Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar lipstick overall: shade match 60%, finish and visual result 20%, wear and performance 15%, comfort and suitability 5%.
Overall alternativesShade matchesRanked by the overall match: the most similar lipstick on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar lipstick on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.
Morphe Liplock Glossy Lipstick in Tied Knot, against Maybelline SuperStay Ink Crayon Lipstick in 180 Happy Birthday!. Every attribute compared, with its share of the score.
ComparedYour shade180 Happy Birthday!Closest shade matchTied KnotHow they compareScore
Shade match60% of overall96
Colour60%94#944552#98404eVery close colourColour difference 1.7 (0 is identical)
Depth15%99Deep / darkDeep / darkSameDepth difference 0.7 on the 0–100 scale
Undertone13%100CoolCoolSameSame product undertone
Colour family13%100BerryBerrySameSame colour family
Finish & visual result20% of overall · none of 2 comparable50
Finish55%—not comparableMatteNot listedNot listed for eitherA finish not listed for one product
Opacity45%—not comparableNot listedNot listedNot listed for eitherNeither product lists an opacity
Wear & performance15% of overall40
Longevity60%40Long-wearingNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistance40%40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Comfort & suitability5% of overall40
Comfort50%40Not listedClaimedSome differenceThe match claims a comfortable feel; your product does not list it
Hydration50%40Not listedClaimedSome differenceThe match claims hydration; your product does not list it
Overall match 76/100Shade match 96/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
Maybelline Super Stay Teddy Tint Long Lasting Matte Lip Tint in VELVET CHOKER, against Maybelline SuperStay Ink Crayon Lipstick in 180 Happy Birthday!. Every attribute compared, with its share of the score.
ComparedYour shade180 Happy Birthday!Closest overall alternativeVELVET CHOKERHow they compareScore
Shade match60% of overall84
Colour60%73#944552#9b4649Close colourColour difference 4.5 (0 is identical)
Depth15%98Deep / darkMediumCloseDepth difference 1.5 on the 0–100 scale
Undertone13%100CoolCoolSameSame product undertone
Colour family13%100BerryBerrySameSame colour family
Finish & visual result20% of overall · 1 of 2 compared100
Finish55%100MatteMatteSameSame matte finish
Opacity45%—not comparableNot listedBuildableNot listed for eitherAn opacity not listed for one product
Wear & performance15% of overall82
Longevity60%70Long-wearing12-hour wearSome differenceThe match claims 12-hour wear; your product says long-wearing without hours
Transfer resistance40%100ClaimedClaimedSameBoth products claim transfer resistance
Comfort & suitability5% of overall · none of 2 comparable50
Comfort50%—not comparableNot listedNot listedNot listed for eitherNeither product lists a comfortable feel
Hydration50%—not comparableNot listedNot listedNot listed for eitherNeither product lists hydration
Overall match 85/100Shade match 84/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
31 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish and visual result, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.