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Natural Glow Hydrating Foundation #500 - Deep Tan Neutral dupes and alternatives Poom

Deep tan · Neutral undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

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  • Balm0

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Fragrance-free2No drying alcohol3Vegan0Cruelty-free1Oil-free0With SPF1Mineral0

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Only showing matches with light coverage.

Closest shade match: NYX Professional Makeup Buttermelt Glaze Skin Tint SPF 30 Praline Butta

The equivalent shade: scored on colour, depth and undertone only.

Your shade
Poom
#500 - Deep Tan NeutralChange shade
Depth and undertone: Deep tan · Neutral
Finish and coverage: Matte · Light coverage
The match
NYX Professional Makeup
Praline Butta
Depth and undertone: Deep tan · Neutral
Finish and coverage: Radiant · Light coverage
Shade match
95out of 100
Colour
92
Depth
97
Undertone
100
Medium confidence· Digital matchWhy it matches
Match price
$16Ulta BeautyUlta Beauty
$32 less (67%)

Your shade $48 at Ulta Beauty · lowest price $15.97 at Walmart

Ulta BeautyView at Ulta Beauty

Closest overall alternative: Fenty Beauty Eaze Drop Lightweight Blurring Skin Tint 20

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
Poom
#500 - Deep Tan NeutralChange shade
Depth and undertone: Deep tan · Neutral
Finish and coverage: Matte · Light coverage
The match
Fenty Beauty
20
Depth and undertone: Deep tan · Warm · golden
Finish and coverage: Natural · Light coverage
Overall match
78out of 100
Shade (Shade match)
86
Finish (Finish & visual result)
64
Wear (Wear & performance)
66
Skin (Skin suitability)
100
Medium confidence· Digital matchWhy it matches
Match price
$41Ulta BeautyUlta Beauty
$7 less (15%)

Your shade $48 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · Palladio Beauty

    Skin Tint

    Dark Caramel
    Shade match 91
    $15.99Ulta BeautyUlta Beauty$32.01 less (67%)

    Matches: Near-identical swatch colourSame light coverageBoth claim a skin-like finish

    Differences: Dewy rather than matte finish

    Score details
    Shade match
    91
    Finish & visual result
    59
    Wear & performance
    60
    Skin suitability
    50

    Looks identical · Dewy · Light coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Dewy rather than matte finish

    Low confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Poom Natural Glow Hydrating Foundation #500 - Deep Tan Neutral (Deep tan · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. L'Oréal Paris True Match Radiant Serum Concealer

    N9

    L'Oréal Paris True Match Radiant Serum Concealer, shade N9

    • Very close colour
    • Deep tan · Neutral undertone

    $16.99

    Ulta BeautyView at Ulta Beauty
  2. Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer

    148

    Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer, shade 148

    • Very close colour
    • Deep tan · Neutral undertone

    $12.99

    Ulta BeautyView at Ulta Beauty
  3. Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer

    4N68

    Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer, shade 4N68

    • Very close colour
    • Deep tan · Neutral · neutral golden undertone

    $35

    SephoraView at Sephora
  4. Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer

    14.5 Deep

    Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer, shade 14.5 Deep

    • Close colour
    • Deep tan · Neutral · neutral golden undertone

    $36

    SephoraView at Sephora
  5. Hourglass Vanish Airbrush Full Coverage Longwear Concealer

    Brandy 10

    Hourglass Vanish Airbrush Full Coverage Longwear Concealer, shade Brandy 10

    • Very close colour
    • Deep tan · Cool · pink undertone

    $39

    SephoraView at Sephora
  6. Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer

    Honeycomb 7.7 Red

    Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer, shade Honeycomb 7.7 Red

    • Very close colour
    • Deep tan · Cool undertone

    $31

    SephoraView at Sephora

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

NYX Professional Makeup Buttermelt Glaze Skin Tint SPF 30 in Praline Butta, against Poom Natural Glow Hydrating Foundation in #500 - Deep Tan Neutral. Every attribute compared, with its share of the score.

ComparedYour shade#500 - Deep Tan NeutralClosest shade matchPraline ButtaScore
Shade match55% of overall95
Colour92#a8622e#b0632fVery close colourColour difference 2.0 (0 is identical)
Depth97Deep tanDeep tanSameDepth difference: 2.0
Retailer descriptionDeep tanTanSome differenceRetailer descriptions one depth band apart
Undertone100NeutralNeutralSamefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared50
Finish12MatteRadiantDifferentRadiant finish rather than matte
Coverage100LightLightSameSame light coverage
Skin-like finish40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 2 of 5 compared40
Longevity40Not listed12-hour wearSome differenceThe match claims long wear; your product does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40ClaimedNot listedSome differenceOnly your product claims a comfortable, lightweight feel; the match does not list it
Skin suitability5% of overall50
Skin type50Combination, dry, normal, oily, sensitiveNot publishedSkin-type suitability not published for one product
Overall match 73/100Shade match 95/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To NYX Professional Makeup Buttermelt Glaze Skin Tint SPF 30 in Praline Butta.

Same or better

  • $32 less
  • Very close colour
  • Same neutral undertone
  • Same light coverage
  • Claims 12-hour wear
  • Adds SPF 30

Different

  • Radiant finish instead of matte
  • No skin-like finish claimed
  • Does not claim a lightweight feel
  • Fragrance is listed in the formula

Ingredients (information only, not scored)

8 shared ingredients; weighted similarity 16%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseWater-based, moderate siliconeWater-based, high silicone
FragranceNot listedListed (fragrance)
Drying alcoholNot listedNot listed
SPFNot listedSPF 30
OverlapBoth water-based; silicone moderate vs high
View full match

Why the closest overall alternative works

Fenty Beauty Eaze Drop Lightweight Blurring Skin Tint in 20, against Poom Natural Glow Hydrating Foundation in #500 - Deep Tan Neutral. Every attribute compared, with its share of the score.

ComparedYour shade#500 - Deep Tan NeutralClosest overall alternative20Score
Shade match55% of overall86
Colour92#a8622e#a4652fVery close colourColour difference 2.0 (0 is identical)
Depth100Deep tanDeep tanSameDepth difference: 0.3
Retailer descriptionDeep tanDeepSome differenceRetailer descriptions one depth band apart
Undertone65NeutralWarm · goldenSome differencefrom retailer shade descriptions
Finish & visual result25% of overall64
Finish56MatteNaturalSome differenceNatural finish rather than matte
Coverage100LightLightSameSame light coverage
Skin-like finish40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 2 of 5 compared66
Longevitynot comparableNot listedNot listedNot claimed by eitherNeither product lists long wear
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall100
Skin type100Combination, dry, normal, oily, sensitiveCombination, dry, normal, oily, sensitiveBoth marketed for combination/​dry/​normal/​oily/​sensitive skin
Overall match 78/100Shade match 86/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Fenty Beauty Eaze Drop Lightweight Blurring Skin Tint in 20.

Same or better

  • $7 less
  • Very close colour
  • Same light coverage
  • Claims a blurring effect
  • Claims transfer resistance
  • Both claim a lightweight feel

Different

  • Slightly warmer undertone
  • Natural finish instead of matte
  • No skin-like finish claimed

Ingredients (information only, not scored)

7 shared ingredients; weighted similarity 13%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseWater-based, moderate siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapBoth water-based; silicone moderate vs high
View full match

Where to buy

Closest shade match

NYX Professional Makeup Buttermelt Glaze Skin Tint SPF 30 Praline Butta

Match price
$16Ulta BeautyUlta Beauty
$32 less (67%)

Your shade $48 at Ulta Beauty · lowest price $15.97 at Walmart

Ulta BeautyView at Ulta Beauty

Closest overall alternative

Fenty Beauty Eaze Drop Lightweight Blurring Skin Tint 20

Match price
$41Ulta BeautyUlta Beauty
$7 less (15%)

Your shade $48 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

How these matches are scored

32 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.