Tan · Neutral · neutral golden undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Coverage
Preferences
Avoid an ingredient
16 of 33 matches
Only showing matches with medium coverage.
The equivalent shade and the most similar foundation overall.
SephoraYour shade $38 at Sephora
Charlotte Tilbury Airbrush Flawless Foundation
Every store that sells this shade · prices as last checked
Sephora$52View at Sephora
Ulta Beautyfrom $52 · product priceView at Ulta Beauty
AmazonSee price at AmazonView at AmazonRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
SephoraCosts $14 moreMatches: Very close colourSame neutral undertoneSame matte finish
Differences: Contains drying alcohol
Very close colour · Matte · Medium coverage
Ingredients (not scored): 13% ingredient overlap
Differences: Contains drying alcohol
Retailer shade note: tan with neutral undertones
High confidence· Digital match
Charlotte Tilbury Airbrush Flawless Foundation
Every store that sells this shade · prices as last checked
Sephora$52View at SephoraUlta Beautyfrom $52 · product priceView at Ulta BeautyAmazonSee price at AmazonView at AmazonUlta Beauty(product price)$24 less (63%)Matches: Very close colourSimilar undertone (warm vs neutral)Same matte finish
Differences: No skin-like finish claimedDoes not claim colour stabilityNot marketed for sensitive skin
Very close colour · Matte · Medium coverage
Ingredients (not scored): 29% ingredient overlap
Differences: No skin-like finish claimed · Does not claim colour stability · Not marketed for sensitive skin
Retailer shade note: medium tan with a warm undertone
Medium confidence· Digital match
NYX Professional Makeup Bare With Me Blur Tint Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $14 · product priceView at Ulta BeautyAmazonSee price at AmazonView at AmazonSephoraCosts $2 moreMatches: Very close colourSame neutral undertoneSame matte finish
Differences: No skin-like finish claimedDoes not claim colour stabilityNot marketed for sensitive skin
Very close colour · Matte · Medium coverage
Ingredients (not scored): 19% ingredient overlap
Differences: No skin-like finish claimed · Does not claim colour stability · Not marketed for sensitive skin · Contains drying alcohol
Retailer shade note: medium deep neutral
High confidence· Digital match
Urban Decay Face Bond Self Setting Waterproof Foundation
Every store that sells this shade · prices as last checked
Sephora$40View at SephoraUlta Beautyfrom $40 · product priceView at Ulta Beauty
Macy's$40View at Macy'sUlta Beauty(product price)$19.01 less (50%)Matches: Very close colourSimilar undertone (warm vs neutral)Same matte finish
Differences: No blurring effect claimedDoes not claim colour stabilityContains drying alcohol
Very close colour · Matte · Medium coverage
Ingredients (not scored): 20% ingredient overlap
Differences: No blurring effect claimed · Does not claim colour stability · Contains drying alcohol
High confidence· Digital match
L'Oréal Paris Infallible Skin Ink 2-in-1 Foundation Concealer
Every store that sells this shade · prices as last checked
Walmart$14.97View at Walmart
Target$14.99View at TargetUlta Beautyfrom $18.99 · product priceView at Ulta Beauty
CVS$18.99View at CVSSephoraCosts $10 moreMatches: Very close colourSame neutral undertoneSame matte finish
Differences: No blurring effect claimedDoes not claim transfer resistanceNot marketed for sensitive skin
Very close colour · Matte · Medium coverage
Ingredients (not scored): 15% ingredient overlap
Differences: No blurring effect claimed · Does not claim transfer resistance · Not marketed for sensitive skin
Retailer shade note: medium with neutral undertones
Medium confidence· Digital match
Too Faced Born This Way Soft Matte Foundation
Every store that sells this shade · prices as last checked
Sephora$48View at SephoraUlta Beautyfrom $48 · product priceView at Ulta BeautyMacy's$48View at Macy'sUlta Beauty$20.50 less (54%)Matches: Very close colourSame neutral undertoneSame medium coverage
Differences: Natural rather than matte finishNo blurring effect claimedDoes not claim transfer resistance
Very close colour · Natural · Medium coverage
Ingredients (not scored): 13% ingredient overlap
Differences: Natural rather than matte finish · No blurring effect claimed · Does not claim transfer resistance · Does not claim colour stability · Not marketed for sensitive skin
Retailer shade note: medium deep with neutral undertones
High confidence· Digital match
about-face THE PERFORMER Skin-Focused Foundation
Every store that sells this shade · prices as last checked
Ulta Beauty$17.50View at Ulta BeautyUlta Beauty(product price)$26.01 less (68%)Matches: Very close colourSimilar undertone (warm vs neutral)Same matte finish
Differences: No skin-like finish claimedNo blurring effect claimedDoes not claim transfer resistance
Very close colour · Matte · Medium coverage
Ingredients (not scored): 14% ingredient overlap
Differences: No skin-like finish claimed · No blurring effect claimed · Does not claim transfer resistance · Does not claim colour stability · Not marketed for combination/sensitive skin · Contains drying alcohol
High confidence· Digital match
Maybelline Fit Me Matte + Poreless Foundation
Every store that sells this shade · prices as last checked
Walmart$8.98View at WalmartTarget$8.99View at TargetCVS$11.89View at CVSUlta Beautyfrom $11.99 · product priceView at Ulta Beauty
Walgreens$12.99View at WalgreensAmazonSee price at AmazonView at AmazonSephoraCosts $11 moreMatches: Very close colourSame neutral undertoneSame medium coverage
Differences: Natural rather than matte finishNo blurring effect claimedDoes not claim a lightweight feel
Very close colour · Natural · Medium coverage
Ingredients (not scored): 18% ingredient overlap
Differences: Natural rather than matte finish · No blurring effect claimed · Does not claim a lightweight feel · Not marketed for combination/oily/sensitive skin
Retailer shade note: medium with neutral undertones
Medium confidence· Digital match
Too Faced Born This Way Undetectable Medium-To-Full Coverage Foundation
Every store that sells this shade · prices as last checked
Sephora$49View at SephoraUlta Beautyfrom $49 · product priceView at Ulta BeautyMacy's$49View at Macy'sUlta Beauty(product price)$26.01 less (68%)Matches: Same neutral undertoneSame matte finishSame medium coverage
Differences: No skin-like finish claimedNo blurring effect claimedDoes not claim transfer resistance
Close colour · Matte · Medium coverage
Ingredients (not scored): 14% ingredient overlap
Differences: No skin-like finish claimed · No blurring effect claimed · Does not claim transfer resistance · Does not claim colour stability · Not marketed for combination/sensitive skin · Contains drying alcohol
Medium confidence· Digital match
Maybelline Fit Me Matte + Poreless Foundation
Every store that sells this shade · prices as last checked
Walmart$8.98View at WalmartTarget$8.99View at TargetCVS$11.89View at CVSUlta Beautyfrom $11.99 · product priceView at Ulta BeautyWalgreens$12.99View at WalgreensAmazonSee price at AmazonView at AmazonSephoraCosts $8 moreMatches: Very close colourSame neutral undertoneSame medium coverage
Differences: Natural rather than matte finishNo skin-like finish claimedDoes not claim transfer resistance
Very close colour · Natural · Medium coverage
Ingredients (not scored): 11% ingredient overlap
Differences: Natural rather than matte finish · No skin-like finish claimed · Does not claim transfer resistance · Does not claim colour stability · Not marketed for oily/sensitive skin
Retailer shade note: medium - neutral, slightly warm
Medium confidence· Digital match
Hung Vanngo Beauty Red Carpet Skin Luminous Longwear Serum Foundation
Every store that sells this shade · prices as last checked
Sephora$46View at SephoraUlta Beauty(product price)$26.01 less (68%)Matches: Same neutral undertoneSame matte finishSame medium coverage
Differences: Slightly lighterNo skin-like finish claimedNo blurring effect claimed
Close colour · Matte · Medium coverage
Ingredients (not scored): 14% ingredient overlap
Differences: Slightly lighter · No skin-like finish claimed · No blurring effect claimed · Does not claim transfer resistance · Does not claim colour stability · Not marketed for combination/sensitive skin · Contains drying alcohol
Medium confidence· Digital match
Maybelline Fit Me Matte + Poreless Foundation
Every store that sells this shade · prices as last checked
Walmart$8.98View at WalmartTarget$8.99View at TargetCVS$11.89View at CVSUlta Beautyfrom $11.99 · product priceView at Ulta BeautyWalgreens$12.99View at WalgreensAmazonSee price at AmazonView at AmazonSephoraCosts $14 moreMatches: Very close colourSame neutral undertoneSame matte finish
Differences: No skin-like finish claimedNo blurring effect claimedDoes not claim colour stability
Very close colour · Matte · Medium coverage
Ingredients (not scored): 23% ingredient overlap
Differences: No skin-like finish claimed · No blurring effect claimed · Does not claim colour stability · Not marketed for normal/sensitive skin
Retailer shade note: deep with neutral subtle golden undertones
Medium confidence· Digital match
Estée Lauder Double Wear Stay-in-Place Foundation
Every store that sells this shade · prices as last checked
Sephora$52View at SephoraUlta Beautyfrom $52 · product priceView at Ulta BeautyMacy's$52View at Macy'sAmazonSee price at AmazonView at AmazonAmazonSee price at AmazonView at AmazonSephoraCosts $8 moreMatches: Very close colourSame neutral undertoneSame medium coverage
Differences: Natural rather than matte finishNo skin-like finish claimedNot marketed for combination/sensitive skin
Very close colour · Natural · Medium coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Natural rather than matte finish · No skin-like finish claimed · Not marketed for combination/sensitive skin
Retailer shade note: medium-deep skin with neutral/deep peachy undertones
High confidence· Digital match
Lancôme Teint Idole Shape Stick Blurring Multi-Use Stick
Every store that sells this shade · prices as last checked
Macy's$46View at Macy'sSephora$46View at SephoraUlta Beautyfrom $46 · product priceView at Ulta BeautyUlta Beauty(product price)$24 less (63%)Matches: Very close colourSame matte finishSame medium coverage
Differences: Slightly cooler undertoneNo skin-like finish claimedDoes not claim colour stability
Very close colour · Matte · Medium coverage
Ingredients (not scored): 29% ingredient overlap
Differences: Slightly cooler undertone · No skin-like finish claimed · Does not claim colour stability · Not marketed for sensitive skin
Retailer shade note: medium tan with cool undertone
Medium confidence· Digital match
NYX Professional Makeup Bare With Me Blur Tint Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $14 · product priceView at Ulta BeautyAmazonSee price at AmazonView at AmazonUlta Beauty(product price)$14 less (37%)Matches: Very close colourSame neutral undertoneSame medium coverage
Differences: Natural rather than matte finishNo skin-like finish claimedNo long-wear claim
Very close colour · Natural · Medium coverage
Ingredients (not scored): 7% ingredient overlap
Differences: Natural rather than matte finish · No skin-like finish claimed · No long-wear claim · Does not claim transfer resistance · Does not claim colour stability
Retailer shade note: Deep with neutral undertones
Medium confidence· Digital match
SUBTL. Beauty Stackable BB Powder Foundation Single
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $24 · product priceView at Ulta BeautyShowing 12 of 15 matches
The closest shade to Rare Beauty True to Myself Natural Matte Longwear Foundation 38 Medium Deep Neutral (Tan · Neutral · neutral golden undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
NW43
$30
6 Neutral
$42
13.5 Deep
$36
5C
$38
Salted Caramel 7.3 Golden
$31
Walnut
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Charlotte Tilbury Airbrush Flawless Foundation in 12 Warm, against Rare Beauty True to Myself Natural Matte Longwear Foundation in 38 Medium Deep Neutral. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To Charlotte Tilbury Airbrush Flawless Foundation in 12 Warm.
8 shared ingredients; weighted similarity 13%. Ingredients only affect results through the filters.
SephoraYour shade $38 at Sephora
33 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
