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Super Stay Vinyl Ink Liquid Lipcolor Witty dupes and alternatives Maybelline

Mauve · Cool · Deep / dark

Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar lipstick overall: shade match 60%, finish and visual result 20%, wear and performance 15%, comfort and suitability 5%.

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30 matches

Closest shade match: Valentino Spike Valentino Buttery Matte Lipstick Love At First Spike

The equivalent shade: scored on colour, depth, undertone and colour family only.

Your shade
Maybelline
WittyChange shade
Colour family, undertone and depth: Mauve · Cool · Deep / dark
Finish and opacity: —
The match
Valentino
Love At First Spike
Colour family, undertone and depth: Rose · Cool · Deep / dark
Finish and opacity: Matte · Sheer
Shade match
93out of 100
Colour
97
Depth
99
Undertone (Undertone and colour family)
80
High confidence· Digital matchWhy it matches
Best price
$48SephoraSephora
Costs $34.01 more

Your shade $13.99 at Ulta Beauty

SephoraView at Sephora

Closest overall alternative: Urban Decay Vice Lip Bond Glossy Longwear Liquid Lipstick OG Backtalk

The most similar lipstick overall: shade match 60%, finish and visual result 20%, wear and performance 15%, comfort and suitability 5%.

Your shade
Maybelline
WittyChange shade
Colour family, undertone and depth: Mauve · Cool · Deep / dark
Finish and opacity: —
The match
Urban Decay
OG Backtalk
Colour family, undertone and depth: Pink · Cool · Deep / dark
Finish and opacity: Glossy · Opaque
Overall match
80out of 100
Shade (Shade match)
86
Finish (Finish & visual result)
50
Wear (Wear & performance)
100
Comfort (Comfort & suitability)
70
High confidence· Digital matchWhy it matches
Best price
$28SephoraSephora
Costs $14.01 more

Your shade $13.99 at Ulta Beauty

SephoraView at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar lipstick on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar lipstick on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · NYX Professional Makeup

    Lip Lingerie XXL Long-Lasting Matte Liquid Lipstick

    Push'd Up
    Shade match 80
    $10.97WalmartWalmart$3.02 less (22%)

    Matches: Same cool undertoneSame longevity: 16-hour wearBoth claim transfer resistance

    No material differences in the data we have.

    Score details
    Shade match
    80
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    100

    Slight colour difference · Matte · Opaque

    Ingredients (not scored): 26% ingredient overlap

    Medium confidence· Digital match

    View match
  2. #4 · NARS

    Explicit Lipstick

    SEDITIOUS - 887
    Shade match 86
    $42Ulta BeautyUlta BeautyCosts $28.01 more

    Matches: Very close colourSame cool undertoneBoth claim transfer resistance

    Differences: Rose rather than mauveLong-wearing rather than 16-hour wear (longevity)

    Score details
    Shade match
    86
    Finish & visual result
    50
    Wear & performance
    82
    Comfort & suitability
    70

    Very close colour · Satin · Opaque

    Ingredients (not scored): 6% ingredient overlap

    Differences: Rose rather than mauve · Long-wearing rather than 16-hour wear (longevity)

    Retailer shade note: cool berry rose

    High confidence· Digital match

    View match
  3. #5 · NYX Professional Makeup

    Lip Lingerie XXL Long-Lasting Matte Liquid Lipstick

    Bust Ed
    Shade match 79
    $11Ulta BeautyUlta Beauty$2.99 less (21%)

    Matches: Same cool undertoneSame longevity: 16-hour wearBoth claim transfer resistance

    Differences: Rose rather than mauve

    Score details
    Shade match
    79
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    100

    Close colour · Matte · Opaque

    Ingredients (not scored): 26% ingredient overlap

    Differences: Rose rather than mauve

    Retailer shade note: cool toned dusty rose

    High confidence· Digital match

    View match
  4. #6 · Dior

    Rouge Dior Lipstick

    824 Saint Germain
    Shade match 89
    $50Ulta BeautyUlta Beauty(product price)Costs $36.01 more

    Matches: Near-identical swatch colourSame cool undertoneBoth claim comfort

    Differences: Plum rather than mauveDoes not claim transfer resistance

    Score details
    Shade match
    89
    Finish & visual result
    50
    Wear & performance
    64
    Comfort & suitability
    70

    Looks identical · Matte · Opaque

    Ingredients (not scored): 1% ingredient overlap

    Differences: Plum rather than mauve · Does not claim transfer resistance

    Retailer shade note: a brownish plum - velvet

    Medium confidence· Digital match

    View match
  5. #7 · Revlon

    Super Lustrous Ultra Lipstick

    Rosewood
    Shade match 83
    $15.99Ulta BeautyUlta BeautyCosts $2 more

    Matches: Very close colourBoth claim transfer resistanceBoth claim comfort

    Differences: Neutral rather than cool undertoneRose rather than mauveLong-wearing rather than 16-hour wear (longevity)

    Score details
    Shade match
    83
    Finish & visual result
    50
    Wear & performance
    82
    Comfort & suitability
    70

    Very close colour · Opaque

    Ingredients (not scored): 1% ingredient overlap

    Differences: Neutral rather than cool undertone · Rose rather than mauve · Long-wearing rather than 16-hour wear (longevity)

    Medium confidence· Digital match

    View match
  6. #8 · NYX Professional Makeup

    Lip Lingerie XXL Long-Lasting Matte Liquid Lipstick

    Unlaced
    Shade match 75
    $11Ulta BeautyUlta Beauty(product price)$2.99 less (21%)

    Matches: Same cool undertoneSame longevity: 16-hour wearBoth claim transfer resistance

    Differences: Pink rather than mauve

    Score details
    Shade match
    75
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    100

    Slight colour difference · Matte · Opaque

    Ingredients (not scored): 26% ingredient overlap

    Differences: Pink rather than mauve

    Retailer shade note: muted pink

    Medium confidence· Digital match

    View match
  7. #9 · Stila

    Stay All Day Liquid Lipstick Matte

    Parma
    Shade match 79
    $25Ulta BeautyUlta BeautyCosts $11.01 more

    Matches: Same cool undertoneBoth claim transfer resistanceBoth claim comfort

    No material differences in the data we have.

    Score details
    Shade match
    79
    Finish & visual result
    50
    Wear & performance
    88
    Comfort & suitability
    70

    Slight colour difference · Matte · Opaque

    Ingredients (not scored): 9% ingredient overlap

    Retailer shade note: deep muted mauve

    High confidence· Digital match

    View match
  8. #10 · Valentino

    Liquirosso 2 in 1 Soft Matte Liquid Lipstick & Blush

    500R - Plum It Up
    Shade match 83
    $40SephoraSephoraCosts $26.01 more

    Matches: Very close colourSame cool undertoneBoth claim comfort

    Differences: Plum rather than mauveDoes not claim transfer resistance

    Score details
    Shade match
    83
    Finish & visual result
    50
    Wear & performance
    64
    Comfort & suitability
    70

    Very close colour · Matte · Buildable

    Ingredients (not scored): 15% ingredient overlap

    Differences: Plum rather than mauve · Does not claim transfer resistance

    Retailer shade note: cool deep plum

    Medium confidence· Digital match

    View match
  9. #11 · Sephora Collection

    Cream Lip Stain 10HR Liquid Lipstick

    85 Rosewood
    Shade match 79
    $16SephoraSephoraCosts $2.01 more

    Matches: Same cool undertoneBoth claim transfer resistanceBoth claim comfort

    Differences: Pink rather than mauve10-hour wear rather than 16-hour wear (longevity)

    Score details
    Shade match
    79
    Finish & visual result
    50
    Wear & performance
    82
    Comfort & suitability
    70

    Close colour · Matte · Opaque

    Ingredients (not scored): 11% ingredient overlap

    Differences: Pink rather than mauve · 10-hour wear rather than 16-hour wear (longevity)

    Retailer shade note: matte mauve pink

    High confidence· Digital match

    View match
  10. #12 · Tom Ford

    Runway Lipstick Color with Hydrating, 12H Longwear

    Casablanca
    Shade match 86
    $64SephoraSephoraCosts $50.01 more

    Matches: Very close colourClaims hydration

    Differences: Neutral rather than cool undertoneRose rather than mauveDoes not claim transfer resistance

    Score details
    Shade match
    86
    Finish & visual result
    50
    Wear & performance
    64
    Comfort & suitability
    40

    Very close colour · Satin · Opaque

    Ingredients (not scored): 1% ingredient overlap

    Differences: Neutral rather than cool undertone · Rose rather than mauve · Does not claim transfer resistance · Does not claim comfort

    Retailer shade note: Deep Rose

    Medium confidence· Digital match

    View match
  11. #13 · Sephora Collection

    Cream Lip Stain 10HR Liquid Lipstick

    81 Daydreaming
    Shade match 79
    $16SephoraSephoraCosts $2.01 more

    Matches: Same cool undertoneBoth claim transfer resistanceBoth claim comfort

    Differences: 10-hour wear rather than 16-hour wear (longevity)

    Score details
    Shade match
    79
    Finish & visual result
    50
    Wear & performance
    82
    Comfort & suitability
    70

    Slight colour difference · Matte · Opaque

    Ingredients (not scored): 11% ingredient overlap

    Differences: 10-hour wear rather than 16-hour wear (longevity)

    Retailer shade note: matte soft berry mauve

    High confidence· Digital match

    View match
  12. #14 · Pat McGrath Labs

    MatteTrance Lipstick

    Flesh 5
    Shade match 86
    $39SephoraSephoraCosts $25.01 more

    Matches: Near-identical swatch colourBoth claim comfort

    Differences: Neutral rather than cool undertoneRose rather than mauveNot listed rather than 16-hour wear (longevity)

    Score details
    Shade match
    86
    Finish & visual result
    50
    Wear & performance
    40
    Comfort & suitability
    100

    Looks identical · Matte · Opaque

    Ingredients (not scored): 0% ingredient overlap

    Differences: Neutral rather than cool undertone · Rose rather than mauve · Not listed rather than 16-hour wear (longevity) · Does not claim transfer resistance

    Retailer shade note: bronzed rose

    Medium confidence· Digital match

    View match
  13. #15 · Sephora Collection

    Cream Lip Stain 10HR Liquid Lipstick

    06 Pink Souffle
    Shade match 77
    $16SephoraSephoraCosts $2.01 more

    Matches: Same cool undertoneBoth claim transfer resistanceBoth claim comfort

    Differences: Pink rather than mauve10-hour wear rather than 16-hour wear (longevity)

    Score details
    Shade match
    77
    Finish & visual result
    50
    Wear & performance
    82
    Comfort & suitability
    70

    Close colour · Matte · Opaque

    Ingredients (not scored): 11% ingredient overlap

    Differences: Pink rather than mauve · 10-hour wear rather than 16-hour wear (longevity)

    Retailer shade note: matte deep berry pink

    High confidence· Digital match

    View match
  14. #16 · NARS

    Explicit Lipstick

    Decadence – 832
    Shade match 76
    $42SephoraSephoraCosts $28.01 more

    Matches: Very close colourBoth claim transfer resistanceBoth claim comfort

    Differences: Warm rather than cool undertonePink rather than mauveLong-wearing rather than 16-hour wear (longevity)

    Score details
    Shade match
    76
    Finish & visual result
    50
    Wear & performance
    82
    Comfort & suitability
    70

    Very close colour · Satin · Opaque

    Ingredients (not scored): 6% ingredient overlap

    Differences: Warm rather than cool undertone · Pink rather than mauve · Long-wearing rather than 16-hour wear (longevity)

    Retailer shade note: warm berry pink

    High confidence· Digital match

    View match
  15. #17 · Gucci

    Velvet Matte Lipstick

    201 The Painted Veil
    Shade match 76
    $49SephoraSephoraCosts $35.01 more

    Matches: Very close colourBoth claim transfer resistanceBoth claim comfort

    Differences: Warm rather than cool undertoneRose rather than mauveLong-wearing rather than 16-hour wear (longevity)

    Score details
    Shade match
    76
    Finish & visual result
    50
    Wear & performance
    82
    Comfort & suitability
    70

    Very close colour · Matte · Opaque

    Ingredients (not scored): 7% ingredient overlap

    Differences: Warm rather than cool undertone · Rose rather than mauve · Long-wearing rather than 16-hour wear (longevity)

    Retailer shade note: rosewood

    High confidence· Digital match

    View match
  16. #18 · MAC Cosmetics

    M·A·Cximal Silky Matte Lipstick

    Twig Twist
    Shade match 80
    $25SephoraSephoraCosts $11.01 more

    Matches: Very close colourBoth claim comfortClaims hydration

    Differences: Warm rather than cool undertonePink rather than mauveDoes not claim transfer resistance

    Score details
    Shade match
    80
    Finish & visual result
    50
    Wear & performance
    64
    Comfort & suitability
    70

    Very close colour · Matte · Opaque

    Ingredients (not scored): 1% ingredient overlap

    Differences: Warm rather than cool undertone · Pink rather than mauve · Does not claim transfer resistance

    Retailer shade note: soft muted brownish pink

    Medium confidence· Digital match

    View match
  17. #19 · MERIT

    Signature Lip Lightweight Lipstick

    Bespoke
    Shade match 81
    $28SephoraSephoraCosts $14.01 more

    Matches: Same cool undertoneBoth claim comfortClaims hydration

    Differences: Brown rather than mauveLong-wearing rather than 16-hour wear (longevity)Does not claim transfer resistance

    Score details
    Shade match
    81
    Finish & visual result
    50
    Wear & performance
    58
    Comfort & suitability
    70

    Close colour · Satin · Buildable

    Ingredients (not scored): 2% ingredient overlap

    Differences: Brown rather than mauve · Long-wearing rather than 16-hour wear (longevity) · Does not claim transfer resistance

    Retailer shade note: pink brown

    Medium confidence· Digital match

    View match
  18. #20 · Sephora Collection

    Cream Lip Stain 10HR Liquid Lipstick

    124 Rose Instinct
    Shade match 75
    $16SephoraSephoraCosts $2.01 more

    Matches: Same cool undertoneBoth claim transfer resistanceBoth claim comfort

    Differences: LighterRose rather than mauve10-hour wear rather than 16-hour wear (longevity)

    Score details
    Shade match
    75
    Finish & visual result
    50
    Wear & performance
    82
    Comfort & suitability
    70

    Close colour · Matte · Opaque

    Ingredients (not scored): 11% ingredient overlap

    Differences: Lighter · Rose rather than mauve · 10-hour wear rather than 16-hour wear (longevity)

    Retailer shade note: matte midtone rose

    High confidence· Digital match

    View match
  19. #21 · Gucci

    Glow & Care Shine Lipstick

    214 Call It A Day
    Shade match 83
    $49SephoraSephoraCosts $35.01 more

    Matches: Very close colourClaims hydration

    Differences: Neutral rather than cool undertoneRose rather than mauveLong-wearing rather than 16-hour wear (longevity)

    Score details
    Shade match
    83
    Finish & visual result
    50
    Wear & performance
    58
    Comfort & suitability
    40

    Very close colour · Opaque

    Ingredients (not scored): no ingredient list for one product

    Differences: Neutral rather than cool undertone · Rose rather than mauve · Long-wearing rather than 16-hour wear (longevity) · Does not claim transfer resistance · Does not claim comfort

    Retailer shade note: rosewood

    Medium confidence· Digital match

    View match
  20. #22 · NYX Professional Makeup

    Lip IV Hydrating Gloss Stain

    Hydra Honey
    Shade match 81
    $12Ulta BeautyUlta Beauty(product price)$1.99 less (14%)

    Matches: Near-identical swatch colourBoth claim comfortClaims hydration

    Differences: Warm rather than cool undertoneRose rather than mauveLong-wearing rather than 16-hour wear (longevity)

    Score details
    Shade match
    81
    Finish & visual result
    50
    Wear & performance
    58
    Comfort & suitability
    70

    Looks identical

    Ingredients (not scored): 2% ingredient overlap

    Differences: Warm rather than cool undertone · Rose rather than mauve · Long-wearing rather than 16-hour wear (longevity) · Does not claim transfer resistance

    Medium confidence· Digital match

    View match
  21. #23 · Sephora Collection

    Cream Lip Stain 10HR Liquid Lipstick

    121 Blush Addict
    Shade match 75
    $16SephoraSephoraCosts $2.01 more

    Matches: Very close colourBoth claim transfer resistanceBoth claim comfort

    Differences: Warm rather than cool undertonePink rather than mauve10-hour wear rather than 16-hour wear (longevity)

    Score details
    Shade match
    75
    Finish & visual result
    50
    Wear & performance
    82
    Comfort & suitability
    70

    Very close colour · Matte · Opaque

    Ingredients (not scored): 11% ingredient overlap

    Differences: Warm rather than cool undertone · Pink rather than mauve · 10-hour wear rather than 16-hour wear (longevity)

    Retailer shade note: matte blush pink

    High confidence· Digital match

    View match
  22. #24 · Maybelline

    Super Stay Teddy Tint Long Lasting Matte Lip Tint

    VELVET CHOKER
    Shade match 75
    $12.99Ulta BeautyUlta Beauty$1 less (7%)

    Matches: Same cool undertoneBoth claim transfer resistance

    Differences: Berry rather than mauveDoes not claim comfort

    Score details
    Shade match
    75
    Finish & visual result
    50
    Wear & performance
    88
    Comfort & suitability
    40

    Close colour · Matte · Buildable

    Ingredients (not scored): 28% ingredient overlap

    Differences: Berry rather than mauve · Does not claim comfort

    Retailer shade note: cool mauve-berry

    Medium confidence· Digital match

    View match
  23. #25 · Buxom

    Full-On Satin Lipstick

    Dolly Doll
    Shade match 82
    $27Ulta BeautyUlta BeautyCosts $13.01 more

    Matches: Same cool undertoneBoth claim comfortClaims hydration

    Differences: Not listed rather than 16-hour wear (longevity)Does not claim transfer resistance

    Score details
    Shade match
    82
    Finish & visual result
    50
    Wear & performance
    40
    Comfort & suitability
    70

    Close colour · Satin

    Ingredients (not scored): 2% ingredient overlap

    Differences: Not listed rather than 16-hour wear (longevity) · Does not claim transfer resistance

    Retailer shade note: mauve

    High confidence· Digital match

    View match
  24. #26 · MAC Cosmetics

    M·A·Cximal Silky Matte Lipstick

    Mehr
    Shade match 76
    $25SephoraSephoraCosts $11.01 more

    Matches: Same cool undertoneBoth claim comfortClaims hydration

    Differences: LighterPink rather than mauveDoes not claim transfer resistance

    Score details
    Shade match
    76
    Finish & visual result
    50
    Wear & performance
    64
    Comfort & suitability
    70

    Close colour · Matte · Opaque

    Ingredients (not scored): 1% ingredient overlap

    Differences: Lighter · Pink rather than mauve · Does not claim transfer resistance

    Retailer shade note: midtone mauve pink

    High confidence· Digital match

    View match
  25. #27 · Gucci

    Long Lasting Satin Lipstick

    219 - Mary Mauve
    Shade match 78
    $49SephoraSephoraCosts $35.01 more

    Matches: Both claim comfortClaims hydration

    Differences: Neutral rather than cool undertoneRose rather than mauveLong-wearing rather than 16-hour wear (longevity)

    Score details
    Shade match
    78
    Finish & visual result
    50
    Wear & performance
    58
    Comfort & suitability
    70

    Close colour · Satin

    Ingredients (not scored): 3% ingredient overlap

    Differences: Neutral rather than cool undertone · Rose rather than mauve · Long-wearing rather than 16-hour wear (longevity) · Does not claim transfer resistance

    Medium confidence· Digital match

    View match
  26. #28 · Sephora Collection

    Cream Lip Stain 10HR Liquid Lipstick

    138 Afternoon Tea
    Shade match 71
    $16SephoraSephoraCosts $2.01 more

    Matches: Same cool undertoneBoth claim transfer resistanceBoth claim comfort

    Differences: Nude rather than mauve10-hour wear rather than 16-hour wear (longevity)

    Score details
    Shade match
    71
    Finish & visual result
    50
    Wear & performance
    82
    Comfort & suitability
    70

    Close colour · Matte · Opaque

    Ingredients (not scored): 11% ingredient overlap

    Differences: Nude rather than mauve · 10-hour wear rather than 16-hour wear (longevity)

    Retailer shade note: matte mauve nude

    High confidence· Digital match

    View match
  27. #29 · Tom Ford

    Runway Lipstick Color with Hydrating, 12H Longwear

    Night Mauve
    Shade match 78
    $64SephoraSephoraCosts $50.01 more

    Matches: Same cool undertoneClaims hydration

    Differences: Plum rather than mauveDoes not claim transfer resistanceDoes not claim comfort

    Score details
    Shade match
    78
    Finish & visual result
    50
    Wear & performance
    64
    Comfort & suitability
    40

    Close colour · Satin · Opaque

    Ingredients (not scored): 1% ingredient overlap

    Differences: Plum rather than mauve · Does not claim transfer resistance · Does not claim comfort

    Retailer shade note: Medium Plum

    Medium confidence· Digital match

    View match
  28. #30 · MAC Cosmetics

    M·A·Cximal Sleek Satin Lipstick

    Amorous
    Shade match 77
    $25Ulta BeautyUlta BeautyCosts $11.01 more

    Matches: Same cool undertoneBoth claim comfortClaims hydration

    Differences: Pink rather than mauveLong-wearing rather than 16-hour wear (longevity)Does not claim transfer resistance

    Score details
    Shade match
    77
    Finish & visual result
    50
    Wear & performance
    58
    Comfort & suitability
    70

    Close colour · Satin · Opaque

    Ingredients (not scored): 1% ingredient overlap

    Differences: Pink rather than mauve · Long-wearing rather than 16-hour wear (longevity) · Does not claim transfer resistance

    Retailer shade note: dusty blue pink

    High confidence· Digital match

    View match

Showing 12 of 28 matches

Why the closest shade match works

Valentino Spike Valentino Buttery Matte Lipstick in Love At First Spike, against Maybelline Super Stay Vinyl Ink Liquid Lipcolor in Witty. Every attribute compared, with its share of the score.

ComparedYour shadeWittyClosest shade matchLove At First SpikeScore
Shade match60% of overall93
Colour97#8f464d#8b474eLooks identicalColour difference 1.1 (0 is identical)
Depth99Deep / darkDeep / darkSameDepth difference 0.5 on the 0–100 scale
Undertone100CoolCoolSameSame product undertone
Colour family60MauveRoseSome differenceNeighbouring colour families
Finish & visual result20% of overall · none of 2 comparable50
Finishnot comparableNot listedMatteNot listed for eitherA finish not listed for one product
Opacitynot comparableNot listedSheerNot listed for eitherAn opacity not listed for one product
Wear & performance15% of overall58
Longevity7016-hour wear10-hour wearSome difference10-hour wear claimed against 16-hour wear
Transfer resistance40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Comfort & suitability5% of overall40
Comfort40ClaimedNot listedSome differenceOnly your product claims a comfortable feel; the match does not list it
Hydration40Not listedClaimedSome differenceThe match claims hydration; your product does not list it
Overall match 76/100Shade match 93/100High confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Valentino Spike Valentino Buttery Matte Lipstick in Love At First Spike.

Same or better

  • Near-identical swatch colour
  • Same cool undertone
  • Claims hydration

Different

  • 10-hour wear longevity instead of 16-hour wear
  • Does not claim transfer resistance
  • Does not claim comfort

Description, format and ingredients (information only, not scored)

Weighted ingredient similarity 5%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
Shade descriptiontrue mauvedeep mauve rosewood
FormatLiquidBullet
BaseSilicone-based, high siliconeSilicone-based, high silicone
FragranceListed (limonene)Listed (citronellol)
Drying alcoholNot listedNot listed
SPFNot listedNot listed
View full match

Why the closest overall alternative works

Urban Decay Vice Lip Bond Glossy Longwear Liquid Lipstick in OG Backtalk, against Maybelline Super Stay Vinyl Ink Liquid Lipcolor in Witty. Every attribute compared, with its share of the score.

ComparedYour shadeWittyClosest overall alternativeOG BacktalkScore
Shade match60% of overall86
Colour85#8f464d#934353Very close colourColour difference 3.0 (0 is identical)
Depth100Deep / darkDeep / darkSameDepth difference 0.2 on the 0–100 scale
Undertone100CoolCoolSameSame product undertone
Colour family60MauvePinkSome differenceNeighbouring colour families
Finish & visual result20% of overall · none of 2 comparable50
Finishnot comparableNot listedGlossyNot listed for eitherA finish not listed for one product
Opacitynot comparableNot listedOpaqueNot listed for eitherAn opacity not listed for one product
Wear & performance15% of overall100
Longevity10016-hour wear16-hour wearSameBoth claim 16-hour wear
Transfer resistance100ClaimedClaimedSameBoth products claim transfer resistance
Comfort & suitability5% of overall70
Comfort100ClaimedClaimedSameBoth products claim a comfortable feel
Hydration40Not listedClaimedSome differenceThe match claims hydration; your product does not list it
Overall match 80/100Shade match 86/100High confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Urban Decay Vice Lip Bond Glossy Longwear Liquid Lipstick in OG Backtalk.

Same or better

  • Very close colour
  • Same cool undertone
  • Same longevity: 16-hour wear
  • Both claim transfer resistance
  • Both claim comfort
  • Claims hydration

Description, format and ingredients (information only, not scored)

Weighted ingredient similarity 34%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
Shade descriptiontrue mauvemauve nude pink
FormatLiquidLiquid
BaseSilicone-based, high siliconeSilicone-based, high silicone
FragranceListed (limonene)Not listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
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Where to buy

Closest shade match

Valentino Spike Valentino Buttery Matte Lipstick Love At First Spike

Best price
$48SephoraSephora
Costs $34.01 more

Your shade $13.99 at Ulta Beauty

SephoraView at Sephora

Closest overall alternative

Urban Decay Vice Lip Bond Glossy Longwear Liquid Lipstick OG Backtalk

Best price
$28SephoraSephora
Costs $14.01 more

Your shade $13.99 at Ulta Beauty

SephoraView at Sephora

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish and visual result, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.