family, undertone and depth: Nude · Cool · Light
Finish and opacity: Opaque
Shade match
94out of 100
Colour
99
Depth
99
Undertone (Undertone and colour family)
80
Medium confidence· Digital matchWhy it matches
Best price
$48SephoraSephora
Costs $34.01 more

Your shade $13.99 at Ulta Beauty

SephoraView at Sephora

Closest overall alternative: L'Oréal Paris Colour Riche Intense Volume Matte Lipstick 601 Worth It

The most similar lipstick overall: shade match 60%, finish and visual result 20%, wear and performance 15%, comfort and suitability 5%.

Your shade
Maybelline
CharmedChange shade
Colour family, undertone and depth: Brown · Cool · Medium
Finish and opacity: —
The match
L'Oréal Paris
601 Worth It
Colour family, undertone and depth: Nude · Cool · Medium
Finish and opacity: Matte
Overall match
83out of 100
Shade (Shade match)
89
Finish (Finish & visual result)
50
Wear (Wear & performance)
100
Comfort (Comfort & suitability)
100
Match price
$13.99Ulta BeautyUlta Beauty
Same price

Your shade $13.99 at Ulta Beauty · product price; shade not separately priced · lowest price $9.99 at Target

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar lipstick on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar lipstick on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · MAC Cosmetics

    Powder Kiss Hazy Matte Lipstick

    Teddy 2.0
    Shade match 92
    $27Ulta BeautyUlta BeautyCosts $13.01 more

    Matches: Near-identical swatch colourSame cool undertoneBoth claim transfer resistance

    Differences: Nude rather than brown10-hour wear rather than 16-hour wear (longevity)

    Score details
    Shade match
    92
    Finish & visual result
    50
    Wear & performance
    82
    Comfort & suitability
    70

    Looks identical · Matte · Buildable

    Ingredients (not scored): 14% ingredient overlap

    Differences: Nude rather than brown · 10-hour wear rather than 16-hour wear (longevity)

    Retailer shade note: midtoned pink beige

    Medium confidence· Digital match

    View match
  2. #4 · Pat McGrath Labs

    LiquiLUST: Legendary Wear Matte Lipstick

    Divine Nude
    Shade match 88
    $34SephoraSephoraCosts $20.01 more

    Matches: Very close colourSame cool undertoneBoth claim transfer resistance

    Differences: Nude rather than brown

    Score details
    Shade match
    88
    Finish & visual result
    50
    Wear & performance
    88
    Comfort & suitability
    70

    Very close colour · Matte · Opaque

    Ingredients (not scored): 18% ingredient overlap

    Differences: Nude rather than brown

    Retailer shade note: lush nude beige

    Medium confidence· Digital match

    View match
  3. #5 · NYX Professional Makeup

    Shine Loud High Shine Long-Lasting Liquid Lipstick

    Cash Flow
    Shade match 80
    $13Ulta BeautyUlta Beauty(product price)$0.99 less (7%)

    Matches: Very close colourSame longevity: 16-hour wearBoth claim transfer resistance

    Differences: Neutral rather than cool undertoneRose rather than brown

    Score details
    Shade match
    80
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    100

    Very close colour · Opaque

    Ingredients (not scored): 11% ingredient overlap

    Differences: Neutral rather than cool undertone · Rose rather than brown

    Retailer shade note: light dusty rose

    Medium confidence· Digital match

    View match
  4. #6 · Anastasia Beverly Hills

    Full-Pigment Matte & Satin Velvet Lipstick

    Blush Brown
    Shade match 90
    $26SephoraSephoraCosts $12.01 more

    Matches: Very close colourSame cool undertoneBoth claim comfort

    Differences: Long-wearing rather than 16-hour wear (longevity)Does not claim transfer resistance

    Score details
    Shade match
    90
    Finish & visual result
    50
    Wear & performance
    58
    Comfort & suitability
    100

    Very close colour · Matte · Opaque

    Ingredients (not scored): 5% ingredient overlap

    Differences: Long-wearing rather than 16-hour wear (longevity) · Does not claim transfer resistance

    Retailer shade note: pinky brown with a matte finish

    Medium confidence· Digital match

    View match
  5. #7 · Lancôme

    L'Absolu Rouge Cream Lipstick

    250 Tendre Mirage
    Shade match 83
    $35Ulta BeautyUlta Beauty(product price)Costs $21.01 more

    Matches: Same cool undertoneBoth claim transfer resistanceBoth claim comfort

    Differences: Nude rather than brown

    Score details
    Shade match
    83
    Finish & visual result
    50
    Wear & performance
    94
    Comfort & suitability
    70

    Close colour · Cream

    Ingredients (not scored): no ingredient list for one product

    Differences: Nude rather than brown

    Medium confidence· Digital match

    View match
  6. #8 · L'Oréal Paris

    Colour Riche Original Satin Lipstick

    Worth It
    Shade match 93
    $12.49Ulta BeautyUlta Beauty(product price)$1.50 less (11%)

    Matches: Near-identical swatch colourSame cool undertoneBoth claim transfer resistance

    Differences: Nude rather than brownNot listed rather than 16-hour wear (longevity)Does not claim comfort

    Score details
    Shade match
    93
    Finish & visual result
    50
    Wear & performance
    64
    Comfort & suitability
    40

    Looks identical · Satin

    Ingredients (not scored): 4% ingredient overlap

    Differences: Nude rather than brown · Not listed rather than 16-hour wear (longevity) · Does not claim comfort

    Retailer shade note: pink nude

    Medium confidence· Digital match

    View match
  7. #9 · NYX Professional Makeup

    Lip Lingerie XXL Long-Lasting Matte Liquid Lipstick

    Undressed
    Shade match 78
    $11Ulta BeautyUlta Beauty(product price)$2.99 less (21%)

    Matches: Same cool undertoneSame longevity: 16-hour wearBoth claim transfer resistance

    Differences: Nude rather than brown

    Score details
    Shade match
    78
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    100

    Close colour · Matte · Opaque

    Ingredients (not scored): 26% ingredient overlap

    Differences: Nude rather than brown

    Retailer shade note: pink nude

    Medium confidence· Digital match

    View match
  8. Shade match 86
    $12.99Ulta BeautyUlta Beauty$1 less (7%)

    Matches: Same cool undertoneBoth claim transfer resistance

    Differences: Nude rather than brownDoes not claim comfort

    Score details
    Shade match
    86
    Finish & visual result
    50
    Wear & performance
    88
    Comfort & suitability
    40

    Close colour · Matte · Buildable

    Ingredients (not scored): 28% ingredient overlap

    Differences: Nude rather than brown · Does not claim comfort

    Retailer shade note: mid-tone rosy nude

    Medium confidence· Digital match

    View match
  9. Shade match 85
    $6.49$12.99Ulta BeautyUlta Beauty$7.50 less (54%)

    Matches: Both claim transfer resistance

    Differences: Neutral rather than cool undertoneDoes not claim comfort

    Score details
    Shade match
    85
    Finish & visual result
    50
    Wear & performance
    88
    Comfort & suitability
    40

    Close colour · Matte · Buildable

    Ingredients (not scored): 28% ingredient overlap

    Differences: Neutral rather than cool undertone · Does not claim comfort

    Retailer shade note: neutral nude-brown

    Medium confidence· Digital match

    View match
  10. Shade match 84
    $6.49$12.99Ulta BeautyUlta Beauty$7.50 less (54%)

    Matches: Both claim transfer resistance

    Differences: Neutral rather than cool undertoneDoes not claim comfort

    Score details
    Shade match
    84
    Finish & visual result
    50
    Wear & performance
    88
    Comfort & suitability
    40

    Close colour · Matte · Buildable

    Ingredients (not scored): 28% ingredient overlap

    Differences: Neutral rather than cool undertone · Does not claim comfort

    Retailer shade note: neutral nude-brown

    Medium confidence· Digital match

    View match
  11. #13 · Dior

    Rouge Dior Lipstick

    100 Nude Look
    Shade match 87
    $50SephoraSephoraCosts $36.01 more

    Matches: Very close colourSame cool undertoneBoth claim comfort

    Differences: Nude rather than brownDoes not claim transfer resistance

    Score details
    Shade match
    87
    Finish & visual result
    50
    Wear & performance
    64
    Comfort & suitability
    70

    Very close colour · Satin · Opaque

    Ingredients (not scored): 1% ingredient overlap

    Differences: Nude rather than brown · Does not claim transfer resistance

    Retailer shade note: A rosy nude

    Medium confidence· Digital match

    View match
  12. #14 · Sephora Collection

    About That Shine Sheer Shine Lipstick

    01 Beige Sparkle
    Shade match 88
    $16SephoraSephoraCosts $2.01 more

    Matches: Very close colourSame cool undertoneBoth claim comfort

    Differences: Nude rather than brownLong-wearing rather than 16-hour wear (longevity)Does not claim transfer resistance

    Score details
    Shade match
    88
    Finish & visual result
    50
    Wear & performance
    58
    Comfort & suitability
    70

    Very close colour · Shimmer · Sheer

    Ingredients (not scored): 2% ingredient overlap

    Differences: Nude rather than brown · Long-wearing rather than 16-hour wear (longevity) · Does not claim transfer resistance

    Medium confidence· Digital match

    View match
  13. #15 · Revlon

    ColorStay Overtime Lipcolor

    Boundless Nude
    Shade match 80
    $14.49CVSCVSCosts $0.50 more

    Matches: Same cool undertoneSame longevity: 16-hour wearBoth claim transfer resistance

    Differences: Nude rather than brownDoes not claim comfort

    Score details
    Shade match
    80
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    40

    Close colour · Opaque

    Ingredients (not scored): 12% ingredient overlap

    Differences: Nude rather than brown · Does not claim comfort

    Medium confidence· Digital match

    View match
  14. #16 · Yves Saint Laurent

    Candy Glaze Lip Gloss Stick

    44 Nude Lavalliere
    Shade match 90
    $43SephoraSephoraCosts $29.01 more

    Matches: Very close colourSame cool undertoneClaims hydration

    Differences: Nude rather than brownLong-wearing rather than 16-hour wear (longevity)Does not claim transfer resistance

    Score details
    Shade match
    90
    Finish & visual result
    50
    Wear & performance
    58
    Comfort & suitability
    40

    Very close colour

    Ingredients (not scored): 4% ingredient overlap

    Differences: Nude rather than brown · Long-wearing rather than 16-hour wear (longevity) · Does not claim transfer resistance · Does not claim comfort

    Retailer shade note: iconic pink nude

    Medium confidence· Digital match

    View match
  15. #17 · Yves Saint Laurent

    Candy Glaze Lip Gloss Stick

    15 Showcasing Nude
    Shade match 90
    $43SephoraSephoraCosts $29.01 more

    Matches: Very close colourSame cool undertoneClaims hydration

    Differences: Nude rather than brownLong-wearing rather than 16-hour wear (longevity)Does not claim transfer resistance

    Score details
    Shade match
    90
    Finish & visual result
    50
    Wear & performance
    58
    Comfort & suitability
    40

    Very close colour · Sheer

    Ingredients (not scored): 4% ingredient overlap

    Differences: Nude rather than brown · Long-wearing rather than 16-hour wear (longevity) · Does not claim transfer resistance · Does not claim comfort

    Retailer shade note: sheer nude

    Medium confidence· Digital match

    View match
  16. #18 · MAC Cosmetics

    M·A·Cximal Sleek Satin Lipstick

    Crème Cup
    Shade match 87
    $25SephoraSephoraCosts $11.01 more

    Matches: Near-identical swatch colourSame cool undertoneBoth claim comfort

    Differences: Pink rather than brownLong-wearing rather than 16-hour wear (longevity)Does not claim transfer resistance

    Score details
    Shade match
    87
    Finish & visual result
    50
    Wear & performance
    58
    Comfort & suitability
    70

    Looks identical · Cream · Opaque

    Ingredients (not scored): 1% ingredient overlap

    Differences: Pink rather than brown · Long-wearing rather than 16-hour wear (longevity) · Does not claim transfer resistance

    Retailer shade note: light blue pink

    Medium confidence· Digital match

    View match
  17. #19 · Revlon

    Super Lustrous Ultra Lipstick

    Sunkissed
    Shade match 80
    $15.99Ulta BeautyUlta BeautyCosts $2 more

    Matches: Very close colourBoth claim transfer resistanceBoth claim comfort

    Differences: Warm rather than cool undertoneNude rather than brownLong-wearing rather than 16-hour wear (longevity)

    Score details
    Shade match
    80
    Finish & visual result
    50
    Wear & performance
    82
    Comfort & suitability
    70

    Very close colour · Opaque

    Ingredients (not scored): 1% ingredient overlap

    Differences: Warm rather than cool undertone · Nude rather than brown · Long-wearing rather than 16-hour wear (longevity)

    Medium confidence· Digital match

    View match
  18. #20 · MAC Cosmetics

    Lustreglass Sheer-Shine Lipstick

    Thanks, It's MAC!
    Shade match 88
    $25SephoraSephoraCosts $11.01 more

    Matches: Very close colourSame cool undertoneClaims hydration

    Differences: Nude rather than brownLong-wearing rather than 16-hour wear (longevity)Does not claim transfer resistance

    Score details
    Shade match
    88
    Finish & visual result
    50
    Wear & performance
    58
    Comfort & suitability
    40

    Very close colour · Shimmer · Sheer

    Ingredients (not scored): 8% ingredient overlap

    Differences: Nude rather than brown · Long-wearing rather than 16-hour wear (longevity) · Does not claim transfer resistance · Does not claim comfort

    Retailer shade note: taupey pink nude with silver pearl

    Medium confidence· Digital match

    View match
  19. #21 · L'Oréal Paris

    Colour Riche Intense Volume Matte Lipstick

    108 Le Nude Rebellious
    Shade match 73
    $13.99Ulta BeautyUlta BeautySame price

    Matches: Very close colourSame longevity: 16-hour wearBoth claim transfer resistance

    Differences: Warm rather than cool undertonePink rather than brown

    Score details
    Shade match
    73
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    100

    Very close colour · Matte

    Ingredients (not scored): 2% ingredient overlap

    Differences: Warm rather than cool undertone · Pink rather than brown

    Retailer shade note: light soft pink

    Medium confidence· Digital match

    View match
  20. #22 · Anastasia Beverly Hills

    Lip Velvet Full-Pigment Lip Mousse

    Pure Hollywood
    Shade match 90
    $28SephoraSephoraCosts $14.01 more

    Matches: Very close colourSame cool undertoneBoth claim comfort

    Differences: Nude rather than brownNot listed rather than 16-hour wear (longevity)Does not claim transfer resistance

    Score details
    Shade match
    90
    Finish & visual result
    50
    Wear & performance
    40
    Comfort & suitability
    70

    Very close colour · Matte · Opaque

    Ingredients (not scored): 13% ingredient overlap

    Differences: Nude rather than brown · Not listed rather than 16-hour wear (longevity) · Does not claim transfer resistance

    Retailer shade note: pale mauve nude

    Medium confidence· Digital match

    View match
  21. #23 · MAC Cosmetics

    Lustreglass Sheer-Shine Lipstick

    $ellout
    Shade match 87
    $25SephoraSephoraCosts $11.01 more

    Matches: Very close colourSame cool undertoneClaims hydration

    Differences: Nude rather than brownLong-wearing rather than 16-hour wear (longevity)Does not claim transfer resistance

    Score details
    Shade match
    87
    Finish & visual result
    50
    Wear & performance
    58
    Comfort & suitability
    40

    Very close colour · Shimmer · Sheer

    Ingredients (not scored): 8% ingredient overlap

    Differences: Nude rather than brown · Long-wearing rather than 16-hour wear (longevity) · Does not claim transfer resistance · Does not claim comfort

    Retailer shade note: pinky nude with silver pearl

    Medium confidence· Digital match

    View match
  22. #24 · NARS

    Explicit Lipstick

    Liaison – 821
    Shade match 79
    $42SephoraSephoraCosts $28.01 more

    Matches: Very close colourBoth claim transfer resistanceBoth claim comfort

    Differences: Neutral rather than cool undertoneRose rather than brownLong-wearing rather than 16-hour wear (longevity)

    Score details
    Shade match
    79
    Finish & visual result
    50
    Wear & performance
    82
    Comfort & suitability
    70

    Very close colour · Satin · Opaque

    Ingredients (not scored): 6% ingredient overlap

    Differences: Neutral rather than cool undertone · Rose rather than brown · Long-wearing rather than 16-hour wear (longevity)

    Retailer shade note: tan rose

    Medium confidence· Digital match

    View match
  23. #25 · Maybelline

    SuperStay Ink Crayon Lipstick

    Achieve It All
    Shade match 81
    $6.49$12.99Ulta BeautyUlta Beauty$7.50 less (54%)

    Matches: Same cool undertoneBoth claim transfer resistance

    Differences: Nude rather than brownLong-wearing rather than 16-hour wear (longevity)Does not claim comfort

    Score details
    Shade match
    81
    Finish & visual result
    50
    Wear & performance
    82
    Comfort & suitability
    40

    Close colour · Matte

    Ingredients (not scored): 24% ingredient overlap

    Differences: Nude rather than brown · Long-wearing rather than 16-hour wear (longevity) · Does not claim comfort

    Retailer shade note: brown pink nude

    Medium confidence· Digital match

    View match
  24. Shade match 77
    $25Ulta BeautyUlta BeautyCosts $11.01 more

    Matches: Same cool undertoneBoth claim transfer resistanceBoth claim comfort

    Differences: Pink rather than brown

    Score details
    Shade match
    77
    Finish & visual result
    50
    Wear & performance
    88
    Comfort & suitability
    70

    Close colour · Matte · Opaque

    Ingredients (not scored): 9% ingredient overlap

    Differences: Pink rather than brown

    Retailer shade note: mauve pink

    High confidence· Digital match

    View match
  25. #27 · CoverGirl

    Outlast All-Day Lip Color With Topcoat

    Dusty Blush
    Shade match 81
    $11.99Ulta BeautyUlta Beauty$2 less (14%)

    Matches: Same cool undertoneBoth claim transfer resistanceClaims hydration

    Differences: Nude rather than brown24-hour wear rather than 16-hour wear (longevity)Does not claim comfort

    Score details
    Shade match
    81
    Finish & visual result
    50
    Wear & performance
    76
    Comfort & suitability
    40

    Close colour

    Ingredients (not scored): no ingredient list for one product

    Differences: Nude rather than brown · 24-hour wear rather than 16-hour wear (longevity) · Does not claim comfort

    Medium confidence· Digital match

    View match
  26. #28 · Charlotte Tilbury

    K.I.S.S.I.N.G Satin Shine Lipstick

    Naughty Talk
    Shade match 89
    $37Ulta BeautyUlta BeautyCosts $23.01 more

    Matches: Near-identical swatch colourClaims hydration

    Differences: Neutral rather than cool undertoneNude rather than brown6-hour wear rather than 16-hour wear (longevity)

    Score details
    Shade match
    89
    Finish & visual result
    50
    Wear & performance
    45
    Comfort & suitability
    40

    Looks identical · Satin · Buildable

    Ingredients (not scored): 2% ingredient overlap

    Differences: Neutral rather than cool undertone · Nude rather than brown · 6-hour wear rather than 16-hour wear (longevity) · Does not claim transfer resistance · Does not claim comfort

    Retailer shade note: neutral nude glow

    Medium confidence· Digital match

    View match
  27. Shade match 83
    $35Ulta BeautyUlta BeautyCosts $21.01 more

    Matches: Very close colourBoth claim comfortClaims hydration

    Differences: Neutral rather than cool undertoneNude rather than brownLong-wearing rather than 16-hour wear (longevity)

    Score details
    Shade match
    83
    Finish & visual result
    50
    Wear & performance
    58
    Comfort & suitability
    70

    Very close colour · Satin

    Ingredients (not scored): 2% ingredient overlap

    Differences: Neutral rather than cool undertone · Nude rather than brown · Long-wearing rather than 16-hour wear (longevity) · Does not claim transfer resistance

    Retailer shade note: just-kissed nude

    Medium confidence· Digital match

    View match
  28. #30 · NARS

    Explicit Lipstick

    Envy – 830
    Shade match 76
    $42SephoraSephoraCosts $28.01 more

    Matches: Same cool undertoneBoth claim transfer resistanceBoth claim comfort

    Differences: Pink rather than brownLong-wearing rather than 16-hour wear (longevity)

    Score details
    Shade match
    76
    Finish & visual result
    50
    Wear & performance
    82
    Comfort & suitability
    70

    Close colour · Satin · Opaque

    Ingredients (not scored): 6% ingredient overlap

    Differences: Pink rather than brown · Long-wearing rather than 16-hour wear (longevity)

    Retailer shade note: mauve pink

    High confidence· Digital match

    View match

Showing 12 of 28 matches

Why the closest shade match works

Dior Rouge Dior On Stage in 120 Iconic Rose, against Maybelline Super Stay Vinyl Ink Liquid Lipcolor in Charmed. Every attribute compared, with its share of the score.

ComparedYour shadeCharmedClosest shade match120 Iconic RoseScore
Shade match60% of overall94
Colour99#c86f6b#c76e6aLooks identicalColour difference 0.3 (0 is identical)
Depth99MediumLightCloseDepth difference 0.6 on the 0–100 scale
Undertone100CoolCoolSameSame product undertone
Colour family60BrownNudeSome differenceNeighbouring colour families
Finish & visual result20% of overall · none of 2 comparable50
Finishnot comparableNot listedNot listedNot listed for eitherNeither product lists a finish
Opacitynot comparableNot listedOpaqueNot listed for eitherAn opacity not listed for one product
Wear & performance15% of overall58
Longevity7016-hour wearLong-wearingSome differenceYour product claims 16-hour wear; the match says long-wearing without hours
Transfer resistance40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Comfort & suitability5% of overall40
Comfort40ClaimedNot listedSome differenceOnly your product claims a comfortable feel; the match does not list it
Hydration40Not listedClaimedSome differenceThe match claims hydration; your product does not list it
Overall match 77/100Shade match 94/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Dior Rouge Dior On Stage in 120 Iconic Rose.

Same or better

  • Near-identical swatch colour
  • Same cool undertone
  • Claims hydration

Different

  • Long-wearing longevity instead of 16-hour wear
  • Does not claim transfer resistance
  • Does not claim comfort

Description, format and ingredients (information only, not scored)

Weighted ingredient similarity 6%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
Shade descriptionmedium rosy brownA pinkish nude
FormatLiquidBullet
BaseSilicone-based, high siliconeSilicone-based, high silicone
FragranceListed (limonene)Listed (fragrance)
Drying alcoholNot listedNot listed
SPFNot listedNot listed

Why the closest overall alternative works

L'Oréal Paris Colour Riche Intense Volume Matte Lipstick in 601 Worth It, against Maybelline Super Stay Vinyl Ink Liquid Lipcolor in Charmed. Every attribute compared, with its share of the score.

ComparedYour shadeCharmedClosest overall alternative601 Worth ItScore
Shade match60% of overall89
Colour90#c86f6b#cc6764Very close colourColour difference 2.3 (0 is identical)
Depth97MediumMediumSameDepth difference 1.8 on the 0–100 scale
Undertone100CoolCoolSameSame product undertone
Colour family60BrownNudeSome differenceNeighbouring colour families
Finish & visual result20% of overall · none of 2 comparable50
Finishnot comparableNot listedMatteNot listed for eitherA finish not listed for one product
Opacitynot comparableNot listedNot listedNot listed for eitherNeither product lists an opacity
Wear & performance15% of overall100
Longevity10016-hour wear16-hour wearSameBoth claim 16-hour wear
Transfer resistance100ClaimedClaimedSameBoth products claim transfer resistance
Comfort & suitability5% of overall · 1 of 2 compared100
Comfort100ClaimedClaimedSameBoth products claim a comfortable feel
Hydrationnot comparableNot listedNot listedNot listed for eitherNeither product lists hydration
Overall match 83/100Shade match 89/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To L'Oréal Paris Colour Riche Intense Volume Matte Lipstick in 601 Worth It.

Same or better

  • Very close colour
  • Same cool undertone
  • Same longevity: 16-hour wear
  • Both claim transfer resistance
  • Both claim comfort

Description, format and ingredients (information only, not scored)

Weighted ingredient similarity 2%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
Shade descriptionmedium rosy brownpinky nude
FormatLiquidBullet
BaseSilicone-based, high siliconeSilicone-based, high silicone
FragranceListed (limonene)Not listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed

Where to buy

Closest shade match

Dior Rouge Dior On Stage 120 Iconic Rose

Best price
$48SephoraSephora
Costs $34.01 more

Your shade $13.99 at Ulta Beauty

SephoraView at Sephora

Closest overall alternative

L'Oréal Paris Colour Riche Intense Volume Matte Lipstick 601 Worth It

Match price
$13.99Ulta BeautyUlta Beauty
Same price

Your shade $13.99 at Ulta Beauty · product price; shade not separately priced · lowest price $9.99 at Target

Ulta BeautyView at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish and visual result, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.