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Super Stay Vinyl Ink Liquid Lipcolor Lippy dupes and alternatives Maybelline

Red · Cool · Deep / dark

Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar lipstick overall: shade match 60%, finish and visual result 20%, wear and performance 15%, comfort and suitability 5%.

Closest shade match: Charlotte Tilbury Matte Revolution Hydrating Lipstick Pizzaz

The equivalent shade: scored on colour, depth, undertone and colour family only.

Your shade
Maybelline
LippyChange shade
Colour family, undertone and depth: Red · Cool · Deep / dark
Finish and opacity: —
The match
Charlotte Tilbury
Pizzaz
Colour family, undertone and depth: Red · Cool · Deep / dark
Finish and opacity: Matte · Buildable
Shade match
98out of 100
Colour
97
Depth
99
Undertone (Undertone and colour family)
100
Match price
$37Ulta BeautyUlta Beauty
Costs $23.01 more

Your shade $13.99 at Ulta Beauty · product price; shade not separately priced

Closest overall alternative: MAC Cosmetics Locked Kiss 24HR Lipstick Ruby True

The most similar lipstick overall: shade match 60%, finish and visual result 20%, wear and performance 15%, comfort and suitability 5%.

Your shade
Maybelline
LippyChange shade
Colour family, undertone and depth: Red · Cool · Deep / dark
Finish and opacity: —
The match
MAC Cosmetics
Ruby True
Colour family, undertone and depth: Red · Cool · Deep / dark
Finish and opacity: Matte · Opaque
Overall match
85out of 100
Shade (Shade match)
97
Finish (Finish & visual result)
50
Wear (Wear & performance)
76
Comfort (Comfort & suitability)
100
Best price
$34Ulta BeautyUlta Beauty
Costs $20.01 more

Your shade $13.99 at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar lipstick on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar lipstick on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · NYX Professional Makeup

    Lip Lingerie XXL Long-Lasting Matte Liquid Lipstick

    Stamina
    Shade match 91
    $11Ulta BeautyUlta Beauty(product price)$2.99 less (21%)

    Matches: Very close colourSame cool undertoneSame longevity: 16-hour wear

    No material differences in the data we have.

    Score details
    Shade match
    91
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    100

    Very close colour · Matte · Opaque

    Ingredients (not scored): 26% ingredient overlap

    Retailer shade note: blue red

    High confidence· Digital match

    View match
  2. #4 · NYX Professional Makeup

    Lip Lingerie XXL Long-Lasting Matte Liquid Lipstick

    Its Hotter
    Shade match 89
    $11Ulta BeautyUlta Beauty(product price)$2.99 less (21%)

    Matches: Same cool undertoneSame longevity: 16-hour wearBoth claim transfer resistance

    No material differences in the data we have.

    Score details
    Shade match
    89
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    100

    Close colour · Matte · Opaque

    Ingredients (not scored): 26% ingredient overlap

    Retailer shade note: oxblood red

    High confidence· Digital match

    View match
  3. #5 · Anastasia Beverly Hills

    Full-Pigment Matte & Satin Velvet Lipstick

    Royal Red
    Shade match 94
    $26SephoraSephoraCosts $12.01 more

    Matches: Very close colourSame cool undertoneBoth claim comfort

    Differences: Long-wearing rather than 16-hour wear (longevity)Does not claim transfer resistance

    Score details
    Shade match
    94
    Finish & visual result
    50
    Wear & performance
    58
    Comfort & suitability
    100

    Very close colour · Matte · Opaque

    Ingredients (not scored): 5% ingredient overlap

    Differences: Long-wearing rather than 16-hour wear (longevity) · Does not claim transfer resistance

    Retailer shade note: vivid bluish red with a matte finish

    High confidence· Digital match

    View match
  4. Shade match 97
    $64SephoraSephoraCosts $50.01 more

    Matches: Near-identical swatch colourSame cool undertoneClaims hydration

    Differences: Does not claim transfer resistanceDoes not claim comfort

    Score details
    Shade match
    97
    Finish & visual result
    50
    Wear & performance
    64
    Comfort & suitability
    40

    Looks identical · Satin · Opaque

    Ingredients (not scored): 1% ingredient overlap

    Differences: Does not claim transfer resistance · Does not claim comfort

    Retailer shade note: Cool Berry Red

    High confidence· Digital match

    View match
  5. Shade match 90
    $12.99Ulta BeautyUlta Beauty$1 less (7%)

    Matches: Very close colourSame cool undertoneBoth claim transfer resistance

    Differences: Does not claim comfort

    Score details
    Shade match
    90
    Finish & visual result
    50
    Wear & performance
    88
    Comfort & suitability
    40

    Very close colour · Matte · Buildable

    Ingredients (not scored): 28% ingredient overlap

    Differences: Does not claim comfort

    Retailer shade note: cool red

    High confidence· Digital match

    View match
  6. Shade match 86
    $32SephoraSephoraCosts $18.01 more

    Matches: Very close colourSame cool undertoneBoth claim transfer resistance

    Differences: Berry rather than red24-hour wear rather than 16-hour wear (longevity)

    Score details
    Shade match
    86
    Finish & visual result
    50
    Wear & performance
    76
    Comfort & suitability
    70

    Very close colour · Matte · Buildable

    Ingredients (not scored): 3% ingredient overlap

    Differences: Berry rather than red · 24-hour wear rather than 16-hour wear (longevity)

    Retailer shade note: vibrant berry

    High confidence· Digital match

    View match
  7. #9 · NYX Professional Makeup

    Lip IV Hydrating Gloss Stain

    Cherry Drenched
    Shade match 90
    $12Ulta BeautyUlta Beauty(product price)$1.99 less (14%)

    Matches: Very close colourBoth claim comfortClaims hydration

    Differences: Neutral rather than cool undertoneLong-wearing rather than 16-hour wear (longevity)Does not claim transfer resistance

    Score details
    Shade match
    90
    Finish & visual result
    50
    Wear & performance
    58
    Comfort & suitability
    70

    Very close colour

    Ingredients (not scored): 2% ingredient overlap

    Differences: Neutral rather than cool undertone · Long-wearing rather than 16-hour wear (longevity) · Does not claim transfer resistance

    Retailer shade note: candy red

    Medium confidence· Digital match

    View match
  8. #10 · MAC Cosmetics

    M·A·Cximal Silky Matte Lipstick

    Russian Red
    Shade match 89
    $25SephoraSephoraCosts $11.01 more

    Matches: Same cool undertoneBoth claim comfortClaims hydration

    Differences: Does not claim transfer resistance

    Score details
    Shade match
    89
    Finish & visual result
    50
    Wear & performance
    64
    Comfort & suitability
    70

    Close colour · Matte · Opaque

    Ingredients (not scored): 1% ingredient overlap

    Differences: Does not claim transfer resistance

    Retailer shade note: intense bluish red

    High confidence· Digital match

    View match
  9. #11 · Revlon

    Super Lustrous Ultra Lipstick

    Fireside
    Shade match 84
    $15.99Ulta BeautyUlta BeautyCosts $2 more

    Matches: Very close colourBoth claim transfer resistanceBoth claim comfort

    Differences: Warm rather than cool undertoneLong-wearing rather than 16-hour wear (longevity)

    Score details
    Shade match
    84
    Finish & visual result
    50
    Wear & performance
    82
    Comfort & suitability
    70

    Very close colour · Opaque

    Ingredients (not scored): 1% ingredient overlap

    Differences: Warm rather than cool undertone · Long-wearing rather than 16-hour wear (longevity)

    Medium confidence· Digital match

    View match
  10. #12 · Maybelline

    SuperStay Matte Ink Liquid Lipstick

    Pioneer
    Shade match 87
    $12.99Ulta BeautyUlta Beauty$1 less (7%)

    Matches: Same cool undertoneSame longevity: 16-hour wear

    Differences: Does not claim transfer resistanceDoes not claim comfort

    Score details
    Shade match
    87
    Finish & visual result
    50
    Wear & performance
    76
    Comfort & suitability
    40

    Close colour · Matte · Opaque

    Ingredients (not scored): 31% ingredient overlap

    Differences: Does not claim transfer resistance · Does not claim comfort

    Retailer shade note: wine red

    High confidence· Digital match

    View match
  11. #13 · Maybelline

    Super Stay Teddy Tint Long Lasting Matte Lip Tint

    Wild at Heart
    Shade match 82
    $12.99Ulta BeautyUlta Beauty$1 less (7%)

    Matches: Same cool undertoneBoth claim transfer resistance

    Differences: Does not claim comfort

    Score details
    Shade match
    82
    Finish & visual result
    50
    Wear & performance
    88
    Comfort & suitability
    40

    Close colour · Matte · Buildable

    Ingredients (not scored): 28% ingredient overlap

    Differences: Does not claim comfort

    Retailer shade note: deep red

    Medium confidence· Digital match

    View match
  12. #14 · Sephora Collection

    Cream Lip Stain 10HR Liquid Lipstick

    129 Risky Red
    Shade match 81
    $16SephoraSephoraCosts $2.01 more

    Matches: Same cool undertoneBoth claim transfer resistanceBoth claim comfort

    Differences: Lighter10-hour wear rather than 16-hour wear (longevity)

    Score details
    Shade match
    81
    Finish & visual result
    50
    Wear & performance
    82
    Comfort & suitability
    70

    Close colour · Matte · Opaque

    Ingredients (not scored): 11% ingredient overlap

    Differences: Lighter · 10-hour wear rather than 16-hour wear (longevity)

    Retailer shade note: matte cool tone red

    High confidence· Digital match

    View match
  13. #15 · Charlotte Tilbury

    Matte Revolution Hydrating Lipstick

    Pizzazz
    Shade match 89
    $37SephoraSephoraCosts $23.01 more

    Matches: Same cool undertoneClaims hydration

    Differences: 10-hour wear rather than 16-hour wear (longevity)Does not claim transfer resistanceDoes not claim comfort

    Score details
    Shade match
    89
    Finish & visual result
    50
    Wear & performance
    58
    Comfort & suitability
    40

    Close colour · Matte · Buildable

    Ingredients (not scored): 6% ingredient overlap

    Differences: 10-hour wear rather than 16-hour wear (longevity) · Does not claim transfer resistance · Does not claim comfort

    Retailer shade note: a showstopping cool candy apple red to add pizzazz to your pout

    High confidence· Digital match

    View match
  14. #16 · MAC Cosmetics

    M·A·Cximal Silky Matte Lipstick

    Ruby Woo
    Shade match 84
    $25Ulta BeautyUlta BeautyCosts $11.01 more

    Matches: Same cool undertoneBoth claim comfortClaims hydration

    Differences: Does not claim transfer resistance

    Score details
    Shade match
    84
    Finish & visual result
    50
    Wear & performance
    64
    Comfort & suitability
    70

    Close colour · Matte · Opaque

    Ingredients (not scored): 1% ingredient overlap

    Differences: Does not claim transfer resistance

    Retailer shade note: vivid blue red

    High confidence· Digital match

    View match
  15. Shade match 78
    $24SephoraSephoraCosts $10.01 more

    Matches: Both claim transfer resistanceBoth claim comfortClaims hydration

    Differences: DeeperNeutral rather than cool undertone

    Score details
    Shade match
    78
    Finish & visual result
    50
    Wear & performance
    88
    Comfort & suitability
    70

    Close colour · Sheer tint · Sheer

    Ingredients (not scored): 10% ingredient overlap

    Differences: Deeper · Neutral rather than cool undertone

    Retailer shade note: deep red

    High confidence· Digital match

    View match
  16. #18 · MAC Cosmetics

    Dazzlelips Crayon Lipstick

    Red Halo
    Shade match 92
    $28Ulta BeautyUlta BeautyCosts $14.01 more

    Matches: Very close colourSame cool undertone

    Differences: Not listed rather than 16-hour wear (longevity)Does not claim transfer resistanceDoes not claim comfort

    Score details
    Shade match
    92
    Finish & visual result
    50
    Wear & performance
    40
    Comfort & suitability
    40

    Very close colour · Shimmer

    Ingredients (not scored): no ingredient list for one product

    Differences: Not listed rather than 16-hour wear (longevity) · Does not claim transfer resistance · Does not claim comfort

    Retailer shade note: deep cool red with pearl

    Medium confidence· Digital match

    View match
  17. #19 · MAC Cosmetics

    Powder Kiss Hazy Matte Lipstick

    Dubonnet Buzz
    Shade match 79
    $27Ulta BeautyUlta Beauty(product price)Costs $13.01 more

    Matches: Both claim transfer resistanceBoth claim comfortClaims hydration

    Differences: LighterNeutral rather than cool undertone10-hour wear rather than 16-hour wear (longevity)

    Score details
    Shade match
    79
    Finish & visual result
    50
    Wear & performance
    82
    Comfort & suitability
    70

    Close colour · Matte · Buildable

    Ingredients (not scored): 14% ingredient overlap

    Differences: Lighter · Neutral rather than cool undertone · 10-hour wear rather than 16-hour wear (longevity)

    Retailer shade note: deep brown red

    High confidence· Digital match

    View match
  18. #20 · Gucci

    Long Lasting Satin Lipstick

    25* Goldie Red
    Shade match 85
    $49SephoraSephoraCosts $35.01 more

    Matches: Very close colourBoth claim comfortClaims hydration

    Differences: Warm rather than cool undertoneLong-wearing rather than 16-hour wear (longevity)Does not claim transfer resistance

    Score details
    Shade match
    85
    Finish & visual result
    50
    Wear & performance
    58
    Comfort & suitability
    70

    Very close colour · Satin

    Ingredients (not scored): 3% ingredient overlap

    Differences: Warm rather than cool undertone · Long-wearing rather than 16-hour wear (longevity) · Does not claim transfer resistance

    Retailer shade note: the gucci red satin

    Medium confidence· Digital match

    View match
  19. #21 · CoverGirl

    Clean Fresh Yummy Blur Lipstick

    Blur the Pom
    Shade match 91
    $11.99Ulta BeautyUlta Beauty$2 less (14%)

    Matches: Very close colourSame cool undertoneClaims hydration

    Differences: Not listed rather than 16-hour wear (longevity)Does not claim transfer resistanceDoes not claim comfort

    Score details
    Shade match
    91
    Finish & visual result
    50
    Wear & performance
    40
    Comfort & suitability
    40

    Very close colour

    Ingredients (not scored): 6% ingredient overlap

    Differences: Not listed rather than 16-hour wear (longevity) · Does not claim transfer resistance · Does not claim comfort

    Retailer shade note: blue red

    Medium confidence· Digital match

    View match
  20. #22 · Gucci

    Glow & Care Shine Lipstick

    517 Abbie Maroon Red
    Shade match 86
    $49SephoraSephoraCosts $35.01 more

    Matches: Near-identical swatch colourClaims hydration

    Differences: Warm rather than cool undertoneLong-wearing rather than 16-hour wear (longevity)Does not claim transfer resistance

    Score details
    Shade match
    86
    Finish & visual result
    50
    Wear & performance
    58
    Comfort & suitability
    40

    Looks identical · Opaque

    Ingredients (not scored): no ingredient list for one product

    Differences: Warm rather than cool undertone · Long-wearing rather than 16-hour wear (longevity) · Does not claim transfer resistance · Does not claim comfort

    Retailer shade note: cherry red

    Medium confidence· Digital match

    View match
  21. #23 · L'Oréal Paris

    Colour Riche Original Satin Lipstick

    Ruby Flame
    Shade match 85
    $12.49Ulta BeautyUlta Beauty(product price)$1.50 less (11%)

    Matches: Same cool undertoneBoth claim transfer resistanceClaims hydration

    Differences: Not listed rather than 16-hour wear (longevity)Does not claim comfort

    Score details
    Shade match
    85
    Finish & visual result
    50
    Wear & performance
    64
    Comfort & suitability
    40

    Close colour · Satin

    Ingredients (not scored): 4% ingredient overlap

    Differences: Not listed rather than 16-hour wear (longevity) · Does not claim comfort

    Retailer shade note: vivid medium dark blue red

    Medium confidence· Digital match

    View match
  22. #24 · Sephora Collection

    Cream Lip Stain 10HR Liquid Lipstick

    95 Electric Ruby
    Shade match 77
    $16SephoraSephoraCosts $2.01 more

    Matches: Both claim transfer resistanceBoth claim comfortClaims hydration

    Differences: Warm rather than cool undertone10-hour wear rather than 16-hour wear (longevity)

    Score details
    Shade match
    77
    Finish & visual result
    50
    Wear & performance
    82
    Comfort & suitability
    70

    Close colour · Matte · Opaque

    Ingredients (not scored): 11% ingredient overlap

    Differences: Warm rather than cool undertone · 10-hour wear rather than 16-hour wear (longevity)

    Retailer shade note: matte electric red

    High confidence· Digital match

    View match
  23. Shade match 73
    $28Ulta BeautyUlta Beauty(product price)Costs $14.01 more

    Matches: Same cool undertoneSame longevity: 16-hour wearBoth claim transfer resistance

    Differences: Pink rather than red

    Score details
    Shade match
    73
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    70

    Close colour · Glossy · Opaque

    Ingredients (not scored): 34% ingredient overlap

    Differences: Pink rather than red

    Retailer shade note: vibrant magenta

    High confidence· Digital match

    View match
  24. #26 · MAC Cosmetics

    Lustreglass Sheer-Shine Lipstick

    PDA
    Shade match 85
    $25SephoraSephoraCosts $11.01 more

    Matches: Claims hydration

    Differences: Neutral rather than cool undertoneLong-wearing rather than 16-hour wear (longevity)Does not claim transfer resistance

    Score details
    Shade match
    85
    Finish & visual result
    50
    Wear & performance
    58
    Comfort & suitability
    40

    Close colour · Glossy · Sheer

    Ingredients (not scored): 8% ingredient overlap

    Differences: Neutral rather than cool undertone · Long-wearing rather than 16-hour wear (longevity) · Does not claim transfer resistance · Does not claim comfort

    Retailer shade note: bricky red

    Medium confidence· Digital match

    View match
  25. #27 · Juvia's Place

    The Reds Cherry Velvety Matte Lipstick

    Afrik
    Shade match 85
    $15Ulta BeautyUlta BeautyCosts $1.01 more

    Matches: Claims hydration

    Differences: Neutral rather than cool undertoneLong-wearing rather than 16-hour wear (longevity)Does not claim transfer resistance

    Score details
    Shade match
    85
    Finish & visual result
    50
    Wear & performance
    58
    Comfort & suitability
    40

    Close colour · Matte · Opaque

    Ingredients (not scored): no ingredient list for one product

    Differences: Neutral rather than cool undertone · Long-wearing rather than 16-hour wear (longevity) · Does not claim transfer resistance · Does not claim comfort

    Retailer shade note: blood red

    Medium confidence· Digital match

    View match
  26. #28 · ILIA

    Lip Sketch Hydrating Crayon

    Kiln
    Shade match 81
    $27SephoraSephoraCosts $13.01 more

    Matches: Same cool undertoneBoth claim comfortClaims hydration

    Differences: Berry rather than redDoes not claim transfer resistance

    Score details
    Shade match
    81
    Finish & visual result
    50
    Wear & performance
    64
    Comfort & suitability
    70

    Close colour · Matte

    Ingredients (not scored): 0% ingredient overlap

    Differences: Berry rather than red · Does not claim transfer resistance

    Retailer shade note: Rich Berry

    Medium confidence· Digital match

    View match
  27. #29 · MAC Cosmetics

    Locked Kiss Ink Lipstick

    Gossip
    Shade match 77
    $35Ulta BeautyUlta BeautyCosts $21.01 more

    Matches: Same cool undertoneBoth claim transfer resistanceBoth claim comfort

    Differences: Pink rather than red24-hour wear rather than 16-hour wear (longevity)

    Score details
    Shade match
    77
    Finish & visual result
    50
    Wear & performance
    76
    Comfort & suitability
    70

    Close colour · Matte · Opaque

    Ingredients (not scored): 11% ingredient overlap

    Differences: Pink rather than red · 24-hour wear rather than 16-hour wear (longevity)

    Retailer shade note: fuchsia pink

    High confidence· Digital match

    View match
  28. #30 · NYX Professional Makeup

    Lip IV Hydrating Gloss Stain

    Cranberry Splash
    Shade match 81
    $12Ulta BeautyUlta Beauty$1.99 less (14%)

    Matches: Same cool undertoneBoth claim comfortClaims hydration

    Differences: Berry rather than redLong-wearing rather than 16-hour wear (longevity)Does not claim transfer resistance

    Score details
    Shade match
    81
    Finish & visual result
    50
    Wear & performance
    58
    Comfort & suitability
    70

    Close colour

    Ingredients (not scored): 2% ingredient overlap

    Differences: Berry rather than red · Long-wearing rather than 16-hour wear (longevity) · Does not claim transfer resistance

    Retailer shade note: berry

    Medium confidence· Digital match

    View match

Showing 12 of 28 matches

Why the closest shade match works

Charlotte Tilbury Matte Revolution Hydrating Lipstick in Pizzaz, against Maybelline Super Stay Vinyl Ink Liquid Lipcolor in Lippy. Every attribute compared, with its share of the score.

ComparedYour shadeLippyClosest shade matchPizzazScore
Shade match60% of overall98
Colour97#970f21#921521Looks identicalColour difference 1.0 (0 is identical)
Depth99Deep / darkDeep / darkSameDepth difference 0.9 on the 0–100 scale
Undertone100CoolCoolSameSame product undertone
Colour family100RedRedSameSame colour family
Finish & visual result20% of overall · none of 2 comparable50
Finishnot comparableNot listedMatteNot listed for eitherA finish not listed for one product
Opacitynot comparableNot listedBuildableNot listed for eitherAn opacity not listed for one product
Wear & performance15% of overall58
Longevity7016-hour wear10-hour wearSome difference10-hour wear claimed against 16-hour wear
Transfer resistance40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Comfort & suitability5% of overall40
Comfort40ClaimedNot listedSome differenceOnly your product claims a comfortable feel; the match does not list it
Hydration40Not listedClaimedSome differenceThe match claims hydration; your product does not list it
Overall match 80/100Shade match 98/100High confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Charlotte Tilbury Matte Revolution Hydrating Lipstick in Pizzaz.

Same or better

  • Near-identical swatch colour
  • Same cool undertone
  • Claims hydration

Different

  • 10-hour wear longevity instead of 16-hour wear
  • Does not claim transfer resistance
  • Does not claim comfort

Description, format and ingredients (information only, not scored)

Weighted ingredient similarity 6%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
Shade descriptioncranberry redblue-toned red
FormatLiquidBullet
BaseSilicone-based, high siliconeSilicone-based, high silicone
FragranceListed (limonene)Not listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed

Why the closest overall alternative works

MAC Cosmetics Locked Kiss 24HR Lipstick in Ruby True, against Maybelline Super Stay Vinyl Ink Liquid Lipcolor in Lippy. Every attribute compared, with its share of the score.

ComparedYour shadeLippyClosest overall alternativeRuby TrueScore
Shade match60% of overall97
Colour95#970f21#97131eLooks identicalColour difference 1.3 (0 is identical)
Depth100Deep / darkDeep / darkSameDepth difference 0.3 on the 0–100 scale
Undertone100CoolCoolSameSame product undertone
Colour family100RedRedSameSame colour family
Finish & visual result20% of overall · none of 2 comparable50
Finishnot comparableNot listedMatteNot listed for eitherA finish not listed for one product
Opacitynot comparableNot listedOpaqueNot listed for eitherAn opacity not listed for one product
Wear & performance15% of overall76
Longevity6016-hour wear24-hour wearSome difference24-hour wear claimed against 16-hour wear
Transfer resistance100ClaimedClaimedSameBoth products claim transfer resistance
Comfort & suitability5% of overall · 1 of 2 compared100
Comfort100ClaimedClaimedSameBoth products claim a comfortable feel
Hydrationnot comparableNot listedNot listedNot listed for eitherNeither product lists hydration
Overall match 85/100Shade match 97/100High confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To MAC Cosmetics Locked Kiss 24HR Lipstick in Ruby True.

Same or better

  • Near-identical swatch colour
  • Same cool undertone
  • Both claim transfer resistance
  • Both claim comfort

Different

  • 24-hour wear longevity instead of 16-hour wear

Description, format and ingredients (information only, not scored)

Weighted ingredient similarity 13%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
Shade descriptioncranberry redclassic blue red
FormatLiquidBullet
BaseSilicone-based, high siliconeSilicone-based, high silicone
FragranceListed (limonene)Not listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed

Where to buy

Closest shade match

Charlotte Tilbury Matte Revolution Hydrating Lipstick Pizzaz

Match price
$37Ulta BeautyUlta Beauty
Costs $23.01 more

Your shade $13.99 at Ulta Beauty · product price; shade not separately priced

Closest overall alternative

MAC Cosmetics Locked Kiss 24HR Lipstick Ruby True

Best price
$34Ulta BeautyUlta Beauty
Costs $20.01 more

Your shade $13.99 at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish and visual result, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.